SocMed Sean

FEBRUARY 15, 2022

TikTok is a social media app that allows its users to create, share, and watch 15-second videos shot on mobile devices. Is TikTok a Good Marketing Platform? Is TikTok still a good platform? While TikTok is a rapidly growing marketing platform, some industries can capitalize on this better than others.

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Trends Strategy Marketing Authentication 147

Jon Loomer

OCTOBER 26, 2017

If you’re a brand or marketer, you’ve undoubtedly heard about the Facebook Explore Feed. Let’s take a closer look at what we know and don’t know about the Facebook Explore Feed and how it may impact you… Facebook Explore Feed: The Launch. This is the Explore Feed that about 99% of us have.

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Sprout Social

SEPTEMBER 13, 2022

But that also means you have to step up your social video strategy. After all, half of TikTok users buy from brands they see on the platform. And with 1 billion active users in TikTok , there’s a good chance your future customers are on the platform. See your posts from a feed, calendar, grid or list view. Sprout Social.

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Tools Strategy Video Library 120

Hootsuite

MARCH 27, 2024

The language of digital advertising can be confusing: ROI, UTMs, CTRs… One particularly common question is: what exactly is the difference between a boosted post vs ad on social platforms? Except, it will have a “sponsored” or”promoted” label in the viewer’s social media feed. Boosted posts can include text, images, and video.

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LinkedIn Instagram Tips HootSuite 108

Convince & Convert

DECEMBER 13, 2023

So, let’s dive deeper into your future social media video strategy and see how you can make content that people will want to engage with! Or maybe your initial thoughts lack that ‘ je ne sais quois’ that ends up pushing your content to the top of the Trending Topics feed on Twitter or Instagram’s Explore pages.

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Social Media Video Feed Feedly 153

Ignite Social Media

DECEMBER 19, 2018

Wondering how to engage your social media audience and make them stop in their feed to view your content? As you focus on your brand’s social media strategy development for the new year, ensure that video is part of your content mix. That’s no surprise, given the amount of time consumers spend on their mobile devices each day.

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Video Social Media Strategy Case Study 145

Ignite Social Media

MAY 3, 2019

This week, Facebook held its annual developers conference to announce the road map for their suite of products and platforms. The focus of the F8 announcements supported this statement and how Facebook is building a more privacy-focused social platform. AI helps proactively detect harmful content and aims to keep the platforms safe.

Strategy 127

Strategy Facebook Groups Groups 127

Jon Loomer

SEPTEMBER 18, 2023

The classic example is in your mobile Facebook news feed. You have the ability to control whether ads are shown on mobile or desktop (all devices by default). You have the ability to control whether ads are shown on mobile or desktop (all devices by default). If you want action, you may want to focus on the feeds here.

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Feed Feedly Real Estate Instagram 174

Later

JANUARY 27, 2021

With Linkin.bio by Later , you can turn your feed into a clickable, shoppable landing page — making it easier to sell on Instagram. In this blog post, we’re sharing 6 brands with shoppable Instagram feeds and what you can learn from them: Why Your Business Needs a Shoppable Instagram Feed . The best part?

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Feed Feedly Instagram How To 56

Sprout Social

AUGUST 7, 2023

Nothing captured first-day-of-school energy quite like the release of Threads, a new text-based social media platform from Meta. Brands and the social media managers that run them took to the platform with enthusiasm. What role will it play in existing social media strategies? The response to Threads was different.

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API Social Media Management Platform Instagram 91

Buffer Social

NOVEMBER 27, 2018

The News Feed is one of Facebook’s marque innovations. For nearly a decade, the News Feed was the jewel in Facebook’s crown. It even admitted the News Feed can have a negative impact on mental health. It even admitted the News Feed can have a negative impact on mental health. This wasn’t the way it was meant to be.

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Feed Feedly News Facebook 111

Social Media Strategies Summit

APRIL 8, 2021

What’s more, its parent company also owns three of the other four platforms to appear in the top five, including Facebook, WhatsApp, and Facebook Messenger. The viral video platform burst out of nowhere to become one of the hottest properties in social media marketing, and it’s having a marked impact on Instagram. Image source.

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Instagram Brands Real Estate Remix 233

Ignite Social Media

FEBRUARY 15, 2019

million Pins–it now has the ability to help your content strategy and bottom line. That’s because Pinterest is all about planning—so much so that people use Pinterest to plan and search for holiday content 2x earlier than on other platforms. Optimize for Mobile. According to Pinterest, 80% of Pinners use the mobile app.

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Mobile Class Feed Feedly 151

Hootsuite

AUGUST 15, 2022

Planning a Black Friday marketing strategy is the key to standing out in a large crowd of advertising. Don’t let planning your Black Friday marketing strategy frustrate you. Don’t let planning your Black Friday marketing strategy frustrate you. Here are 18 tried and tested marketing strategies to try for Black Friday!

Strategy 102

Strategy Discount Marketing Retail 102

Buffer Social

OCTOBER 9, 2023

Everyone is focused on the YouTube Shorts algorithm as the key to growing as a creator on the platform. How to find your YouTube Shorts analytics Whether you prefer analyzing data on a desktop or on the go via mobile, YouTube has got you covered. While it’s an important part of growth, it’s only one piece of the puzzle.

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Analytics YouTube Overview Metrics 85

Techipedia: Tamar Weinberg

DECEMBER 20, 2011

As most brands and organizations now have a mobile optimized version of their website, the focus is now on encouraging users to travel to your site and interact with the brand itself in order to push increased revenue. The marketing strategy must be relevant and timely while meeting the customer’s individual needs. A few statistics….

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SMS Strategy Marketing Discount 187

Hootsuite

FEBRUARY 5, 2024

Instagram analytics help you understand how your strategy is performing, both on an account and individual post level. And knowing what works (and what doesn’t) is the first step to growing your account and building an engaged following on the platform. By tracking how your audience interacts with your content (e.g.

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Analytics Instagram HootSuite Metrics 97

Ignite Social Media

APRIL 22, 2021

YouTube quickly became the most popular online video platform and revolutionized video hosting on the Web. The success of YouTube subsequently led to several similar online video streaming platforms, from companies such as Netflix and Hulu. Creator-Centric Platform. YouTube As A Social Media Network. YouTube Shorts. YouTube TV.

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YouTube Social Media Notification Film 154

Sprout Social

SEPTEMBER 2, 2020

In fact, the average consumer on the ‘gram now spends over half of their time on the platform watching videos. As video platforms like TikTok and YouTube continue to boom, consumers’ cravings for video content are only going to grow. Consider below why Instagram’s video platform is so brand-friendly.

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Instagram Video Brands Compete 142

Keyhole.co

MAY 11, 2023

Instagram has emerged as one of the most powerful social media platforms for businesses of all sizes. Instagram has become a go-to platform for brands looking to reach a wider audience, build their brand, and drive sales. That’s why having a solid Instagram marketing strategy is essential for success. Let’s dive in!

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Instagram Strategy Marketing Hashtag 52

Sprout Social

JUNE 30, 2019

billion users , making it the top social media platform for the total number of active users. We are at a space where mobile dominates, with consumers spending more time browsing the web on mobile than desktop on average. 655 million monthly active users that are mobile only. As of June 2019, Facebook has grown to have 2.38

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Instagram Strategy Facebook Social Networking 99

Social Media Strategies Summit

MARCH 25, 2021

For instance, you might notice a new pair of sneakers, or a dress, or a pair of sunglasses in your Instagram feed , then click the “shop now” CTA, and purchase within the app. Only a relatively small number of social platforms currently allow for true social commerce, as described above. Image source. Source: Glossy ).

Examples 221

Examples Retail Instagram Buy 221

Socialmedia.biz

JANUARY 17, 2017

How Accelerated Mobile Pages can fuel your mobile marketing strategy. Target audience: Businesses, brands, mobile marketers, digital marketers, advertising agencies, SEO specialists, entrepreneurs, educators, journalists, Web publishers. Google is placing more and more emphasis on speed and mobile friendliness.

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Mobile Content Open Source Apple 60

Social Media Strategies Summit

OCTOBER 3, 2019

Launched in 2016, the platform now boasts 500 million active users worldwide. TikTok is a social media app that allows users to post short-form lip-synced, music, talent, or comedy focused mobile videos. TikTok is the leading destination for short-form mobile video. TikTok is the leading destination for short-form mobile video.

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Brands Meme Hashtag Campaign 114

Ignite Social Media

JUNE 28, 2022

So, how can you make sure your video content marketing strategy is on point? One obvious difference is how easily accessible content has become on social media platforms such as YouTube or Instagram Stories, and TikTok. Mobile Friendly . It’s no secret that people love watching videos on their mobile devices.

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Video Content Marketing YouTube 146

agora pulse

MAY 1, 2019

FB5 marks a radical shift in how Facebook looks and operates, both on desktop and mobile. How will my spend on the Facebook platform change after today? Carried through throughout the desktop and mobile apps, we see a cleaner, brighter Facebook that is, at the same time, simpler. What’s going to be different?

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Facebook Groups Groups Feed 165

The Realtime Report

NOVEMBER 28, 2012

The campaigns reaches across multiple social platforms, including Facebook, Tumblr, BuzzFeed, Spotify and mobile gaming. The campaign will also include interactive banner ads on social sites, as well as digital and mobile couponing efforts.

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Tumblr Mobile Facebook Campaign 160

agora pulse

FEBRUARY 5, 2020

Instagram is one of the hottest social media platform around. After all, brands on Instagram see about 10x more engagement than they do on Facebook, and 80% of users follow at least one brand on the platform. But there have always been a few limitations to the platform that stumped brands. The platform is gaining some traction.

Video 131

Video Instagram Education Mobile 131

Later

MARCH 11, 2020

We’re covering the all-important details and must-have strategies to keep you ahead of the curve: LinkedIn Stories: What Is It and How Can Brands Use It? This early version of LinkedIn Stories was exclusively for college students in the US, but could give a good indication of how the new version will look in the LinkedIn mobile app. .

LinkedIn 111

LinkedIn How To Feed Feedly 111

Ignite Social Media

DECEMBER 14, 2020

Below our agency has broken down several 2021 social media predictions, accompanied by valuable resources designed to help you set the foundation for your 2021 strategy. The ad limits are relatively large; however, if you are running a hyper-local strategy with a lot of ads you might run into issues. Social Media Stories Everywhere.

Social Media 203

Social Media Influencer Instagram API 203

Hootsuite

SEPTEMBER 13, 2021

Read on to find out when to post on TikTok to make sure your content gets picked up by the platform’s algorithm and reaches the right people. Download the full Social Trends report to get an in-depth analysis of the data you need to inform your social strategy in 2021. You can access TikTok Analytics in the mobile app or on the web.

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Patterns Analysis Analytics Overview 138

Sprout Social

OCTOBER 5, 2023

Facebook Creator Studio and Instagram Creator Studio were previously two separate dashboards, each with their own platform-specific features. Getting started with Creator Studio You can access Creator Studio from your desktop and mobile. Of course, sometimes you need a bird’s eye view that goes beyond just these two platforms.

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Instagram Facebook Marketing Features 103

Hootsuite

JUNE 16, 2021

Of course, there’s much, much more to a successful social media strategy than just posting the optimal number of times: it’s not a magic formula, let’s get that straight. You don’t want to overwhelm your followers or feel like you’re spamming the news feed. posts to their feed per day. How often to post on Instagram.

Social Media 145

Social Media HootSuite Statistics Template 145

Sprout Social

MARCH 15, 2021

Over the last few years, Twitter has continued to refine how trending topics work by adding different layers of context to the way they display on desktop and mobile. When using Twitter’s mobile app, you’ll find these topics listed in the “For You” and “Trending” section of the Explore tab.

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Trends Twitter How To Hashtag 126

Buffer Social

DECEMBER 14, 2023

Much like Instagram carousels , they tend to be very appealing because they differentiate from the other types of content you might come across on your feed. Alex shares five things everyone should know about strategy. Why this works : This approach simplifies complex ideas (strategy) into easily understandable points.

Examples 101

Examples LinkedIn Collaboration Case Study 101

Ignite Social Media

NOVEMBER 6, 2023

Influencer marketing continues to be an essential part of most social media strategies. The Rise of Short-Form Video Short-form video has exploded in popularity in recent years, especially on platforms like Instagram and TikTok. Almost any product can be showcased through quick videos tailored to platforms like Instagram and TikTok.

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Influencer Campaign Video Instagram 96

Hootsuite

MAY 31, 2023

Caption writing Every day, millions of hand-written social media captions are sent out across platforms like Instagram, Facebook, TikTok, and Twitter. All you have to do is feed the AI some relevant details about your post, and it will generate several unique, human-like captions for you to choose from. How often should we post?

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Social Media HootSuite How To URL 140