Sprout Social

MAY 26, 2022

Since its launch in 2016, TikTok (formerly Musical.ly) has grown by leaps and bounds, quickly cementing its place among established networks like Facebook, Instagram, Pinterest and Twitter. Consider using analytics from your other social profiles (Facebook, Instagram, Twitter, etc.) Consider trending and branded hashtags.

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Examples Campaign Tips UGC 142

SocMed Sean

FEBRUARY 15, 2022

In particular, TikTok’s popularity with a younger audience than Facebook or Twitter has quickly become fertile ground for marketing campaigns. The hashtag #smallbusiness currently has 25+ billion views on TikTok, so small business owners are using it for brand recognition in new audiences. Is TikTok a good marketing channel?

Trends 147

Trends Strategy Marketing Authentication 147

Pixlee

OCTOBER 24, 2018

The holidays are the most important time of year for your eCommerce business—and authenticity is on the top of every consumer’s mind right now. If you want to make an impact this holiday season—and earn the sales to match—develop your authentic eCommerce brand now. This authentic messaging is what sets you apart from competitors.

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Authentication Brands CSR Hotels 42

Kikolani

JULY 6, 2010

Are there blogs that you read regularly that you find so good that you end up sharing every post on Twitter? Twitterfeed and HootSuite offer the ability to take a RSS feed from any site and update it to your Twitter account automatically when new feed items are found. Pros of Automatic RSS Feed Updating.

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HootSuite RSS Feed Feedly 148

Ignite Social Media

JANUARY 19, 2021

Live videos provide a way for an authentic connection to your target audience, and they are especially imperative with the world still battling COVID-19 and as a result, holding fewer in-person events. Videos may show up on a user’s news feed during and after the social media live event. Twitter Live. Facebook Live.

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Eventful Social Media Notification LinkedIn 205

Sprout Social

SEPTEMBER 30, 2022

They use the insights gained from social listening to authentically connect and build relationships through social conversations that matter most to their audience. Create authentic relationships with prospects. Focus on thoughtful, authentic engagement that will help build rapport over time.

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Tips Authentication LinkedIn Groups 133

Hootsuite

JULY 21, 2021

That’s why many businesses are turning to influencers for help in building their audience on Instagram, Facebook, Twitter, or other platforms. Make sure their followers are authentic. To know if an Instagram influencer’s followers are authentic, take a look at their comments and interactions. Search in Google.

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Influencer Instagram How To Fashion 135

Pixlee

AUGUST 10, 2020

TikTok is a video-exclusive platform, and marketing on TikTok means authentic, relatable videos – regardless of your budget. Tapping into this saves time and helps your brand feel more authentic. Although not as self-serve as Facebook or Twitter, TikTok offers functionality for you to advertise your brand on TikTok.

Video 98

Video Marketing UGC Hashtag 98

Sprout Social

FEBRUARY 15, 2024

Social media users’ feeds are flooded with content competing for their attention. But when your audience does so, their followers see it in their feeds, which exponentially increases your brand’s visibility. In this example, Nike appeals to soccer fans by using a specific hashtag and tailoring the copy and image to soccer players.

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Engagement Tips Loyalty Metrics 106

Sprout Social

JULY 11, 2016

Chris Messina, currently a Developer Lead at Uber, is credited as the inventor of the hashtag on Twitter. Originally intended to group content based on subject matter, the hashtag has been adopted across every popular social platform and has cemented its place in our culture. When to Use a Branded Hashtag. Promotions.

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Hashtag Brands Badge Proposal 40

Pixlee

OCTOBER 14, 2021

Trend-based videos (dances, hashtag challenges, etc.). Jolyn clothing’s team nails hashtag challenges by participating in trends like the viral “Blinding Lights” dance while featuring their apparel. They are looking for more authenticity, purpose, and transparency. Connect with him via LinkedIn or Twitter. . Funny skits.

Strategy 86

Strategy Brands UGC Apparel 86

Keyhole.co

MARCH 8, 2022

Advertising on TikTok is more authentic, fun, and trustworthy, compared to other social media channels. Alternatively, if you are an eCommerce business focussed on sustainability, leverage trending videos, how-to’s, hashtag challenges, and other types of video content aimed at adding value to your audience. #3. Use relevant hashtags.

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Engagement Hashtag Influencer Trends 119

Webbiquity SMM

JANUARY 28, 2020

Though the idea of pulling all of your organization’s social media feeds into a central hub has been around since at least 2014 , they still haven’t found wide use outside of trade shows and corporate events. Not all content related a brand or hashtag is suitable and worthwhile to display on your website or at your events.

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Social Media UGC Aggregator Eventful 168

Oktopost

MARCH 7, 2022

Social listening is the act of monitoring feeds and platforms for references to your brand, products, competitors, and related keywords, and then taking the extra step to analyze and comprehend what’s being said, who’s saying it, and why, so that you can take action based on that information. What is Social Listening?

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B2B Sentiment Analysis Reputation 155

Oktopost

APRIL 21, 2022

This is just one straightforward example of how social listening can feed directly into your content strategy. Some brands also provide hashtags that users can add to their posts in order to make them more visible to your team. You could even reply to individual posts and let them know about the new resource.

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Content FAQ Sentiment Hashtag 118

Convince & Convert

SEPTEMBER 11, 2015

A dramatic number of consumers have come to expect an executive presence on social media, particularly Twitter, as a means of accessing brands 24/7/365. For marketers, this means it’s time to drag your CEOs into Twitter Town, if they aren’t already there. Why Twitter is a Good Start for Socializing Executives.

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Loyalty Twitter Brands Sample 60

Sprout Social

JANUARY 16, 2020

If achieved, your message will be in nearly everyone’s social media feed. Think about how seemingly random phenomena like Baby Yoda or “OK boomer” take over your social feeds out of nowhere. Oh, and don’t forget that Peloton ad as mentioned in our recent breakdown of Twitter trends and #AdsThatShouldBePulled. Brand awareness?

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Meme Marketing Hashtag Campaign 108

Pixlee

FEBRUARY 3, 2021

For instance, Twitter really cannot be compared to Instagram, where the average user spends 53 minutes on the app every day. Yakima is also able to repurpose ambassador content for other campaigns, providing a more authentic strategy to connect with the right potential customers. Are you looking to drive sales or subscribers?

Instagram 98

Instagram Tips Discount UGC 98

Sprout Social

SEPTEMBER 21, 2020

And while the app has evolved over the past 8 years, the company’s main focus remains the same: giving creators the tools, spaces and connections to express themselves authentically. 76% of survey respondents say they regularly or often see visual depictions of racial violence in their social media feeds, and that it hurts them emotionally.

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Issues Survey Campaign Authentication 136

Likeable

FEBRUARY 12, 2020

Since then, the Flyers have used Gritty as a way to join topical and trending conversations in an authentic, ownable way without selling out. Additionally, in a partnership with Twitter, the MLB featured one player’s at-bats each day based on who fans voted for. For starters, always be authentic.

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Sports Brands Authentication Meme 66

Pixlee

JULY 27, 2020

Source Authentic, Community-driven Posts. Customers value authenticity and relatability now more than ever, especially on social media. Posts with fan-sourced content drive the highest social media engagement because they resonate natively in social media feeds. You can pin posts on Facebook and Twitter.

Engagement 56

Engagement Social Media Brands UGC 56

Sprout Social

DECEMBER 19, 2019

Next, Instagram also added the option to include previews of IGTV videos within a user’s regular feed, helping people to discover accounts they follow that are also creating long-form video content. Share previews of your IGTV videos to your feed to reach more viewers. Create vertical video content specifically for IGTV.

Trends 93

Trends Instagram Meme Authentication 93

Pam Moore

JUNE 23, 2019

The better you know your audience before walking onto the stage, the better you can authentically serve and connect with them. What hashtags are the attendees, sponsors and event organizers using? You don't have to blast your email, Twitter handle, LinkedIn URL or spammy promotion 20 times throughout the presentation.

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Hosting Eventful Tips Training 90

Pam Moore

JUNE 23, 2019

The better you know your audience before walking onto the stage, the better you can authentically serve and connect with them. What hashtags are the attendees, sponsors and event organizers using? You don't have to blast your email, Twitter handle, LinkedIn URL or spammy promotion 20 times throughout the presentation.

Eventful 90

Eventful Tips Training Authentication 90

Likeable

MAY 14, 2019

You’ve painstakingly edited your visuals to match your brand’s tone and stand out in the feed. When it comes to Facebook and Twitter, shorter caption copy is almost always better. In 2017, Twitter rolled out 280-character tweets, which doubled its previous limit of 140 characters. Yes—and caption length matters too! Short Copy.

Real Estate 82

Real Estate Hashtag Influencer Instagram 82

Buffer Social

MAY 6, 2019

Brands want to grow their followers authentically by adding real people who love the brand and are looking to engage. We’ll give you fresh ideas that you can try today so that you can boost your follower count on Instagram, Facebook, Twitter, Pinterest, and more. And not just any followers — real followers , no bots.

Social Media 79

Social Media How To Hashtag Instagram 79

Sprout Social

JUNE 7, 2023

Enhances customer experience A unique brand experience captures customers’ attention, provides excellent customer care and encourages authentic engagement, leading to an elevated customer experience. These include social listening data from relevant social networks (TikTok, YouTube, Instagram, Twitter, etc.),

Brands 114

Brands Sentiment How To Analysis 114

Hootsuite

NOVEMBER 23, 2022

A UGC creator is someone who creates sponsored content that appears authentic but is designed to showcase a specific business or product. Creators usually film and narrate the content from their perspective, which gives it an authentic feel. It feels authentic. Instead, use industry- and product-related hashtags.

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UGC Film Authentication Influencer 92

Keyhole.co

JANUARY 6, 2022

billion downloads and 1 billion active monthly users , it has surpassed Facebook, Twitter, Instagram, and other social networking platforms. You can optimize your videos on TikTok using the trending hashtags to make them discoverable. So, Twitter videos look and feel a little different from YouTube videos. Now, with over 2.6

Marketing 52

Marketing Hashtag Trends Influencer 52

Sprout Social

NOVEMBER 11, 2019

Light-hearted Twitter polls are a playful, low-hanging way to encourage engagement, for example. Stories are perhaps the best example, allowing brands to drive time-sensitive engagement and likewise become a constant fixture in their followers’ Instagram feed via Stories-based notifications. Encourage engagement through tagging.

Marketing 89

Marketing How To Authentication Discount 89

agora pulse

SEPTEMBER 18, 2019

You can, however, use iron-clad strategies to reliably inspire more user-generated content in authentic and effective ways. Set up a branded hashtag and add it to your bio, instructing users exactly how to share the content you want to see. Have CTAs on your site next to social feeds, and send out emails promoting the campaigns.

UGC 89

UGC Brands Content How To 89

Absolute PA

JANUARY 13, 2011

It’s one of a handful of abbreviations used in Twitter that bamboozles new users, and then they avoid using it. Which is a shame, because Twitter is a really great place to be as I’ve explained on many occasions. My Twitter feed was littered with them but I couldn’t figure out what it all meant.

Twitter 111

Twitter Tips Authentication Hashtag 111

Sprout Social

DECEMBER 6, 2023

Influencer marketing has long been a staple for business-to-consumer (B2C) brands looking to cultivate more authentic connections with their audience. It might look like a Facebook group geared toward career development in a specific industry, or a hashtag community on X (formerly known as Twitter).

B2B 119

B2B Influencer Brands Marketing 119

Hootsuite

MAY 12, 2020

The key is to only use tools that help you automate and simplify authentic activity on Instagram. You see them on Twitter all the time: Tweets automatically posted from Instagram that reference a picture but don’t actually show the picture in the Tweet. Within the Hootsuite dashboard, you can create multiple hashtag streams to watch.

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Software Instagram Tools HootSuite 145

Sprout Social

NOVEMBER 28, 2022

Unlike in-feed posts, you can post Stories throughout the day to stay top-of-mind for your followers without annoying them. It makes sense that over 33% of respondents to our recent Twitter poll said they use Instagram stories over five times a week. Just like in-feed posts, engagement matters when it comes to ranking Stories.

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Instagram Engagement Brands Avatar 127

Later

OCTOBER 29, 2019

According to the rumor mill, your posts could be “shadowbanned” (blocked from the Instagram feed) for using the same hashtags over and over, or liking too many posts. . And when asked about the shadowban conspiracy, Instagram stated that “it doesn’t hide people’s content for posting too many hashtags or taking other actions”. .

Instagram 76

Instagram Hashtag Feed Feedly 76

agora pulse

JULY 22, 2020

It adds to the authenticity. This is a super-smart collaboration because those beauty influencers have hundreds of thousands of followers and add plenty of credibility to the feed. It also worked thanks to the use of tagging, collaborative sharing, and hashtag #NYFW that drew in event followers. Interact with your audience.

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Collaboration Examples Instagram Tips 140