Sprout Social

NOVEMBER 17, 2022

Its high production quality paired with authentic storytelling makes the Reel a standout, but it’s also a great way to feature current students to prospective students who are still deciding where to continue their education. Contrary to popular belief, you can use Instagram for B2B brands. View this post on Instagram.

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Buffer Social

SEPTEMBER 11, 2023

I've built real friendships with the best B2B marketers in the world and I’m on a text-message basis with countless founders, CEOs, VPs, and executives. — Gaetano 🇺🇦 (@gaetano_nyc) July 12, 2023 Here’s what I’ve avoided: I’ve never posted memes, clickbait, or gimmicky stories.

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Sprout Social

JUNE 22, 2021

One of the fastest growing social media sites that’s beloved among Generation Z, TikTok is a video-first platform known for its viral and meme-like content. While LinkedIn is often associated with B2B marketing, there’s plenty of reasons why brands should consider developing their LinkedIn strategy. Largest age group: 18-24 year olds.

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Oktopost

FEBRUARY 18, 2021

Sometimes, the most authentic way to express yourself is through a picture of the Real Housewives of Beverly Hills yelling at a cat across a dinner table. When words fail, there’s always a meme to get your message across. For the most part, we share memes because they make us laugh. Why use memes for marketing?

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Later

MAY 27, 2020

We personally wanted to include fun, on-trend elements into our feed, so we decided to create relevant memes that marketers can relate to. A post shared by Waves Social Podcast (@wavessocial) on Mar 8, 2020 at 2:55pm PDT. Download the latest episode by clicking the link in our bio.

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Oktopost

MAY 16, 2023

This is exactly what employee-generated content offers to B2B brands looking to enhance their impact on social media. Generally, one of the core benefits of EGC is authenticity. EGC, on the other hand, tends to feel more personal and, as a result, more authentic to audiences. And, don’t forget: authenticity sells.

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Oktopost

APRIL 4, 2023

Well, authenticity is a key factor. Social proof is held in high esteem It’s not hard to argue that social proof ‘rules the roost’ when it comes to B2B and B2C selling. Humanization is here to stay In days gone by, B2B was talked about as if it were an entirely different ballgame to B2C. But what about the benefits of doing so?

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Later

MAY 27, 2020

We personally wanted to include fun, on-trend elements into our feed, so we decided to create relevant memes that marketers can relate to. A post shared by Waves Social Podcast (@wavessocial) on Mar 8, 2020 at 2:55pm PDT. Download the latest episode by clicking the link in our bio.

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Oktopost

MAY 13, 2021

B2B marketers know that social media is where people share their thoughts and opinions. In this post, we’ll break down exactly how to define and measure Share of Voice, explain why it’s such an important metric for B2B marketers today, and share actionable tips to increase your share of voice on social media.

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Oktopost

JUNE 13, 2023

Combine a strong content publishing strategy with other strategies like B2B influencer marketing and employee advocacy on social media, and your brand will be able to make an impact among a wider array of audiences – many of which will represent high-scoring leads (more on that below) for your sales team. What is social selling?

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Hootsuite

DECEMBER 10, 2019

Songs are getting shorter as artists take a “ meme-first ” approach to creating music. TikTok’s authenticity reflects the new social media trend to shift away from glossy, staged content. Experiment with fun, authentic video on Instagram Stories , where you can reach a larger and more diverse audience.

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Oktopost

JANUARY 12, 2021

A long time ago, in an internet marketing landscape far away, B2B marketers could get away with ignoring social media. It’s now an indispensable part of B2B marketing strategy. Some platforms lend themselves to spontaneous, meme-ified posts, while others lean toward more substantive, durable content. But not anymore.

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Buffer Social

AUGUST 23, 2023

Ashlyn regularly features in content herself and uses creator staples like greenscreen to create the kind of authenticity and spontaneity that thrives on TikTok. A great example is workout app Sudor’s quirky tweets, which rely on trending memes and gifs to connect with their followers.

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Rebekah Radice

APRIL 30, 2017

Sure, GIF’s and Memes are popular, but is that really what you want to be known for? This is the number one content marketing choice for most B2B and B2C businesses. From Gifs to Memes, this type of content is heavily shared across social media. start-a-successful-blog-7-easy-stepsReach out in an authentic way. (no

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Rebekah Radice

AUGUST 1, 2016

This is the number one content marketing choice for most B2B and B2C businesses. From Gifs to Memes, this type of content is heavily shared across social media. What you need is authentic, targeted information that offers insight into who you are and why they need to take action with you today. Have a long sales cycle?

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Convince & Convert

SEPTEMBER 8, 2010

Authenticity is Important When MySpace was growing rapidly, the Web was a different place. Meme to end all Memes.&# Approximately 10 years after having 67% of the search market, Yahoo! is now out of the business entirely. But back to MySpace. Where did it all go so wrong? What can we learn from its death spiral?

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Rebekah Radice

APRIL 30, 2017

Sure, GIF’s and Memes are popular, but is that really what you want to be known for? This is the number one content marketing choice for most B2B and B2C businesses. From Gifs to Memes, this type of content is heavily shared across social media. start-a-successful-blog-7-easy-stepsReach out in an authentic way. (no

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Kikolani

NOVEMBER 29, 2010

Her blog based on the book, Stories That Sell Guide , covers B2B marketing, case studies, leveraging customer stories, video testimonials, and more. Her latest posts include A Gratitude Practice That Will Make You *RICH* In All Areas , 4 Steps to Overcoming Limiting Beliefs , and Are You Hiding Behind a Mask: The Truth About Authenticity.

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The Realtime Report

APRIL 24, 2024

” Building Real Relationships In our increasingly digital world, authentic human connections are more precious than ever. When gratitude is authentic, it fosters affection and loyalty. Extra credit for using a trending meme or two. Don’t let it go!” Highlight specific moments or insights they shared.

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Oktopost

DECEMBER 28, 2020

94% of B2B marketers said they pivoted their content marketing strategy in 2020, and 80% of those said their shifts were successful. What’s more, 90% of B2B marketers believe repurposing existing content is more valuable than creating fresh new pieces. 7 Ways to Win with B2B Creative Content Marketing. Blog Posts.

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Buffer Social

DECEMBER 6, 2023

  Since then, I’ve been posting, engaging, commenting, sharing, messaging, and interacting on a near-daily basis — slowly but steadily attracting my tribe of B2B marketers.    An extremely compelling hook — every B2B marketer wants to learn how to answer difficult questions from the company CEO.

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