Sprout Social

JANUARY 21, 2021

Consider how younger consumers are increasingly interested in companies that market around activism and social justice. Heck, look no further than how hard some companies had to pivot during COVID-19. On the flip side, companies that ignored it were rightfully criticized for being tone-deaf. Reviews are no exception.

Sentiment 135

Sentiment How To Marketing Analysis 135

Sprout Social

JUNE 27, 2023

Competitor analysis tools , like Sprout, aggregate this data into ready-to-use reports for fast insights into your industry position. Glassdoor Glassdoor lets millions of people get the inside scoop on companies they are interested in working for. Let’s check out how you can connect with these platforms to gather data.

Review 128

Review Brands How To Analysis 128

Sprout Social

FEBRUARY 5, 2020

For sales teams, it pays to be on social media—literally. Sales teams can use social media listening tools to conduct research on prospects’ industry, brand and competitors. If your company wants to go the extra mile, consider training individual sales representatives on listening. Power innovation for product and R&D teams.

Tools 94

Tools Sentiment How To Team 94

Sprout Social

MAY 3, 2023

We are the lens into how we can better position ourselves, our company and our product for future growth—a viewpoint that depends on social media. Understand your business goals The first step is to understand how your marketing plan, strategies and teams ultimately support the business plan. Are you going to acquire a company?

ROI 97

ROI Cost B2B Organization 97

Keyhole.co

NOVEMBER 7, 2023

However, this analytical approach is not merely about data aggregation. You can also use Keyhole’s QuickTrends for aggregated analytics at a glance on a practical dashboard. Keep tabs on industry hashtags and various Twitter hashtag trends used by rival company accounts to spot gaps in your strategy and uncover new opportunities.

Hashtag 52

Hashtag Analysis Twitter Sentiment 52

Buzz Marketing for Technology

NOVEMBER 17, 2011

A: After an aggregate of 9 years at Microsoft, being the CMO of a $100M dollar digital agency, and a writer, I wanted to get back to my roots in terms of “building” something that had huge customer promise and could make a dent in reality as we know it. What makes what you’re doing different than all of the others? So I welcome them.

Microsoft 235

Microsoft Sentiment Engineering Survey 235

agora pulse

NOVEMBER 10, 2020

With the right social media analytics tools, you can collect and evaluate meaningful data and help your company or clients make smarter decisions. When your company or clients use social analytics effectively, they can improve campaign performance, connect more deeply with customers, and stay ahead of the competition. Increase revenue.

Analytics 179

Analytics Social Media Tools Price 179

Keyhole.co

JUNE 19, 2023

Authenticity and trust: UGC is perceived as more authentic and reliable than traditional marketing methods since it originates directly from users, not the companies trying to sell their products or services. Let’s check out the companies leveraging UGC. Bonus: You can add campaign hashtags and keywords to Keyhole.

Social Media 52

Social Media UGC Content Loyalty 52

Sprout Social

JUNE 23, 2021

The sharp, brand-defining edges of inspired ideas are often worn down in focus groups as innovation teams strive for mass relatability at the expense of deeper relevance with their desired audience. Take the classic example of a large CPG food company, like Kraft , that is considering an expansion into a new vertical.

Social Media 95

Social Media Focus Group Aggregator Research 95

Socialmedia.biz

JULY 23, 2017

Using an algorithm and/or manually curated links, LinkedIn Elevate finds content that your target audience likes and suggests it to your team members. This is because when people check out the profiles and content of your employees, they will also check out the company they work for and the products they offer. Image source: [link].

LinkedIn 76

LinkedIn Analytics Metrics Social Networking 76

Socialmedia.biz

JULY 23, 2017

Using an algorithm and/or manually curated links, LinkedIn Elevate finds content that your target audience likes and suggests it to your team members. This is because when people check out the profiles and content of your employees, they will also check out the company they work for and the products they offer. Image source: [link].

LinkedIn 60

LinkedIn Analytics Metrics Feed 60

Keyhole.co

MARCH 7, 2022

Sentiment shows how people feel about your business. Open your company page on LinkedIn and click Analytics from the top menu: LinkedIn Analytics is available to Page Admins only. Aggregated engagement metrics such as reach and impressions are tracked instantly, saving you hours of manual work. LinkedIn Analytics. Wrapping Up.

Report 52

Report Social Media Metrics How To 52

Razor Social

MARCH 30, 2016

They could be saying something positive or negative about your company. Sentiment Analysis. ” Sentiment analysis has a bad name because it’s never 100% accurate. .” ” Sentiment analysis has a bad name because it’s never 100% accurate. You may want to track and respond. Social Analytics.

Attensity 77

Attensity Crimson Hexagon Social Media Sentiment 77

Sprout Social

OCTOBER 22, 2018

At a time when the demand for business transparency is greater than ever–especially on social–smart businesses know that building a brand people feel like they can trust needs to be a company-wide effort. And a large part of that is having more visibility and access to a company’s c-suite, primarily on social.

Reputation 74

Reputation Industry Aggregator Research 74

Sprout Social

JANUARY 11, 2023

They ask you to quantify your team’s performance across social channels and accounts, and explain how your performance influences company goals. Every data dashboard serves a different function—from tracking brand awareness to aggregating marketing metrics in one place. Example: sentiment). Example: CMO and R&D).

Template 128

Template Templates Social Media Brands 128

Sprout Social

FEBRUARY 7, 2024

These tools help companies understand what their competitors are doing by tracking their marketing activities, interactions and overall performance. By filling this gap, the company can potentially capture a new market segment and position itself as innovative at the same time. What is a competitive intelligence tool? And there’s more.

Tools 95

Tools Sentiment Marketing Reputation 95

Sprout Social

JANUARY 29, 2024

Your online reputation management impacts more than just your marketing team. Do it well, and teams across your org chart will feel the benefits in the following key areas. Continuous reputation monitoring allows businesses to detect potential issues or negative trends in sentiment early on.

Reputation 120

Reputation Review Sentiment Software 120

Sprout Social

DECEMBER 5, 2023

Brands can take advantage of Sprout’s review management, social listening and sentiment analysis features to monitor their brand’s online reputation at all times. Sprout also can help your team increase ROI and efficiency through automation, chatbots and artificial intelligence. What are your customer’s opinions about your product?

Reputation 100

Reputation Software Tools Sentiment 100

Sprout Social

MAY 10, 2023

Why do companies need review management software? Review management vs. reputation management Top review management software in the market How to find the best review management software Choose a review management software designed for top platforms Why do companies need review management software?

Software 99

Software Review Reputation How To 99

Sprout Social

JANUARY 5, 2023

Ways for your company to outshine your competitors. These include conversations relevant to your company, competitors and industry at large. Tracking and aggregating these one-off social messages through monitoring would be one approach. Using social listening to aggregate that data. . The problem? The better approach?

Social Media 84

Social Media Sentiment Hashtag Analysis 84

Sprout Social

SEPTEMBER 5, 2023

Managing a brand’s social media presence is time-consuming, so removing the clutter that overcomplicates your processes improves your team’s output and makes room for more meaningful work. But it slows your team down and limits your ability to provide valuable findings to stakeholders. Optimize your social media workflow Planning.

Social Media 131

Social Media Social Media Management Team Collaboration 131

Sprout Social

JANUARY 30, 2023

Across teams , everyone is working towards keeping their customers happy. Social listening tools like Sprout’s can help you aggregate the voice of your customer so you can make crowd-pleasing decisions and bring the best possible product to your customers. One company that understands this is Quest Nutrition, an energy bar brand.

Examples 115

Examples Brands How To Aggregator 115

Sprout Social

JUNE 7, 2016

According to Dragon Search, 61% of customers’ purchasing habits are decided by companies that deliver custom content. The motivation behind clicking “like” is subjective, but it’s usually positive in sentiment. It calculates aggregate Tweet counts for any keyword or phrase on Twitter across any time period. And why not?

Metrics 40

Metrics Twitter Comparison Report 40

Sprout Social

JULY 6, 2023

These include conversations relevant to your company, competitors and industry at large, and often hold the answers to questions the C-suite asks (example: how are people talking about our brand online?). Essential intel you can pass along to your brand and R&D teams. How does analyzing social media data work?

Data 133

Data Social Media Metrics Analytics 133

Hootsuite

JANUARY 24, 2022

Is your Twitter goal to discover influencers, new customers, trends, or sentiments about your brand? Reports are clear and concise, and you can export and share them with your team. Twitter analytics tool that allows you to find, filter and sort tweets or followers by categories like location, sentiment, or engagement.

Directory 145

Directory Tools HootSuite Twitter 145

Sprout Social

DECEMBER 15, 2022

He was having issues with a company’s web app and his first thought wasn’t to call their support line, or even leverage their web chat, instead it was to message them on Instagram. Without reliable, top-tier technology, your teams won’t be able to manage all of the complexity of a sophisticated social strategy.

Loyalty 96

Loyalty Team Aggregator Data 96

Hootsuite

MAY 25, 2023

Who it’s for: Content creators, marketers, and marketing teams of all sizes. Choose the style, tone, grammar, and input company-specific language. Who it’s for: Brands of all sizes, marketing teams, product teams, and support teams. After that, plans start at $99 a month. Try Hootsuite free for 30 days 2.

Social Media 115

Social Media Tools HootSuite Price 115

Keyhole.co

OCTOBER 31, 2022

So, companies can make sure that they are reaching their target audience, and not wasting their efforts. The problem is that not all companies and social media users fully leverage the power of hashtags. However, it is important to note that these companies don’t track their marketing efforts not because they don’t want to.

Hashtag 52

Hashtag Analytics Tools Price 52

Buffer Social

JULY 25, 2019

What if the most valuable data person on your team is your social media manager ? When you think of all the many data roles on a team, social media rarely bubbles to the top. Or maybe there’s no data team and it’s just you and your closest confidantes, poring over the numbers together. Case in point: sentiment.

Social Media Management 67

Social Media Management Data Social Media Sentiment 67

Keyhole.co

DECEMBER 10, 2022

Not just because you need it for your use, but also because you share those key performance metrics with your team, boss, and more importantly, your clients. Keyhole can track and perform sentiment analysis for all your accounts to know how people are relating to your brands. Why should you prefer Keyhole? Start Your FREE Trial.

Social Media 52

Social Media HootSuite Sentiment Marketing 52

Sprout Social

DECEMBER 14, 2022

For example, this customer reached out to the Spindrift social team on Twitter about a potentially sold-out product at 8:39. A candid conversation with your team will reveal where changes can be made. Compliments and shout-outs that could result in more positive customer sentiment. What about your process is going well?

Social Media 98

Social Media Brands Team Process 98

Oktopost

NOVEMBER 12, 2020

As Adidas marketing analytics manager Dimos Papadopoulos put it: “many companies are trying to investigate their offerings, as well as unlock potential strategic insights with regards to how consumers react to their performance marketing efforts”. . The tool allows the tracking of and aggregated metrics for unlimited LinkedIn accounts.

Analysis 136

Analysis B2B Data Tools 136

Keyhole.co

NOVEMBER 18, 2021

Any red flags, such as negative sentiment or fake followers can be vetted at the beginning. Compare influencers – To measure and compare their performance, aggregate all influencer accounts in your campaign reports and optimization recommendations boost your campaigns. Pricing – Customized. . #2. Pricing – Customized. . #4.

Influencer 124

Influencer Campaign Tools API 124

Keyhole.co

MAY 19, 2022

Social media reporting includes the key wins, most important metrics, and major learnings – perfect to be shared with clients and your teams. Used by SMBs, enterprises, agencies, and eCommerce companies, Supermetrics helps you analyze data and build reports using tools you already know and use. Features of Keyhole.

Report 59

Report Social Media Tools Price 59

Keyhole.co

APRIL 26, 2023

Keyhole Keyhole is the go-to influencer marketing , social listening , and social media analytics tool for individuals and companies looking to understand what topics and types of posts attract their audience’s attention. Analyze brand sentiment and reduce your crisis response time 5. Understand what your customers want and need 2.

Analytics 52

Analytics Twitter Data How To 52

Keyhole.co

JANUARY 26, 2023

Keyhole Keyhole is the go-to influencer marketing , social listening and social media analytics tool for individuals and companies looking to understand what topics and types of posts attract their audience’s attention. Analyze brand sentiment and reduce your crisis response time 5. Understand what your customers want and need 2.

Analytics 52

Analytics Twitter Metrics HootSuite 52

Convince & Convert

JULY 27, 2012

Huge thanks to data-driven social media management software company Argyle Social for their presenting sponsorship, as well as Infusionsoft , Janrain , and Jim Kukral at DigitalBookLaunch. Not only Eric’s company Argyle Social, but our friends at Infusionsoft. Maybe that could be a new line of business for them. Eric: Yeah.

Airlines 115

Airlines Sentiment Hotels ROI 115