Sprout Social

JUNE 15, 2020

” Chances are you’ve heard of GDPR or perhaps recall EU companies scrambling to become compliant with data and privacy regulations in May 2018. That said, ongoing compliance is required for companies looking to avoid fines and penalties. Is there a link between GDPR and social media? Is it working?

Social Media 131

Social Media Privacy Marketing Policies 131

Sprout Social

DECEMBER 5, 2022

But it can be huge for your reputation—responsiveness leads to a more favorable view of your company. A full FAQ is linked for you below. Real-time news and information. Half of US adults get their news from social media at least some of the time, according to Pew Research.

Social Media 140

Social Media Crowdsourcing Privacy Comparison 140

Convince & Convert

JULY 25, 2012

Use a company logo for your Twitter account, but humanize it with real people. If you’re a smaller company you might consider using your headshot as your avatar. Lux Chat hosts a quarterly Twitter chat, but they could be increased to weekly or monthly chats based on community interest and news worthiness. Host Twitter chats.

Twitter 131

Twitter Brands Avatar Insurance 131

Hootsuite

APRIL 20, 2020

Gauge their local reputation. Go to Your Reputation in the left-side menu. From the Your Reputation tab of your dashboard you’ll be able to see a map that plots your organic neighbourhood reach. If you find you’re getting asked the same questions often, create a bank of FAQ responses you can use. Share special offers.

How To 145

How To Metrics Reputation HootSuite 145

Convince & Convert

AUGUST 3, 2017

Try changing your cover photo seasonally or when your business has important news. This will get that page rank higher for your business name, helping you in your reputation management efforts. Add a short business FAQ. Add a cover photo. A cover photo is a nice way to make your page more eye-catching. Select the Best Template.

Facebook 162

Facebook Template Templates URL 162

Kikolani

SEPTEMBER 19, 2012

A FAQ to reference. Do you remember the voicemail hacking scandal that erupted in the UK late last year as a result of the News of the World newspaper? Do they have a good reputation? How do people review and talk about them online, on Twitter, on Facebook and in the news? A contact phone number. An account manager.

Privacy 130

Privacy Exercises Data WordPress 130

Convince & Convert

SEPTEMBER 22, 2010

If someone signs up to follow your company on Twitter, when you tweet will that person see it? Companies are trying to stay top-of-mind among their prior customers, and incentivize those customers directly or indirectly to spread the word to their friends and associates. Will they click on it to visit your offer/website/landing page?

Social Media 135

Social Media Strategy Social CRM Consultant 135

Convince & Convert

AUGUST 3, 2017

Try changing your cover photo seasonally or when your business has important news. This will get that page rank higher for your business name, helping you in your reputation management efforts. Add a short business FAQ. Add a cover photo. A cover photo is a nice way to make your page more eye-catching. Select the Best Template.

Facebook 60

Facebook Template Templates URL 60

Convince & Convert

JULY 5, 2010

arikhanson [link] Mike Cassidy RT @jaybaer: I Get By With a Little Help From My Friends [link] honored to be in such great company! link] Hot In Marketing I Get By With a Little Help From My Friends | Convince & Convert News | Social Media Consulting – Convince & C.

Community building 116

Community building Social CRM Consultant Posterous 116

Convince & Convert

JULY 26, 2010

He’s a former journalist turned PR guy and straight shooter at New Media Cowboy. Way back in the early days of PitchEngine (like 2009), people thought we were crazy to offer our social media news release service for free. Each of the 27,000 companies that use the service had the same goal – to share their pitch.

SEO 115

SEO Social Media Consultant Social CRM 115

Hootsuite

MAY 29, 2023

Bonus: Get a free, customizable social media policy template to quickly and easily create guidelines for your company and employees. Damage to reputation Your company’s social presence contributes significantly to its overall brand reputation. These may eventually impact your company’s bottom line.

Social Media 90

Social Media Tips HootSuite Policies 90

Convince & Convert

MAY 12, 2010

Could I get you to reply to the people who like you and your company on Facebook if we can demonstrate that it strengthens your brand recognition? link] #news #socialmedia [link] JobShoots Would You Try It With a Fox? link] #news #socialmedia [link] JobShoots Would You Try It With a Fox? Why are you being soooo stubborn?

Consultant 121

Consultant Social CRM MySpace Social Media 121

Convince & Convert

JULY 27, 2010

Whether it’s finding other people in your company to contribute an occasional post, recruiting guest bloggers from within your industry, or encouraging your customers to let you interview them for a podcast, make finding and supporting new content creators a mandatory part of your content marketing strategy. link] [link] Lanc.

Social CRM 117

Social CRM Consultant Blogger MySpace 117

Convince & Convert

MARCH 4, 2010

Also, I think another viable category for blogging for reputation, or to establish a voice of authority. Also, I think another viable category for blogging for reputation, or to establish a voice of authority. In the well-documented Marriott case study, they tracked $500 mm in bookings from links on the corporate blog.

Metrics 130

Metrics Strategy How To Tourism 130

Convince & Convert

AUGUST 2, 2010

Ive founded 5 companies, and spent 15 years running digital marketing agencies. Im a tequila-loving, hype-free social media strategy consultant, speaker, and author that works with major corporations and PR firms to harness the awesome power of the social Web. Ive worked with more than 700 brands since then, including 25 of the Fortune 1000.

Facebook 121

Facebook Social CRM Consultant MySpace 121

Convince & Convert

MAY 4, 2010

I’m delighted to have had the chance to interview technology consultant and author Phil Simon about how technology and social media adoption is changing companies. Check out Phil’s blog too ) Your new book The Next Wave of Technologies deals with how organizations can adopt and adapt to new processes and advances.

Social Media 116

Social Media Strategy Consultant ROI 116

Convince & Convert

AUGUST 19, 2010

A collaboration between RESMARK Systems (a provider of hospitality software), Western River Expeditions (an adventure tour company), Compendium (provider of corporate content creation software), and ExactTarget (provider of enterprise messaging software) shows how this can be done day-to-day. That’s it. It makes sharing simple.

Social Media 140

Social Media Strategy Tourism Social CRM 140

Convince & Convert

JUNE 22, 2010

New research from White Horse of 104 companies found that in 86% of companies, executives are not using social media. Would a company launch a major television campaign if the CEO had never watched TV? If anything, social media is MORE important for B2B companies than it is for B2C companies.

Social Media 130

Social Media B2B Company Consultant 130

Convince & Convert

JULY 6, 2010

As the world continues to watch the devastation caused by the BP oil spill, it shines the light much brighter on the impact that major companies have on society while increasing consumer concerns about business practices. If a company is “doing good,” don’t be shy about talking about it. Don’t be Shy.

CSR 137

CSR Social Media Strategy Consultant 137

Convince & Convert

SEPTEMBER 20, 2010

In fact, social media can be MORE transformative for a B2B company than a B2C company. This is because B2B has a smaller potential customer base, a higher average price point, and a customer decision funnel that is more influenced by word of mouth and reputation. &# Yes, social media applies to B2B.

Social Media 147

Social Media B2B Strategy Consultant 147

Convince & Convert

MAY 27, 2010

Just when you think you have some modicum of a handle on this industry, new developments come along and shake up your head like a snow globe. The good news is that with the typical exception of Facebook, most of these changes are positive, well-communicated, and understandable. These are exciting times at Bulb HQ!

Consultant 122

Consultant Metrics Social Media Social CRM 122

Convince & Convert

FEBRUARY 19, 2010

link] Clinton Bonner Another #SXSW Accelerator company, this time covered by @jaybaer [link] –> @NutshellMail [link] 451 Heat New Email Service NutshellMail Simplifies Social Media [link] Would you use this service? Ive founded 5 companies, and spent 15 years running digital marketing agencies. This, I'll try.

Social Media 115

Social Media Social CRM MySpace TweetBeep 115

Convince & Convert

MAY 26, 2010

Create a social media steering group (cross-functional) for your company. Social media is fueled by passion, and too many companies try to take elements of their company that aren’t passion-worthy, and attempt to build a social media program around it. Facebook fan pages are email newsletters 2.0

Social Media 134

Social Media Consultant Video Strategy 134

Convince & Convert

FEBRUARY 23, 2010

there’s a schism coming in social media between companies using it for marketing, and companies using it for customer service and CRM. Match Your Social Media Tactics to Your Social Media Goal The problem we’re faced with today is that very few companies seem to be thinking about their efforts in this way.

Social Media 117

Social Media Strategy Social CRM Company 117

Convince & Convert

JUNE 11, 2010

But we haven’t yet changed the way we structure and operate our businesses to compensate for this new era of expectations. We reconfigured our companies to accommodate phone. Not just the big companies, but the every companies. Turns out, I’m totally non-musical, so that guitar thing is going to be tough.

Upcoming 124

Upcoming Project News Social Media 124

Convince & Convert

FEBRUARY 5, 2010

Option 3, for some reason, reminds me of a news station web site. Ive founded 5 companies, and spent 15 years running digital marketing agencies. Thanks for your help! However, I almost forget to look at the title of your blog because it is bland against the pale background. Option 2 zooms your photo a bit more, which I really like.

Disqus 109

Disqus Social CRM Patterns Consultant 109

Convince & Convert

JUNE 29, 2010

Getting news from a piece of paper, having to be physically near a television at a certain time to see a certain show, keeping our vacation pictures to ourselves as if they were some big secret – not one of these behaviors made a lick of sense. Ive founded 5 companies, and spent 15 years running digital marketing agencies.

RSS 118

RSS Collaboration Social CRM Consultant 118

Convince & Convert

SEPTEMBER 20, 2010

49% of monthly Twitter users follow brands or companies, compared to just 16% of social network users overall. Brand Interaction is a Major Part of Life on Twitter In addition to following brands, Twitter users research and engage with companies. 42% learn about products and services via Twitter. 19% seek customer support.

Social Media 159

Social Media Statistics Strategy Research 159

Convince & Convert

SEPTEMBER 21, 2010

There’s been a bit of news about it recently. However, a lot of people making that news have created expectations and beliefs about social media that aren’t true. Done correctly, social media – even a simple reputation monitoring program – is a time intensive proposition that requires daily vigilance.

Social Media 149

Social Media Strategy Consultant Web 2.0 149

Convince & Convert

AUGUST 10, 2010

JB : How are companies incorporating influence metrics into their marketing? JB : In addition to influencer outreach, how can companies engage in influence mining for customer service? Should companies treat customers differently? TA : Each of our companies is a “smart agent&# in some way.

Social CRM 133

Social CRM Influencer Klout Social Media 133

Convince & Convert

APRIL 20, 2010

While this is important for a blog like mine, it’s flat-out critical for e-commerce companies, and others that are blogging for business. Ive founded 5 companies, and spent 15 years running digital marketing agencies. link] [link] Thinkdesign Does your blog have a long-tail?

Hitwise 117

Hitwise Content Blogger Consultant 117

agora pulse

AUGUST 18, 2020

Just make a note of some reputable sites that are not competitors from which you can share content. Create a FAQ. These might include: Breaking news (retweeted or curated from reputable sites). Crisis management or company responses to a situation. Don’t passively wait for trending news to hit your desk.

Social Media 210

Social Media How To Hashtag Curation 210

Convince & Convert

MARCH 10, 2010

Ive founded 5 companies, and spent 15 years running digital marketing agencies. link] Lisa Alvey Staggering Social Media Insights – The Best of Twitter 20 eBook – [link] (via @jaybaer) <–cool stuff! Ive worked with more than 700 brands since then, including 25 of the Fortune 1000.

Social Media 116

Social Media eBook Strategy Social CRM 116

Hootsuite

SEPTEMBER 16, 2022

Suspend posts across all platforms with a single click if required in case of major news or a crisis. This means you can monitor and protect your brand reputation. You can identify pain points, and potentially even come up with new product ideas. Learn more about social media automation: Social media automation FAQs.

Social Media 134

Social Media Tools Marketing Analytics 134

Convince & Convert

APRIL 28, 2010

Because our behaviors on the social Web leave a noticeable fingerprint, smart companies can modify the way they engage and interact with us, based on our social graph, purchase history, etc. But now, social media is enabling companies to make influencer outreach a foundational marketing tactic. million followers on Twitter?

Social Media 147

Social Media Strategy Influencer Social CRM 147

Convince & Convert

JULY 21, 2010

Companies must also uphold privacy laws. Social-media marketing & customer service can be legal minefield &companies need to stay alert [link] [link] Keeps You In Control How to avoid a social-media lawsuit [link] [link] Tom Tibbits Protecting yourself from social media lawsuits. The Lawyers R Coming. link] MyCrowd.ca

Social Media 153

Social Media Policies Consultant Social CRM 153

Convince & Convert

JULY 14, 2010

Losing in social media can be akin to the experiences of companies like Kraft, Nestle, and BP in the social media realm. At the very least those companies are engaged in the conversation and have a strong awareness of the perceptions of their brand. webby2001: NEW on BrandSavant: Is Social Media Monitoring Worth The Trouble?

Social Media 134

Social Media Strategy Metrics Organization 134