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The Best TikTok Hashtags to Use to Grow Your Views and Reach in 2021

Hootsuite

Download the full Social Trends report to get an in-depth analysis of the data you need to inform your social strategy in 2021. TikTok users can follow specific hashtags, so you can wind up in their feed even if they aren’t following your account directly. 100 top trending TikTok hashtags in 2021. What are TikTok hashtags?

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Why Your Brand Needs a Social Listening Strategy in 2021

Likeable

From hot takes to memes to posts about new products and sales, our feeds are packed to the point where it’s nearly impossible to ever catch up. Keep reading to find out what social listening is, what you can do with it, and why it’s absolutely crucial to your brand in 2021. Brands (and people!) What Is Social Listening?

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12 CEOs You Should Be Following on Social Media

Social Media Strategies Summit

Whether you’re looking for some great new content to add to your feed or maybe some inspiration for your own CEO’s channels, we’ve rounded up a list of some of the greats you should consider following. Danielle Morrill (@DanielleMorrill) October 12, 2021. Aaron Levie (@levie) October 10, 2021. Kimberly Bryant.

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The little library that could: Lessons from Orkney Library on being a little fish in a big pond on social

Sprout Social

It’s easy to assume that flashy brand campaigns, celebrity musings and of-the-moment memes wear the crown on social media. Orkney Library & Archives has won the hearts and feeds of over 77,000 on Twitter, including celebrities and giants of the literary world. — Orkney Library (@OrkneyLibrary) August 24, 2021.

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Breaking down BookTok: What brands can learn from this social-literary phenomenon

Sprout Social

If you’ve been scrolling through your feeds and wondering how everyone knew to pick up a copy of “It Ends With Us” by Colleen Hoover or “A Court of Thorns and Roses” by Sarah J. In 2021, her novel “ My Year of Rest and Relaxation” became an aesthetic-defining TikTok hit , inspiring new fans to tear through her other works with zeal.

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LinkedIn vs Facebook: Which Will be Better for B2B in 2021?

Oktopost

That means that the owners of said businesses are right there checking their feed every day. When its users log in they’re not looking for memes and cat pictures. Local businesses got wise to Facebook long ago. Many of them will find that it’s still the best online channel to connect with their customers. LinkedIn is business-oriented.

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6 Things to Know About Building Your Brand Voice as a Government Agency

Social Media Strategies Summit

[We’re] trying to take small steps and gain confidence, as we aren’t seeing the backlash that we would have seen even just a few months ago,” she says about their social media content in May of 2021. In other words, building a conversational, engaging brand voice doesn’t necessarily mean jumping on the latest big meme.

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