Waxing UnLyrical

DECEMBER 21, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali 7 Reasons To Add Amplify To Your Social Networks December 21st, 2010 Tweet I first heard about Amplify earlier this year; I believe it was at the January chapter meeting of IABC/DC Metro.

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Social Networking Class Comments Conversation 270

Hootsuite

JUNE 28, 2023

Welcome to dark social. Don’t worry, dark social isn’t the same as the notorious “dark web” trying to lure you into evil. Dark social is the oldest social network in action: private, untraceable human-to-human communication. URL shortener. What are dark social strategies? You can also customize Ow.ly

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Convince & Convert

SEPTEMBER 30, 2021

Social selling is a tool that almost anyone can add to their professional toolbox. While sales professionals have traditionally applied social selling, it can apply to anyone using relationships and relational marketing in their career. While it seems obvious, it bears repeating: Social Selling is not Social Media Marketing. .

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Keyhole.co

OCTOBER 13, 2023

The modern labor market and recruiting system are changing very fast. 49% of HR professionals say their company plans to increase the use of social media for hiring and interacting with candidates. Also, this type of recruiting includes employer branding and influencer marketing. For example, with the help of Keyhole.

Social Media 59

Social Media Reputation Social Networking Hashtag 59

Sprout Social

NOVEMBER 26, 2018

Fast forward to present day where a social presence is an expectation for businesses, with 80% of marketers relying on social media to raise brand awareness. If you’re starting from scratch, the following list of social media marketing basics can help get your presence off the ground. Think about it.

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Social Media Marketing URL Hashtag 106

Oktopost

NOVEMBER 30, 2023

As marketers, this is a huge problem. After all, the best marketing strategies and methodologies are only as good as the data that showcases the results and ROI of our efforts. And if our data is flawed, we won’t know which channels are best to invest in or which content resonates most on which networks.

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Forums Reddit Analytics Sentiment 62

Pam Moore

APRIL 6, 2019

The new always on, always connected, digital and social world provides amazing opportunities for smart digital brand marketers and business leaders to develop, test, and launch marketing programs, campaigns, products and services to market in far less time than days past. test visual marketing campaigns before launch?

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Campaign Social Media Content How To 60

Hootsuite

FEBRUARY 16, 2021

It’s the easiest way to repurpose and edit content to make a post appropriate across your various social channels. Rather than cross-posting the exact same content on every social platform , you can edit handles, hashtags, language and links to make each post appropriate for its intended audience. Hootsuite hacks for reporting.

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Sprout Social

FEBRUARY 1, 2024

As part of your Facebook marketing strategy , a consistent publishing schedule is essential. Without the help of social media scheduling tools, that means you have to remember to go online each day (sometimes even multiple times a day) to manually publish your content. Sign up for a free 30-day trial today!

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Publishing Tools Brands Facebook 98

Pam Moore

DECEMBER 9, 2019

Hey digital and social media marketers! Have you noticed how noisy the digital and social web is becoming? Yes, I know… smart and savvy marketers have been doing this for decades. The social networks are feeling the pressure as much as any marketer working in any business. Don't you fear.

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Pam Moore

DECEMBER 9, 2019

Hey digital and social media marketers! Have you noticed how noisy the digital and social web is becoming? Yes, I know… smart and savvy marketers have been doing this for decades. The social networks are feeling the pressure as much as any marketer working in any business. Don't you fear.

Template 78

Template Templates Social Media Content 78

Oktopost

APRIL 14, 2023

Message Mixer: AI-powered message rephrasing for advocates Asking your employees to promote your company’s content on social media is an excellent and proven way to reach more prospects and increase visibility. Content Spark allows social media managers to auto-generate messages with AI.

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Unmetric

AUGUST 19, 2019

A social media monitoring tool can track: Monitor mentions of your brand. Track relevant hashtags. We’ve curated a list of some of the best social media monitoring tools in the market to help you fine-tune your marketing strategy and perform better on social. Get competitive intelligence.

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Convince & Convert

OCTOBER 30, 2014

If you want your content succeed, you should remember the fact that all social media networks are different : They have different audiences with different interests and needs. Here the trick comes: always optimize your writings for each social network. Do you know the typical audience of each social network?

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Social Media Content How To Hashtag 168

Unmetric

AUGUST 28, 2019

Social media listening tools can do a whole lot of things to boost your brand’s performance on social. With social media listening tools, you’re constantly in the loop of what is being said about your brand, competitors, industry, and even a particular keyword or hashtag that’s trending. Pricing: Free.

Social Media 101

Social Media Tools Sysomos Sentiment 101

SocMed Sean

FEBRUARY 27, 2019

” With Tweets often being text and Instagram being a much more image-focused social network, it seems (at first glance) that the two networks aren’t really sympatico. It’s handy in those cases where the URL doesn’t ever need to change. Arguably, these are your most devoted fans.

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Pam Moore

JUNE 28, 2019

The digital marketing and social media content landscape is getting scary for marketers who don't have a content strategy. The social web is more crowded and noisier than ever. The social networks are feeling the pressure as much as any marketer working in any business.

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Buffer Social

JULY 23, 2019

If you’re keen to dip your toe into influencer marketing or if you’re just interested in a strategy shakeup, then we think you’ll find a lot to love in this post! Understanding influencer marketing and micro-influencers. Influencer marketing has been on the rise for years now. The state of influencer marketing.

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Influencer Strategy Marketing Survey 75

Audiense

MAY 31, 2018

Make your marketing decisions easier and your campaigns more effective with… 1) The ability to create audiences based on conversations. Our latest development now allows you to define an audience based on what they are talking about across all social networks. 2) Relevant Top Hashtags. 3) Basic Brand Manager 2.0.

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Products Comparison Hashtag Influencer 85

Buffer Social

MARCH 6, 2017

We’ve refreshed this post for 2017, check out the latest and greatest social media analytics tools below. Where do you turn for meaningful stats on your social media marketing ? I’m grateful for the insight from some truly incredible tools that help make sense of the actions I take on social media. TweetReach.

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yMarketingMatters

JULY 20, 2016

And if you’d like to do some research, just search for the term using a hashtag, like #marketing – or a hashtag that has to do with your business or services – and find a pool of people that you can reach out to! Like any social network, what you get out of Twitter is based on what you put in and how active you are.

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Twitter How To Hashtag Notification 100

Keyhole.co

NOVEMBER 6, 2022

And this is where social media monitoring tools come into place. Social media monitoring tools allow marketers to do the following: Get quality audience data Take relevant actions, based on the data collected, to keep or build a good reputation and drive ROI Save time, as all your social media analytics are available to you in one platform.

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Tools Social Media Sentiment Price 52

yMarketingMatters

JULY 19, 2016

And if you’d like to do some research, just search for the term using a hashtag, like #marketing – or a hashtag that has to do with your business or services – and find a pool of people that you can reach out to! Like any social network, what you get out of Twitter is based on what you put in and how active you are.

Twitter 100

Twitter How To Hashtag Notification 100

Sprout Social

MARCH 11, 2020

If you’re trying to figure out how to find your most successful social media posts, your head is in the right place. Because marketers today are expected ever to create content that grabs their audiences’ attention. Below we’ve highlighted how to find your most successful social media posts, broken down by platform.

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Social Media How To Metrics Analytics 125

Buffer Social

JULY 12, 2016

Instagram has fast become one of the largest, most lucrative social networks: 300 million people use the app every day and Instagram’s users spend more in purchases than any other major social network. Like most other social networks, two of the most important factors for success with Instagram content are ….

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Pam Moore

JUNE 23, 2019

I speak and train all over the globe in both b2b and b2c markets. How do they use social media? What social networks are they using to communicate with other attendees, sponsors and event hosts? Do they utilize social media to share what they have learned? Incredible presentations don't just happen.

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Hosting Eventful Tips Training 90

Pam Moore

JUNE 23, 2019

I speak and train all over the globe in both b2b and b2c markets. How do they use social media? What social networks are they using to communicate with other attendees, sponsors and event hosts? Do they utilize social media to share what they have learned? Incredible presentations don't just happen.

Eventful 90

Eventful Tips Training Authentication 90

Sprout Social

MAY 8, 2019

Although cross-promotion is a smart move, bear in mind that each social platform has its own best practices. For example, Instagram tends to go heavier on the hashtags while you might want to craft a slightly different description for images posted to Facebook. Experiment with branded and industry hashtags.

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Instagram How To Hashtag Feed 110

Sprout Social

JUNE 22, 2016

That same sentiment still rings true for social media marketers and advertisers. Now we’re counted on to show our work when we prove social media has a strong return on investment (ROI). It’s sort of crazy to think some businesses still don’t trust social media as an ROI source. Hashtag usage. URL clicks.

Data 102

Data Social Media How To ROI 102

Pixlee

MAY 3, 2021

The coveted ‘blue check’ or verified symbol can play an integral role in a brand’s social media marketing strategy. When your social media account is verified, it serves as immediate credibility. From the left-hand side menu, select Edit Profile and enter your website URL. Then, click Claim. User-Generated Content.

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Social Media UGC Reddit YouTube 98

Rebekah Radice

MARCH 19, 2017

Twitter is one of my favorite social networks and a perfect place for initial research. Hashtag Research. Look at who’s tweeting into the hashtag. For example, the #AdobeSummit hashtag has been busy for the last several weeks. For example, the #AdobeSummit hashtag has been busy for the last several weeks.

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Eventful Social Media Conference Hashtag 132

Later

JULY 22, 2020

Pinterest isn’t a social network — it’s a visual discovery engine, and one of the main destinations people visit to find new ideas and inspiration. Your username serves as your profile’s URL, so make sure you pick one that is direct, concise, and memorable. Want to jump into the world of Pinterest marketing?

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SEO Tips Engineering URL 81

Convince & Convert

JULY 17, 2012

Did you assume this post is all about regulations and company policies that may limit your use of social media for promotions, marketing programs and corporate communications? Social media is off limits for incentive programs, paid endorsements, contests and even certain employee social media messages. Well, relax.

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Social Media Reputation URL Badge 127

Socialmedia.biz

MARCH 20, 2017

Before we expose how to effectively leverage social media marketing for your next webinar, let’s first discuss the core elements that keep attendees engaged. After generating a bit of buzz, start creating and publishing social posts across all of your existing accounts that let your followers know about the event.

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Social Media How To URL Mobile 61

Direct Marketing Observations

FEBRUARY 18, 2010

7) Suppose you were one of those folks who still doesn’t quite understand the whole Twitter Hashtag thing , well here’s a post that answers every question you may have ever had about them. Wanna make a PDF out of a URL ? Tags: social media marc meyer Social Networks. Well now you can! Let me know!

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Hootsuite

FEBRUARY 12, 2015

Business-to-business social media marketing is no longer just an innovative way to boost sales—it’s essential to your organization’s survival in the competitive B2B market. In fact, a recent survey found 92% of B2B marketers use social media as a content marketing tactic to drive sales.

Social Media Management 76

Social Media Management B2B Social Media HootSuite 76

Buzzlogix

MAY 15, 2017

You can track keywords, hashtags , URLs, and much more. The following are the top 13 social media monitoring tools available today. You can look at keywords, hashtags, URLs, and usernames. Those networks and platforms include LinkedIn, Twitter, Facebook, Google+, Foursquare, and WordPress. Zoho Social.

Social Media 40

Social Media Tools Klout HootSuite 40