yMarketingMatters

JUNE 20, 2014

Community Growth & Sustainability. Community Growth & Sustainability. Community growth is a VERY valuable and important metric because it shows you’re appealing to your audience and staying relevant, especially if they’re not dropping off. Building a community of disinterested, unrelated followers is ultimately useless.

Small Business 263

Small Business Social Media How To ROI 263

Direct Marketing Observations

MAY 3, 2010

To translate this back into social media jargon, you end up with an audience of lurkers (assuming they stay that long) when you are attempting to get those consumers engaged. If you do not make it easy, fast and safe for consumers to engage you will end up with more than 90 percent lurkers trolling your content.

Lurker 138

Lurker Social Media Hashtag Curation 138

Pam Moore

FEBRUARY 24, 2018

He made it crystal clear that we all will see less brand content in our news feed. Facebook wants to highlight user content that improves our well-being, as well as gets people talking and engaging. 10 Power Tips to Create Facebook Content That Owns the News Feed Like a Boss. What About the Silent Lurkers?

Feed 167

Feed Feedly Metrics News 167

Ari Herzog

SEPTEMBER 26, 2011

Search engines prove this statement true, evident by people such as Marc Pitman discovering old content to answer new questions. Old content is especially helpful when one sees lots of comments, tweets, and other social sharing metrics reflecting the value of whatever is written. Photo by lazy_lobster.

Comments 115

Comments Lurker Foursquare Engineering 115

Buzz Marketing for Technology

JULY 7, 2008

I’ve done a number of workshops the past few months with clients designed to do two primary things: Land a common understanding across the teams involved around what social media, communities and influencer programs really are and more importantly why it matters to a business. I wish that could be enough said.

Communities 117

Communities Groups Groups Social Media 117

Razor Social

NOVEMBER 29, 0002

How much of your audience are you reaching and how much are engaging with your content? Reach without engagement is still important because a lot of people pay attention to your content but don’t respond to it. Engagement is also important to monitor because you expect that some of your audience will engage with your content.

Analytics 89

Analytics Social Media How To Analysis 89

Hootsuite

MAY 18, 2022

(Speaking of which: check out our guide to getting your content on the Instagram Explore page. The Instagram algorithm isn’t just taking into account how you interact with content: it’s watching how you interact with other users. Relevance of the content. The algorithm prioritizes new content over Reels from the archives.

Instagram 142

Instagram Hashtag HootSuite Lurker 142

Diva Marketing Blog

APRIL 9, 2009

He is also a Partner with the Colorado, based company ITBrix, which produces the social media, community building and collaboration platform WordFrame. She also publishes Wired PR Works, which is listed on Alltop, ranked in the Ad Age Power 150 and mentioned as one of the top sources for marketing content by junta42.

WordFrame 45

WordFrame Social Media Web 2.0 Lurker 45

Convince & Convert

SEPTEMBER 20, 2010

It works for those kinds of accounts because the content or offering is SOOOO valuable that the engagement would only dilute it. It works for those kinds of accounts because the content or offering is SOOOO valuable that the engagement would only dilute it. link] [link] Kirsten Khire #7 – lurkers or inactive accts?

Social Media 159

Social Media Statistics Strategy Research 159

ProBlogger

JULY 29, 2011

Blogger machines know how to pump out content … like a machine. SEO— the more content you have, the more information Google has to work with. The readers of a machine blogger know that they can visit every day and still get fresh content—possibly boosting reader engagement and traffic. I have shared his content often.

Blogger 50

Blogger Blogosphere Hosting SEO 50

Convince & Convert

AUGUST 11, 2010

But, I’m excited by the possibilities, eager to get our kids set up in what I think will be a terrific situation, fired up about our new home, and eager to get integrated into the Indiana social media community. link] saving4someday Jay, I have been a long time lurker but wanted to wish you and your family all the best.

Social Media 115

Social Media Strategy Travel Team 115

Hootsuite

MAY 7, 2020

important; } blockquote.tiktok-embed:before { content: none !important; important; } blockquote.tiktok-embed:after { content: none !important; But for every two TikTok lurkers there’s about one creator: 34% of the app’s daily active users in the U.S. Educational content is taking off on TikTok—especially in China and India.

Marketing 145

Marketing Statistics Hashtag Startup 145

Hootsuite

SEPTEMBER 27, 2021

Wealthsimple, Warby Parker and Casper (who trade in — you guessed it — robo-advising, direct-to-consumer optometry and mattress sales) produce some of social media’s most engaging content and enjoy global reputations for being fun, fresh young businesses. I dare you to find me some more authentic content than this smiling baby.

Products 145

Products Social Media Brands Meme 145

ProBlogger

APRIL 13, 2011

I create content. These things all grow your blog and your community. You know that most of your readers are lurkers, but how do you lure them out to become an active part of your community? You might be saying, “I’m a blogger, not a sales person. Why would I need to worry about calls to action?”

Blogosphere 41

Blogosphere Regator Trends iPad 41

Viper Chill

MARCH 11, 2010

Keep It Clean Simple Stupid) but it’s clearly aimed at your design, rather than the messages in your content or your story. In the case of Upgrade Reality, there were a few random ads that weren’t really relevant to the site content and hadn’t made money, so they weren’t worth keeping. That’s it.

FeedBurner 74

FeedBurner Sites RSS Case Study 74

Sprout Social

OCTOBER 31, 2016

Pinners are engaged, seeking content and products to interact with and buy. Pinterest is a place where you can share your content and products, inspire your potential customers and gain valuable insight about your market. One strategy is to create and join group boards to build small communities of pinners within Pinterest.

Metadata 40

Metadata How To Widget Lurker 40

Hootsuite

MARCH 31, 2020

An A/B test is a method of comparing two variations of an ad, piece of content, or other material so you can see which version performs better. This allows you to create the most effective content before you release it to your entire following. During A/B testing, only a portion of your audience sees each test. Related: Mute, Troll.

List 145

List Social Media HootSuite URL 145

Webbiquity SMM

AUGUST 16, 2010

With the amount of helpful content about social media marketing growing faster than Facebook’s user base or Lindsay Lohan’s court appearances, it’s tough to keep up. 6 tips for connecting with social media content by iMedia Connection. 10 Principles for B2B Sales by Better Closer. 5 stars.

Social Media 200

Social Media Tools Strategy Tips 200

Keyhole.co

MARCH 3, 2023

Everyone knows Reddit is a content goldmine – but how can you make the most of Reddit as a marketer? If something hits the front page of Reddit, it usually ends up unfurling way beyond this popular platform, as most viral news sites will source their content from Reddit. OC, or original content, is king on Reddit.

Reddit 52

Reddit Marketing Lurker Posterous 52

Buffer Social

DECEMBER 6, 2023

How X curates content feeds X’s algorithm initially fetches around 1,500 posts for a user in a session, drawing from two sources: in-network (posts from people you follow) and out-of-network (posts from those you don’t follow, also known as a ‘For You’ feed). Here are some key takeaways.

Analysis 88

Analysis Twitter Meme Hashtag 88

Viper Chill

MARCH 4, 2010

Links from other sites to your site are basically a ‘vote’ that tell search engines you are trusted and you are a good resource for whatever your content is about. Flippa is a place for people to buy and sell websites and has a very interactive community. Facebook lets you keep in touch with friends and family.

Google 87

Google How To SEO Sites 87