Solving the Content Management System Standoff: Drupal, Joomla or WordPress?
AUGUST 10, 2014
Similarly, the same approach should be taken when it comes to choosing the best open-source content management system (CMS). Whether youll be running a company blog or a site thats jam-packed with graphics and video, making the right choice depends on your content. Drupal is built to provide a stable performance with a great deal of content versatility.
Four SEO Tips for WordPress Websites
DECEMBER 7, 2012
WordPress is the world’s most popular content management system. Not only is it used by almost a quarter of new webmasters, it’s also the system of choice for 17% of Alexa’s top one million sites on the web. The answer is that there are a number of SEO techniques you can use that are especially effective for WordPress sites. Get an SEO Plugin.
12 of the Best WordPress Guides, Hacks and Plugins of 2010
FEBRUARY 10, 2011
WordPress is no longer just the leading blog platform , but is now the most popular open-source CMS (content management system) as well. Discover some great sources for free and reasonably-priced themes, essential plugins you may not be aware of, SEO tips, and other interesting techniques and hacks here in a dozen of the best WordPress guides of last year. WordPress SEO.
27 Must Use SEO Tools for Incredible Content Marketing Results
MAY 28, 2014
Content marketing is about creating, optimizing, and distributing valuable content to grow your web presence and steer the actions of consumers. Not too hard if you have the right skills and strategy, but without an arsenal of SEO tools at your disposal, you are bound to waste time and money. Below is a list of the best SEO tools out there right now. Google Analytics.
5 Copywriting Techniques That Affect SEO
SEPTEMBER 7, 2016
It’s easy to make the mistake of thinking copywriting and search engine optimization (SEO) are two separate things. SEO is for search engines; it’s about appealing to their algorithms. In reality, however, copywriting and SEO work together. Keep the following SEO copywriting techniques and tips in mind when writing for your website. Pay Attention to Content Length.
How to SEO Your Blog Post Series
MAY 22, 2012
Another great time to use series is if you find a group of posts on your site that have similar content with overlapping keywords. Under these circumstances it would be beneficial to rework your content into a series and allow it to build upon itself. The result of this, as I will explain later, will harness all of the combined SEO benefits and push your series up in the SERP. How to link your series for greatest SEO and usability. nextpage-->] wherever you want to break the content up into separate pages or parts. How to SEO Your Blog Post Series.
How to Optimize Your Blog for SEO: 5 Steps
JANUARY 3, 2014
Not convinced you need to optimize your blog for SEO? Fortunately, publishing fresh content regularly is one of the best ways to build positive SEO for your business. H1 tags are SEO speak for page titles. In most content management systems (CMS), like WordPress, Blogger and HubSpot, your H1 tags double as your URL. Avoid Duplicate Content.
12 (of the) Best WordPress Guides and Plugin Reviews of 2011
JANUARY 30, 2012
WordPress is not only the most popular blogging platform , but is increasingly becoming a leading website content management system (CMS) as well. What are some techniques, beyond the obvious, for search-optimizing WordPress content? WordPress SEO – 10 Essential Actions by WP Blog Talk. 8 Excellent WordPress SEO Plugins by Six Revisions.
There Is No Salvation for the ‘Facebook Expert’
JANUARY 26, 2017
In the old days of search marketing, it was about tricking the dumb robots –buy links, cloak, spin content, or whatever trick you could pull. Choose your business objective, load up your content, connect your audiences –that’s it. But you’re still responsible for your goals, content and targeting. Sounds like a bunch of mumbo jumbo? Set it and forget it.
This Week’s Awesome Association PR and Communications Jobs – March 16
MARCH 16, 2017
Duties include pitching reporters, drafting press releases and feature stories, managing the association’s social media accounts, building media lists, and other responsibilities that will grow your knowledge and career skills. The Marketing and Communications Director manages resources and oversees initiatives that raise awareness of the resale stores and the Crisis Center programs.
The 2014 Digital Marketing Ecosystem
JANUARY 8, 2014
Marketing technologists (those that understand how it all fits together) will become invaluable as businesses adopt customer relationship management solutions, email service providers, content management systems, and big data. They hear buzzwords like mobile marketing, SEO, retargeting, inbound marketing, or social media engagement. They say, “Okay, go!”
Is HTML Or A CMS Better?
Small Business Mavericks
JULY 27, 2011
Is it better to design a website using HTML or a content management system (CMS)? SEO: It’s easier to SEO an HTML website , but most CMSs these days make SEO easier and more effective. Time Management: Designing your website and updating your content can be done much more quickly with a CMS than with an HTML website. Coding: You don’t have to know any coding languages to use most CMSs, however, they can often be code heavy and slow your page load speed, which affects your SEO. HTML updates come much less often.
Five Reasons Why I Love Wordpress
OCTOBER 23, 2009
Main | Stop tweeting about the # of followers you have » October 23, 2009 Five Reasons Why I Love Wordpress WordPress was originally made as a blog publishing application but has now evolved into a huge content management system (CMS). These are what turn the basic blog program into a full content management system. Essentially, the WordPress theme system is a way to skin your website. Digitalia | Indianapolis Social Media Marketing « You can’t fight the power of video. It’s bigger than all of us. This is a very big misconception.
Eight Factors to Consider When (Re)Launching a Business Blog
NOVEMBER 21, 2011
In addition to the traditional benefits of business blogging , recent changes in the way search engines rank content have made blogging crucial for obtaining and maintaining high search engine visibility. Three ranking factors that have recently taken on increased importance from Google (and will therefore likely soon become important to other search engines as well) are content quality and authority, social media links and content freshness. Blogger , TypePad ) to fee-based systems (e.g., Why are so many companies now embracing blogging? Location. Author(s). Sassy?
WordPress vs Drupal: Which CMS is Right for Your Site?
DECEMBER 7, 2015
Most websites these days have massive amounts of content that must be managed for the smooth functioning of the site. The role of this falls to content management systems, or CMSes. Many government sites, including whitehouse.gov, run on Drupal because of its security features, but it’s not as popular because it is perceived as a difficult system to learn.
How Many Ways Can You Design A Website?
Small Business Mavericks
JUNE 8, 2012
Still others prefer to use a content management system. There are of course many content management systems. There are open source systems like Joomla, WordPress, and Drupal. And there are many premium systems that you can buy. website development SEO website designThere’s not just one way to design a website. Every website is different. In fact, today there are so many different platforms to use for building websites that no two web developers will agree on the best one. But what about the actual design of the website?
Six Tips for Better Business Writing
SEPTEMBER 25, 2012
Internet browsers, content management systems, Pages, Word, and most software have spell check built in. A version of this first appeared on SEO Copywriting. . In today’s text, Twitter, social media world, people are getting more and more lazy about their grammar and spelling, according to This Embarrasses You and I* , an article in the Wall Street Journal. Use it!
21 Things to Know When Pricing a B2B Website
PWB Marketing Blog
SEPTEMBER 16, 2011
So, the groceries you put in the bag (that is, the content you put on your website) will be different. Do you have an existing content management system? Do you need an e-commerce solution to track inventory, manage payment processing, run promotions or special offers, run sales reports, and accept PayPal and credit card payments?
The 17 Best Social Media Management Tools
MARCH 27, 2017
Monitoring and managing even a moderately active business social media presence can be time-consuming. Add multiple companies (as an agency or social media consultant may manage) and it borders on overwhelming. Fortunately, social media management tools are increasing in number and sophistication as well. Add content manually, in bulk, or through an RSS feed to Edgar.
Six Tips for a Blog Redesign
AUGUST 3, 2015
And, as my agency got deeper and deeper into content marketing and SEO, the evidence became irrefutable. Yet, as our profession as a whole shifts full throttle into content marketing, it turns out we’re in an ideal position to harmonize words and visuals. How can you make it easier and more inviting for the reader to consume the content? By Lou Hoffman. Looks Count!
Google’s Change of Address Tool is Broken
DECEMBER 16, 2015
I’ve used Google’s Change of Address tool plenty of times, and I can honestly tell you that I’m considered one of SEO’s premier experts on site migrations (from one URL to another). There are several web CMS (Content Management Systems) whose URL structures are inherently broken and not set up properly. No big deal, right? Search Engines Google
Old-Fashioned Organic SEO Wins the Day After Google Penguin Update
Bare Feet Studios
SEPTEMBER 17, 2012
The latest Google search algorithm update (nicknamed Penguin) has moved strongly towards the long held principles of “organic seo.” We have always aimed for best practices: in the code (lean and clean), in the content (direct, honest, informative), in the design (clean user interface, ease of use), and in optimizing for search results. Having duplicate content on the web.
7+ WordPress Plugins For Every Website
APRIL 15, 2011
WordPress is one of the best website content management systems out there – and not just for blogs. All In One SEO Pack – Search Engine Optimization is necessary to make sure your website ranks among the top results when somebody searches for something relating to your website. What makes it work so well is the versatility it provides through plugins. The Social.
How WordPress Can Make Your Website More Manageable
SEPTEMBER 24, 2010
The standard content management system for millions of websites, WordPress is one of the most praised and appreciated online development platforms out there. Here are five great reasons to use WordPress as your development platform of choice, each geared around the platform’s simple manageability. Few content management systems load as quickly as WordPress.
15 Rocking Content Marketing Tools with Advice from Experts
NOVEMBER 27, 2013
With 9 in 10 organizations marketing with content , it’s evident that we need effective tools to create, publish, distribute, and analyze content published online. I reached out to content marketing experts with the question, “What Are the 3 Content Management Tools Epic Content Creators Can’t Live Without?”. Content Creation. PowToon. Yoast.
101 Marketing Tools and Technology Tips for 2017
JANUARY 26, 2017
Use a social media management tool. Social media management tools can help you streamline all your day to day activity on social media. Ideally, you’ll find a tool that allows you to manage all your social accounts from a single dashboard. Optimize your website content for sharing on social media. Automate sharing of evergreen content. Implement content upgrades.
Vanessa Fox Discusses Search, Siri and Social
SEPTEMBER 17, 2012
She just released the second edition of her book, Marketing in the Age of Google , one of the best resources you can buy to understand how search impacts business outcomes, as well as content creation and social media marketing. They should, though, think about how their audiences may be approaching their content. SEO versus Algorithms. Her answers are just amazing. ranking).
25 Reasons Why Google Hates Your Blog
JANUARY 27, 2012
The millions and millions of people hungrily consuming blog content out there in the global online space we call the Internet? Creating high-quality, relevant content is a must if you want your blog to be noticed by search engines but it’s only part of the picture. The very heart of search engine optimization is understanding what people are searching for online and aligning your own content to those searches. Focus on a single theme and choose one main keyword to avoid diluting your SEO efforts. You copy your content from other bloggers. Everyone says so.
9 Must-Have WordPress Plugins
OCTOBER 18, 2010
WordPress is the standard content management system for millions of websites, because there’s no web development platform that’s as user-friendly, valuable, and adaptable. If you haven’t heard of WordPress before, learn about how WordPress can make your website more manageable. All in One SEO Pack. No really, they do. WordPress Database Backup. Life saver.
Marketing via Aggregation, Filtering and Curation – Tools and Resources
JANUARY 31, 2011
Great picture and post on the Information Overload Paradox : The post talks about the issue of overload: I can certainly consume more content than I could two decades ago, but no matter how much content is available, I can’t consume much more. And relative to the sheer volume of content available to me, I’m actually consuming a smaller percentage every day. Finding Content.
5 Things You Can’t Blog Successfully Without
NOVEMBER 4, 2014
Open source content management systems like WordPress, Joomla, and Drupal are good options. High-Quality Content. You can’t blog successfully without quality content. Is your content fresh and unique, or is it is just a rehash of old, tired material? They follow through with their plan and continue to produce quality content. A Plan. Determination.
Best Responsive Web Design To Boost Your Online Business
APRIL 28, 2016
Best responsive web design (BRWD) involves a collection of sophisticated techniques, which allows your website to adapt to any screen size by rendering the content in an easily readable and navigable form. Today, if your website is not responsive, your SEO efforts are being affected adversely. Google doesn’t like content repetition. Importance of Best Responsive Web Design.
22 Social Media Marketing Management Software & Services Reviewed - Online Marketing Blog
OCTOBER 31, 2010
Over the past 6-9 months, I’ve been researching and reviewing a variety of social media management tools that help with everything from source network connections to campaign & social content management to monitoring & measurement. Awareness - Social marketing hub that centralizes social media content publishing, management, measurement and engagement.
The Blogger’s Essential WordPress Guide: 13 Top Tutorials
JUNE 12, 2012
I know that many readers do use WordPress—either the free or paid version—and it’s the content management system of choice for many high-profile sites. Essential SEO settings for every new WordPress blog. Over the last couple of months, we’ve taken a close look at WordPress here on ProBlogger. I’ve been using it for years, and I’d have to say that it’s served me really well over that time. In case you’ve missed any of these great posts, I thought I’d compile them all here for easy reference. Getting started. Security. Themes.
Content Marketing: Dos and Dont’s [Report]
NOVEMBER 16, 2012
Skyworld.com has just released their second complimentary white paper from the series on Successful Content Marketing. The first white paper called “How to kick-start your Content Marketing” includes a seven-step approach that can be used by any organization to develop or re-energize a successful content marketing strategy and program. Tips and tricks. Use storytelling.
Building a New Kind of Cruise Community
APRIL 15, 2015
Assumption 1: Create content. Instead of launching the site and hiring marketers to do content marketing, we brought on bloggers and writers who helped us create a rich foundation of smart, informative travel guides , cruise reviews, consumer how-to articles and Visual Lists , a new content format we’re pioneering. Our roots are in Silicon Valley, so we knew we didn’t want to just create or license expert content. So we spent months creating an entirely new CMS (content management system) from scratch – WordPress didn’t have the firepower.
Search Engine Optimization Tip: How to Remove a Web Page from Google
JUNE 18, 2010
This is only one seo tip out of many search engine optimization tips I have been providing over the years. Either FTP access to your website or maybe even access to the content management system that you’re using will be needed. Search Engine Optimization Tip: Check Your 404 Errors This is only one seo tip out of many search. Use Google’s own removal tool.
Prepare Your Website for Geolocation with WordPress
FEBRUARY 14, 2011
Geolocation software uses global positioning systems (GPS) on smartphones or unique IP addresses on visitors’ computers to identify where a person is located. The best way to integrate geolocation services into your green business website is to start with a solid, SEO-friendly website hosting platform that can seamlessly integrate geolocation. How does Geolocation Work? How it Works.
Blogging Metrics: How to Find and Apply Actionable Intelligence
JULY 23, 2013
If the purpose of your content strategy is profit, customer acquisition or even brand awareness, it’s critical to apply regular analysis and take immediate action. As Jay Baer points out , “without a statistical measure of your blogging process, adding content…can be an incredibly lonely proposition.” Do blogging metrics really matter? Yes, they absolutely do. Website Visitors.
7 Ways to Take the Media World by Storm
Convince & Convert
OCTOBER 2, 2013
Editor’s Note: The following is an excerpt from Joe Pulizzi’s new book Epic Content Marketing: How to Tell a Different Story, Break through the Clutter and Win More Customers by Marketing Less (McGraw-Hill, 2013). Most media companies either have legacy systems in print or (I can’t believe I’m saying this) digital. Repurpose All Your Content. Enjoy! Leverage it.