Calling social marketers “gurus” is not the compliment you think it is.
Sprout Social
FEBRUARY 25, 2021
What you might mean as a compliment can come across as a sign that you’re not entirely confident what a social marketer’s job entails or the skills that they employ day to day. When a company lists that they are seeking a "Social Media Guru" you immediately know they don't know s**t about social media.
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