A digital media framework for smart marketing communications
Sherrilynne Starkie
OCTOBER 15, 2018
Almost 38 per cent of Canadians is on Pinterest, an image-based social network. This is important because the majority of Instagram users are in the 22 to 35-year-old age group. Everything is being driven by mobile. Most people think of media as being in two blocks: social media and mainstream media.
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