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How to Find Your Audience on Social Media

Social Media Strategies Summit

You spend time planning and creating content for multiple social media platforms. When HubSpot asked social media marketers about their biggest challenges, “ reaching our target audience ” came in second place, only behind “ creating engaging content.” Google Analytics can be an unlikely ally here.

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How to use YouTube Analytics to optimize your video performance

Sprout Social

And there’s no better place to gather actionable insights than your YouTube Analytics. But while YouTube’s native analytics platform is a treasure trove of data, its depth can be overwhelming for total beginners. Why measuring your YouTube Analytics is so important. YouTube Analytics: General Reports.

Analytics 138
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The Creator’s Guide to YouTube Shorts Analytics

Buffer Social

Everyone is focused on the YouTube Shorts algorithm as the key to growing as a creator on the platform. Through your analytics. YouTube offers different content types, each with robust analytics. YouTube offers different content types, each with robust analytics. And how do you find these results?

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Experiment: Do Traditional SEO Tactics Work on Social Media?

Hootsuite

Hypothesis: Traditional SEO tactics can help posts gain more reach on social media Social SEO , or optimizing your social posts to appear higher in platform search results, is a brand-new game. For example, a term like “social media AI” sounded like a strong contender at first. following, 8.6%

SEO 91
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How to Use YouTube Analytics and Track the Right Metrics

Hootsuite

YouTube analytics allow you to measure the success of your YouTube marketing efforts. Marketers can track just about everything from the YouTube Studio dashboard, from YouTube channel analytics right down to real-time video metrics. How to use YouTube analytics. Here’s how to use YouTube analytics on desktop and mobile.

Metrics 145
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Pinterest 101: What Every Smart Social Media Manager Needs to Know

agora pulse

These tips can help you brush up on the basics and also dig deeper into this social media platform. With its striking images, easy-to-organize boards, and comprehensive search tools, Pinterest is a social media platform like no other. But how can your brand use this platform effectively?

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8 tips to boost your video conversion rate

Sprout Social

Driving conversion through compelling video is a common goal in social media video marketing. Thanks to the OG TikTok, social media algorithms have prioritized video, especially short-form vertical video, like Reels and YouTube Shorts. Some of our highest performing videos are embedded in blog articles.