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Content Curation: How to Do It the Right Way (Plus Tips and Tools)

Hootsuite

Content curation is a valuable strategy for all content marketers. More than simply re-sharing content, curation is a way to provide extra value to your followers while highlighting your own industry expertise. What is curated content? What is curated content? This curated content definition isn’t complicated.

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Who Really Owns Social Selling?

Convince & Convert

Although many companies are taking social selling seriously these days and developing a solid social selling strategy, who within your organization actually owns it? Marketing should have a library of developed and curated content to share with sales for target personas, hopefully for each stage of the sales cycle.

Training 175
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6 Tools to Fine-Tune Your Social Media Advertising Strategy

Convince & Convert

I am a marketing manager for a peer-to-peer loan company and I’d like to create a social media lead-generation campaign. Apart from using social listening for market research, there’s another powerful tactic few brands are utilizing: Curate your brand’s social proof and use it as an ad copy.

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YouTube Playlists: Are You Neglecting This Marketing Powerhouse?

agora pulse

A YouTube playlist is a user-curated collection of videos. To share your playlist on social media: Go to your YouTube Library. With that in mind, always create playlists that would curate your particular projects, events, or initiatives. Events your company attends. Few businesses use them for marketing purposes.

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10 ways the Sprout Social mobile app lets you manage social from anywhere

Sprout Social

If you’ve ever found yourself needing to publish a company update while you’re away from your computer, Sprout’s mobile publishing feature makes it as easy as a few clicks on your phone,” said Blue Corona’s Digital Content Manager, Ryan Maloney. Sprout’s Asset Library is a major, well, asset for our customers.

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Social Media Best Practices to Help Guide You During Any Crisis

agora pulse

Ask yourself, “Does this impact just our company or is it a national or global concern?” Schedule a team and company meeting to make sure everyone fully understands how to handle the crisis and whether temporary new guidelines need to be in place. (Don’t forget to take a couple of deep breaths.).

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Mini-Podcasting On The Rise: Introducing Jam – New Creator Platform to Deliver “Bite-Sized Audio” via Daily Texts

The Realtime Report

After a year in closed Beta, the company is headed to Comic-Con today to give attendees a first look at the platform and start to grow its community of creators and listeners. To get started with Jam, users simply sign up with their phone number or text LISTEN to 552266, then curate a list of Jams to receive each morning via text.