Convince & Convert

MAY 4, 2010

I’m delighted to have had the chance to interview technology consultant and author Phil Simon about how technology and social media adoption is changing companies. There is of course relentless chatter about social media ROI and success metrics. Measuring social media is viable, but not obvious. Great question.

Social Media 117

Social Media Strategy Consultant ROI 117

Convince & Convert

AUGUST 16, 2010

3 must-read articles about social media (plus a bonus from the Convince & Convert vault) Sent twice per week (usually Monday and Friday) Sent at 1pm pacific time 3-2-1: it’s the greatest newsletter in the history of social media newsletters. Im Jay Baer. How can I help you?

Newsletter 114

Newsletter Social Media Alltop Social CRM 114

Convince & Convert

FEBRUARY 15, 2010

Social network connectivity is becoming the post-modern email newsletter. I certainly do not support the Draconian position that somehow social networks threaten email’s existence as a marketing channel. That's what I mean when I say uni-directional social media. It’s no contest. Im Jay Baer.

Social Media 114

Social Media Strategy Social CRM Newsletter 114

Convince & Convert

JUNE 17, 2010

For us, it has helped expand our consulting business, which is a real measure. good question!] good question!] good question!] good question!] good question!] [link] krenee76 Is Your Twitter Addiction Paying Off [link] RT @jaybaer [Hmmmm. good question!] Numbers can both have value and be deceptive.

Twitter 126

Twitter Metrics Social CRM Consultant 126

Convince & Convert

JULY 27, 2010

Second, this circumstance raises an important question: Are You Growing Your Voices? Blogging every day doesn’t make you a better thinker or consultant, it makes you faster at WordPress formatting. Business News "Blogging every day doesn’t make you a better thinker or consultant, it makes you faster at WordPress formatting."

Social CRM 117

Social CRM Consultant Blogger MySpace 117

Convince & Convert

JULY 5, 2010

link] Hot In Marketing I Get By With a Little Help From My Friends | Convince & Convert News | Social Media Consulting – Convince & C. link] [link] Hot About TV I Get By With a Little Help From My Friends | Convince & Convert News | Social Media Consulting – Convince & C. Im Jay Baer.

Community building 116

Community building Social CRM Consultant Posterous 116

Convince & Convert

JULY 26, 2010

Perhaps the better question is: How can you tell them your story? Then came social networks that were great places to deliver and share messages – but not really that great for telling your story. Transparency is a brand currency on the social web. Are they seeing exactly the stories that are important to you?

SEO 115

SEO Social Media Consultant Social CRM 115

Convince & Convert

FEBRUARY 11, 2010

Skip to content Skip to navigation Skip to footer Convince and Convert Blog: Social Media Strategy and Social Media Consulting Social Media Strategy Blog Social Media Consulting Blog Social Media Consulting Speaking Newsletter Free Social Media Tools Twitter Interviews About Lijit Search Is It Curtains for the App Store?

Social Media 114

Social Media Strategy Apple iPhone 114

Convince & Convert

JUNE 29, 2010

link] jaybaer No question. link] Weintraub Adv RT @jaybaer: Cognitive Surplus – Use Social Connectivity to Change the World [link] [link] Teresa Basich Absolutely stellar review of @cshirky's new book "Cognitive Surplus" by @jaybaer: [link] [link] David Weedmark Great stuff Jay! Thanks for that! link] < possibly.

RSS 118

RSS Collaboration Social CRM Consultant 118

Convince & Convert

FEBRUARY 10, 2010

In addition to improving the richness of the data, the next thing we're spending a good deal of time and resources on is answering the 'then what' question that arises after you import a bunch of email addresses. Ethan [link] udeme RE: The 'then what' question. I'll email you some thots soon. Im Jay Baer.

Social Media 128

Social Media Marketing Social CRM Consultant 128

Convince & Convert

JULY 20, 2010

Im a tequila-loving, hype-free social media strategy consultant, speaker, and author that works with major corporations and PR firms to harness the awesome power of the social Web. Im a frequent social media conference speaker , and interview social media luminaries for my Twitter 20 series of live Twitter interviews.

Social Media 141

Social Media Strategy Consultant Blogger 141

Convince & Convert

JULY 21, 2010

She spends her days thinking about social media, public relations and digital strategies for her agency’s consumer focused clients. The Lawyers Are Coming Social networks give people the ability to share incredible volumes of content. People are sharing photos, ideas, writings and video. All that stuff? Ad Chickadee ?

Social Media 155

Social Media Policies Consultant Social CRM 155

Convince & Convert

MAY 5, 2010

With free membership open to all women, JaneNation combines social networking with opinion collection. link] [link] Courtenay Pitcher As the owner of my own small marketing agency, I find it much easier to consult with clients based on experiences and insights gained in the trenches. Is this the future of agencies?

Social Media 126

Social Media Case Study Strategy Study 126

Convince & Convert

AUGUST 24, 2010

Im a tequila-loving, hype-free social media strategy consultant, speaker, and author that works with major corporations and PR firms to harness the awesome power of the social Web. Im a frequent social media conference speaker , and interview social media luminaries for my Twitter 20 series of live Twitter interviews.

Social CRM 111

Social CRM Consultant MySpace Social Media 111

Techipedia: Tamar Weinberg

JUNE 23, 2010

and its restricted access, people had no need to use any other names on the Mark Zuckerberg-created social network. It’s how social networks are intended to be used. There are probably many web consultants. Because of its original simple use (communication!) Sorry, there are eleventy billion SEOs on Facebook.

Facebook 268

Facebook SEO Policies Groups 268

Convince & Convert

MAY 11, 2010

After all, why would they even be coming to your Web site unless they had questions about your product or service? Social media makes it possible. The key is to create meaningful content that answers those questions, and propagate that content throughout the social Web, making a visit to your site unnecessary.

FAQ 139

FAQ Content Consultant Social Media 139

Convince & Convert

JULY 6, 2010

The taboo of never tooting your own horn with a press release about your good deeds clearly has crumbled in corporate America, and companies today are not only promoting philanthropy through social networks, they’re building unique Facebook pages and Twitter profiles for these important programs.

CSR 138

CSR Social Media Strategy Consultant 138

Convince & Convert

FEBRUARY 24, 2010

Let me hear about it: View Comments | Subscribe To This Blog | Sign Up For Our Newsletter Share This Post: Similar Posts That You Might Enjoy: Tying Together Social Media and Corporate Social Responsibility 5 Steps to Winning Fans with Content Strategy Are You Ready for the Opportunity Economy? And thanks for the shout out on the blog.

Compete 116

Compete Conference Organization Social CRM 116

Convince & Convert

MAY 13, 2010

Im a tequila-loving, hype-free social media strategy consultant, speaker, and author that works with major corporations and PR firms to harness the awesome power of the social Web. Im a frequent social media conference speaker , and interview social media luminaries for my Twitter 20 series of live Twitter interviews.

Social Media 153

Social Media Strategy Social CRM Consultant 153

Convince & Convert

SEPTEMBER 20, 2010

I’m not sure I can build you an ice rink, but I am a qualified consultant at this point. I’m not sure I can build you an ice rink, but I am a qualified consultant at this point. I’m not sure I can build you an ice rink, but I am a qualified consultant at this point. Not true, but thank you. SXSW, perhaps?

Social Media 149

Social Media B2B Strategy Consultant 149

Convince & Convert

FEBRUARY 19, 2010

Turn the Tables on Social Media with NutshellMail [link] blog comments powered by Disqus Subscribe to Convince & Convert Jay Baer Greetings. Im a tequila-loving, hype-free social media strategy consultant, speaker, and author that works with major corporations and PR firms to harness the awesome power of the social Web.

Social Media 115

Social Media Social CRM MySpace TweetBeep 115

Convince & Convert

FEBRUARY 5, 2010

The big question is about the search box- does it require that prominent a placement? shorten Social Media Consulting & Coaching to just “Consulting & Coaching&# ) and add Search to the end of the nav bar? link] Social Business Bank Option 1. No question! link] Warren Fick Wow. Im Jay Baer.

Disqus 109

Disqus Social CRM Patterns Consultant 109

Convince & Convert

MARCH 4, 2010

Yet, in much of my social media consulting work corporate blog owners are invariably most interested in total visits and RSS subscribers. One question for you though — are these categories mutually exclusive? effective social media campaigns that left no question of their effectiveness. Jury's still out.

Metrics 132

Metrics Strategy How To Tourism 132

Convince & Convert

JUNE 2, 2010

Skip to content Skip to navigation Skip to footer Convince and Convert Blog: Social Media Strategy and Social Media Consulting Social Media Strategy Blog Social Media Consulting Blog Social Media Consulting Speaking Newsletter Free Social Media Tools Twitter Interviews About Lijit Search Do You “Like&# How I Look In These Jeans?

Social Media 134

Social Media Strategy Curation Privacy 134

Convince & Convert

MARCH 10, 2010

I’m looking forward to an all-new group of Twitter 20 interviews in the coming months, and hope you’ll be right there with me – tuning in, asking questions, and telling your friends. Someday, we’ll all look back on these days and say we were there at the beginning of the social media transformation. Im Jay Baer.

Social Media 117

Social Media eBook Strategy Consultant 117

Convince & Convert

SEPTEMBER 20, 2010

And while substantially smaller than the Facebook brigade, the Twitter crew is tuned in to brands like nowhere else on the social Web. 49% of monthly Twitter users follow brands or companies, compared to just 16% of social network users overall. 42% learn about products and services via Twitter. 19% seek customer support.

Social Media 160

Social Media Statistics Strategy Research 160

Convince & Convert

MAY 27, 2010

DJ Waldow @djwaldow [link] BTCustomerstreet [link] – The More Things Change, The More Things Change #BTCustomerstreet [link] Michael Thompson RT @jaybaer: The More Things Change, The More Things Change [link] [link] Kristiina Pääkkönen How do you manage constantly changing enviroment (social media)? Im Jay Baer.

Consultant 123

Consultant Metrics Social Media Social CRM 123

Convince & Convert

FEBRUARY 23, 2010

Skip to content Skip to navigation Skip to footer Convince and Convert Blog: Social Media Strategy and Social Media Consulting Social Media Strategy Blog Social Media Consulting Blog Social Media Consulting Speaking Newsletter Free Social Media Tools Twitter Interviews About Lijit Search Is Your Social Strategy Proactive or Reactive?

Social Media 118

Social Media Strategy Social CRM Company 118

Convince & Convert

APRIL 20, 2010

More from Convince and Convert 5 Ways to be a Social Networking Smash How to Create a Share of Voice Report Does Your Facebook Page Have a Pulse? Also, if you have a blog, would you be willing to leave a comment with the number of search terms people used to get to your blog last month?

Hitwise 117

Hitwise Content Blogger Consultant 117

Convince & Convert

AUGUST 19, 2010

link] [link] Ingrid Abboud RT @jaybaer: The 3 Amigos: Email, Blogging, Social Sharing [link] [link] Jeff Hurt The 3 Amigos: Email, Blogging, Social Sharing [Bookmark this!!] Im a frequent social media conference speaker , and interview social media luminaries for my Twitter 20 series of live Twitter interviews.

Social Media 142

Social Media Strategy Tourism Social CRM 142

Convince & Convert

SEPTEMBER 21, 2010

To help you figure all this out, you might want to download my free social media strategy worksheet. Social Media Strategy Worksheet from Jay Baer at Convince and Convert As a social media consultant, I specialize in helping companies create and implement social media strategy.

Social Media 167

Social Media Strategy Consultant Conference 167

Convince & Convert

JULY 28, 2010

You just have to put on your customer glasses for a while and think through all the questions, confusions, and frustrations they may have at each stage. is a critical question on par with “does this room have bed bugs?&# Have them document EVERY question they receive. This is the strategy of creating a Social FAQ.

Social Media 150

Social Media Strategy Consultant B2B 150

Convince & Convert

JUNE 24, 2010

At the end of the video, you’ll see my question as to whether the king of the infomercial and the king of social media are really the same guy? I’m just working through this tie between infomercials and social media. They are always asking the question “How can we do this&# better? Im Jay Baer.

Social Media 122

Social Media Strategy Social CRM MySpace 122

Convince & Convert

MARCH 25, 2010

"A Social Media Scoreboard That Works" [link] (via @jaybaer) [link] Gregg Morris If you haven't looked at this yet, you might want to. Social media statistics and reporting, without the hassle. RT @jaybaer: Yea! Im Jay Baer. Ive founded 5 companies, and spent 15 years running digital marketing agencies.

Social Media 117

Social Media Strategy Statistics Metrics 117

Convince & Convert

JULY 15, 2010

If someone asks a question in a social space, make sure you have an expert on hand that can answer the question if it gets too technical for the day-to-day social listener. If you have a Twitter account, set up a CoTweet account to help manage interactions, and define who is responsible for interaction. Im Jay Baer.

Social Media 141

Social Media Consultant Strategy Organization 141

Convince & Convert

APRIL 14, 2010

The Key to Social Media Success is Just 2 Letters – [link] (via @jaybaer) reminds meof The Ultimate Question! The Key to Social Media Success is Just 2 Letters – [link] (via @jaybaer) reminds meof The Ultimate Question! RT @jaybaer: Are you Helping or Selling via social media?

Social Media 129

Social Media Consultant Health Care Questions 129

Convince & Convert

JUNE 3, 2010

Not only did he deny MLB’s offer to skip today’s game, he met with the media AGAIN for more questions, putting on and taking off the verbal hair shirt about 50 times, until he was again in tears. And you know what, he didn't take a week to consult with PR folks or attorneys. That's what you saw last night and today.

Social Media 157

Social Media Strategy Consultant Social CRM 157