Webbiquity SMM

JANUARY 24, 2023

More TikTok campaigns Image credit: Solen Feyissa on Unsplash TikTok’s appeal stems from its short-form videos, which often mix entertainment with information in an easy-to-digest format. The success of live video initiatives makes it clear that consumers want to see the faces behind their favorite companies.

Advertising 238

Advertising Social Media Strategy Authentication 238

Hootsuite

MAY 18, 2023

Looking to make a splash with short-form video content? Short-form video is all the rage right now, with GWI reporting almost half of all internet usage is devoted to watching video content. But, with so many people jumping on the short-form video ship, standing out is more important than ever. What is short-form video?

Video 112

Video HootSuite How To UGC 112

Social Media Strategies Summit

APRIL 11, 2024

84% of consumers say online communities directly impact how they feel about a business and whether they buy from and remain loyal to said organization. Make Your Blog Content Links Pop with Video There are many ways to elevate your e-commerce social media marketing strategy in 2024. Source: youtube.com 2. Source: instagram.com 7.

Social Media 225

Social Media Tips Marketing UGC 225

Sprout Social

MAY 9, 2022

If you’ve spent any time scrolling through TikTok, you’re likely impressed by the seemingly endless video ideas brands and content creators alike are able to produce. We’ve included an example for each TikTok video idea so you can see it in action and find inspiration for your own TikTok feed.

Engagement 121

Engagement Video Trends Education 121

Sprout Social

JUNE 17, 2020

Between 2013 and 2018, the amount of time that people spent watching videos online increased at an average rate of 32% per year. According to the same report , Zenith predicts that the average person will spend 100 minutes a day in 2021 watching videos. We’re not limited to TV-style ads or perfectly polished educational videos.

Video 144

Video Social Media Strategy Film 144

Ignite Social Media

NOVEMBER 13, 2023

With endless posts flooding feeds, you need creative visuals that grab attention, inspire engagement, and turn followers into superfans. Action and Adventure Through Green Screens Green screens present endless possibilities for eye-catching video content. Their wide color palette immediately grabs attention in the Instagram feed.

Social Media 96

Social Media Transportation Review Instagram 96

Ignite Social Media

SEPTEMBER 18, 2023

One of the most common questions we get from clients is how to create branded TikTok videos. Who Can Brands Put in Their TikTok Videos? As a brand, figuring out who will be in your TikTok videos is important. Unlike image- or text-based content, video content can rely heavily on having talented people and personas on camera.

Brands 110

Brands Content UGC How To 110

Sprout Social

JANUARY 6, 2021

If there’s one thing staying at home has revealed to us it’s that we watch a ton of video content. YouTube reports one billion hours of video are watched every day and research estimates social video ad spend will grow 44% from 2019 to reach $14.89 Build brand awareness and put a stake in the ground with video content.

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Video Social Media Wireless Marketing 132

Buffer Social

NOVEMBER 27, 2018

The News Feed is one of Facebook’s marque innovations. For nearly a decade, the News Feed was the jewel in Facebook’s crown. It even admitted the News Feed can have a negative impact on mental health. While the News Feed has been experiencing growing pains, a new format has arisen: Stories. ” The rise of Stories.

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Feed Feedly News Facebook 111

SocMed Sean

FEBRUARY 15, 2022

TikTok is a social media app that allows its users to create, share, and watch 15-second videos shot on mobile devices. Also, it seems to be easier for TikTok to do this than other channels because its content is short videos that have the potential to go viral, reaching thousands of people with lightning speed.

Trends 147

Trends Strategy Marketing Authentication 147

Rebekah Radice

JULY 15, 2019

Did you know that video content gets 20% more attention and reaches 3 times the amount of people than a standard blog post? Or that online videos will account for more than 80% of all consumer internet traffic by 2020? There’s no denying it, video is powerful. The Most Engaging Types of Video Content You Need to Create.

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Types Video Content Case Study 119

Likeable

NOVEMBER 13, 2018

But as Instagram Stories grows, and with the launch of the platform’s IGTV video hub, many beauty brands are widening their efforts on Instagram and focusing less on the feed. Tutorial videos. Since its launch earlier this year, beauty brands like Benefit Cosmetics have quickly embraced IGTV as a prime channel for how-to videos.

Feed 73

Feed Feedly Instagram Brands 73

Ignite Social Media

MARCH 18, 2024

Here’s the full video, but if you’d prefer to read a summary of what I took away from the conversation instead, that continues after the video. Invest in Physical Resources & Staff Having the budget and buy-in to make big investments has been key for fueling Duke’s social media juggernaut.

Social Media 96

Social Media Marketing Nielsen Resources 96

Buffer Social

OCTOBER 17, 2017

The Facebook algorithm helps make sense of the huge number of posts that people and businesses share every day and chooses the posts to show in our News Feed based on a huge number of factors. Read on, and see what goes into the complex, fascinating formulas of the Facebook News Feed. photo, video, or status update). Link posts.

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List Facebook Feed Feedly 190

Hootsuite

OCTOBER 19, 2022

In fact, the addictive video platform has carved out a whole new niche in the social selling market. As more and more users turn to the app with the intent to buy, TikTok leans more into its position as a shopping powerhouse. TikTok ecommerce is the act of using the popular video app to sell a product or service. Source: Kaja.

HootSuite 92

HootSuite Trends Feed Feedly 92

Later

SEPTEMBER 28, 2020

Video on social media is proving to be the most powerful business asset for gaining new followers, growing your brand, and driving sales. a video-first offering can be. But why is video content so important for brands? And in this new world of social media, video content reigns supreme. View this post on Instagram.

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Video Social Media Brands Instagram 100

Pam Moore

MAY 30, 2018

They are tired of landing pages, sales funnels, videos, podcasts, blog posts, and email newsletters that over promise and under deliver. How do you win authentically in a way that you earn trust, draw people closer to you organically and not push them away with spammy tactics? Buyers are tired of brands taking advantage of them.

Social Media 157

Social Media Authentication Metrics Feed 157

Hootsuite

MAY 19, 2022

Read on for tips to help you understand the role likes play in your Facebook marketing and why it’s important that your likes are authentic. Likes are important because they contribute to which posts Facebook’s algorithm pushes to the top of users’ feeds. Lots of factors go into the box, and a user’s feed comes out.

Tips 141

Tips HootSuite Facebook How To 141

Sprout Social

DECEMBER 6, 2023

Influencer marketing has long been a staple for business-to-consumer (B2C) brands looking to cultivate more authentic connections with their audience. There’s even the WorkTok community on TikTok, if you want to experiment with short-form video. The resulting video clips are both laugh-out-loud funny and educational.

B2B 119

B2B Influencer Brands Marketing 119

Hootsuite

NOVEMBER 17, 2021

The number of likes your TikToks receive has a significant impact on the growth of your account—the number of followers, the views on each video, and even how much cash you can make if you’re monetizing your content. There’s also your number of followers, total number of views, views on each video, comments. They love you.

Tips 122

Tips How To Trends Posterous 122

Sprout Social

DECEMBER 19, 2019

First, Instagram has added an IGTV tab to their Explore page navigation, giving users even more opportunities to find videos and content creators they’re interested in. All you have to do is toggle the on button for this feature when you publish a video. Create vertical video content specifically for IGTV.

Trends 93

Trends Instagram Meme Authentication 93

Sprout Social

NOVEMBER 17, 2022

Instagram has been leaning more into its video strategy over the past few years. In July 2022, the app announced that all new videos under 15 minutes will be shared as Instagram Reels. Users were also granted access to Reels editing tools to make videos more engaging. more engaging than long-form videos.

Types 118

Types Instagram Brands Collaboration 118

Hootsuite

JANUARY 31, 2022

Every day, millions of Instagram users explore their feed looking to buy things they love. All you need to do is post photos and videos to start promoting your products. Makes it easier for users to buy directly from your website or through the built-in checkout without leaving the app. Show trustworthiness.

Instagram 103

Instagram How To Policies Buy 103

Keyhole.co

JANUARY 20, 2024

A Facebook community is a powerful tool for user-generator content, because it’s full of real people uploading real comments, videos, and pictures. Instead of feeling salesy, content feels more authentic and organic. Go for a mixture of text, image, and video posts to reach the maximum number of people possible.

Small Business 100

Small Business Engagement Strategy Facebook 100

Social Media Strategies Summit

NOVEMBER 14, 2019

The video, posted on General Electric’s LinkedIn feed, showcases the first 3-D printed Titanium wheels. They brought audio and visual appeal to the LinkedIn feed by incorporating charged music and a variety of slick aesthetic elements to keep viewers engaged until the end. 3 Best Buy Shows They Have Heart.

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Class LinkedIn Brands Microsoft 100

Sprout Social

SEPTEMBER 14, 2023

Customer marketing is one of the most powerful ways you can forge and feed connections with your current audience base. Reposting user-generated content (UGC) rewards customers who post it while also boosting authenticity on your channels by putting your audience at the forefront of your brand. zara Choose your lipstick!

Strategy 124

Strategy Brands Content UGC 124

Sprout Social

APRIL 6, 2022

In the following paragraphs, we’ll take a look at six examples of notable brands that are taking advantage of Facebook Shops to reduce friction in the buying process and drive sales. David Outwear tags individual products in their in-feed posts. Pixie Mood drives social commerce engagement with tagged video posts.

Examples 114

Examples Brands Facebook Retail 114

Webbiquity SMM

DECEMBER 12, 2018

Such mentions may have different value—from signaling the interest in buying your product to expressing dissatisfaction with the way you do business. Live Video. Video content has been dominating the web for years, and its popularity continues to grow as broadband and cellular network speeds increase.

Trends 166

Trends Marketing Influencer B2B 166

Sprout Social

AUGUST 18, 2022

People no longer just Google things they want to buy. But where does Twitter fit into the social commerce landscape, and who is buying on Twitter? Host a Live Shopping broadcast for followers to buy alongside—like an infomercial. Product Drop Tweets show up as regular Tweets on a user’s feed. Live Shopping.

Twitter 113

Twitter How To Travel Hosting 113

Sprout Social

MAY 6, 2021

While Instagram’s platform already offers its regular feed, Instagram Stories and IGTV , it has now introduced yet another facet of its app. Long story short, Instagram Reels are Instagram’s attempt at publishing micro-videos on their platform, similar to the ones that have helped propel TikTok to fame.

Instagram 134

Instagram Education Video Feed 134

Hootsuite

JULY 6, 2022

’ It means buying and selling goods, products, or services over the internet. It involves buying and selling over social media. Instagram commerce refers to just the buying and selling over Instagram. But only on their feed photos, as video and Stories aren’t yet supported. Live broadcasts.

Instagram 117

Instagram HootSuite UGC Influencer 117

Hootsuite

JANUARY 12, 2022

Since launching in 2005, YouTube has been home to countless video trends and many forms of entertainment. Now, the team behind one of the most visited websites in the world has hopped on the short-form video bandwagon by creating YouTube Shorts. And short-form video is no stranger to YouTube. Why try YouTube Shorts?

YouTube 136

YouTube How To Authentication HootSuite 136

Ignite Social Media

JULY 15, 2022

You’re already seeing competitors like Facebook and Instagram adjusting their app experience to include “For You feed” lookalikes by adding Facebook and Instagram Reels. Collection Ads: Businesses can upload a product card to in-feed ads. what resonates with TikTok users when shopping on TikTok is authenticity and transparency.

Affiliate marketing 91

Affiliate marketing Instagram Feed Feedly 91

Hootsuite

NOVEMBER 23, 2022

A UGC creator is someone who creates sponsored content that appears authentic but is designed to showcase a specific business or product. The most common format for UGC creators is video, especially on platforms like Instagram and TikTok. It feels authentic. original sound – TaraChristina Content Creator. Consumers are 2.4

UGC 92

UGC Film Authentication Influencer 92

Pixlee

AUGUST 16, 2021

Shoppable Video. Video marketing has been on the rise for a while now. But, with twice the engagement rate of a regular video, shoppable videos are now starting to take over the ecommerce landscape. . User-generated content can be used by brands on TikTok by posting customer videos experiencing a product.

Trends 52

Trends UGC Authentication Instagram 52

Hootsuite

JULY 5, 2022

The best ways to achieve Instagram growth have changed a lot in the last year as the platform has pivoted hard towards video – especially Reels. Instagram also says , “Sharing across formats (like Reels, Stories, Instagram Video, etc.) But the distinction between in-feed video and Reels looks to be in flux. video posts.

Instagram 110

Instagram Strategy HootSuite Hashtag 110

Sprout Social

SEPTEMBER 30, 2022

They use the insights gained from social listening to authentically connect and build relationships through social conversations that matter most to their audience. Now, social media makes it easy to specifically target the kind of people most likely to buy from you. Create authentic relationships with prospects.

Tips 133

Tips Authentication LinkedIn Groups 133