Hootsuite

SEPTEMBER 14, 2023

All of this information can then be used to inform campaigns, create more effective content, and increase the ROI of your social media efforts. 4 main components of social media intelligence Social media intelligence is composed of four main components: monitoring, collecting, analyzing, and taking action.

Social Media 110

Social Media HootSuite Sentiment Analytics 110

Sprout Social

JULY 6, 2023

According to The 2023 State of Social Media report, most business leaders agree that social media data and insights play a pivotal role across companies—including PR, trendspotting, competitor analysis, proactive crisis management and communication functions. You can also access the data in each of the individual apps.

Social Media 127

Social Media Data How To Metrics 127

Dave Fleet

JUNE 15, 2010

Social media ROI is a hot topic right now, as social media begins to (slowly) mature. At first glance it seems similar to Google Analytics in nature – in fact, I previously under the incorrect impression it simply connected social media traffic to web analytics. Community management.

Sysomos 273

Sysomos Social Media ROI Radian6 273

Sprout Social

AUGUST 14, 2023

Employee advocacy empowers employees to share smart, quality content with their social networks. But, getting there takes more than a well-crafted email encouraging your team to share branded content on their social networks. This encourages adoption by creating a tailored experience for employees.

Platform 69

Platform Tools Curation Social Networking 69

Keyhole.co

MAY 25, 2022

Overall, social media analysis helps you achieve your social media goals, proves what’s working and what’s not, and eventually maximizes your ROI. In this post, we’ll shed light on how to comprehend social media analytics and use the data to scale your business and rise above the competition. Let’s get started.

Social Media 52

Social Media Analytics ROI Metrics 52

Pam Moore

AUGUST 13, 2019

Twitter is an amazing platform to not only build community and brand awareness but also to generate leads and increase sales! Yes, smart and social savvy marketers know how to generate sales using Twitter. Included are 14 ideas you can implement TODAY to help you increase the ROI of the time and resource you invest in Twitter.

Twitter 60

Twitter ROI Strategy Social Media 60

Unmetric

JULY 9, 2019

Be it product updates or engaging in industry-related conversations, it is the go-to network to increase brand visibility. Twitter analytics tools give you key data points that are helpful in calculating your social ROI. Now, how cool is that? Pricing: Starting from $1000 per month to monitor 30 brand profiles.

Twitter 72

Twitter Analytics Tools Hashtag 72

Keyhole.co

NOVEMBER 4, 2020

You probably have an amazing marketing team but unless you have a team of data scientists tracking and analyzing all your social data, you will miss the key insights necessary to elevate your brand. Saving you a huge amount of time — as you don’t have to crawl different social platforms looking for your much needed social analytics.

Social Media 105

Social Media Analytics Tools Instagram 105

Pam Moore

JULY 24, 2019

Many digital and social marketers shy away from data and analytics. Smart marketers know that data and analytics is the light at the end of the tunnel to build their business. It is data that shines the light that helps us know our customers, know our audience, understand how we can inspire, connect with and build communities.

Analytics 60

Analytics Data Marketing Social Media 60

Sprout Social

OCTOBER 1, 2018

But bear in mind how difficult it is for brands to wrap their heads around the ROI of social media. In fact, 55% of social marketers cited measuring ROI as their number one challenge in 2018 according to our own data. If you’re struggling with social ROI yourself, we totally get it. Glad to hear it!

Social Media 64

Social Media ROI How To Campaign 64

Sprout Social

FEBRUARY 2, 2023

Even with solid success from these formats, Figo’s consistent posting cadence left space for new ideas, too–like their “Ask the Vet Tech” series, which amplifies their internal thought leadership and provides unique value to their community. What’s more important than going viral is finding and building a genuine community on social media.

Social Media 105

Social Media ROI Meme Video 105

Pam Moore

MARCH 9, 2020

Too often they are chasing shiny objects, have a deep rooted fear of missing out and end up wasting cycle after cycle on social networks, technology and tactics that simply are not even appropriate for their business. They lack basic business, digital marketing and social media marketing knowledge and experience.

ROI 78

ROI Social Media Strategy How To 78

Keyhole.co

FEBRUARY 13, 2022

You probably have an amazing marketing team but unless you have a team of data scientists tracking and analyzing all your social data, you will miss the key insights necessary to elevate your brand. Keyhole is a social media analytics tool that automatically collects social media data & creates reports for you.

Social Media 52

Social Media Analytics Tools Instagram 52

Sprout Social

SEPTEMBER 13, 2016

For some, the social network might not be the right fit, but for millions of others, it’s a must. But unless you’re tracking what you’re doing, how much money you’re spending and what results you’re getting, it’s difficult to determine whether or not your Facebook ROI is actually working. What Is Facebook ROI?

ROI 40

ROI Facebook How To Social Media 40

Sprout Social

JUNE 15, 2023

For example, watch how Donors Choose uses Sprout Social to efficiently manage their complete social media presence—from publishing and engagement to analytics and reporting. Use Sprout’s ROI calculator to find out how much the Advocacy platform could impact awareness of your nonprofit’s mission.

Social Media Management 106

Social Media Management Social Media Tools How To 106

Saying It Social

JULY 22, 2010

Saying It Social Your Social Media Marketing Resource Home About Polls Our Services Testimonials How Social Media ROI is like Santa Claus I entered this contest where I had to post “sweet&# advice about social marketing. Thank you in advance for your support!!

Social Media 128

Social Media ROI StumbleUpon Social Networking 128

Techipedia: Tamar Weinberg

MARCH 17, 2010

Every time I tell someone I’m a Community Manager , I get a varied response. &# That last one might be the most honest of the three, since asking a Community Manager whether they tweet for a living is like asking a construction worker if they cat-call for a living, or a doctor if he asks people to say “ah!&# for a living.

Communities 237

Communities Twitter Social Media Web 2.0 237

Webbiquity SMM

MAY 25, 2021

I think and talk and work a lot on the “big four” of the social networking world: Facebook, LinkedIn, Twitter, and YouTube. In your view, what social networks beyond those big four should B2B marketers be paying attention to, if any? You’ve got Community , which just raised $40 million. I love LinkedIn.

B2B 287

B2B Influencer Platform Marketing 287

Sprout Social

OCTOBER 1, 2018

But bear in mind how difficult it is for brands to wrap their heads around the ROI of social media. In fact, 55% of social marketers cited measuring ROI as their number one challenge in 2018 according to our own data. If you’re struggling with social ROI yourself, we totally get it. Glad to hear it!

Social Media 42

Social Media ROI How To Campaign 42

Sprout Social

JUNE 22, 2016

Now we’re counted on to show our work when we prove social media has a strong return on investment (ROI). It’s sort of crazy to think some businesses still don’t trust social media as an ROI source. But when we gather social media data, it’s hard to argue against the numbers. What Is Social Media Data?

Social Media 94

Social Media Data How To Analytics 94

Oktopost

OCTOBER 26, 2020

From post creation to scheduling and analyzing the results – the social media management tool or suite of your choice should provide you with a command center that also offers a holistic overview of your social media activities’ impact and ROI. . How to choose the social media management tool for you.

Social Media Management 160

Social Media Management Social Media Tools HootSuite 160

Pam Moore

APRIL 29, 2019

Being a data and ROI junkie I often find myself buried deep in analytics, spreadsheets and conversion funnels. It's easy to get side tracked by all the geekdom in social. I like to achieve the highest ROI possible out of every minute I spend online. Social Media is About Humans Connecting to and Growing With Other Humans.

Social Media 96

Social Media Metrics Marketing ROI 96

Webbiquity SMM

JANUARY 24, 2019

In addition, a significant portion of social media marketing is engaging with your community. The first step is to choose which social media sites on which to focus your activities. Pick the platforms where you want to be active; it is a good idea to restrict your focus to the 2-4 largest social networks for your target group.

Social Media 150

Social Media Marketing Hashtag Instagram 150

Oktopost

MARCH 15, 2021

As the source of more than 80% of their social media leads , LinkedIn has always been the bright center of the universe for B2B marketers. With old-school marketing channels shrinking due to pandemic closures, connecting with potential customers on LinkedIn and other social networks is more of a priority than ever.

Social Media 139

Social Media B2B Strategy LinkedIn 139

Hootsuite

MARCH 29, 2021

The social media team at Hootsuite uses posts without links to ask questions and get to know the LinkedIn community. As with the Twitter experiment, our hunch was that our LinkedIn community finds posts without links and calls-to-action more engaging — and thus that these types of posts would obtain further reach. Methodology.

LinkedIn 142

LinkedIn Engagement HootSuite Social Media 142

Social Media Strategies Summit

NOVEMBER 18, 2022

TikTok offers an exhaustive range of analytics that allow you to see under the hood of your audience insights. To find it, log in to your account, hover over your profile picture, and click View Analytics. Your Facebook Page is the hub of your Facebook social media strategy. Start with these fundamentals: 1. Image source.

Social Media 255

Social Media Strategy Instagram LinkedIn 255

Myrland Marketing

APRIL 6, 2010

Home About Services Social Media Speaking-Training LMA Contact Subscribe Myrland Marketing Minutes Strategic Social Media: Making Social Media Make Sense THE BEST SOCIAL NETWORK FOR LAWYERS, OR ANYONE, IS… by Nancy Myrland on April 6, 2010 An interesting question was posed on a legal marketing forum of which I am a member.

Social Networking 90

Social Networking Tweetdeck Social Media LinkedIn 90

Hootsuite

FEBRUARY 24, 2021

What are the most common social media questions marketers get asked? We put the question to our LinkedIn community and based on the responses one thing is clear: There’s a lot of people out there who don’t know what social media marketers do. Can social media really be a full-time job? How do I grow my follower count?

Social Media 139

Social Media HootSuite Questions Marketing 139

Hootsuite

SEPTEMBER 16, 2022

Social media analytics tools. Social media analytics tools are solutions that give marketers the ability to track, analyze, and understand the performance of social posts and campaigns. All social networks offer basic native analytics tools. Benefits of social media analytics tools.

Social Media 137

Social Media Tools Marketing Instagram 137

Pam Moore

AUGUST 17, 2020

LinkedIn is one of the most powerful social networking and digital platforms to build your personal and business brand of authority, influence and human connection. Key data and analytics to monitor to help you optimize your business results and LinkedIn. SocialZoomFactor · LinkedIn Power Tips to Ignite Your Business and Brand.

LinkedIn 78

LinkedIn Brands Tips eBook 78

Kikolani

OCTOBER 10, 2011

How to Optimize 7 Popular Social Media Profiles for SEO covers how certain social networks use specific elements of information that you supply in your profile to optimize each profile on their network. Writing Around the Web – Social Media ROI, Google+, and Local Search. Related Posts.

Social Media 113

Social Media SEO Analytics Google 113

Sprout Social

SEPTEMBER 13, 2021

Beyond analytics and social listening data , valuable insights can come directly from your customers—all you have to do is ask. Use polls and community questions in social posts and Stories to solicit feedback and make customer-driven business moves. Drop your business social media below????????????

Social Media 128

Social Media Small Business Social Media Management Facebook 128

Sprout Social

SEPTEMBER 30, 2022

Along with David Sullivan , a Strategic Business Development Representative for Sprout Social, we reached out to our friends at Chili Piper to help us break down the art of social selling from the brand account. We’ll also explore 10 tips and tactics you can use to execute social selling like an expert. What is social selling?

Tips 126

Tips Social Media LinkedIn Authentication 126

Sprout Social

AUGUST 10, 2022

Use AI search, filters and engagement analytics to find the best influencers for your brand. Leverage in-depth analytics to track progress, analyze influencer success and improve future campaigns. Does it offer analytics and reporting? Influencer marketing tools for social listening. Stay on top of trends. Key features.

Influencer 106

Influencer Tools Marketing Campaign 106

yMarketingMatters

JANUARY 10, 2014

Social media literally is the means by which your business can relate to, exist in and influence human communities. In short: social media is human interaction. Taking part in social media means your business must become more human to be more successful. Blogging helps your social media efforts. Get onto Google+!

Social Media 277

Social Media Tips Marketing Mobile 277

Unmetric

NOVEMBER 4, 2019

A social media analyst develops a company’s online presence and helps create brand awareness through the use of social media networks. This role requires a vast amount of social media data mining to get insights on ROI to improve and boost a company’s online presence. But that’s not the case.

Social Media 97

Social Media Social Media Management Analytics Sentiment 97

Pam Moore

MARCH 19, 2020

A continual conversation that earns trust, empowers, inspires and entertains will deliver impact and a positive return on investment (ROI). Influencer marketing is a dynamic, living and breathing community where interactions, transactions and relationships ignite between content creators, brands and customers. Voice search.

Trends 78

Trends Video Marketing Social Media 78