Hootsuite

JANUARY 4, 2023

Social media marketing provides a unique opportunity to connect with this massive audience on the platforms where they already spend their time. But what exactly does social media marketing entail? How do you “do” social media marketing, and how do you get started? What is social media marketing? Community management.

Social Media 76

Social Media HootSuite Marketing Social Networking 76

Hootsuite

SEPTEMBER 24, 2022

If you are a national brand, turn the spotlight back on the First Nations communities. If there is a social justice issue being championed—whether that is Pride in the gender-diverse community, or climate justice, or prisoners’ rights, or racial equality—you’ll find Indigenous people at the forefront. But we don’t want pity.

Communities 99

Communities Brands Instagram HootSuite 99

Ignite Social Media

JUNE 1, 2022

For today’s blog, let’s walk you through how you can leverage social media marketing for events, especially when hosting them virtually. Social Media Marketing Tactics to Increase Event Attendance . While 58% of marketers use social media to promote before, during, and after the event. Read more here.

Eventful 161

Eventful Social Media Marketing Influencer 161

Hootsuite

APRIL 17, 2024

These apps have their own internal analytic systems to reveal your followers’ demographics, but if we may be biased for a quick moment: Hootsuite analytics are full of great insights, too. Gather those details, explore our guide to defining your target market , and you’ll be ready to Thread. Grab your free Hootsuite trial now 4.

HootSuite 82

HootSuite Feed Feedly Instagram 82

Hootsuite

MARCH 2, 2022

Let’s talk about why it’s important to understand social media marketing for retail brands. Social marketing can benefit retailers at every stage of the sales funnel. Bonus: Download a free guide that teaches you how to turn Facebook traffic into sales in four simple steps using Hootsuite. That’s more than 4.6

Retail 104

Retail Social Media Brands Tips 104

Hootsuite

SEPTEMBER 25, 2023

Our team collects and anonymously compiles data from social accounts connected to Hootsuite. Our beginner’s guide to TikTok marketing will help you get started and connect with TikTok’s hyper-engaged community. Remember: It’s not a product or service that makes something seem “boring” — it’s bad marketing. Not sure how?

Industry 125

Industry Engagement HootSuite Analytics 125

Hootsuite

NOVEMBER 7, 2023

Social listening tools are some of the most important for any social media marketer to master. Back in the day, marketers had to dedicate substantial budgets to consumer and competitor research through surveys, focus groups, and market testing. Why do marketers need social listening tools?

Brand Monitoring 98

Brand Monitoring Tools HootSuite Brands 98

Hootsuite

SEPTEMBER 9, 2020

YouTube marketing is often overlooked by social media marketers. Either way, there are countless marketing opportunities on YouTube—especially if your audience is on the platform and your competitors aren’t. But with more than 500 hours of video uploaded every minute, effective YouTube marketing is easier said than done.

YouTube 145

YouTube HootSuite Marketing Video 145

Hootsuite

FEBRUARY 7, 2024

And then learn how you can use Hootsuite to measure results. Hootsuite Analytics Start free 30-day trial The competitive analysis features within Hootsuite Analytics include trending hashtag breakdowns so you can see which hashtags are performing best within your specific niche. See how Later compares to Hootsuite.

Hashtag 91

Hashtag Analytics Tools HootSuite 91

Hootsuite

MAY 1, 2023

Community management and customer service: Responding to comments and messages, routing customer service inquiries. View this post on Instagram A post shared by Hootsuite (@hootsuite) Craft perfect posts in seconds OwlyWriter AI instantly generates captions and content ideas for every social media network.

Template 134

Template Templates Social Media Tips 134

Hootsuite

JUNE 28, 2023

You share an amazing Hootsuite blog article to your work Slack (hint!). Dark social is the oldest social network in action: private, untraceable human-to-human communication. Source: Morning Consult Great news for social media marketers, but what if your target audience isn’t Gen Z? Welcome to dark social. URL shortener.

HootSuite 120

HootSuite URL Analytics Forums 120

Hootsuite

DECEMBER 12, 2023

Source: Jason Hawkins on LinkedIn Advocate for your business All your regular marketing still has its place, but committing to thought leadership content — meaning, you posting your insights on social media as an executive — can add quite a boost to your company’s strategy. Plan and schedule your posts This one’s easy: Use Hootsuite.

Social Media 111

Social Media Strategy HootSuite Sentiment 111

Hootsuite

APRIL 11, 2022

So, we’ve compiled a list of Hootsuite expert-approved TikTok tools. Pendulum allows you to schedule and post TikTok videos directly from Hootsuite. per month per account (or free for Hootsuite Enterprise users), this TikTok tool’s affordability makes it a popular feature. Then, you can respond directly in Hootsuite.

Tools 110

Tools HootSuite Marketing Analytics 110

Keyhole.co

MARCH 2, 2023

Platforms like Facebook, Instagram, and Twitter have become so integral part to our daily lives, that they’ve changed the way we meet, communicate, and network. Social media has also changed the way products and services are marketed. We’ve put together a guide to the industry’s three most important social media marketing tools.

Social Media 52

Social Media Tools HootSuite Marketing 52

Hootsuite

FEBRUARY 24, 2023

Hootsuite does everything Social Studio does and more for a fraction of the cost. Plus, Hootsuite has a free Salesforce integration and many customer relationship management (CRM) tools to make your migration painless. Hootsuite offers all the most popular Salesforce Social Studio features and more. 1 Social Media Tool Create.

HootSuite 83

HootSuite Social Media Management Tumblr Hashtag 83

Hootsuite

MARCH 18, 2020

Here are three small ways Hootsuite is going to help: Supporting our customers : in addition to our usual support and fully operational team, we’re launching a series of free online workshops on how brands can build better processes for crisis management, as well as a new upcoming virtual conference. Stay tuned for your invite.

HootSuite 143

HootSuite Health Care Module Training 143

Hootsuite

AUGUST 10, 2022

Influencing as a career has made a significant impact on social marketing, and on the media industry as a whole. But not all influencers are equal, and there’s a new community of prominent folks using ring lights to make a difference. So, why contact a KOL for a social marketing partnership? What are KOLs? Make more sales.

How To 106

How To Marketing Collaboration Influencer 106

Hootsuite

NOVEMBER 28, 2022

In short, an engaged community leads to better sales outcomes. In fact, reviews are the third-most important factor when shoppers are contemplating an online purchase: Source: Hootsuite Digital 2022 report. Only four of these 12 recent posts on the Starbucks Instagram feed are brand marketing posts. Start with your goals.

Social Media 122

Social Media UGC How To HootSuite 122

Hootsuite

SEPTEMBER 14, 2023

Social media intelligence is the practice of gathering data from social media conversations to inform your future marketing actions. For example, marketers looking to leverage social data intelligence might track Instagram, Facebook, and Twitter conversations to measure sentiment around their brand or products. New to data analysis?

Social Media 102

Social Media Sentiment HootSuite Analysis 102

Hootsuite

JANUARY 13, 2022

60% of marketers agree that authenticity and quality are equally important elements of successful content. times more likely to view user-generated content as authentic compared to content created by brands, the time to invest in an authenticity-driven social marketing strategy is now. Helps establish brand loyalty and grows community.

UGC 145

UGC Content HootSuite Authentication 145

Hootsuite

SEPTEMBER 23, 2022

Great content can help you start inspiring conversations, build engaged communities, create buzz around your brand, and even directly influence sales. It can make or break a campaign or your entire social media marketing strategy. Pro tip: On the Hootsuite editorial team, we always aim for grade 6 readability. blog posts).

Social Media 145

Social Media Tools Tips HootSuite 145

Hootsuite

JANUARY 31, 2024

Bonus: Download the free 30-day plan to grow your Twitter following fast, a daily workbook that will help you establish a Twitter marketing routine and track your growth, so you can show your boss real results after one month. Source After about a week, I checked the performance of this post in Hootsuite Analytics. Let’s find out.

HootSuite 78

HootSuite Metrics Engagement Feed 78

Hootsuite

FEBRUARY 4, 2020

And once you do, you’ll be able to create a smart Instagram marketing strategy that will create leads, sales, and an audience devoted to your brand. That way you can make the best decisions when it comes to your social media marketing strategy. More than 89% of Instagram’s community lives outside of the U.S. Russia: 42 million.

Instagram 145

Instagram Social Media Marketing Survey 145

Hootsuite

APRIL 18, 2022

And then learn how you can use Hootsuite to measure results. And then learn how you can use Hootsuite to measure results. You’ll engage your community. Of course, there’s no need to invent a community or movement from scratch. You can also use existing hashtags to connect with communities that are already thriving online.

Hashtag 141

Hashtag Instagram HootSuite Travel 141

Hootsuite

AUGUST 25, 2021

Social marketers are the CMOs of the future. “Social media managers, community managers, online marketing managers—these people understand where the customer relationship lives,” he told Tech in Asia. They’ve since found themselves on the front lines of many marketing organizations. Just a thought. —

Social Media Management 126

Social Media Management Social Media HootSuite Training 126

Hootsuite

SEPTEMBER 7, 2022

Users share complex ideas and the Reddit community breaks them down. Any good strategy begins with smart social media marketing goals — just don’t try to cover too many bases at once. Improve community engagement. Gain market insights with social listening. Build a community. Community-building.

Education 93

Education Social Media Tips HootSuite 93

Hootsuite

SEPTEMBER 28, 2020

Social has earned a well-established seat at the marketing table. In our Social Transformation Report , we partnered with Altimeter Group to survey 2,162 marketers and conduct in-depth interviews with leading brands to uncover the value organizations find when they invest in social. Make social listening part of your strategy.

Marketing 144

Marketing Committee Health Care Organization 144

Hootsuite

MAY 3, 2023

In addition to understanding the latest market trends and knowing your way around numbers, you also need to be a savvy marketer. The best agents know that marketing and generating leads is an ongoing effort, one that helps you build your personal brand, expand your network, and grow your real estate business. Need ideas?

Real Estate 93

Real Estate Tips How To Hashtag 93

Hootsuite

JULY 6, 2022

Bonus: Download a free pack of 8 eye-catching Instagram ad templates created by Hootsuite’s professional graphic designers. Within those billions of users, Instagram fosters niche communities. Shared common interests bring these smaller communities together. We (obviously) use Hootsuite’s Social Advertising.

Instagram 117

Instagram HootSuite UGC Influencer 117

Ignite Social Media

JUNE 14, 2023

Hootsuite did a small experiment afterwards and found that posts with good captions generated 30% more reach than posts with hashtags. TikTok is also becoming a search engine. This principle holds true in the realm of social media marketing as well. See hashtag #UGCCreator on TikTok which is currently at 1.1B

Hashtag 152

Hashtag Social Media Strategy UGC 152

Hootsuite

MAY 12, 2020

At some point, many busy social media marketers may be tempted to try an Instagram automation tool. Don’t post unauthorized commercial communications or spam on Instagram. By creating streams for specific hashtags, you’ll have access to a constant supply of relevant content directly within the Hootsuite dashboard.

Software 145

Software Instagram Tools HootSuite 145

Hootsuite

MAY 13, 2020

Considering influencer marketing ? Even if you aren’t, it would be a mistake to ignore influencer marketing trends. Beyond their role as effective brand ambassadors, influencers are also just good marketers. There’s a reason the influencer marketing industry is booming. Marketers may want to follow suit.

Influencer 145

Influencer Trends Marketing Guidelines 145

Hootsuite

MAY 2, 2023

For example, you could add a photo of the market you work in, whether luxury high rises or suburban neighborhoods. You can also opt into receiving marketing and promotional emails from Facebook. Hootsuite Composer allows you to create and schedule posts for Facebook, Instagram, Twitter, and other social media sites.

Real Estate 102

Real Estate Facebook HootSuite How To 102

Hootsuite

NOVEMBER 1, 2021

Get the list of secret shortcuts Hootsuite’s own social media team uses to create thumb-stopping content. Google Analytics , Hootsuite Insights , and o ther social monitoring tools can help give you insight into what terms people use to search for your business. Source: Hootsuite Insights. Let’s dive in. User activity.

SEO 145

SEO Instagram Tips HootSuite 145

Hootsuite

JULY 7, 2022

Looking for some help on how to incorporate nanoinfluencers into your marketing campaigns? Let’s start with the basics: Influencer marketing! Unfortunately, not every brand has the budget to hire Huda Kattan or Alexa Chung to help run influencer marketing campaigns. Not sure what a nanoinfluencer is? Feeling ready to become one?

HootSuite 103

HootSuite How To Influencer Price 103

Hootsuite

OCTOBER 11, 2022

It can happen when an account posts sensitive content or enters a gray area of the platform’s Community Guidelines. Instagram references this power in their Community Guidelines: “Overstepping these boundaries may result in deleted content, disabled accounts, or other restrictions. ”. Don’t violate the community guidelines.

Instagram 117

Instagram Guidelines Hashtag HootSuite 117

Hootsuite

AUGUST 19, 2021

A freelance social media manager is a social media marketing expert who provides on-demand services. Community management (engaging with followers, answering DMs and comments). Community management. I once helped a client by working at their sales booth at a community event (and captured social content at the same time).

Social Media Management 136

Social Media Management Social Media How To Template 136