article thumbnail

5 ways brands can use UGC to boost sales & broaden their customer base

Audiense

Successfully pulling off a user generated content (UGC) campaign with the use of social media is a golden feather in the cap of any retail marketer. UGC campaigns have proved to be 20% more influential on purchasing decisions than other types of media.

UGC 78
article thumbnail

What Is a UGC Creator? Follow These 5 Steps To Become One

Hootsuite

Well, a new wave of people is doing just that: UGC creators. If you’ve spent time on TikTok or Instagram in the last 6-12 months, chances are you’ve come across UGC creators. By the end of this guide, you’ll know the exact steps needed to become a UGC content creator. What is a UGC creator? Why is UGC so valuable?

UGC 92
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

How Search Tactics are Replacing Hashtag Strategies for Social Media Success 

Ignite Social Media

Search tactics in social media refer to the strategies and techniques used to increase the visibility and discoverability of content on social platforms. Leveraging User-Generated Content User-generated content (UGC) is a powerful marketing tool that can help you tap into the trust and authenticity that modern consumers crave.

Hashtag 152
article thumbnail

9 E-commerce Social Media Marketing Tips for 2024

Social Media Strategies Summit

So, how can you use this to improve your social media marketing strategy? How you implement this strategy is entirely up to you (and should depend on your brand’s personality). Make Your Blog Content Links Pop with Video There are many ways to elevate your e-commerce social media marketing strategy in 2024.

article thumbnail

How 7 brands use customer marketing content strategies to deepen audience connection

Sprout Social

In this article, learn how to build your own customer marketing strategy, how it creates customer trust and see some stellar customer marketing examples from brands who are getting it right. Investing in a customer marketing strategy doesn’t mean you’re taking away from building brand awareness. What is customer marketing?

Strategy 123
article thumbnail

Dos and Don’ts of UGC Curation 2021 

Pixlee

In today’s digital landscape, user-generated content (UGC) has become more important than ever as 64% of customers will not only value online reviews but will actively seek them out before making a purchasing decision. We’ve come up with a list of dos and don’ts to help guide you through creating an adaptable UGC strategy. .

UGC 88
article thumbnail

Airbnb Social Media Strategy: Sharing Stories, Building Community

Keyhole.co

The brand also posts influencer content and shares UGC on TikTok. The vacation rental marketplace doubles down on UGC marketing through its Twitter handle. What makes Airbnb’s social media strategy successful? So, it’s clear that the brand’s social media strategy is working phenomenally.