TikTok Tests New Desktop-Based Tools for Creators and Marketers
Social Media Today
DECEMBER 21, 2023
Some handy new updates to TikTok's analytics and business insight tools.
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Social Media Today
DECEMBER 21, 2023
Some handy new updates to TikTok's analytics and business insight tools.
Social Media Today
DECEMBER 21, 2023
Some handy new updates to TikTok's analytics and business insight tools.
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Ignite Social Media
JANUARY 22, 2024
With over 1 billion monthly active users, TikTok has become a platform that brands simply cannot ignore. However, many brands are hesitant to create a TikTok account. The good news is that brands can run TikTok ads without having a brand account on the platform. Why Run TikTok Ads Without a Brand Account? Ease of setup.
Ignite Social Media
OCTOBER 23, 2023
TikTok has exploded in popularity over the last few years, especially among Gen Z users. But can brands drive significant website traffic and conversions from the TikTok platform? Organic TikTok Has Limits for Driving Traffic When it comes to organic TikTok content, the opportunities to drive traffic back to your website are limited.
Hootsuite
SEPTEMBER 25, 2023
1 Analytics Tool for Growth Beautiful reports. Actionable insights to help you grow faster. Average Facebook engagement rate: 0.97% Average LinkedIn engagement rate: 1.47% Average TikTok engagement rate: 6.01% Average engagement rates: September insights 1. We’ve even included a simple (and free!) Clear data.
Ignite Social Media
JUNE 3, 2021
It’s no secret that TikTok has become a powerhouse social media network, but for brands and marketers using the app for their businesses it’s important to understand what TikTok analytics are accessible, and more importantly, what each metric means. Dive in below for a full list and definitions of available TikTok analytics.
Buffer Social
AUGUST 14, 2023
Earlier this year, our social media manager, Mitra, published a TikTok to the Buffer account that went viral, with over two million views and more than 100,000 likes at last count. Thanks to careful analysis of which elements of our viral TikTok contributed to its success, we’ve been able to boost our metrics since then.
Hootsuite
FEBRUARY 5, 2024
Instagram analytics help you understand how your strategy is performing, both on an account and individual post level. Keep reading to find out how to get started with tracking Instagram analytics, learn which metrics matter the most, and get comfortable with reporting your Instagram results to your boss. What are Instagram analytics?
Social Media Strategies Summit
MARCH 6, 2024
Specifically, think about things like: Where they live What job they do How old they are How much they earn Their education level You should get much of this from your social media analytics platform or from analyzing your existing customer base. Google Analytics can be an unlikely ally here. Use a little educated guesswork, too.
SocMed Sean
FEBRUARY 10, 2022
How does Instagram’s growth compare to TikTok? Notably, TikTok surpassed Instagram in weekly usage among the adolescent demographic in 2021. The exact numbers show that 63% of Americans between the ages of 12 to 17 use TikTok weekly , while only 57% of the same demographic use Instagram.
agora pulse
NOVEMBER 10, 2020
We’ve culled the best social media analytics tools to save you the time and pain of sifting through everything out there. With the right social media analytics tools, you can collect and evaluate meaningful data and help your company or clients make smarter decisions. Social Media Analytics Defined. Google Analytics.
Sprout Social
SEPTEMBER 15, 2020
While TikTok seems to be the hub for young Millennials and Gen Zers, that doesn’t mean your business should discount this platform. The home of viral sensations and short video memes, brands can also have a great presence on TikTok and reach younger demographics with fun content. How to access TikTok analytics.
Sprout Social
FEBRUARY 7, 2024
Are you consistently creating on TikTok without getting the views or engagement you’d like? Wish there was a shortcut to reaching your TikTok goals? TikTok Promote may be the answer. What is TikTok promotion? Users can leverage the feature to get more views on TikTok , website visits, followers, messages or profile views.
Hootsuite
JUNE 24, 2020
And that’s why understanding TikTok analytics so important. If your brand is new to TikTok , analytics can take some of the guesswork out of content strategy. Insights available to TikTok pro accounts can inform everything from when you post to what you post. What is a TikTok pro account?
Sprout Social
SEPTEMBER 13, 2022
TikTok has made it as simple as having a smartphone, the TikTok app and sometimes, a tripod or ring light—your call. After all, half of TikTok users buy from brands they see on the platform. And with 1 billion active users in TikTok , there’s a good chance your future customers are on the platform. TikTok editing tools.
Ignite Social Media
JANUARY 30, 2024
” This comprehensive guide delves deep into the integration of Artificial Intelligence in social media marketing, offering readers an in-depth analysis, practical insights, and real-world applications. – A deep dive into how AI is reshaping social media analytics and paid media strategies.
Convince & Convert
DECEMBER 15, 2023
Invigorate your strategy with insights from marketers at TikTok, Glossier, Zillow, lululemon, and more Convince & Convert started the Social Pros Podcast back in 2012 as a way to get to know the “real people doing real things” in social media. They found that many users had another consideration on their minds: pets.
Sprout Social
MAY 15, 2023
That’s why you need social listening tools to analyze what people are saying on social media and extract valuable insights. You can then analyze the data to uncover insights that will inform your marketing decisions. But the quality of your insights greatly depends on your choice of tools.
Hootsuite
SEPTEMBER 13, 2021
When is the best time to post on TikTok? Read on to find out when to post on TikTok to make sure your content gets picked up by the platform’s algorithm and reaches the right people. Read on to find out when to post on TikTok to make sure your content gets picked up by the platform’s algorithm and reaches the right people.
Hootsuite
FEBRUARY 7, 2024
So where exactly can you find the hashtag analytics you need to do all of that? What are hashtag analytics? Hashtag analytics are data that provide information about the performance of hashtags on social media. 1 Analytics Tool for Growth Beautiful reports. Actionable insights to help you grow faster. Clear data.
Sprout Social
FEBRUARY 2, 2023
In 2022, Figo Pet Insurance went all-in on their organic TikTok strategy. Practice makes perfect Bridgett Colling, Director of Marketing and Communications at Figo, saw the opportunity to expand her brand’s TikTok presence. So, that’s the approach we took to TikTok.” They get the reps in and make content all the time.
Keyhole.co
NOVEMBER 13, 2023
With an astounding 2 billion downloads , TikTok has transformed from a fun, spirited app into a substantial player in brand marketing and monetization. The answer is simple — TikTok SEO. It is becoming more and more popular for search, with 40% of Gen Z using TikTok for search instead of going to Google Maps or Search.
Convince & Convert
APRIL 12, 2024
Utilize social analytics reporting tools to gather data. Assess and optimize KPI’s to include learnings and insights Data Storytelling – Create a system and standard for pulling and measuring data for consistency purposes. It is in our best interest to stand confident in our expertise, knowledge, and insights to lead by example.
Keyhole.co
APRIL 26, 2023
How many times have you gasped looking at numbers on popular TikToks? All thanks to TikTok’s insane algorithm, your content can reach millions of people even when you have a thousand followers. The underlying secret lies in deciphering TikTok analytics. What is TikTok analytics? Tap on the Analytics option.
BeingOptimist
JULY 4, 2023
In this blog, we’ll dig into the activities and share each of the methods our team has used while researching how to see who shared your TikTok videos. For TikTok creators, discovering who shares their videos and strategizing to increase reach and engagement is a vital aspect. Select the video you want to evaluate.
Ignite Social Media
DECEMBER 16, 2022
We’ve rounded up some of our insightful content to help shape your 2023 social media marketing strategies by highlighting the blog content that readers found most helpful in recent months. . This is a great way to build trust between you and your customers and also gives you more insight into your customer base.
Keyhole.co
FEBRUARY 23, 2024
Social media is constantly evolving, making it challenging to keep up with the latest analytics and metrics worth tracking. We’ll provide you with the latest strategies and insights so you can make data-driven decisions that will lead to successful social media campaigns. Let’s dive in. For instance: What content do they engage with?
Hootsuite
APRIL 11, 2022
Do you have a trusted box of TikTok tools? As of 2021, TikTok had 78.7 The answer is likely a solid TikTok creator tool kit. So, we’ve compiled a list of Hootsuite expert-approved TikTok tools. We’ve got you covered, from scheduling to analytics, engagement, editing, and ads. TikTok scheduling tools.
Keyhole.co
FEBRUARY 29, 2024
Social media is constantly evolving, making it challenging to keep up with the latest analytics and metrics worth tracking. We’ll provide you with the latest strategies and insights so you can make data-driven decisions that will lead to successful social media campaigns. Let’s dive in. For instance: What content do they engage with?
Keyhole.co
FEBRUARY 6, 2023
How many times have you gasped looking at numbers on popular TikToks? All thanks to TikTok’s insane algorithm, your content can reach millions of people even when you have a thousand followers. The underlying secret lies in deciphering TikTok analytics. What is TikTok analytics? Tap on the Analytics option.
Sprout Social
NOVEMBER 21, 2022
In late 2021, TikTok surpassed 1 billion monthly users , making it one of the internet’s favorite applications. Gen Z popularized TikTok, but the app has become a multi-generational channel where even senior influencers have entered the space. 5 top TikTok marketing agencies (with case studies).
Keyhole.co
MAY 26, 2023
It’s no secret that the world is addicted to scrolling posts on TikTok. Despite the backlash of being banned in several countries, TikTok’s popularity stayed deep-rooted. Each time you are about to schedule a video to TikTok, we bet you’ll quickly google the best time slots. Why does it matter when you post on TikTok?
Hootsuite
SEPTEMBER 16, 2021
Want to know the secret to getting a lot of followers on TikTok? With 689 million global active users as of January 2021 , everyone and their grandmothers are on TikTok. The following tips will show you how to get more followers on TikTok the honest way. How to get more TikTok followers for free. We don’t blame you!
Hootsuite
NOVEMBER 9, 2020
Considering TikTok marketing for your business or organization? The video app may not be a good fit for every brand, especially if your customers and TikTok user demographics don’t overlap. But many businesses have found success marketing on TikTok—from Nike to Universal Pictures to the San Diego Zoo. Create a TikTok Ad account.
Ignite Social Media
MAY 25, 2021
Studies have shown Reels can serve as a valuable tool for your brand whether they are used as a testing space for TikTok or to add a little spice into your brand’s newsfeed. Before we begin, it’s still worth the reminder to point out that Instagram does not optimize Reels that include a watermark (*cough* TikTok watermarks *cough*).
Oktopost
NOVEMBER 22, 2023
From paid advertising to social selling and analytics, the value you can extract from social platforms is endless. Instagram: When sharing engaging images and videos, Instagram is a great platform to promote your company culture and share bite-sized content such as tips, tricks, and market insights. 7 Top B2B Social Media Trends 1.
Sprout Social
MARCH 31, 2022
Trying to decide between Instagram Reels vs. TikTok? But content on Reels and TikTok is totally different than pretty much anything else you need on social media. What is TikTok, anyway? With over 1 billion monthly active users, TikTok is booming as the hub of short-form video on social media. TikTok’s trademark?
Webbiquity SMM
MAY 25, 2021
Instagram, TikTok, Snapchat, and of course Clubhouse has been getting a lot of attention lately. Same thing for Instagram with photos and now, of course, all content formats: TikTok, Facebook, Twitter, they all follow that same playbook. And then this is kind of weird, but I would say check out TikTok.
Oktopost
NOVEMBER 30, 2023
It is called “dark” because this activity is challenging to track using traditional analytics tools, leading to unattributed or unrecognized traffic sources. We also miss rich insights about audience preferences, desires, and sentiments that could inform sales conversations and help drive more leads through the funnel.
Keyhole.co
DECEMBER 15, 2023
They use software platforms like Mentionlytics, which helps brands capitalize on historical data analytics and social listening. With comprehensive features like profile analytics, influencer tracking, geo-location, and keyword filters, Keyhole helps brands maximize their social media pull.
Sprout Social
JUNE 21, 2022
Stuck on how to go viral on TikTok? Because recent data highlights how there’s so much potential for brands to blow up on Tiktok. One billion weekly active users watching 20+ hours of TikTok on average. TikTok’s die-hard audience presents a prime opportunity for your videos to pop off. Think about it.
Buffer Social
JANUARY 22, 2024
Instead, I can provide certain themes and insights based on research, expert opinions, and raw instinct for what we might see. First is the increased focus on tools to enable sponsored content and improved analytics for tracking its performance. What else is corroborating this prediction?
Sprout Social
AUGUST 8, 2023
Unless you’ve been living under a rock, you’ve likely heard of TikTok—the short-form video platform that has been the basis of a number of viral moments over the last couple of years. If your brand is on TikTok, you’re probably aiming to create your own viral moment. What is TikTok SEO? Let’s get started.
Buffer Social
OCTOBER 23, 2023
Build towards a climax that provides a resolution or a valuable insight. Their feedback can offer direct insights into what content you should create next. This not only fosters a sense of community but also provides valuable insights into your audience’s preferences. Use it to tease upcoming content or collaborations.
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