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Quick Guide: How to Conduct an Effective Social Media Audit

Ignite Social Media

You can put your heart and soul into your social media posts, but without taking a hard look at your brand’s past performance, it can be challenging to achieve the results you want going forward. We’ll also cover the key essentials of what is a social media audit and how to use one to optimize your social media presence.

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A digital media framework for smart marketing communications

Sherrilynne Starkie

This is the integrated digital media and marketing communications framework I use with my clients, no matter the challenge. How Canadians use Social Media. Canadians love social media. Paid Owne Shared Earned Media Framework. Definition: Owned Earned Shared Paid Media.

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Social Media Marketing Trends for the Back Half of 2019

Ignite Social Media

It doesn’t hurt to syndicate it there. If you aren’t creating this type of content, at this point, we don’t think it is worth your time to create content specific for this channel. Now that we are halfway through 2019, take a look at your social strategy and the trends we touched on above.

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We Interrupt This Lifecast: Syndication Overload (Part 2)

Firebelly

This week, however, I want to talk about those who aggregate content from all over the web and syndicate it through their Twitter streams. Its okay to supplement your Twitter activity with some syndicated content, but like I said in Part 1 , its important to not overdo it and run the risk of becoming a robot. What do you think?

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We Interrupt This Lifecast: Syndication Overload (Part 1)

Firebelly

Social technologies make syndication and aggregation simple. Syndicating all of your tweets into your Facebook status updates is inconsiderate. Note: The biggest offenders Ive noticed seem to be those who like to consider themselves "social media savvy" and think they need to be everyone at once always.

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15 of the Best Social Media Monitoring Tools to Save You Time

Hootsuite

Social media monitoring tools let you keep track of every conversation, account, keyword, and hashtag that’s relevant to your business. But before we do, let’s look at exactly what social media monitoring is and why it’s critical to any successful social marketing strategy. Relevant hashtags.

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A digital media framework for smart marketing communications

Sherrilynne Starkie

This is the integrated digital media and marketing communications framework I use with my clients, no matter the challenge. How Canadians use Social Media. Canadians love social media, especially in Ottawa. Paid Owned Shared Earned Media Framework[/caption]. Definition: Owned Earned Shared Paid Media.

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