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5 Steps to Thinking More Socially About Communications

Dave Fleet

In comparison, the final episode of LOST drew 13.5 While Starbucks isn’t a realistic comparison for most brands, the way they’ve built their fan base over the long-term is cause to stop and think about the “disposable property” approach. The Starbucks Facebook Page , for example, has over 18 million fans.

CPM 413
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Four Metrics for Measuring Social ROI

Mindjumpers

Additionally, analyzing real-time social media sentiment, by using social media management systems to track down all mentions of the brand’s name, will provide insights on the brand’s reputation and how its name is being perceived. Marketers can monitor the performance (reach, engagement rates, sentiment etc.)

ROI 245
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Facebook monitoring made easy: A guide for social marketers

Sprout Social

Do you want to improve brand sentiment by tracking the ratio of positive to negative comments and reviews? Use sentiment analysis to see if brand perception skews more positively or negatively. You can also categorize messages as positive, negative or neutral to better track your overall brand sentiment.

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Monitoring vs Analytics [Infographic]

Buzz Marketing for Technology

I am going to give you a short synopsis of each firm taken directly from the notes I took during my conversations with them and I broke them up into 5 categories: Free monitoring services, Paid monitoring services, Sentiment based analytics, Aggregators of aggregators, and Beyond sentiment analytics firms. SENTIMENT BASED ANALYTICS.

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8 Social Media Competitor Analysis Tools To Help You Get Ahead

Hootsuite

Check out a selection of popular posts related to your search terms — you can filter by sentiment, channel, and more. Hootsuite Listening doesn’t just track what people are saying — it uses enhanced sentiment analysis to tell you how they really feel. Key metrics. Are more people talking about you this week? Top themes.

Analysis 108
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21 of the Best Social Media Analytics Tools for 2024

Hootsuite

You will also find tips and resources to improve your social media content performance right in the summary section: Start free trial now And, if you need to present your results to your team, boss, or other stakeholders, you can easily download your comparison report as a PDF file. Hootsuite Analytics is included in all Hootsuite plans.

Analytics 115
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Four Ways to Measure Social Media Marketing Results

Webbiquity SMM

Sentiment: Are the comments, posts etc. Mid-sized to large firms may rely on fee-based social media monitoring tools like Radian 6 , Alterian SM2 , Cision or Vocus which provide automated sentiment tracking, while global brands can use tools like Neilsen BuzzMetrics or Cymfony. Answers, comments posted on your blog, etc.

SM2 195