Hootsuite

NOVEMBER 7, 2023

You can then access all of this information in one place to get both macro and micro views of the social conversation about your industry and your brand. Here’s a quick video overview: Want to dive deeper into this subject? We’ve got a whole blog post on what social listening is and why it matters so much for brands.

Brand Monitoring 98

Brand Monitoring Tools HootSuite Brands 98

Hootsuite

DECEMBER 12, 2023

Boost your sentiment Your brand sentiment is basically a “temperature check” of what people are saying about you online and what they think of you — or your company. By putting yourself out there and creating human-centered content around your expertise, you’ll provide a massive boost to that sentiment.

Social Media 111

Social Media Strategy HootSuite Sentiment 111

Oktopost

APRIL 9, 2024

Monitoring B2B social media metrics such as likes, shares, and mentions can help determine whether your efforts are succeeding at spreading awareness, engaging audiences, and eliciting positive sentiments. Learn more about how Oktopost’s B2B social media management platform can help your team generate demand for your brand.

B2B 62

B2B Marketing ROI Hubspot 62

Social Media Strategies Summit

SEPTEMBER 14, 2023

Read on for insights from: Rachel Karten , Social Media Consultant Mitchell Clements , Social Media Creative Manager at ESPN Bari Rosenstein , Social Media Manager for Auntie Anne’s and Jamba Darby Hogan , Head of Social Media & Community at Wonderbelly Why Is the Act of Brainstorming So Important in Social Media?

Content 130

Content iPhone Sports Remix 130

Hootsuite

MAY 1, 2023

Are you looking to create a more efficient social media workflow? Social media managers have a tough gig, often juggling multiple accounts , managing complex campaigns, and collaborating with stakeholders. Content sourcing: Including research and finding relevant photography, animation, and video assets.

Template 134

Template Templates Social Media Tips 134

Convince & Convert

NOVEMBER 16, 2023

In the ever-evolving realm of social media, where platforms are both arenas for branding battles and hubs for community conversations , Twitter’s transformation into ‘X’ has become a fascinating study in corporate identity evolution. Musk wanted to put his own stamp on Twitter.

Twitter 78

Twitter Social Media Sentiment Reddit 78

Hootsuite

MAY 21, 2020

This way you can attain even deeper insights on your brand’s sentiment all over the world. Visualize sentiment around your brand in automatically-generated word clouds and meters. You can easily analyze engagement, reach, comments, and brand sentiment. Talkwalker. Reddit search. Reputology. Get the free guide right now!

Social Media 145

Social Media Tools HootSuite Sentiment 145

Sprout Social

SEPTEMBER 23, 2021

3 social-first fashion trends that made waves in 2021. Social can turn everyday consumers into stylists with massive followings. Through outfit of the day (OOTD) pics, outfit idea videos and must-have product reviews, they’re driving peer buying habits faster than most media outlets can keep up with.

Retail 127

Retail Trends Social Media Fashion 127

Sprout Social

SEPTEMBER 14, 2023

#PajamaOutfit #PajamaStyle #PajamaFashion ♬ original sound – aerie Makeup brand Glossier also turned to UGC to build their “Dew it Yourself” series based on content their community was already organically posting about. Just ensure you ask for approval before you post. Drift has a robust collection of customer stories on their website.

Strategy 124

Strategy Brands Content UGC 124

agora pulse

JANUARY 3, 2020

93% of Twitter video views are on a mobile device. minutes on the social platform per session. Takeaway for social media managers: Brand involvement in culture is particularly important for the Twitter population who are passionate and informed, and feel strongly about brands aligning with culture. FortniteGame.

Twitter 129

Twitter Tips Influencer Hashtag 129

Sprout Social

SEPTEMBER 18, 2023

Business intelligence : Sprout helps you understand customer behavior and surface business-critical information from social channels with sentiment analysis. Powerful integrations : Integrations with other tools, like Salesforce , will enable you to access, share and manage data for 360-degree view of the customer.

Marketing 132

Marketing How To Sample Samples 132

agora pulse

JUNE 13, 2020

Top media tweet: The tweet with photo or video that received the highest number of impressions. Related: Twitter 101: What Every Smart Social Media Manager Needs to Know. It’s also a full Twitter tool—including publishing, listening, and social CRM for your tweets and followers.

Analytics 204

Analytics Tools Twitter Hashtag 204

Sprout Social

APRIL 21, 2020

In the wake of COVID-19 , social media managers have had to reevaluate their strategies and content plans to account for changing consumer behavior. But even in a pandemic-free world, things change and businesses are thrown curveballs—and social teams are on the front lines of communicating and reacting to those changes.

How To 125

How To Social Media Management Metrics Team 125

Sprout Social

OCTOBER 31, 2023

This includes long and short-form copy, artwork, music and videos. An example of a short-form AI writing prompt is, “Create a social post for Mother’s Day” and for a long-form is, “Write an email introducing (insert: new product) to an existing customer”. For example, “What is the impact of building strong communities on social?”

Tools 100

Tools How To Sentiment Training 100

Oktopost

DECEMBER 5, 2022

Social media marketing is more about creating meaningful connections, sharing updates, and building a community. And that’s not the only way social media networks can complement SEO efforts. ↑ Simply repurposing blog content can increase your website and social media visibility and promote content discovery.

SEO 115

SEO Social Media Reputation Real Estate 115

agora pulse

AUGUST 17, 2020

A social media strategy refers to a brand’s overall game plan for reaching prospective customers on social media. In other words, a social media strategy is the outline of what (and why) social media managers and digital marketing agencies are planning to do on social media.

Social Media 171

Social Media Strategy Marketing How To 171

Keyhole.co

NOVEMBER 6, 2022

Not only does the tool allow you to track @mentions and customer conversations across social media, blogs, and forums. It will also give you key analysis into relevant topics, sentiment analysis, demographic breakdown, and surface the top influencers in the conversation. Glean.info. Price: Custom. Me ntionlytics. Price: Custom.

Tools 52

Tools Social Media Sentiment Price 52

Keyhole.co

JUNE 19, 2023

This allows them to enhance brand awareness, stimulate engagement, and foster a sense of community around the brand. It is a powerful strategy for social media content marketing when aiming to boost customer success. It will collect all UGC posts for you and even present it in a media wall that you can showcase in your website.

Social Media 52

Social Media UGC Content Loyalty 52

Sprout Social

MAY 9, 2022

Colleges and universities are jumping in on trending sounds to expand their reach, like Cape Fear Community College did with this pre-decision day post. Higher education social media managers used Twitter’s interactivity to bring prospective students into the conversation. On the bottom of the pyramid sound – Adam.

Education 85

Education Marketing Reddit Class 85

Hootsuite

NOVEMBER 28, 2022

Download the full Social Trends report to get an in-depth analysis of the data you need to prioritize and plan your social strategy in 2022. Reddit is a social network with a forum-style discussion structure. Users create posts in topic-based communities — called subreddits — and interact in comment threads.

Reddit 100

Reddit Brands Meme Forums 100

Hootsuite

JANUARY 24, 2022

Here are some of the questions social media data mining can help answer: What is the demographic profile of your following on each social platform? What times of day is your audience most active on social media? Does your audience prefer images or video posts ? Impressions and video views.

Data 94

Data Social Media HootSuite Template 94

Sprout Social

APRIL 2, 2019

We launched in our home base, Chicago, where the community did not disappoint. We’re bombarded with this sentiment in headlines and can’t ignore the paradigm shift happening. Every social media manager knows that a smart approach to content starts with defining what connection means to your brand. Mallorie said.

Sports 107

Sports Communities Sentiment Team 107

Sprout Social

JANUARY 24, 2024

The #PartyNeverStops campaign generated £3.68M in sales, an 18x return on ad spend, 91M video views and reached 11.9M ‍♀️ In our Pulse Survey, 41% said they measure the growth in followers/subscribers on social platforms to see if influencer marketing is working for them. unique users in the UK. TikTok shows #PartyNeverStops has 102.9M

Metrics 100

Metrics Influencer Marketing Survey 100

Sprout Social

APRIL 15, 2020

If you’re unsure of what might come off as tone-deaf, social listening can help you gauge consumer sentiment and identify what is top of mind for your audience. I know some other brands have made video chat backgrounds already but none of them will get you promoted like these ones will pic.twitter.com/EXcKSKv0Xs.

Strategy 143

Strategy Metrics Hubspot Retail 143

Pam Moore

AUGUST 31, 2018

It could be you are talking apples and your management is talking oranges. Too many new social media managers get all hyped up about vanity metrics such as followers, likes, etc. ” Or “how can social media really impact our business?” Do they not understand the value or the real risk?

Social Media 147

Social Media Training Startup Team 147

Sprout Social

JUNE 23, 2021

From self-service options to product videos and beyond, companies today should strive to put their onboarding materials front-and-center in as many formats as possible. The onboarding study cited above also notes that three-fourths of people need to watch videos to understand a product fully. — Zendesk (@Zendesk) April 26, 2021.

Strategy 126

Strategy Policies Resources Loyalty 126

Oktopost

OCTOBER 26, 2020

Why you need a social media management tool. It’s easy to assume that B2B social selling can and should be limited to LinkedIn, as Twitter and Facebook are almost exclusively B2C channels. You simply cannot execute an effective social media strategy of any kind. Community management and audience engagement.

Social Media Management 159

Social Media Management Social Media Tools Hubspot 159

Pam Moore

SEPTEMBER 7, 2020

It could be you are talking apples and your management is talking oranges. Too many new social media managers get all hyped up about vanity metrics such as followers, likes, etc. ” Or “how can social media really impact our business?” Do they not understand the value or the real risk?

eBook 78

eBook Social Media Template Templates 78

Razor Social

NOVEMBER 29, 0002

Engagers – These are people that are more active in your community and you’ll start recognizing some of the names. Are videos, pictures or text updates working best? Community Responsiveness. If you’re not responsive to your community they’ll stop interacting so it’s important to measure this.

Analytics 89

Analytics Social Media How To Analysis 89

Buffer Social

JULY 25, 2019

What if the most valuable data person on your team is your social media manager ? When you think of all the many data roles on a team, social media rarely bubbles to the top. Regardless, teams with social media managers are sitting on a goldmine of data and information. Growth marketers.

Social Media Management 67

Social Media Management Data Social Media Sentiment 67

Pam Moore

AUGUST 31, 2018

It could be you are talking apples and your management is talking oranges. Too many new social media managers get all hyped up about vanity metrics such as followers, likes, etc. ” Or “how can social media really impact our business?” Do they not understand the value or the real risk?

Social Media 60

Social Media Training Startup Team 60

Techipedia: Tamar Weinberg

MAY 18, 2010

Through social media, you can find out what online communities your existing customers belong to. And don’t forget that your customers can spread the word for you to these communities. It lets you share Through social media, you can create all kinds of content and post it in one place. Reply Jay B.

Social Media 269

Social Media Strategy StumbleUpon Digg 269

Keyhole.co

SEPTEMBER 12, 2023

Most social media managers and marketers make this mistake while promoting YouTube videos: slapping links to their videos on their other social media channels and calling it a day. Fun fact: That’s not the *only* way to promote your videos. Sounds idyllic, right? How to implement 1.

YouTube 52

YouTube Video How To Sentiment 52

Hootsuite

JUNE 29, 2023

You don’t necessarily have to sit back and accept public sentiment. Whether you’re beloved by the world or loathed, social media is a vital tool for both shaping and managing your reputation. Hershey has partnered with the Mmusic Initiative and uses its social platform to showcase the organization’s work.

Reputation 106

Reputation Strategy Brands HootSuite 106

agora pulse

JANUARY 25, 2021

What’s a community manager? And why should community managers have their own special day? Find out more about this special social media role and tips for celebrating Community Manager Day. We’ll look at the role of the community manager throughout history and how it has evolved.

Communities 112

Communities Forums Disqus Social Media Management 112

Sprout Social

SEPTEMBER 5, 2023

There’s something awe-inspiring about watching #CleanCore videos on social media. Maybe it’s the ASMR quality of the videos that draws us in, or the enviable storage containers and cleaning devices. But I think they offer something even more intriguing: efficiency. competitive intel).

Social Media 131

Social Media Social Media Management Team Collaboration 131

Keyhole.co

NOVEMBER 19, 2020

Also, you can monitor brand sentiment in real time, and find out who your audience (demographic) is and what topics they are interested in. Glean.info is a market intelligence and social media monitoring tool that gets audience data from social media sites, online news, blogs, message boards, forums, and photo/video sharing sites.

Tools 98

Tools Social Media Sentiment Price 98