Sprout Social

MAY 9, 2023

It’s poised to do so in several ways such as data-driven product enhancements, personalized services and influencing consumer demand. This leads to stronger connections and loyalty that stimulate your sales. This enables more personalized marketing tactics to nurture brand loyalty and create powerful brand awareness campaigns.

Sentiment 132

Sentiment Marketing Analysis Loyalty 132

agora pulse

NOVEMBER 10, 2020

With Agorapulse analytics, you can gauge performance by profile, post, or hashtag and use audience and scheduling data to improve your social media strategy. Analisa is an analytics platform that uses artificial intelligence (AI) to evaluate social media profiles and hashtags. Social media channels. Social media channels. Brandwatch.

Analytics 179

Analytics Social Media Tools Price 179

Social Media Strategies Summit

APRIL 15, 2021

An engaging rewards or loyalty program with a place for customers to interact with each other could also be considered as a brand community. Or it could be a full-fledged loyalty program where they get rewards for completing different actions. Loyalty Program. Want to know the best part? Choose a Platform. Online Forum.

Process 161

Process Communities Brands How To 161

agora pulse

SEPTEMBER 21, 2019

Are you seeing these red flags in your relationship with a social media influencer? Among them, influencer marketing continues to grow and has had some massive successes. As the director of Contentworks Agency , I’m often being asked to facilitate influencer relationships. Influencer tweets increase purchase intent 5.2X

Influencer 116

Influencer Social Media ROI Social Media Management 116

agora pulse

SEPTEMBER 21, 2019

Among them, influencer marketing continues to grow and has had some massive successes. As the director of Contentworks Agency , I’m often being asked to facilitate influencer relationships. Benefits of Great Social Media Influencer Relationships. Influencer tweets increase purchase intent 5.2X The result is over 3.5

Influencer 116

Influencer Social Media ROI Social Media Management 116

Visually SM

JANUARY 10, 2021

People who say good things about your brand can influence others to become loyal consumers. We are in the age of influencers, after all. It turns out that as much as they have a great impact on the audience, influencers are paid. However, customer loyalty is stronger when someone supports a brand without incentives.

Company 130

Company Brands UGC Reputation 130

Sprout Social

JANUARY 12, 2022

User-generated content and hashtags. Typically, these posts are attached to brand @mentions and hashtags. Food for thought: recent research from Bazaarvoice notes that recommendations from everyday social media users (36%) are the most meaningful to consumers, handily beating out influencers and even subject matter experts.

Conversation 137

Conversation Review Marketing How To 137

Sprout Social

OCTOBER 19, 2023

The capability digs into competitor content engagements, post frequency, hashtag usage and other key performance areas by using keywords and @mentions you determine. Another key area is influencer marketing. Makeup brand Sephora uses AI chatbot Kik to connect with its customers and for live influencer interaction to drive engagement.

Strategy 129

Strategy Sentiment Marketing Analysis 129

Sprout Social

JANUARY 26, 2023

Or maybe through word-of-mouth from a friend , family member or trusted influencer. Or, they might partner with an influencer or offer an affiliate program to incentivize people to promote their products. This makes referral programs an excellent way to build loyalty, as well as increase your customer base. How did you find it?

Discount 127

Discount Marketing How To B2B 127

Sprout Social

APRIL 19, 2022

The campaign featured three challenges set by influencer judges with the winners taking home a year’s worth of free e.l.f. Altogether, the TikTok hashtag “#EyesLipsFamous” garnered 41.8M s Twitter impressions are coming from the keywords and hashtags, “Donut,” “Dunkin,” “#dunkindonuts,” “#elfxdunkin” and mentions of @dunkindonuts.

Collaboration 88

Collaboration Brands Loyalty Campaign 88

Sprout Social

MAY 10, 2022

Brand marketing is a subset of marketing focused on developing and maintaining a company’s overall reputation. Recruiting brand ambassadors or influencers. Whirlpool also benefits from #CleanTok, a popular hashtag highlighting cleaning hacks and helpful home appliances. This is where strong brand marketing comes into play.

Social Media 119

Social Media Brands Marketing Meme 119

Oktopost

AUGUST 10, 2023

to Drive More MQLs from Social Media Content Employee Advocacy B2B Influencer Marketing User-Generated Content and Social Proof Putting It All Together Get to Know Your Audience The first step in using social media for lead generation is actually understanding your leads. They also amplify their employees’ voices with the hashtag, #adobelife.

Social Media 62

Social Media B2B Sentiment How To 62

Hootsuite

JANUARY 13, 2022

UGC is used across all stages of the buyer’s journey to help influence engagement and increase conversions. Audiences will quickly sniff out the false sentiment, which could seriously damage your brand reputation. Helps establish brand loyalty and grows community. Increase conversions and influence purchasing decisions.

UGC 145

UGC Content HootSuite Authentication 145

Hootsuite

APRIL 3, 2023

Boost your reputation as a valuable learning resource. Track hashtags your audience uses Okay, so this tip isn’t about an actual Facebook post you can make. Start tracking the hashtags your audience uses. Source: Facebook Tracking hashtags and keywords can help you: Stay ahead of industry trends and monitor your competition.

Engagement 110

Engagement UGC Facebook HootSuite 110

Sprout Social

JUNE 7, 2023

Customers go through a range of emotions (like happiness, inspiration or nostalgia) when they interact with a brand, and when the experience is positive, it creates a lasting impact that fosters brand loyalty. By giving them something they want, you make customers feel like they are important and their opinions matter.

Brands 114

Brands Sentiment How To Analysis 114

Sprout Social

AUGUST 22, 2023

This helps you elevate your customer experience strategy to build loyalty and attract new customers. For example, automated filtering and categorization of topics in social listening data surface opportunities in real-time to enhance the customer journey and influence purchase decisions. How does conversational analytics software work?

Analytics 85

Analytics Conversation Brands Sentiment 85

Keyhole.co

MARCH 2, 2023

Keyhole is world’s the top company for hashtag research. Users can reference live analytics reports on the success, engagement, and reach of the hashtags your business uses to generate buzz and build brand recall. It makes sense: whichever brand wins the most loyalty and makes the biggest splash wins the largest share of the market.

Social Media 52

Social Media Tools HootSuite Marketing 52

Keyhole.co

NOVEMBER 17, 2023

But if the conversations have a negative spin, your reputation will suffer, and you can expect to lose some existing and future customers. Forward-thinking businesses are taking advantage of this marketing strategy to engage audiences and manage brand reputation in real time.

Examples 59

Examples Brands Sentiment Reputation 59

Sprout Social

JULY 12, 2022

For businesses embroiled in scandal, recovery can take time; 30% of board members say their companies’ reputations rebounded in less than a year after a brand crisis, while 16% said the recovery took four years or more. Customer loyalty and attrition. Lesson for brands: When it makes sense, partner with influencers and celebrities.

Examples 112

Examples Brands Sentiment Reputation 112

Sprout Social

MAY 19, 2021

By tracking their popular branded hashtags alongside phrases like “want” or “need,” their social team is able to relay customer feedback that informs content, campaign and production strategies. Your review strategy can make or break your online reputation. Acknowledgment goes a long way toward strengthening brand loyalty.

Engagement 136

Engagement Brands Review Influencer 136

Oktopost

FEBRUARY 24, 2022

Social selling goes even further to benefit both B2B brands and individual salespeople: Thought Leadership: Another interesting statistical insight is that 47% of buyers report being influenced by thought leadership to purchase from a vendor who they hadn’t previously considered a leader in their field. Key Takeaways.

B2B 171

B2B Brands LinkedIn Groups 171

Pixlee

SEPTEMBER 13, 2021

Ambassadors take many forms, from college ambassadors promoting products on-campus to influencers promoting a brand through Instagram posts and more. And it can also relate to influencer marketing , except that ambassadors work with your brand long-term and integrate it into their daily lives. Manage your brand reputation.

UGC 52

UGC Marketing Influencer Authentication 52

Pixlee

SEPTEMBER 13, 2021

Ambassadors take many forms, from college ambassadors promoting products on-campus to influencers promoting a brand through Instagram posts and more. And it can also relate to influencer marketing , except that ambassadors work with your brand long-term and integrate it into their daily lives. Manage your brand reputation.

UGC 52

UGC Marketing Influencer Authentication 52

Keyhole.co

DECEMBER 22, 2022

Apart from brilliant commercials, they have also developed a reputation for being one of the most iconic and influential brands in the world. They know how to use their products, customers, and reputation to communicate with their audience without appearing pushy or salesy. Providing social proof. Source: Nike LinkedIn.

Social Media 59

Social Media Strategy Collaboration Analysis 59

Keyhole.co

OCTOBER 10, 2023

Gather strategic insights When Nike released their 2018 ad featuring Colin Kaepernick after he took a knee during the National anthem, their online mentions began overflowing with negative comments including #boycottNike hashtags. The brand’s net positive sentiment dropped from 23% to -4%. Monitor your brand mentions on Keyhole 4.

Sentiment 52

Sentiment Analysis Brands How To 52

Hootsuite

JUNE 29, 2023

Before we dive into the nuts and bolts of brand reputation management, we want to apologize. You’re probably going to get a parody version of Joan Jett’s “Bad Reputation” stuck in your head at some point during the reading of this article, and we can’t help but feel it’s our fault. And if you have no reputation? Are you snobby?

Reputation 106

Reputation Strategy Brands HootSuite 106

Sprout Social

DECEMBER 5, 2022

Book lovers go to this hashtag to find new book recommendations, relatable content for bookworms and connect with other readers. But it can be huge for your reputation—responsiveness leads to a more favorable view of your company. It’s Corn – Tariq & The Gregory Brothers & Recess Therapy.

Social Media 140

Social Media Crowdsourcing Privacy Comparison 140

Keyhole.co

JULY 26, 2023

Posting and sharing relevant content can help you build a relationship with your audience, increasing brand awareness and loyalty. Each post, article, and comment helps build your brand’s reputation, and after a while, you’ll appear as a credible brand in your field that knows what they’re talking about.

Strategy 52

Strategy Tips Buy Activities 52

Keyhole.co

MAY 12, 2023

But that in no way means ruling out reputation management from your to-do list. You can use several ingenious online reputation management tools to save yourself from wildfire. In case you are curious to know what these online reputation management tools exactly do, continue with your tread. What is online reputation management?

Reputation 52

Reputation Tools Sentiment Review 52

Convince & Convert

MAY 2, 2016

The experience with salespeople and employees, even on a social platform, greatly influences customer perception of a company. Daily engagement builds advocacy 87% more , weekly engagement builds it 64% more, monthly engagement builds it 49% more, and a few times a year build loyalty 33% more.

Loyalty 60

Loyalty Social Media Engagement Training 60

Pixlee

APRIL 11, 2017

It influences every step of the consumer’s experience, from customer service support to their actual thoughts on the product. Branding is a daily commitment to building customer loyalty for the long term. Establishing a quality reputation is one basic aspect of digital brand management. What Makes Your Brand Stand Out?

Brands 42

Brands Hotels Travel Airlines 42

Pixlee

APRIL 11, 2017

It influences every step of the consumer’s experience, from customer service support to their actual thoughts on the product. Branding is a daily commitment to building customer loyalty for the long term. Establishing a quality reputation is one basic aspect of digital brand management. What Makes Your Brand Stand Out?

Brands 40

Brands Hotels Travel Airlines 40

Sprout Social

DECEMBER 17, 2018

There are hundreds of national, international and world hashtag holidays. From #NationalPancakeDay to #WorldBrailleDay, it’s clear that consumers want to connect with other people and brands around their shared interests, and hashtag holidays serve as opportunity to do that. Step 1: Choose relevant hashtags.

Hashtag 112

Hashtag Survey Engagement Campaign 112

Keyhole.co

OCTOBER 21, 2023

Management of brand reputation Your brand’s most valuable asset is its reputation. Brand custodians: Protect your brand’s reputation and foster enduring brand loyalty. You can save your reputation by acting quickly. Here is why it’s important: 1.

Social Media 52

Social Media Sentiment Reputation Analysis 52

Later

JUNE 12, 2019

For example, at @latermedia we use our branded hashtag #laterfeature to highlight interesting ways that businesses are using social media and the Later app. . As part of the We community, she shared her story on how it feels to be a new American, her favorite place, and who has influenced her most at WeWork—link in bio! ShotOnMoment

Instagram 73

Instagram UGC Feed Feedly 73

Oktopost

MARCH 27, 2024

This includes tracking mentions across social media platforms, forums, and the web using relevant hashtags, keywords, and more. Reputation and relationships B2C buyers want as little friction in their buying cycle as possible. In contrast, for B2B organizations, reputation, and long-term relationships hold significant weight.

B2B 75

B2B Sentiment Analysis Influencer 75

Oktopost

AUGUST 9, 2020

While companies greatly benefit from it (amplified reach, increased customer loyalty and social lead gen among the few), social advocacy is also extremely valuable to employees. 75% of B2B buyers are influenced in their purchase decisions by what they see on LinkedIn, Twitter and Facebook. Hey salespeople, social is here to stay.

Hashtag 131

Hashtag B2B Policies Authentication 131