Company Engagement Project Social News 
Buffer Social
JUNE 16, 2016
I have the amazing privilege of speaking with social media managers from a variety of brands and industries around the world on a daily basis. We surveyed and spoke with more than 150 of the world’s best social media managers and put together a selection of 75 answers here. Today’s biggest social media projects.
Techipedia: Tamar Weinberg
MARCH 4, 2010
Now known as the “social media hotel&# of NYC, Roger Smith is attracting a really incredible bunch of people who have raved about the ambiance and the company’s approachability online. If you’re constantly broadcasting and not building bridges, your social media engagement will only travel so far.
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Convince & Convert
SEPTEMBER 21, 2010
Social Media is “Viral Marketing&# False, in the same way that a square is also a rectangle, but a rectangle isn’t a square. Can a social media program go viral? But if you’re engaged in a social media program in an effort to go “viral&# you’re not really engaged in social media at all.
Social Media Network Marketing
AUGUST 19, 2010
Social networks like Facebook and others. Social news / bookmarking sites like del.icio.us, technorati, dig and others. When appropriate, we can point readers toward your product, but in such a way that they feel we are providing useful information rather than pitching your company. Professional networks like LinkedIn.
Techipedia: Tamar Weinberg
MARCH 12, 2009
Using market intelligence, Royal Caribbean identified supporters of the cruise line via social networking sites and took the opportunity to give fifty of the most ardent supporters, called Royal Champions, special privileges, including free paid cruises and invitations to special events with company executives.
Techipedia: Tamar Weinberg
MAY 5, 2010
In fact, you’re likely spotting the shift; instead of companies posting their URLs on television commercials, they’re asking their followers to join them on Facebook. If you are officially representing your company, you’d want to create an Official Page. As a result, engagement goes up as the page appears very active.
Techipedia: Tamar Weinberg
JANUARY 5, 2010
Social Media: Getting Started Why You Have to Engage in Social Media, Even if You Don’t Want to (A Smart Bear): Jason Cohen (@asmartbear) makes a compelling argument into why social media must be considered, even if you have no interest in it. Social Media: Who Can Show Us the Real Value? Share This or Else!
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