Keyhole.co

MARCH 9, 2023

You can also use Keyhole to conduct social listening and identify which online accounts or influencers are talking about you or your brand. Using social listening, you can conduct in-depth sentiment analysis and understand how your audience feels about your brand, certain features, or if there’s anything noteworthy.

Tools 84

Tools Sentiment Hubspot Price 84

Hootsuite

MAY 21, 2020

What is social media monitoring? Social media monitoring is the act of monitoring social media for information relevant to your business. Social media monitoring helps you track key social metrics like brand awareness and social share of voice. Relevant hashtags.

Social Media 145

Social Media Tools HootSuite Sentiment 145

Keyhole.co

DECEMBER 13, 2023

Mention is a good example of a platform helping brands track and post to social media apps. Mention: A quick overview Mention offers a suite of features to help brands monitor relevant online discussions, listen to and capture information from posts, and publish posts to social platforms.

HootSuite 52

HootSuite Price Sentiment Social Media Management 52

Social Media Strategies Summit

SEPTEMBER 22, 2023

For instance, if your objective is to provide a rapid response to any queries that come your way on social media, your KPIs could be related to your average reply time. Or, if you’re trying to improve the public perception of your brand, you could use a tool like Brandwatch or Sprout Social to monitor customer sentiment over time.

Strategy 130

Strategy FAQ Guidelines Policies 130

Sprout Social

JANUARY 10, 2024

Without a process, your customer service team may spend more time and energy than needed to resolve issues or potentially respond in a way that could do more harm than good due to a lack of information. Here are the key steps to set up a standard complaint management process. The more you standardize responses, the better.

Reputation 98

Reputation System Brands Knowledge Base 98

Hootsuite

MAY 6, 2024

Hootsuite is a comprehensive social media management tool. It also features social media scheduling, in-depth analytics, automated reporting, and easy social listening — everything you need to handle your social media marketing and customer service from one place.

Tools 82

Tools HootSuite Team Social Media 82

Oktopost

NOVEMBER 30, 2023

And if our data is flawed, we won’t know which channels are best to invest in or which content resonates most on which networks. We also miss rich insights about audience preferences, desires, and sentiments that could inform sales conversations and help drive more leads through the funnel.

Forums 62

Forums Reddit Analytics Sentiment 62

Unmetric

NOVEMBER 4, 2019

What is the purpose of having a social media analyst? And most importantly, what does it take to be a social media analyst? Social media analyst vs. Social media manager. Often people confuse the roles of social media analysts and social media managers to be one and the same.

Social Media 97

Social Media Social Media Management Sentiment Analytics 97

Hootsuite

DECEMBER 12, 2023

Boost your sentiment Your brand sentiment is basically a “temperature check” of what people are saying about you online and what they think of you — or your company. By putting yourself out there and creating human-centered content around your expertise, you’ll provide a massive boost to that sentiment.

Social Media 111

Social Media Strategy HootSuite Sentiment 111

Sprout Social

OCTOBER 4, 2021

In this article, we’ll break down best practices for measuring both your earned and your owned social data, how you can use this comprehensive perspective to inform strategy decisions across the business, and how you can do it all with a tool like Sprout. Learn how your audience feels about your brand using sentiment analysis.

Data 118

Data Metrics Sentiment Analytics 118

Keyhole.co

JULY 20, 2023

Some alternatives, like Keyhole, have the ability to track real-time mentions of your brand and sentiment analysis. While Google Alerts primarily covers news articles online, some of the paid tools can track crisis on social media platforms. Moreover, Keyhole comes with sentiment analysis and competitor monitoring features.

Industry 52

Industry News Google Brands 52

Sprout Social

JANUARY 19, 2021

Social is the cornerstone of today’s brand-consumer relationship, and it’s often the first place people turn to find information, ask questions and share their thoughts and feedback. You can also analyze sentiment scores and trends to see how your audience feels about your competitors (and relevant topics) compared to your own brand.

Data 89

Data Sentiment API Analysis 89

Hootsuite

JULY 25, 2023

Confidentiality Lawyers have a duty to protect the confidentiality of their client’s information. This is especially true for social media, where the audience could be in the millions, and it’s almost too easy to share information. Be careful with the contacts you interact with and the information you’re sharing.

Social Media 77

Social Media Policies Guidelines HootSuite 77

Sprout Social

FEBRUARY 5, 2020

But given the volume of conversations on social, it’s important to have the right social listening tools in place so that your entire business can get the insights they need. Social listening isn’t just for marketers and social media managers—it’s a valuable source of business intelligence that your whole organization can leverage.

Tools 86

Tools Sentiment How To Team 86

Sprout Social

JANUARY 26, 2021

Brands, however, are still slow to go all-in on TikTok—a mistake that Bre Schneide r, the Social Media Manager at US HealthConnect Inc., Clips can be repurposed as Instagram videos and trends can be modified to fit other social networks. Don’t forget to prioritize social customer service.

Social Media 142

Social Media Metrics Data Team 142

Hootsuite

JANUARY 24, 2022

Social media data analytics provide information that helps you understand what’s working. Social media data collection can help you customize your social media marketing strategy for each social network. Brand sentiment. Social share of voice. sentiment analysis).

Data 94

Data Social Media HootSuite Template 94

Sprout Social

APRIL 21, 2020

In the wake of COVID-19 , social media managers have had to reevaluate their strategies and content plans to account for changing consumer behavior. But even in a pandemic-free world, things change and businesses are thrown curveballs—and social teams are on the front lines of communicating and reacting to those changes.

How To 122

How To Social Media Management Metrics Team 122

Hootsuite

NOVEMBER 28, 2022

Reddit isn’t often mentioned alongside the “big” social networks, though it’s one of the most influential. Download the full Social Trends report to get an in-depth analysis of the data you need to prioritize and plan your social strategy in 2022. Reddit is a social network with a forum-style discussion structure.

Reddit 100

Reddit Brands Meme Forums 100

Sprout Social

MARCH 19, 2020

Social media is just one of the strategic communication channels that afford agencies the ability to publish content, build relationships and have meaningful engagement with prospective clients, their communities. It provides a wealth of data and information to leverage in your pitches and client strategies.

Social Media 103

Social Media Strategy Case Study RFP 103

Razor Social

NOVEMBER 29, 0002

Sentiment Analysis. Sentiment analysis tools are not 100% reliable but they can give you a good indicator when there’s a problem. All social media channels will require some paid media over time but this will affect your statistics. Management tool analytics. Thing to learn from and things to avoid!

Analytics 89

Analytics Social Media How To Analysis 89

Buffer Social

MARCH 6, 2017

Update: I’ve put together a list of 6 tools and strategies for managing multiple social media accounts (some free, some paid). If you’re looking for social media management tools, this list might help you use them! Chapter 1: 19 Free Social Media Analytics Tools.

Analytics 111

Analytics Social Media Tools Klout 111

Sprout Social

OCTOBER 18, 2018

Your customers expect you to be active online and available to answer any questions they have and your employees are already visiting social channels on a daily basis. 47% of employees now use social networks to connect with customers. Posting information or pictures that imply illegal conduct.

Policies 111

Policies Social Media Guidelines Privacy 111

Razor Social

MARCH 30, 2016

Sentiment Analysis. Here’s the Wikipedia explanation of sentiment analysis: “ Sentiment analysis (also known as opinion mining) refers to the use of natural language processing, text analysis and computational linguistics to identify and extract subjective information in source materials.”

Attensity 77

Attensity Crimson Hexagon Social Media Sentiment 77

Oktopost

OCTOBER 26, 2020

Why you need a social media management tool. It’s easy to assume that B2B social selling can and should be limited to LinkedIn, as Twitter and Facebook are almost exclusively B2C channels. You simply cannot execute an effective social media strategy of any kind. Do you even need these specialized tools?

Social Media Management 159

Social Media Management Social Media Tools Hubspot 159

Hootsuite

MARCH 15, 2021

Informally, users might mention your brand by: sharing links to your content, like how this user shared content from the magazine Slate. Especially if the sentiment is positive, be sure to reply to these mentions! Click on Social networks and teams. Then, click on Add social network. Hashtags or keywords.

Twitter 145

Twitter HootSuite Notification Analytics 145

Socialmedia.biz

JULY 23, 2017

Over the years LinkedIn has released several useful features and tools that have helped distinguish the platform as the go-to social network for business. While the other popular social networks only seem to be copying each other ’s latest top functionalities, LinkedIn stands apart in this regard. Image source: [link].

LinkedIn 76

LinkedIn Analytics Metrics Social Networking 76

Socialmedia.biz

JULY 23, 2017

Over the years LinkedIn has released several useful features and tools that have helped distinguish the platform as the go-to social network for business. While the other popular social networks only seem to be copying each other ’s latest top functionalities, LinkedIn stands apart in this regard. Image source: [link].

LinkedIn 60

LinkedIn Analytics Metrics Feed 60

Buzzlogix

MAY 15, 2017

When you have the proper data in front of you, you can analyze the information to make decisions about how you promote on social media to achieve maximum engagement, which, in turn, can increase sales. The key to gathering the data you need is using the top social media monitoring tools. Zoho Social.

Social Media 40

Social Media Tools Klout HootSuite 40

Razor Social

MAY 15, 2019

improved sentiment) More product enquiries, trials Visits to specific landing pages Decision Higher proposal rates from interested prospects Action Higher conversion rates than cold channels Advocacy Referrals from existing customers. This way you can focus more campaign effort on the social networks that drive more leads.

Influencer 104

Influencer Social Media How To Campaign 104

Sprout Social

JUNE 7, 2016

The motivation behind clicking “like” is subjective, but it’s usually positive in sentiment. The data displayed on your dashboard can help you optimize your performance and inform ongoing content strategy for both paid and organic Tweets. The more information you have about your audience, the more powerful content you can create.

Metrics 40

Metrics Twitter Comparison Report 40

Keyhole.co

NOVEMBER 19, 2020

Looking for a tool that allows you to tap into your customers’ minds, gives key information on your brand, and turns raw data into actionable insights that inform your strategy and accelerate critical decision-making? Cons: Users reportedly find it difficult to backtrack and find previous stats and information. Best of all?

Tools 98

Tools Social Media Sentiment Price 98

Oktopost

MAY 12, 2024

While social media enables B2B marketers to promote their brands and be heard, it also empowers audiences, who are quick to voice their opinions. 69% of B2B buyers will share their poor customer experiences on social media or online review platforms. What is social media governance?

Company 62

Company Social Media Guidelines B2B 62

Hootsuite

OCTOBER 28, 2019

How to track it: STEP 1 : Measure every mention your brand receives—direct and indirect—across your social networks. Knowing what percentage of your audience finds value in the things you post can—and should —inform your content moving forward. one to 10) or sentimentally (e.g., Poor, Fair, Good, Great, Excellent).

Metrics 112

Metrics Social Media CPM CPC 112

Hootsuite

OCTOBER 12, 2023

Minute 3-8: Analyze your findings Your next five minutes of managing business social media accounts involves analyzing your findings. Doing this will help you fine-tune your social listening process and marketing efforts. Sentiment Sentiment analysis rests on a few key questions: How are people talking about your brand?

Social Media 120

Social Media HootSuite How To Template 120

agora pulse

NOVEMBER 8, 2016

Social media management tools are constantly evolving in order to keep up with businesses’ and marketers’ needs. For this blog post, I’ve approached some of the top influencers and bloggers in the social media world and asked them two questions regarding social media management tools.

Social Media Management 142

Social Media Management Social Media Tools Analytics 142

Techipedia: Tamar Weinberg

MAY 18, 2010

The best thing about social media is that the conversations are natural occurring real time so the methods like survey lag far behind in providing the right information, bet we don’t need more to understand a consumer as we can measure sentiments now. Beth Thanks for outlining the points so well. Reply Jay B.

Social Media 269

Social Media Strategy StumbleUpon Digg 269

Hootsuite

AUGUST 26, 2020

Followers (numerical and demographic information about people who subscribe to your page). Read comments and look at mentions to gauge sentiment and identify reasons behind particular data trends. If that seems like a lot of work, Hootsuite offers social listening tools that track sentiment and mentions.

Analytics 145

Analytics LinkedIn HootSuite Marketing 145