Direct Marketing Observations

FEBRUARY 5, 2010

1) Create a Social Media case study of who is talking about your company both in good & bad ways. 5) Teach your execs and colleagues how to follow conferences and events and comment via hashtags. 6) Encourage your employees to follow your company via social media tools and platforms like Twitter and retweet, post, etc.

Social Media 177

Social Media Case Study Crowdsourcing Hashtag 177

Webbiquity SMM

MAY 10, 2011

Yet a Bazaarvoice/CMO Club study showed that only 15% of CMOs could point to a “significant return&# from Facebook marketing efforts, while 9% report no ROI and 35% basically had no idea. The core of social media marketing efforts should be the corporate blog. What should they promote? Here are 20 ideas.

ROI 191

ROI Case Study Bazaarvoice Klout 191

Buzz Marketing for Technology

JUNE 27, 2008

Markets, Technology & Musings. Its time to elevate the conversation beyond features (wiki, blog, RSS, social networking, etc.), James Seng on Wiki Universal Edit Button. Mark on Wiki Universal Edit Button. weblivz on Wiki Universal Edit Button. Zbigniew Lukasiak on Wiki + Spreadsheet = SocialCalc.

SocialText 100

SocialText Conversation Wiki Folksonomy 100

Buzz Marketing for Technology

JUNE 27, 2008

Marketing IT. Offering regional and national programs, CIO (and CSO) events bring together some of the most respected names and thought leaders in information technology and security. Are you involved in setting the direction for your companys IT budget or strategy? How To Create A Know-It-All Company. src = [link]. }.

Company 122

Company How To Case Study Mobile 122

Techipedia: Tamar Weinberg

JUNE 19, 2012

They feel a stronger connection with your company, increasing the chance that they’ll stay customers for a long time. Support communities—forum sites, wikis or any venues that include user-generated content—are surprisingly self-sufficient. Medium to enterprise companies may require more powerful solutions.

Cost 135

Cost Communities Drupal Forums 135

Buzz Marketing for Technology

JUNE 28, 2008

3rd party services are usually owned by the individual not the company. a companys success in content management is inversely proportional to the amount of information that is exchanged over email.â?? If managed properly, the use of social media tools such as blogs and wikis can reduce e-mail volumes by as much as 30%.

Wiki 189

Wiki Sharepoint Web 2.0 Class 189

Sprout Social

JANUARY 5, 2017

This year we gathered nearly 100 project suggestions ranging from product ideas for Sprout and Bambu, to a new approach to company-wide community service , to ways to make our office and events even more fun. It’s part of Sprout’s culture to be growing constantly as a company and as individuals.

Committee 64

Committee Project Wiki Team 64

Buzz Marketing for Technology

JULY 7, 2008

Upcoming Events. Here are some random thoughts from a collection of these experiences and feedback from conference speeches: 1) Features are NOT user experiences: Warning…if you ask someone about desired user experience and they say wiki or forum, you have work to do. Lots of diverse versions of this.

Communities 117

Communities Groups Groups Social Media 117

The Marketing Blog

SEPTEMBER 28, 2009

Top Blogs Directory – The marketing & social media section in the directory of top Indian blogs. Ignore the ranks ] Next Steps I would propose creating a Wiki of active & influential Indians in Social media. This wiki will also categorize the names according to how they’re using social media.

Social Media 131

Social Media Web 2.0 Alltop Wiki 131

The Marketing Blog

AUGUST 4, 2008

I should write a blog I should ‘Ajaxify’ my current website I should jump into the conversation I should use a Wiki for enterprise-collaboration And do what not & what not… Why ‘But Why? My company is following the open-culture of communication. That’s the simple question that I have been asking everybody. Why should I do it?

Consultant 100

Consultant Wiki Web 2.0 Startup 100

The Marketing Blog

SEPTEMBER 18, 2008

29 am SMTP Settings in MediaWiki Jump to Comments Image via Wikipedia A Wiki without an email feature is like a ‘car’ without ‘fuel’ For configuring the email functions in MediaWiki you need to ensure that the SMTP settings are right. Home About In the Media Books on my Plate Barcamp Delhi 5: Spreading the Word out !

Web 2.0 104

Web 2.0 Startup Wiki Wikipedia 104

Janet Fouts

DECEMBER 27, 2011

She’s smart, she says it like it is, and her insights on business and marketing are spot on. Naomidunford Naomi is one smart marketer. She calls herself a “micro business marketing consultant”meaning she loves to help small companies get the most out of their marketing without spending a ton of money doing it.

Blogger 152

Blogger Real Estate Radian6 Wiki 152

Buzz Marketing for Technology

JUNE 27, 2008

Add to groups/events. Groups/Events. Scott Gavin Slide 37: blogs wikis podcasts social networking online collaboration tagging social bookmarking from Meet Charlie: What is Enterprise 2.0? fun, laughter and tools - wikis, blogs, enjoyment of activity tagging, RSS â?£ Save to favorites. Download file. socialmedia.

Folksonomy 270

Folksonomy Web 2.0 Wiki Collaboration 270

Buzz Marketing for Technology

JUNE 27, 2008

technologies (including blogs, wikis, and prediction markets), approaches, and initiatives. We can see what people are doing, through their blogs, the knowledge they put onto wikis, via source code check-ins or online to do lists showing marching progress towards a goal. GigaOM Network: GigaOM |. WebWorkerDaily |. NewTeeVee |.

Wiki 247

Wiki Web 2.0 RSS Products 247

Social Media Strategery

JUNE 21, 2009

Events Calendar Subscribe: Posts | Comments | Email Social Media Strategery Best Of Best Practices Enterprise 2.0 If you think that the enterprise-wide wiki you’ve been pushing to install is going to change the culture of your organization, think again. Use wikis to eliminate email! It will continue on the wiki.

Gov 2.0 117

Gov 2.0 Social Media Wiki Collaboration 117

Bare Feet Studios

AUGUST 20, 2008

Set up a Logo Shop to Sell T-Shirts Since our event is free, we decided to let people purchase their own t-shirts. All past and upcoming podcamp events are listed on the official Podcamp Wiki. If a company was successful at one podcamp, they will be very likely to want to sponsor the next event in the series.

Eventful 40

Eventful Social Media Conference Badge 40

Techipedia: Tamar Weinberg

JULY 8, 2008

Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Interviews , Marketing , Opinion , Social Media , Websites > What Traits Define a Social Media Marketer? What Traits Define a Social Media Marketer?

Social Media 163

Social Media Marketing Consultant Communities 163

Social Media Strategery

JANUARY 12, 2010

Events Calendar Subscribe: Posts | Comments | Email Social Media Strategery Best Of Best Practices Enterprise 2.0 First, it was led by the Department of Transportation, not by a commercial company or a non-profit. There are a lot of really good conferences, events, and seminars on Gov 2.0 Government 2.0 The world of Gov 2.0

Gov 2.0 90

Gov 2.0 Questions Wiki Transportation 90

Buzz Marketing for Technology

OCTOBER 4, 2008

Talent Management, and Employee Engagement (a PDF file) that finds: 52% of organizations that adopt blogs, wikis, and social networking tools (among others) achieved best-in-class performance levels compared to 5% for those that didnâ??t. Companies that didnâ??t lend a voice to the market on the work culture at a particular company.â??

Project 265

Project Web 2.0 Module Wiki 265

The Marketing Blog

DECEMBER 31, 2007

Right from Wiki to RSS, Beacon, Marketing 2.0, Subscribe to Blog Updates Feedburners Stats Email Subscription My Company About Hi, I am Daksh author of themarketingblog & co-founder of Iffort, a web-strategy & digital marketing consulting firm. Theme: Pressrow.

Web 2.0 100

Web 2.0 Startup FeedBurner Wiki 100

Social Media Strategery

NOVEMBER 10, 2008

Events Calendar Subscribe: Posts | Comments | Email Social Media Strategery Best Of Best Practices Enterprise 2.0 What’s my legacy if I were to leave my company? Home About Me Speaking Legal-ese My Team Gov 2.0 Government 2.0 Miscellaneous Personal Prof. Development Social Media What’s Going to be Your Social Media Legacy?

Gov 2.0 66

Gov 2.0 Social Media Wiki Sports 66

Social Media Strategery

APRIL 1, 2009

Events Calendar Subscribe: Posts | Comments | Email Social Media Strategery Best Of Best Practices Enterprise 2.0 While an event of this magnitude and scope was sorely needed within the government, the planning of the event was decidedly anything but typical government. Very few sales-y marketing types (that I came across).

Gov 2.0 92

Gov 2.0 Wiki Conference Hashtag 92

Social Media Strategery

SEPTEMBER 18, 2008

Events Calendar Subscribe: Posts | Comments | Email Social Media Strategery Best Of Best Practices Enterprise 2.0 To my surprise, when I first started working in the Intelligence Community, I stumbled across something called Intellipedia , a wiki similar to Wikipedia, on the Top Secret network on which I was working. Government 2.0

Gov 2.0 50

Gov 2.0 Organization Social Media Wiki 50

Social Media Strategery

SEPTEMBER 18, 2008

Events Calendar Subscribe: Posts | Comments | Email Social Media Strategery Best Of Best Practices Enterprise 2.0 To my surprise, when I first started working in the Intelligence Community, I stumbled across something called Intellipedia , a wiki similar to Wikipedia, on the Top Secret network on which I was working. Government 2.0

Gov 2.0 50

Gov 2.0 Organization Social Media Wiki 50

The Marketing Blog

JUNE 2, 2008

Critics : (????? ) - Participate by giving their feedback through comments, collaborative editing ( wiki ) and contribution to forums. Subscribe to Blog Updates Feedburners Stats Email Subscription My Company About Hi, I am Daksh author of themarketingblog & co-founder of Iffort, a web-strategy & digital marketing consulting firm.

Web 2.0 100

Web 2.0 Startup FeedBurner Flickr 100

Social Media Strategery

JANUARY 10, 2009

Events Calendar Subscribe: Posts | Comments | Email Social Media Strategery Best Of Best Practices Enterprise 2.0 I have to post my code to a wiki? I can see their blog postings, their wiki edits, their bookmarks, and their skillset. Home About Me Speaking Legal-ese My Team Gov 2.0 Government 2.0 Miscellaneous Personal Prof.

Social Media 119

Social Media Gov 2.0 Wiki Organization 119

Buzz Marketing for Technology

OCTOBER 14, 2008

This week on Work Literacy , we're exploring how to use blogs for personal learning and as part of more structured formal events with learners.  Quote Board For a formal learning event, write a blog post asking people to share their favorite quotes on your learning theme. Services for Companies and Organizations.

Project 100

Project Class FeedBurner Web 2.0 100

Convince & Convert

APRIL 15, 2016

As a digital marketing expert, I inevitably find myself struggling to keep up with the happenings around the world. Get referenced in other Wiki pages. Structured data can be used to mark up all kinds of items, including products, places, organizations, individual, events, and even recipes. This helps to bolster your notability.

Google 60

Google Wikipedia Content How To 60

Buzz Marketing for Technology

JULY 24, 2008

However, few companies have taken the time to equip employees with the appropriate tools and techniques to support their personal-knowledge and information-management needs. t know what they know, how can a company capture, harness and exploit this knowledge? Collaboration. Competitive Intelligence. Communities of Practice. E-learning.

Wiki 100

Wiki Knowledge Base Case Study Compete 100

Convince & Convert

JANUARY 26, 2012

Some of the complaints are simply misguided – like this post from local communications consultant Allison Carter – who seems to believe that companies and organizations should be required to publicly state how they determine who to include in outreach programs. Maybe a Wiki? Do I wish we were all treated equally?

Klout 122

Klout Committee Hosting Storify 122

Social Media Strategery

MAY 26, 2010

Events Calendar Subscribe: Posts | Comments | Email Social Media Strategery Best Of Best Practices Enterprise 2.0 Expo held here in Washington, DC and I was honored to be a member of the Program Committee for this event as well as last year’s Expo Showcase and Summit. Home About Me Speaking Legal-ese My Team Gov 2.0 Government 2.0

Gov 2.0 91

Gov 2.0 Fashion Web 2.0 Committee 91

Social Media Strategery

OCTOBER 8, 2009

Events Calendar Subscribe: Posts | Comments | Email Social Media Strategery Best Of Best Practices Enterprise 2.0 Just as leaders from across the government are getting on Twitter and blogging, why aren’t more team owners, general managers, and other front office types using these tools to talk with their fans NOT market to their fans.

Gov 2.0 90

Gov 2.0 Sports Team Web 2.0 90

Social Media Strategery

MAY 12, 2010

Events Calendar Subscribe: Posts | Comments | Email Social Media Strategery Best Of Best Practices Enterprise 2.0 This “light bulb” discovery led me to the second step in my social media adventure—creating a program that would do the same thing for others on a massive scale (20,000+ employee company). Government 2.0

Gov 2.0 101

Gov 2.0 Web 2.0 Wiki Sports 101

Buzz Marketing for Technology

JUNE 27, 2008

“Combining massive quantities of data, insights into human psychology, and machine learning can help manage surprising events, says Eric Horvitz.&# Roland Piquepaille lives in Paris, France, and he spent most of his career in software, mainly for high performance computing and visualization companies. Psychology. Social Networks.

Instant Messaging 130

Instant Messaging Trends Microsoft Wireless 130

Social Media Strategery

MARCH 23, 2010

Events Calendar Subscribe: Posts | Comments | Email Social Media Strategery Best Of Best Practices Enterprise 2.0 Then yesterday, I came across this post by Rick Alcantara, “ Who Should Control Social Media Within a Company? ,&# and I couldn’t help thinking that we’re asking the wrong question. Government 2.0

Social Media 122

Social Media Gov 2.0 Committee Collaboration 122

The Way of the Web

SEPTEMBER 21, 2010

September 21st, 2010 · View Comments It might sound like a philosophical question, but it’s something that new research by McKinsey for IAB Europe claims to have answered, claiming for 1 Euro spent on online advertising by companies, users get 3 Euros worth of services, with an estimated consumer service surplus about 100 billion Euros. (H/T

Wiki 30

Wiki Adsense Blogroll Disqus 30

Social Media Strategery

OCTOBER 12, 2008

Events Calendar Subscribe: Posts | Comments | Email Social Media Strategery Best Of Best Practices Enterprise 2.0 From wikis in the Intelligence Community to internal blogs at IBM , many of my clients see these articles and want to use social media to realize these same benefits, but don’t know how to do it. Government 2.0

Gov 2.0 76

Gov 2.0 Wiki Policies Consultant 76