Sprout Social

MARCH 20, 2023

At the risk of stating the obvious: Short-form video is a big deal. The fast growth of TikTok has influenced nearly every other social media platform to become short-form video platforms themselves. The short-form video format is here to stay, and worth investing in for the long term. The good news?

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Hootsuite

MAY 18, 2023

Looking to make a splash with short-form video content? Short-form video is all the rage right now, with GWI reporting almost half of all internet usage is devoted to watching video content. But, with so many people jumping on the short-form video ship, standing out is more important than ever. What is short-form video?

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Sprout Social

JULY 5, 2022

It’s home to hundreds of millions of videos, the latest emerging trends, diehard communities and ample revenue opportunities. The video sharing site isn’t just for creators. Use these inspiring, educational and entertaining YouTube video ideas to supercharge your brand’s channel. Unboxing” the top 15 ideas for YouTube videos.

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Webbiquity SMM

JANUARY 24, 2023

More TikTok campaigns Image credit: Solen Feyissa on Unsplash TikTok’s appeal stems from its short-form videos, which often mix entertainment with information in an easy-to-digest format. The success of live video initiatives makes it clear that consumers want to see the faces behind their favorite companies.

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Advertising Social Media Strategy Authentication 238

Pam Moore

MARCH 4, 2018

Are you tired of looking for the magic easy button to help you get your business content to the top of the News Feed? Do you dream about your content showing up on top of the Facebook, Instagram, Twitter or LinkedIn News Feed? In the video below I provide you some serious tough love. Need more help?

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Sprout Social

MAY 9, 2022

If you’ve spent any time scrolling through TikTok, you’re likely impressed by the seemingly endless video ideas brands and content creators alike are able to produce. We’ve included an example for each TikTok video idea so you can see it in action and find inspiration for your own TikTok feed.

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Engagement Video Trends Education 118

Sprout Social

SEPTEMBER 2, 2020

Video is taking over social media at large. In fact, the average consumer on the ‘gram now spends over half of their time on the platform watching videos. As video platforms like TikTok and YouTube continue to boom, consumers’ cravings for video content are only going to grow. And Instagram is no exception.

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Jon Loomer

NOVEMBER 11, 2021

You can watch the video tutorial below… Connect from Desktop. ” Enter your podcast’s private RSS feed. If you use Libsyn to publish your podcast like I do, I find my RSS feed under the Quick Links after clicking “Destinations” at the top (the video tutorial walks through that).

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Webbiquity SMM

FEBRUARY 16, 2021

Moreover, 65% of people are visual learners, which means having a cohesive Instagram feed is a potentially powerful way to grab the attention of your target audience and spark interest in your business. Brand authenticity matters. Instagram Stories appear on a separate feed, which helps to keep your main feed cohesive.

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B2B Examples Company Instagram 259

Pixlee

AUGUST 10, 2020

TikTok marketing is one of the top new tactics for video-obsessed marketers to try in 2020. TikTok is a video-exclusive platform, and marketing on TikTok means authentic, relatable videos – regardless of your budget. Tapping into this saves time and helps your brand feel more authentic. Challenges .

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Sprout Social

JUNE 17, 2020

Between 2013 and 2018, the amount of time that people spent watching videos online increased at an average rate of 32% per year. According to the same report , Zenith predicts that the average person will spend 100 minutes a day in 2021 watching videos. We’re not limited to TV-style ads or perfectly polished educational videos.

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Ignite Social Media

MAY 25, 2021

Okay, now that the obvious is out of the way, let’s quickly run through a summary of the content do’s and don’ts when creating and uploading Reels according to the algorithm: Do’s: Share authentic content, particularly using the Reels camera. Don’ts: Post low-quality or blurry video. Create video with heavy text overlay.

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Instagram Engagement Content Tips 172

Buffer Social

NOVEMBER 27, 2018

The News Feed is one of Facebook’s marque innovations. For nearly a decade, the News Feed was the jewel in Facebook’s crown. It even admitted the News Feed can have a negative impact on mental health. While the News Feed has been experiencing growing pains, a new format has arisen: Stories. ” The rise of Stories.

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Ignite Social Media

APRIL 2, 2020

TikTok is a bite-sized social video platform that allows users to create, share, and edit videos with built-in tools the make it easy for anyone to add music, implement special effects, and join in on the latest trends. Authenticity matters here, so let your hair down! Key Takeaways. What is TikTok? What Doesn’t Work.

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Convince & Convert

APRIL 26, 2013

Brooks Thomas , Communications Specialist at Southwest , joins the Social Pros Podcast this week to discuss the progressive setup of the Southwest social media team, the widespread success of a long-running corporate blog, and keeping an authentic voice for a large brand. The RSS feed is: [link]. This, they hope, keeps it authentic.

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Sprout Social

AUGUST 3, 2023

And with the popularity of video, it’s clear that entertainment is critical in your social media content strategy. As a brand, it’s important for you to adapt to this shift and engage your audience in a more authentic and personal way. What spawned the era of social entertainment? Plus, everyone is competing for attention.

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Social Media Strategies Summit

APRIL 11, 2024

But it also makes maximum use of the comment section below each of its how-to videos to answer customer questions and show its audience it cares about them getting the most out of their purchase. Make Your Blog Content Links Pop with Video There are many ways to elevate your e-commerce social media marketing strategy in 2024.

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Ignite Social Media

SEPTEMBER 18, 2023

One of the most common questions we get from clients is how to create branded TikTok videos. Who Can Brands Put in Their TikTok Videos? As a brand, figuring out who will be in your TikTok videos is important. Unlike image- or text-based content, video content can rely heavily on having talented people and personas on camera.

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Sprout Social

JANUARY 6, 2021

If there’s one thing staying at home has revealed to us it’s that we watch a ton of video content. YouTube reports one billion hours of video are watched every day and research estimates social video ad spend will grow 44% from 2019 to reach $14.89 Build brand awareness and put a stake in the ground with video content.

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Hootsuite

NOVEMBER 28, 2019

Not only that but more than 2 billion people have watched a Facebook Live video. Facebook Live videos also get six times more interactions than regular Facebook videos. Facebook Live video ideas. Bonus: Want to know how a viral social video creator makes millions of dollars in sales? What does this mean?

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Ignite Social Media

NOVEMBER 13, 2023

With endless posts flooding feeds, you need creative visuals that grab attention, inspire engagement, and turn followers into superfans. Action and Adventure Through Green Screens Green screens present endless possibilities for eye-catching video content. Their wide color palette immediately grabs attention in the Instagram feed.

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Social Media Transportation Review Instagram 96

Social Media Strategies Summit

MAY 25, 2021

Other ways to ensure page security include setting strong passwords , enabling two-factor authentication , and completing page publishing authorization for high-reach pages. By enrolling, Facebook will help your agency adopt stronger account security protections, like two-factor authentication. Authenticity. Page Verification.

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Communities Engagement Facebook Authentication 233

SocMed Sean

FEBRUARY 15, 2022

TikTok is a social media app that allows its users to create, share, and watch 15-second videos shot on mobile devices. Also, it seems to be easier for TikTok to do this than other channels because its content is short videos that have the potential to go viral, reaching thousands of people with lightning speed.

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Trends Strategy Marketing Authentication 147

Buffer Social

JANUARY 23, 2024

Tap the paper plane icon below any threads you post to share it to your Instagram Stories or straight to your feed.    Your content will appear over a Threads background like the one below (but note that any media you add won’t be automatically shared as a regular feed post).  ” 4.

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Keyhole.co

MARCH 24, 2024

In short, the feed is vibrant and builds aspiration in the audience. The feed is filled with videos showcasing the unique experiences Airbnb offers, like a sleepover in the hidden library of St. The videos highlight what makes Airbnb rentals better than the same-old hotel rooms.

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Communities Social Media Strategy UGC 59

Likeable

NOVEMBER 13, 2018

But as Instagram Stories grows, and with the launch of the platform’s IGTV video hub, many beauty brands are widening their efforts on Instagram and focusing less on the feed. Tutorial videos. Since its launch earlier this year, beauty brands like Benefit Cosmetics have quickly embraced IGTV as a prime channel for how-to videos.

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Feed Feedly Instagram Brands 73

Later

SEPTEMBER 28, 2020

Video on social media is proving to be the most powerful business asset for gaining new followers, growing your brand, and driving sales. a video-first offering can be. But why is video content so important for brands? And in this new world of social media, video content reigns supreme. View this post on Instagram.

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Video Social Media Brands Instagram 100

Buffer Social

DECEMBER 19, 2023

I didn’t want to dance, figured the Gen Z audience of TikTok wouldn’t be interested in seeing me on screen, and didn’t think entertaining videos would lead to sales for my company, PerfectDD , which designs clothes specifically tailored to fuller busts. Within about a month, I had a video go viral.

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Trends Authentication Video Film 95

So Influential

AUGUST 13, 2020

With over a billion active monthly users and over 95 million pictures & videos being shared every day on Instagram, your business has a great opportunity to reach many people from all corners of the world. That’s not all, you can also go live on your Instagram page and then save the video on your profile for your audience to watch later.

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Instagram Video Marketing How To 52

Sprout Social

DECEMBER 15, 2021

What started as a fun video streaming app for Gen Zers has taken the marketing and advertising world by storm, completely changing the way brands create and share content. You may think that TikTok is all about challenges, pranks and dance videos. Avoid creating overly formal and scripted videos. Let’s get started.

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Ignite Social Media

JANUARY 19, 2021

Live videos provide a way for an authentic connection to your target audience, and they are especially imperative with the world still battling COVID-19 and as a result, holding fewer in-person events. Videos may show up on a user’s news feed during and after the social media live event. Instagram Live.

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Rebekah Radice

JULY 15, 2019

Did you know that video content gets 20% more attention and reaches 3 times the amount of people than a standard blog post? Or that online videos will account for more than 80% of all consumer internet traffic by 2020? There’s no denying it, video is powerful. The Most Engaging Types of Video Content You Need to Create.

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Sprout Social

APRIL 4, 2023

However, ephemeral content is often overlooked in favor of long-form and feed content to achieve these goals. Ephemeral content allows you to engage with your audience on a more human level through more authentic, less produced content. Facebook stories Facebook stories are similar to Instagram Stories and stay on your feed for a day.

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Buffer Social

OCTOBER 17, 2017

The Facebook algorithm helps make sense of the huge number of posts that people and businesses share every day and chooses the posts to show in our News Feed based on a huge number of factors. Read on, and see what goes into the complex, fascinating formulas of the Facebook News Feed. photo, video, or status update). Link posts.

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Sprout Social

AUGUST 7, 2023

Key features as of August 2023 include: Quick follow , which allows users to follow accounts they see in their feed without navigating to their profile by simply tapping the plus icon in the corner of the other user’s profile picture. The Following feed displays posts only from profiles you follow.

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API Social Media Management Platform Instagram 91

Pam Moore

MARCH 17, 2020

Watch this brand new video I posted where I dive into this topic deeply. How to Use Twitter Native Video for Business: 10 Content Ideas + 5 Best Practices Welcome to the Participation Age: Is Your Digital Brand Ready? The truth is your audience and customers want value. This is because they are one and the same. Is Your Content Ready?

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Video Content Training Template 78

Pam Moore

MAY 30, 2018

They are tired of landing pages, sales funnels, videos, podcasts, blog posts, and email newsletters that over promise and under deliver. How do you win authentically in a way that you earn trust, draw people closer to you organically and not push them away with spammy tactics? Buyers are tired of brands taking advantage of them.

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Social Media Authentication Metrics Feed 157