Pixlee

SEPTEMBER 17, 2018

For the 30th anniversary of Nike’s “Just Do It” campaign, the sneaker brand made a risky move by taking a stance on a fraught cultural topic. Through the PHOTOiD campaign, Nike curated and monetized images that included easily recognizable products that could be tagged for photo galleries.

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Campaign UGC Apparel Content 67

Pixlee

AUGUST 9, 2021

HYLETE, a fitness and apparel company, has a place on their website in the “Community” section for consumers to upload content. . Here’s an extra tip: Have each participant utilize your official contest or campaign hashtag to join. Create Powerful Hashtags. This is where direct uploaders can come in handy.

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UGC Brands Apparel Authentication 92

Sprout Social

MAY 11, 2021

For example, some details to consider when it comes to account optimization include: Branding and creative visuals that are consistent with your business’ online presence (logos, fonts, hashtags, taglines and slogans). Not only have they optimized their bio for vegan and cruelty-free terms, but also their hashtags. — R ?

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Social Media Strategy Engagement Hashtag 132

Pixlee

JULY 14, 2021

Gather UGC by tracking your brand mentions, unique hashtags, and posts by your followers, or use an automated UGC platform like Pixlee’s that will automatically scrape the social media channels of your choice and provide you with posts mentioning your brand or product. A successful UGC campaign starts with customer engagement.

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UGC Apparel Content Hashtag 52

Pixlee

OCTOBER 16, 2020

As brands move into 2021, it’s imperative to understand that change is a constant, and in moments of change, relying on your community to support your marketing activities can save your campaigns. Enter user-generated content (UGC) – the strategic fulcrum of your campaigns and content shortages. Not all content is created equal.

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UGC Content Strategy How To 82

Keyhole.co

MAY 9, 2023

An Instagram giveaway is a promotional campaign that helps brands and creators boost their engagement, following, reach, and more on the platform. Only ensure the winners agree on your brand reposting the pictures for marketing campaigns. Notice how @shoegallery , a renowned sports apparel retailer (105K+ followers), uses this tactic.

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Instagram UGC Hashtag Guidelines 52

Pixlee

APRIL 15, 2020

Given the nuances of the channel, here are some unique and interesting ways fashion and apparel brands can rule TikTok. Create A Hashtag Challenge. Hashtag trends and challenges are very common with TikTok. Some of the best hashtag challenges have been encouraged by brands, even created by brands.

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Fashion Brands Apparel Authentication 59

Sprout Social

OCTOBER 16, 2023

Leverage their expertise to create influencer marketing campaigns that will resonate with target audiences. Leverage their expertise to create influencer marketing campaigns that will resonate with target audiences. The apparel brand offers a vintage Y2K collection and an affiliate program.

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Brands How To Authentication Collaboration 115

Pixlee

SEPTEMBER 21, 2020

Guess’s #InMyDenim TikTok Campaign. Denim super brand Guess partnered with video-sharing platform TikTok in 2018, launching its #InMyDenim viral campaign. From there, individuals were encouraged to post videos of themselves in their Guess apparel, a strategy aimed at representing all skin, hair, and body types. .

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UGC Brands Apparel Content 56

Convince & Convert

DECEMBER 16, 2014

They also know when to implement a campaign approach to scale different products and messaging. He invites them to come to the store, try on apparel, and take home something for free for authentic word of mouth buzz about the stores. Blogger networks can help brands or campaigns achieve “the network effect.”.

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Blogger Fashion Case Study Brands 154

The Realtime Report

JANUARY 23, 2014

In Central Kenya, four GPS-tagged bull elephants are “tweeting” through the hashtag #ElephantsLive. Related Stories Twitter: Watch ‘Happy New Year’ Spread Around the Globe American Apparel: “We’ve made as much as $50K in one flash sale on Twitter” Instagram Is Fastest Growing Social Network Worldwide.

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Convince & Convert

MAY 30, 2013

Using the #coachfromabove hashtag, fans are asked to share photos of their Coach shoes on Instagram or Twitter for a chance to be featured in a gallery on the company’s website. Over the past 8 weeks, the campaign has generated 629 uses of the #coachfromabove on Instagram alone , including those from Coach.

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Apparel Fashion UGC Campaign 135

Pixlee

MAY 4, 2018

Product pages are more important than ever to campaigns because customers are right at the point of purchase, so user-generated content can push browsers to buy with little social proof. Alo Yoga inspires customers to join the yogi community by designing what it believes to be the most exceptional yoga apparel. Artifact Uprising.

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UGC Review Apparel Products 40

Pixlee

JULY 3, 2019

The apparel company uses AI for purposes that extend beyond product innovation. By handing out shoes to NYC Fashion Week guests, Under Armour showed customers that they care about the consumer’s feedback and response to their apparel. Under Armour.

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UGC Brands Apparel Content 59

Firebelly

JULY 22, 2011

Baked goods company @Entenmanns faced backlash on Twitter a few weeks ago by capitalizing on the #notguilty hashtag made popular by the Casey Anthony trial. A Twitter uproar started, as Twitter uproars often do, and Entenmann’s was very quick to apologize, admitting they didn’t know what the hashtag referenced.

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Social Media Apparel Loyalty Hashtag 239

Pixlee

FEBRUARY 3, 2021

Yakima is also able to repurpose ambassador content for other campaigns, providing a more authentic strategy to connect with the right potential customers. Are you interested in monitoring Instagram hashtag analytics to find the right tags? Ask yourself: Do you want to grow your Instagram engagement rate ? .

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Instagram Tips Discount UGC 98

Pixlee

DECEMBER 13, 2021

The everyday people who advocate for you are able to influence the purchasing decisions of their family and friends more than your advertising campaigns. Seek their opinions about potential products, recent campaigns, or new services through Q&As, surveys, and polls. Run Engaging Influencer Marketing Campaigns.

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Strategy UGC Brands Apparel 52

Sprout Social

OCTOBER 23, 2018

Tracking what’s trending: Keep an eye on customer and influencer profiles in your space and find out what #hashtags they’re using, or trends they’re following. One campaign by DiGiorno accomplished an incredible 6 point lift in purchase intent, an improved reach of 20 million and an 8 point rise in ad recall.

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Buy Instagram How To Geotagging 111

Later

NOVEMBER 23, 2020

To date, TikTok has experimented with allowing users to add e-commerce links to their bios, launched “Shop Now” buttons for brands’ video ads, and introduced the “Hashtag Challenge Plus” e-commerce feature which allows users to shop for products associated with a sponsored hashtag. We’re donating to American’s Food Fund!

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Apparel Authentication Collaboration Hashtag 73

Pixlee

JULY 22, 2020

Running a photo contest on social media can be as easy as asking followers to share a post with a campaign hashtag unique to the contest. . These images continue to be collected and curated through Kimpton’s unique hashtag #KimptonThroughYourLens , and individuals can also directly upload photos on the gallery page.

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Social Media Tools UGC Curation 56

Pixlee

MAY 3, 2021

Though yoga apparel brand KiraGrace isn’t verified on Instagram, the brand maintains a strong following by resharing UGC from passionate customers. Look at the posts your brand has already been tagged in, or search through relevant hashtags to identify your most passionate customers and reshare their content. Social Media Contests.

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Social Media UGC Reddit YouTube 98

Hootsuite

NOVEMBER 14, 2022

You can use hashtags like #affiliatelink or #ad. There are lots of ways to outsource the production of apparel and gifts with sites like Printful. Their 2 minute Kickstarter launch video showed testimonials from real artists and designers and earned them $282,375— 56 times more than their original campaign goal. Lesson learned?

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Social Media Brands Tips Affiliate marketing 112

Buffer Social

NOVEMBER 12, 2019

In this blog post, we’ll cover a host of new ideas, tips, and tactics that can help you boost your already-planned campaigns or give you some inspiration for an upcoming piece of content. But first, we wanted to start with a couple of outside-the-box campaigns to get you feeling inspired. . well, library. Conduct hourly flash sales.

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Social Media SMS UGC Marketing 67

Buzzlogix

AUGUST 15, 2017

Buzzlogix offers several social media calendars that help to save time when organizing your social media marketing campaigns. Example: Post your latest t-shirt of your sports apparel line when mentions for the Dallas Cowboys peak on Sundays! Release it when you want to start your social-media-campaign.

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Social Media Management Social Media Apparel Sports 49

Pixlee

JANUARY 5, 2022

Here is an excellent example of how athletic apparel brand Alo Yoga shares shoppable content on Instagram: . TikTok has already taken steps towards shoppable features with Hashtag Challenge Plus , which was launched specifically for e-commerce businesses. Add all hashtags to follow. With over 2.6

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Social Media Video Content UGC 52

Buffer Social

NOVEMBER 7, 2017

Using both hashtags and location tag drives the most engagement. Using both hashtags and location tag drives the most engagement. Unlike other social media platforms like Facebook, hashtags are a norm on Instagram. Using hashtags and location tag helps people discover your Instagram posts. times for apparels.

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Study Instagram Hashtag Research 111

Pixlee

SEPTEMBER 13, 2021

Workout apparel brand HYLETE sponsors influencers with discounts and free products they can promote in their social media posts. Step 1: Outline Your Program or Campaign Goals. Also, you’ll need to come up with clear metrics that would demonstrate how successful your ambassador campaign was. .

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UGC Marketing Influencer Authentication 52

Pixlee

SEPTEMBER 13, 2021

Workout apparel brand HYLETE sponsors influencers with discounts and free products they can promote in their social media posts. Step 1: Outline Your Program or Campaign Goals. Also, you’ll need to come up with clear metrics that would demonstrate how successful your ambassador campaign was. .

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UGC Marketing Influencer Authentication 52

Pixlee

NOVEMBER 20, 2018

Brands have started to use a different approach by mixing influencer content across email , product-display pages , and advertising campaigns. As hashtags become a hyper-populated area of engagement, s mart brands will start to seek out content in mentions and location tags to discover the highest-quality, on-brand engagements.

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Influencer Trends Brands UGC 75

Pixlee

MAY 2, 2017

In the past few years, athleisure has been one of the more prevalent trends in the fashion and apparel industry. One of its branded hashtags is “#beagoddess,” and the brand keeps it consistent with products names such as “high waist goddess legging.” Clear Evergreen Hashtags. It also builds relationships with other businesses.

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Apparel Marketing Hashtag UGC 42

Pixlee

MAY 2, 2017

In the past few years, athleisure has been one of the more prevalent trends in the fashion and apparel industry. One of its branded hashtags is “#beagoddess,” and the brand keeps it consistent with products names such as “high waist goddess legging.” Alo Yoga always, always uses its branded hashtags when sharing on social media.

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Apparel Marketing Hashtag UGC 40

Pixlee

MAY 2, 2017

In the past few years, athleisure has been one of the more prevalent trends in the fashion and apparel industry. One of its branded hashtags is “#beagoddess,” and the brand keeps it consistent with products names such as “high waist goddess legging.” Clear Evergreen Hashtags. It also builds relationships with other businesses.

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Apparel Marketing Hashtag UGC 40

Convince & Convert

JANUARY 20, 2015

In this example below, see how the brand shown is driving the most engagement around three topics: their holiday campaign, their branded hashtag campaign, and posts of apparel. Hashtag Creative Testing. One of the easiest ways to expose your content to new audiences on Instagram is by using hashtags.

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Instagram Hashtag How To Apparel 60

Pixlee

MAY 11, 2021

Old Navy’s #SayHi campaign collected UGC from social media using Pixlee to put together an interactive and customizable gallery of photos from real people so shoppers could “shop the look.”. Athletic apparel brand HYLETE showcases customer reviews alongside visual UGC, providing a highly interactive and rich experience for site visitors.

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UGC Content Metrics Apparel 52

Devumi

DECEMBER 19, 2014

They are easily identifiable with a casual, eccentric, hipster style: Like American Apparel, but with less leg warmers. They even have an Instagram hashtag campaign that they encourage people to use, #wellpacked, that gets people submitting shots like this incredibly stylish one: @Frecklesnur shows us how she keeps it #WellPacked.

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Instagram Brands Apparel Hashtag 95

Talkwalker SM

MAY 26, 2016

Products presented by visual influencers perform significantly better than others, especially apparel (6.4x This visual search will also help you determine which platform you will be focusing on for your next campaign. more sales), jewelry (2.4x ), footwear (1.7x ) and beauty products (1.6x) (2015, The Shelf ).

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Analytics Influencer Apparel Airlines 68

Pixlee

DECEMBER 31, 2018

Successful influencer-driven marketing in 2019 starts on social media, and 4 million #underarmour hashtags include posts from The Rock, Vin Diesel, Steph, and thousands of loyal Under Armour fans. Another maker of every household brand you’ve ever heard of, Unilever’s commitment to remaining a staple in the home is stronger than ever.

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