Hootsuite

AUGUST 19, 2021

Working as a freelance social media manager can provide a lot of freedom. Luckily, social media management can be done from anywhere, as long as you have access to a reliable Wi-Fi connection. Bonus: Customize our free, professionally designed resume templates to land your dream social media job today.

Social Media Management 136

Social Media Management Social Media How To Template 136

Keyhole.co

SEPTEMBER 12, 2023

You must keep up with trends, optimize posting time, collaborate with different teams, and engage with your audience. That’s why you need a stack of reliable, scalable, and intuitive social media management tools. With the right solutions, you can schedule posts in bulk, boost engagement, and make data-driven decisions.

Social Media Management 52

Social Media Management Social Media Tools Collaboration 52

Sprout Social

AUGUST 24, 2022

If you’ve seen her online, you might wonder how she got here and what skills are required to become a social media manager like her. For Jepson, the path to social was indirect. “I Are you considering a career as a social media manager, but don’t know where to start? Why become a social media manager?

Social Media Management 102

Social Media Management Social Media Tips Skills 102

Sprout Social

OCTOBER 24, 2022

Social media managers (SMMs) play a pivotal role for any modern brand; they are responsible for much of the business’s external communication and engagement with existing and potential customers. A post shared by Sprout Social (@sproutsocial). 9 skills every social media manager must have. ?Communication

Social Media Management 87

Social Media Management Questions Social Media Skills 87

agora pulse

AUGUST 6, 2020

Let’s compare the expectations and realities of a social media manager job, so you know exactly what you’re getting into. When you apply for your first social media manager job, you might not know exactly what to expect. What does a social media manager do anyway? Monitoring engagement.

Social Media Management 103

Social Media Management Social Media ROI Skills 103

Keyhole.co

OCTOBER 10, 2023

What people think and feel about your company, products, and services is your brand sentiment. Enter brand sentiment analysis! In this post, we’ll explore the importance of brand sentiment analysis, how it works, and the steps you can follow to analyze your public sentiment and improve business outcomes.

Sentiment 52

Sentiment Analysis Brands How To 52

Sprout Social

APRIL 29, 2024

A reputation management service is a professional service or software platform that helps individuals and businesses optimize and control how people perceive them.Reputation management services usually include a range of strategies, such as search engine optimization (SEO), content creation, social media management and review management.

Reputation 87

Reputation Brands Sentiment Survey 87

Sprout Social

JANUARY 9, 2024

Regardless of size, most companies face the same challenges—tough competitors, and evolving customer and market demands. According to The 2023 State of Social Media Report , 96% of business leaders agree that AI and machine learning (ML) can help companies significantly improve decision-making. Enter AI analytics.

Analytics 113

Analytics Sentiment Analysis Patterns 113

Oktopost

APRIL 29, 2024

But being strategic about your brand’s activity on social media means not just figuring out when to post, what to post about, and how to get your team engaged. It should also include you taking the insights you get about your audience, learning where they engage, and engaging with them to understand their interests.

Data 62

Data Social Media ROI B2B 62

Oktopost

MARCH 29, 2023

Here at Oktopost, we’re thrilled to announce the launch of our new certifications designed to help B2B companies and their employees become proficient in social media marketing and drive measurable business results through the Oktopost platform. It’s about driving measurable results for your business.

Social Media 118

Social Media B2B Social Media Management Analysis 118

agora pulse

JANUARY 9, 2019

Finding the right social media management tool isn’t easy– especially when you are merging teams and creating a brand new strategy. Yet that’s exactly what Siemens Gamesa , a renewable energy supplier, had to do when the wind power business Siemens merged with the wind energy company Gamesa in 2017.

Energy 114

Energy Company Social Media Management Analysis 114

Sprout Social

FEBRUARY 29, 2024

In business, artificial intelligence (AI) is more than just a trend; it’s a crucial tool reshaping how we approach marketing and customer engagement. It’s utilized to automate complex data analysis tasks and processes, including image and speech recognition, enabling businesses to streamline operations and improve efficiency.

Patterns 119

Patterns Sentiment Analysis Proposal 119

Sprout Social

NOVEMBER 28, 2022

Instagram stories are a powerful feature to use to engage with your audience. And more opportunities to post means more opportunities to creatively engage with your audience. — Sprout Social (@SproutSocial) October 19, 2022. The key is to inspire engagement. These are an easy, interactive way to capture engagement.

Instagram 126

Instagram Engagement Brands Avatar 126

Sprout Social

OCTOBER 19, 2023

More and more teams are using AI marketing to channel their energy toward developing compelling content while efficiently managing arduous tasks like data analysis, reporting and message management. AI is also helping social teams understand and respond to audiences better.

Strategy 128

Strategy Sentiment Marketing Analysis 128

SocMed Sean

JULY 9, 2018

The paper calendar can help marketers: Schedule regular analysis of Ads Manager data on different platforms. See when’s the best time to plan a budget for upcoming campaigns and in-depth analysis on how customer service works. Actually, that’s what marketing is about – increasing offline sales and generating engagement.

Social Media Management 176

Social Media Management Social Media ROI Press Release 176

Oktopost

FEBRUARY 29, 2024

Social selling has emerged as a powerful strategy for B2B organizations to engage with prospects, build relationships, and drive sales. However, measuring the ROI and maximizing the effectiveness of social selling efforts remains a challenge for many businesses.

ROI 62

ROI B2B Organization Platform 62

Oktopost

JANUARY 11, 2024

A demand generation tool is software that helps businesses attract and engage with their target audience, raising interest in their product and driving prospects through the sales funnel. Demand generation tools have a much broader scope and focus on improving engagement and awareness through the first few steps of the customer journey.

Tools 62

Tools B2B Hubspot Analytics 62

Oktopost

JULY 4, 2022

Salesforce announced earlier this year that Social Studio, their one-stop social media management platform, has entered sunset mode and will no longer be receiving any updates. For those of you working in Social Studio and enjoying the native integration with your Salesforce platform, this is likely a difficult time.

B2B 131

B2B Social Media Management Metrics Social Media 131

Sprout Social

MARCH 28, 2024

For example, hashtag analytics offer insight into how many people see your posts because of the hashtags you use, which hashtags get the most traction and how much engagement your posts get because of those hashtags. For example, suppose you’re a social media marketer at a B2B marketing software company for small businesses.

Hashtag 102

Hashtag Analytics LinkedIn Content 102

Buzzlogix

JUNE 19, 2017

Social media management and monitoring aren’t just about posting and replying. Social media is a growing, deeper science. Companies don’t drive leads or make money by curating three relevant posts a week. Part of that strategy should also include selecting the best social media management tool.

Social Media Management 40

Social Media Management Social Media Tools How To 40

Sprout Social

MAY 9, 2023

AI technologies like natural language processing (NLP), machine learning (ML), sentiment analysis and others guide decision-making, so you stay ahead of competitors and are prepared for the challenges of a dynamic marketplace. All these add to your efforts toward brand engagement for an increase in market share and improved earnings.

Sentiment 132

Sentiment Marketing Analysis Loyalty 132

Social Media Strategies Summit

AUGUST 15, 2023

As you might expect from someone who heads up a higher education social listening company, Liz is attuned to pretty much everything that happens in the industry, making her a valuable source of information (and analysis) on big news, trends, and other developments: The hot water the Stanford president found himself in started in online forums.

Marketing 240

Marketing Education Forums LinkedIn 240

Keyhole.co

DECEMBER 15, 2023

You still need to carve a memorable niche among audiences, particularly on social media platforms. So, running engaging campaigns can be daunting. But with an extensive online presence, many big brands convert their online reach into actionable engagement. Mentionlytics is a solid social media management platform.

Sentiment 52

Sentiment Price Analysis HootSuite 52

Sprout Social

NOVEMBER 8, 2023

73% of customers want companies to recognize their unique needs and expectations. That’s what sentiment analysis is all about. In this post, you’ll learn what customer sentiment analysis is, why it matters and how to do it right. Table of Contents What is customer sentiment analysis?

Sentiment 110

Sentiment How To Analysis Review 110

Hootsuite

SEPTEMBER 21, 2023

any social metric can turn into a “vanity” metric if you’re bragging about it without any context. Social media metrics are incredibly important for a social media manager and shouldn’t be ignored. But the goal of the company is actually to sell alarm clocks. But be careful. Trust us. )

Metrics 107

Metrics Examples Marketing HootSuite 107

Sprout Social

APRIL 17, 2024

These bots boost engagement by providing 24/7 support, making businesses constantly accessible. It helps you engage with customers, answer inquiries and perform automated tasks. Multi-platform integration Customers engage with businesses online in many ways, such as through messaging apps, social media and websites.

Hubspot 103

Hubspot Template Templates API 103

Sprout Social

MAY 23, 2023

This new era of artificial intelligence (AI) naturally has social teams thinking: Is an AI social media manager about to take my seat? When it comes to AI social media tools, I’m optimistic…and this is coming from someone who regularly thanks her Google Home to keep it happy.

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Team Social Media Management Skills Trends 134

Keyhole.co

MARCH 9, 2023

There are tons of social listening tools out there and it’s hard to choose the one that’s right for your company. If you’re looking for a social media listening tool in particular—one that can track what people are saying about your brand—then you’ve come to the right place. You can view all Keyhole pricing plans here.

Tools 84

Tools Sentiment Hubspot Price 84

Oktopost

MARCH 26, 2024

An Influenced Opportunity Report is a crucial tool for B2B organizations seeking to understand the tangible impact of their social media efforts on their sales pipeline. This capability is invaluable for businesses aiming to quantify the ROI from their social media campaigns and prove social selling success.

Influencer 62

Influencer Report B2B ROI 62

Keyhole.co

DECEMBER 13, 2023

Our tool excels at tracking and gathering real-time social media data and using simple graphs and pie charts to depict the information. Keyhole is a Mention alternative offering end-to-end social media management packages. Their website lists tools and services categorized by department, industry, and company type.

HootSuite 52

HootSuite Price Sentiment Social Media Management 52

Keyhole.co

FEBRUARY 3, 2024

How to measure SOV on social media Here’s the lowdown on properly measuring SOV across all your social media platforms. Competitor analysis Before we even get to measure our own metrics, we need to analyze what market metrics are, and for that, we need to do a competitive analysis. How to do that, you ask?

Social Media 59

Social Media How To Metrics Sentiment 59

Sprout Social

AUGUST 16, 2023

Add viral “meme stocks”—stocks that can become overvalued due to positive online sentiment—to the mix, and it became clear social media has real world implications and the potential to derail financial companies. By employing brand safety tools like social listening, teams can jump into action at the first sign of trouble.

Social Media 74

Social Media Banking Brands Sentiment 74

Sprout Social

JANUARY 10, 2024

Mishandling complaints could harm your company even more than the complaint itself. From lost baggage to canceled trips, travel industry companies often deal with a lot of customer complaints. From lost baggage to canceled trips, travel industry companies often deal with a lot of customer complaints.

Reputation 104

Reputation System Brands Knowledge Base 104

Keyhole.co

MARCH 20, 2024

Social listening essentially lets you do market research and competitor analysis all through the help of one tool, which can save you time and allow you to optimize your overall B2B marketing strategy according to what your audience wants to see. Review of selected LinkedIn monitoring tools 1. Pricing: Prices start at $99 per month.

LinkedIn 52

LinkedIn Tools B2B Price 52

Oktopost

MARCH 10, 2022

I mean, who is clicking on the links to my content, who is engaging with what we are talking about—and what step do they take next? A social media manager is often confronted with the problem of “how do we know we’re reaching the right people?” How to Measure ROI in Social Media Marketing.

ROI 174

ROI B2B Social Media Brands 174

agora pulse

DECEMBER 9, 2020

For social media managers, publishing content that fails to generate likes, shares, or clicks is a worst-case scenario. After all, the more engagement your content receives, the more likely it is to appear on your followers’ timelines. Instagram engagement tends to remain high from Tuesday through Thursday between 10 a.m.

Social Media 176

Social Media Social Media Management Instagram Patterns 176

Sprout Social

MARCH 29, 2023

Responding and engaging with your employees also has a positive impact on prospective candidates. According to Glassdoor, 62% of job seekers say their perception of a company increases after an employer responds to a review. Glean key competitor insights by conducting a social media competitive analysis.

Social Media 100

Social Media Strategy Team Review 100