Rebekah Radice

MARCH 2, 2015

Are you using Instagram to connect with potential customers? With over three hundred million active monthly users , Instagram can no longer be overlooked. Between the perceived decline of organic reach and frustration over a “pay to play” model, many are looking for an alternative. Share the Instagram Love.

Instagram 132

Instagram Geotagging How To Real Estate 132

Ignite Social Media

DECEMBER 16, 2022

We’ve rounded up some of our insightful content to help shape your 2023 social media marketing strategies by highlighting the blog content that readers found most helpful in recent months. . Virtual events are a great way to reach out to your community and sustain customer engagement. Social Media Copyright and Fair Use Rules .

Social Media 161

Social Media Brands Fair Use Marketing 161

Blog2Social

APRIL 21, 2024

With over two million monthly active users, Instagram has become one of the most favored social media apps of Gen Z. The platform opens a vast opportunity for businesses to reach relevant audiences and grow brand awareness. Instagram’s features help you grow your business in many ways.

Instagram 69

Instagram Strategy Marketing Authentication 69

Jon Loomer

JUNE 19, 2023

Also know that when you use Reach as your performance goal, it’s the only time that you can utilize a frequency cap within the Auction buying type. While you can utilize the Reach performance goal for similar reasons, I also like to use it for very small and deeply engaged remarketing. Calls: Get people to call your business.

Campaign 210

Campaign Eventful Conversation Instagram 210

Jenn's Trends

AUGUST 30, 2023

Regardless of all the reasons I’m about to share with you in this blog post, Meta has said that they are focusing heavily on direct messaging on Instagram. Just like back in the day when Facebook groups were the “thing” and if you wanted reach, you had to have a FB group… well Instagram wants you in the DMs, so slide on in there!

Instagram 139

Instagram Groups Groups Facebook 139

Webbiquity SMM

MAY 9, 2023

These are among the key questions for marketers to ask when determining how best to reach their goals. If one of your aims is to increase brand awareness, you need to track specific KPIs like followers, impressions, traffic, share of voice, and reach. What are the potential benefits, and how will they be measured?

Social Media 267

Social Media Tips Marketing HootSuite 267

The Realtime Report

OCTOBER 27, 2023

Instagram Influencers with Up to 100K Followers have the Highest Average Engagement Rate of 6.89% Marketers are willing to dig deep into their pockets to promote on Instagram. Each month, more than 130 million Instagram users engage with shopping content and learn about brands and products in an authentic way without hard selling.

Influencer 91

Influencer Engagement Instagram Survey 91

Hootsuite

FEBRUARY 5, 2024

Instagram analytics help you understand how your strategy is performing, both on an account and individual post level. Keep reading to find out how to get started with tracking Instagram analytics, learn which metrics matter the most, and get comfortable with reporting your Instagram results to your boss.

Analytics 97

Analytics Instagram HootSuite Metrics 97

Webbiquity SMM

AUGUST 24, 2021

LinkedIn ads reportedly reach 100% of the adult population in Bermuda. Facebook advertising reaches 2.18 Facebook advertising reaches 190 million people in the U.S., Instagram Facts and Stats. Instagram advertising reaches 1.22 Instagram ads reach 140 million users in the U.S.,

Social Networking 217

Social Networking HootSuite Advertising LinkedIn 217

Webbiquity SMM

FEBRUARY 16, 2021

Instagram isn’t just a photo-sharing website anymore. In the last few years, as Instagram has reached 1 billion monthly active users , the platform has become a goldmine for marketers. Big brands like Nike, Vans, and Victoria’s Secret have millions of followers on Instagram. Guest post by Hugh Beaulac.

B2B 259

B2B Examples Company Instagram 259

Social Media Strategies Summit

JULY 12, 2023

In short, it wasn’t going to reach all the people it needed to reach. The Solution: Suicide Prevention Training On Instagram Creating an accessible, scalable, free suicide prevention playbook meant solving two main problems: Cutting down the training material.

Campaign 208

Campaign Social Media Case Study Training 208

Sprout Social

OCTOBER 26, 2023

The influencer marketing industry is expected to reach $21.2 Instagram is the top influencer marketing platform worldwide 89% of marketers agreed that Instagram was the number one influencer marketing platform. billion in 2023 and is projected to reach $22.2 billion back in 2016. It hit $16.4 It hit $15.2

Statistics 127

Statistics Influencer Strategy Marketing 127

Jon Loomer

OCTOBER 10, 2022

If you’ve been creating videos for Facebook and Instagram Reels, you can increase your reach with ads. Reels are short-form videos (up to 60 seconds on Facebook and 90 seconds on Instagram) that are typically recorded from a phone. Both Facebook and Instagram Feeds use a 4:5 aspect ratio. Quick Overview. Placements.

Instagram 200

Instagram Facebook CPM Feed 200

Later

AUGUST 19, 2021

How often should you post to Instagram each week? Here’s what we found: How Many Times Should You Post on Instagram Per Week? . Based on our analysis, the more you post on Instagram per week, the greater your overall reach will be. Similarly, posting more typically equals more likes and comments in total.

Instagram 132

Instagram Analysis Hashtag Engagement 132

Keyhole.co

MARCH 4, 2024

In this blog, we’ll be taking a deep dive into what Netflix is doing right on social media and how they’ve contributed to their success. Here are some of them: Instagram: 32 million Facebook: 85 million Twitter: 21.2 Some of their other Instagram accounts include: Netflix India: 7.6 million YouTube: 25.4

Analysis 98

Analysis Social Media Strategy Meme 98

Social Media Strategies Summit

JUNE 24, 2022

It’d be easy to dismiss Instagram Reels as a shameless TikTok clone. Since its launch in August 2020, search activity around Reels has caught and overtaken another of the platform’s video-based features, Instagram Stories: Image source. What Are Instagram Reels? Check out our Instagram Reels 101. Image source.

Examples 165

Examples Instagram Brands Transportation 165

Blog2Social

APRIL 29, 2024

Being present on multiple social media platforms is crucial to reach a wider audience and boost brand awareness. on Facebook, X (formerly Twitter), Instagram, LinkedIn, Tik Tok and countless emerging platforms. This means being present (and active!) It’s not enough to create a profile and post on it from time to time.

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Social Media Strategies Summit

MARCH 1, 2024

Nike gets it right in this example: View this post on Instagram A post shared by Nike (@nike) From the very first shot, viewers see the Nike branding alongside Megan Thee Stallion’s name and the title of their collaboration, Hot Girl Systems. We expect the 9:16 aspect ratio to dominate in 2024.

Video 229

Video Trends Marketing Mobile 229

Hootsuite

FEBRUARY 7, 2024

From branded hashtag campaigns to X (formerly Twitter) chats to the latest memes and trends, hashtags remain an effective way to extend your social media reach. Talkwalker Source: Talkwalker Talkwalker provides hashtag tracking tools for Instagram, Facebook, Twitter, and seven other social platforms in addition to websites, blogs, and forums.

Hashtag 91

Hashtag Analytics Tools HootSuite 91

Hootsuite

JANUARY 18, 2024

Want to know how to get more views on Instagram Reels? We’re breaking down the best practices social media managers, creators, and Instagram pros use to get those reel view gains! This inclusive guide tells you exactly how to get more views on Instagram Reels using twenty tried-and-true methods. Stick with us, kid.

Instagram 92

Instagram HootSuite Hashtag Embedding 92

Social Media Network Marketing

MARCH 3, 2024

? In today's digital age, Instagram has become more than just a platform for sharing photos and videos—it's a thriving community where individuals, brands, and organizations connect, engage, and build meaningful relationships. Additionally, cross-promote each other's content to introduce your followers to new voices and perspectives. ?

Communities 56

Communities Engagement Instagram Hashtag 56

The Realtime Report

NOVEMBER 16, 2022

Platforms like Facebook, Twitter, and Instagram provide an easy way to reach out to potential customers and build relationships with them. Create A Website And Blog. A website and blog are essential tools for giving customers the information they need about your restaurant. Social Media. Final Thoughts.

Tips 182

Tips Marketing Loyalty Hotels 182

Jon Loomer

FEBRUARY 14, 2024

The Audience Reached Drives Results Sure, I meant “targeting” if we were discussing this five to 10 years ago. Whether we’re manually selecting the audience or the algorithm is finding it for us, it’s critical that our ads reach the right people. We need to reach the people most likely to perform that action.

Advertising 177

Advertising Metrics Cost Sentiment 177

Buffer Social

MAY 4, 2022

Creating a successful blog really just requires being passionate about a certain topic — a characteristic you already possess as an ambitious entrepreneur! A blog can also be a low-cost way to elevate your small business’s reach and also build credibility with your followers, making it a win-win situation.

Small Business 84

Small Business Journal How To Tumblr 84

Ignite Social Media

AUGUST 9, 2021

Curious who the users of Instagram Reels are? Overview of Instagram Reels. Reels is relatively new to Instagram, want a quick recap of what all Reels entails? Read our blog post, here. Growth of Instagram Reels. What Age Group is Watching Instagram Reels? TikTok vs. TikTok vs. Reels. Curious to learn more?

Instagram 172

Instagram Overview Fashion Newsletter 172

Keyhole.co

APRIL 25, 2023

Instagram posts and Instagram Stories both appear on the same platform, but they’re extremely different from one another. If you’ve landed here, it’s because you’re trying to decide between Instagram posts and Instagram Stories—or you’re trying to figure out what content is best for each format. We’re here to help!

Instagram 116

Instagram Curation Feed Feedly 116

Oktopost

NOVEMBER 22, 2023

Now an essential tool for all marketing efforts, it has changed how brands reach their customers, build awareness, and foster connections with their audiences. TikTok’s fun and engaging videos will help you stand out to your audience as a memorable brand, build connections, and expand your reach. 7 Top B2B Social Media Trends 1.

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B2B Trends Social Media UGC 117

Later

FEBRUARY 12, 2021

Instagram has announced a new version of the Instagram Reels algorithm, and it will drastically change how brands and creators use the viral video platform. For brands and creators, this creates a new opportunity to reach new audiences, be creative, and set themselves apart. View this post on Instagram. Are experimental!

Instagram 130

Instagram How To Guidelines Compete 130

Jon Loomer

DECEMBER 20, 2022

I publish one or two Reels to Instagram and Facebook every day. ” You can select videos from both your Facebook Page and Instagram Business Profile. Now we want to reach this special group with our first ad — the second step in the funnel. Once again, I use Reach optimization. Click to “Choose Videos.”

Video 195

Video How To Facebook Groups 195

Later

JULY 29, 2020

Brushing up your Instagram SEO skills can give your reach, discoverability, and engagement on Instagram a serious boost. . The fact is that many of the techniques you use to optimize your SEO on the web can be applied to improve your content and profile’s discovery on Instagram! . But they’re also based on keywords!

SEO 132

SEO Instagram Hashtag UGC 132

Keyhole.co

JANUARY 18, 2024

This blog examines Stanley’s social media strategy and how it earns the brand record-breaking sales and profits. Instagram: 741.7K In 2019, emboldened by the success of the women-run blog The Buy Guide in selling Stanley Quenchers, the brand expanded into pastel and millennial-friendly colors. million followers on Instagram.

Influencer 59

Influencer Social Media Strategy Marketing 59

Keyhole.co

APRIL 23, 2024

This is the only Instagram Reels dimensions guide you’ll ever need. We’ll walk you through the perfect aspect ratio, margin, and sizes for your Instagram Reels. What are Instagram Reels? Instagram Reels are short, fun videos perfect for educating, entertaining, or inspiring your followers. Tired of blurry Reels?

Overview 52

Overview Instagram How To Feed 52

Hootsuite

SEPTEMBER 25, 2023

Average Facebook engagement rate: 0.97% Average LinkedIn engagement rate: 1.47% Average TikTok engagement rate: 6.01% Average engagement rates: September insights 1. Average Facebook engagement rate: 0.97% Average LinkedIn engagement rate: 1.47% Average TikTok engagement rate: 6.01% Average engagement rates: September insights 1.

Industry 125

Industry Engagement HootSuite Analytics 125

Jon Loomer

NOVEMBER 6, 2022

A video on Facebook or Instagram doesn’t help satisfy that goal (or so I told myself). My content was no longer reaching nearly as many people as it once did. I needed to remind people that I was here, reaching them with the types of content people now want to consume. It didn’t mean my blog would die.

Video 187

Video Instagram Meme Facebook 187

Ignite Social Media

MAY 25, 2021

When it comes to implementing best practices for your Instagram Reels content, we must first take a look at the Reels algorithm. Play into the algorithm and you’re almost guaranteed to see a better organic reach. About the Instagram Reels Algorithm. Instagram Reels for Influencer Marketing. That’s okay.

Instagram 172

Instagram Engagement Content Tips 172

Convince & Convert

DECEMBER 15, 2023

Social media SEO is optimizing your social media channels for reach and visibility to help you drive brand awareness, build trust, and contribute to generating leads. Here’s how you can direct your efforts for maximum reach and visibility: 1. What is social media SEO? But the way you use them has changed. Take a look: 6.

SEO 154

SEO Social Media Strategy Hashtag 154

Later

MAY 24, 2021

Instagram is rolling out new and improved Insights with Instagram Reels and Live analytics. In a press release , Instagram stated that this major upgrade would ensure “creators and businesses can understand how their content is performing.”. Source: Instagram. Instagram Live Analytics. Source: Instagram.

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Instagram Press Release Analytics Overview 91