Waxing UnLyrical

DECEMBER 16, 2010

All the comments were thoughtful, but there were a few that made me think a lot more about this whole “social media&# thing. But truth be told, after a while, this ‘social media’ stuff has made me consciously LESS social both in person and online, and I have my reasons. Interesting.

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Social Media Class Creative Commons Flickr 224

Waxing UnLyrical

NOVEMBER 3, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali MeasurePR: The BrandBuilder Edition November 3rd, 2010 Tweet If you work in the PR/marketing world(s) (are they one now? shouldn’t they always have been? being my Chief Operating Officer and 2.

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Postrank ROI Tourism Blogroll 255

Waxing UnLyrical

AUGUST 27, 2010

Fortunately, Don Bartholomew of Fleishman-Hillard - whom you may know as @donbart on Twitter – will rectify that this coming Tuesday, when he joins us to chat about social media “ROI.&# To use the old saying – the ROI on these sorts of ROI efforts is not good. Maybe less than 10%.

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ROI Postrank Tourism Blogroll 169

Waxing UnLyrical

APRIL 14, 2011

for the last few days, speaking on measurement at the 2011 Oregon Governor's Conference on Tourism. whether ROI can be anything other than a quantitative term. [Ed: CommAMMO Q2: ROI is a financial term. CommAMMO There surely are good reasons to build a FB community, even if only marketing-related. Good grief!].

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ROI Metrics Tourism Reputation 173

Waxing UnLyrical

SEPTEMBER 21, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali MeasurePR, the Don Bartholomew Edition Round II September 21st, 2010 Tweet I probably sound like a breathless teenager But last week’s #measurepr chat with Don Bartholomew was Awesome. Wanna Subscribe?

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Postrank ROI Class Tourism 150

Buffer Social

NOVEMBER 14, 2016

Imagine being able to predict the next big thing on social media, knowing what social media will look like in 2017 and beyond and how will brands use social platforms to connect with their audience. As someone who works with social media every day, this information would be invaluable.

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Social Media Report Survey How To 40

Convince & Convert

JULY 15, 2010

When it comes to creating a social media strategy , there is one, often overlooked piece of the puzzle that falls through the cracks. I work with clients to create communication plans and digital strategies that usually include some form of social media. The who is doing what piece of the puzzle.

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Social Media Consultant Strategy Organization 140

Waxing UnLyrical

OCTOBER 28, 2010

Shannon Pauls Very Official Blog Spin Sucks TopRank Online Marketing Blog Writing Boots - David Murray Love WUL? Wanna Subscribe? Shall We Tweet? Read Me On BNET Watch Me In Action Book Me! Liked what you saw? Why not book me for a speaking gig ? These fine folk did: Jan. 24 : Whats Next DC , Washington, DC Feb. These fine folk did: Jan.

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Postrank Conference Tourism Blogroll 165

Waxing UnLyrical

OCTOBER 22, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Measurement… Supplemented October 22nd, 2010 Tweet Last week, Priya Ramesh, CRT/tanaka ‘s director of social media, joined us for the bi-weekly #measurePR chat. Sales of what?

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Postrank Campaign Tourism Social Media 151

Bare Feet Studios

MAY 18, 2009

Home About What We Do PayPal Speaker Contact Subscribe Press / PR Bare Feet Network Internet Literacy for Business: Blogging, Podcasting, Online Video & Social Media Howto, Consulting, Training & Public Speaking Home > Social Media , Strategy > Twitter ROI – Is it Too Popular?

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ROI Twitter Upcoming Energy 40

Waxing UnLyrical

SEPTEMBER 13, 2010

But the true art and science of public relations measurement should get out of the marketing mix and go beyond traditional AVE metrics. We’ll pick up where we left off last week, discussing social media ROI. This is a young guy in college, and he gets what measurement is and isn’t. Wanna Subscribe?

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Class Postrank Tourism Blogroll 134

Hootsuite

DECEMBER 9, 2020

Social media hit historical highs in the CMO budget this year. In fact, spending on social media marketing spiked by 74% to reach 23% of marketing budgets according to The CMO Survey , and marketers anticipate spending will remain close to this new high level as we enter the new year.

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Questions Social Media Strategy Survey 142

Hootsuite

JULY 8, 2020

Developing a clear understanding of your social media target audience may be the most important thing you do as a social media marketer. Your target audience informs all elements of your social media strategy. All of this can lead to higher conversion rates and better social media ROI.

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Template Templates Social Media How To 145

Waxing UnLyrical

DECEMBER 23, 2010

Am I going to I tell you what the “ROI&# of #measurePR is? It’s starting, more and more, to bridge the gap between “PR,&# “marketing,&# “bloggers&# and I’m sure many more niches to understand that, regardless of what our titles are, we are all on the same team. Wanna Subscribe? Shall We Tweet?

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Postrank Class Tourism WordPress 151

Convince & Convert

MARCH 4, 2010

Yet, in much of my social media consulting work corporate blog owners are invariably most interested in total visits and RSS subscribers. Metrics would include the number of times a post is mentioned in other blogs or media, references, RT's, etc. Very helpful post, Jay.

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Metrics Strategy How To Tourism 130

Bare Feet Studios

APRIL 8, 2009

Filmed at the ING Direct Cafe in Waikiki, Hawaii at the March meeting of the Hawaii Chapter of the Social Media Club. Mahalo for the full discussion, all the link love, and embracing people across the beer and social networking community. Ed supplements his text tweets with photos from his Flickr account too.

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Case Study Study Social Media Twitter 44

Bare Feet Studios

OCTOBER 15, 2008

But first I would like to answer some of the questions I have been receiving about our upcoming events, Social Media Workshop Hawaii and Podcamp + Wordcamp Hawai. Charlene Li What is Social Media? What is the Social Media Workshop Hawaii? What is the Hawaii Chapter of the Social Media Club?

Social Media 40

Social Media Viddler Hotels Upcoming 40

Bare Feet Studios

JANUARY 1, 2012

This past year, I was hired by the Lānaʻi Visitors Bureau (LVB) to run a social media marketing campaign for them, based on a very original concept created in discussion with Mr. Keliʻi Brown, who is the PR director for the Maui Visitors Bureau (MVB). I am starting on this blog, as this is the easy one! (I

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Travel Vimeo Hotels Blogger 92

Hootsuite

FEBRUARY 24, 2021

What are the most common social media questions marketers get asked? We put the question to our LinkedIn community and based on the responses one thing is clear: There’s a lot of people out there who don’t know what social media marketers do. Can social media really be a full-time job?

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Questions Social Media HootSuite Marketing 141

Waxing UnLyrical

DECEMBER 6, 2010

It was Robin Ferrier’s Social is as Social Does , where she asked, point-blank: You know the difference between Facebook, Twitter, LinkedIn, and blogs. You know the standard refrain: Social media is about talking with – not talking to – your audience. The truth is, we can all stand to be more social.

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Class Comments Eventful Conversation 211

Waxing UnLyrical

NOVEMBER 10, 2010

And Bryce has already talked about how social media changed his life. But they happen, more and more, because I’m trying to show, through my blog, that I’m committed to spreading the good word about public relations, social media, and measurement. Social karma works in strange ways.

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Class Blogosphere Blogger Creative Commons 226

Hootsuite

JULY 15, 2020

Defining a buyer persona (also called a customer persona, audience persona, or marketing persona) helps you create content to better target your ideal customer. As a social marketer—or any marketer, for that matter—it’s easy to get lost in the details of tracking your latest engagement rates and campaigns. Challenges.

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Template Templates How To Tourism 145

Bare Feet Studios

MAY 19, 2009

With perfect timing, the Social Media Club Question of the Week ( #SMCQ10 ) has been about “Free Content.&# Solis | Bare Feet Studios May 27, 2009 at 9:21 am Hawaii Officially Dips Toes in the Waters of Social Media | Bare Feet Studios June 7, 2009 at 8:14 pm Are blogger fam trips a good idea or are they Jurassic PR?

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Blogger Google NoFollow Upcoming 40

Techipedia: Tamar Weinberg

MARCH 17, 2010

If you’re representing a matchbook company, you might want to know the other matchbook manufacturer’s Marketing pros, the top CEOs of the large matchbook companies, and the press. Look at Boring Stats — and Make Them Interesting This has a little to do with the Social Media platforms, but mostly with analytics.

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Communities Twitter Web 2.0 ROI 237

Bare Feet Studios

FEBRUARY 9, 2009

David Wolf February 9, 2009 at 10:59 am Roxanne: Fascinating question you’re presenting thinking about creating a system that supports a dynamic market/pricing model. What’s the ROI in dollar amounts, time saved, enjoyment even? This requires faith, trust and real accountability in terms of the real value creation.

Price 40

Price iPhone Upcoming Instant Messaging 40

Razor Social

AUGUST 23, 2017

There’s a new breed of marketer that came into existence over the last few years. It was a collision of marketers and tech people which resulted in marketing tech people!! I’ve a tech background and drifted into marketing and it took me a few years before I was comfortable being called a marketer….

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Marketing Analysis Tourism Analytics 109

Convince & Convert

SEPTEMBER 23, 2010

Pattern recognition is available almost instantly, and companies can capitalize on just-in-time marketing and social CRM opportunities like never before. Either way, the implications for Kurrently and the real-time Web are profound. As Gilbert pointed out, our own intersection is a good example.

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Social Media Strategy Engineering Social CRM 164

Kikolani

MARCH 8, 2013

This post is part of a weekly series, Fetching Friday, featuring the best posts of the week in blogging, business, SEO, and social media on kikolani.com. Why Google+ Is the Best Social Platform for Content Marketers – On Google+, your network impact extends beyond the social media domain. So what does?

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Mashup Meeting Resources Adwords 126

Bare Feet Studios

MAY 2, 2009

at the Rotary Club of Honolulu Sunset May 28-30: Social Media Skills for Musicians: Twitter, Facebook, Blogging, & Podcasting at the N? Rescue Time to the Rescue Independent Hawaii Musician Kenneth Makuakane Thrives on Social Media Explore Our Topics Activism Aloha Audio Branding Gossip 2.0

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Brands Upcoming Viddler Conference 40

Buffer Social

APRIL 20, 2017

We followed the conference for the past two days and would love to share the top 10 things we think social media marketers should take away from this F8 2017. 10 Things marketers need to know from F8 2017. We’ll go through each of the 10 major announcements and what it means to marketers, below.

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Marketing Conference Analytics Real Estate 111

Convince & Convert

SEPTEMBER 20, 2010

Skip to content Skip to navigation Skip to footer Convince and Convert Blog: Social Media Strategy and Social Media Consulting Social Media Strategy Blog Social Media Consulting Blog Social Media Consulting Speaking Newsletter Free Social Media Tools Twitter Interviews About Lijit Search Are You Slow Enough to Succeed in Social Media?

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Social Media Strategy Affiliate marketing Company 159