Sprout Social

MAY 11, 2023

Brand safety tools are automated solutions that protect your brand from threats on social media and other digital channels, including major reputational risks such as your ads appearing alongside distasteful content. Social listening allows you to: Monitor brand sentiment to get ahead of a crisis.

Reputation 129

Reputation Tools Brands How To 129

Sprout Social

FEBRUARY 20, 2020

Olivia Jepson Sprout Social Media Strategist. As a social media manager, you have a unique understanding of social listening that positions you as the subject matter expert. Reputation management. Event monitoring. Improve sentiment around customer service. Step 1: Get started .

Strategy 118

Strategy Sentiment Social Media Management Analysis 118

Sprout Social

OCTOBER 4, 2021

the topic, format or hashtag) can help guide smarter content creation. For example, you could use tags for specific product lines, sentiment scores or customer care, and use the Tag Performance Report to track the results. You need to benchmark your performance to contextualize the impact social media has on your business.

Data 123

Data Metrics Sentiment Analytics 123

Sprout Social

JUNE 7, 2022

Social teams are notoriously lean , so anything you can do to make their process more streamlined will be appreciated. Request social team feedback. Your social media manager will be able to provide more insights on network-based opportunities. Decide on a branded hashtag. 1 month to listing day.

Strategy 114

Strategy How To Hashtag Team 114

Sprout Social

SEPTEMBER 14, 2023

They regularly post UGC, and use their branded hashtag #AerieReal to find creators to reach out to. Use customer service metrics like reply time, reply or response rate and sentiment analysis to understand where your customer care excels, and where it needs work. Make sourcing this content even easier by creating a branded hashtag.

Strategy 122

Strategy Brands Content UGC 122

agora pulse

JANUARY 3, 2020

Takeaway for social media managers: Brand involvement in culture is particularly important for the Twitter population who are passionate and informed, and feel strongly about brands aligning with culture. First, tweets with hashtags get 100% more engagement, so don’t forget to use them in your posts.

Twitter 129

Twitter Tips Influencer Hashtag 129

Sprout Social

JANUARY 18, 2022

Once your Topic is set up, it will continue to collect social data as long as it’s active. . While there are a ton of creative ways to use social listening , there are two use cases that can help you refine your strategy: audience insights and brand sentiment. . Social listening for audience insights. Employer brand.

Skills 127

Skills Sentiment Team Press Release 127

Unmetric

JUNE 11, 2019

There’s a host of features that will help you analyze your brand’s social media performance and make better marketing decisions. You can dissect which type of your posts on social garner more engagement and at what time. Using the tool’s hashtag tracker you can discover the most engaging hashtags used by your brand.

Analytics 125

Analytics Tools Social Media Curation 125

Hootsuite

MAY 1, 2023

Are you looking to create a more efficient social media workflow? Social media managers have a tough gig, often juggling multiple accounts , managing complex campaigns, and collaborating with stakeholders. This may involve multiple levels of management and outside stakeholders. HIPAA in healthcare ).

Template 134

Template Templates Social Media Tips 134

Sprout Social

AUGUST 10, 2022

Track trending hashtags, topics, music, challenges and more to create viral content with the right influencers. Sprout Social is an all-in-one social media management platform that offers powerful social listening features. Analyze consumer sentiment and brand health. Stay on top of trends.

Influencer 112

Influencer Tools Marketing Software 112

Oktopost

DECEMBER 22, 2019

Social listening also helps you keep tabs on the social media sentiment toward your company and products. Awario includes dedicated features for influencer marketing and reputation management, and its users have lots of positive things to say about how it facilitates market research and customer engagement.

Tools 116

Tools B2B Sentiment Notification 116

Sprout Social

JANUARY 26, 2021

Social marketers Bre Schneider , Christina Olivarez and Olivia Jepson share the social media tips and tricks they’re embracing to put data first and reclaim their time. From taking a stand on current events to embracing the rise of TikTok, here are six things to keep in mind when executing your 2021 social strategy.

Social Media 143

Social Media Metrics Data Team 143

agora pulse

DECEMBER 28, 2017

It can also be used to see what people are saying about your competitors, giving you a sneaky insight into their customer’s conversations across the social sphere. Social listening tips to get you started. Brand mentions of both your handle and hashtag. Branded and unbranded hashtags relevant to your brand.

Hashtag 128

Hashtag Marketing Focus Group Conversation 128

agora pulse

SEPTEMBER 21, 2019

One of the most viral photos from the event is one of a cheese sandwich that was served to party-goers instead of the celebrity chef-made food that was promised. Social media manager tip: Invest in social listening and monitoring tools to stay on top of any negative customer feedback and comments.

Influencer 116

Influencer Social Media ROI Social Media Management 116

agora pulse

SEPTEMBER 21, 2019

One of the most viral photos from the event is one of a cheese sandwich that was served to party-goers instead of the celebrity chef-made food that was promised. Social media manager tip: Invest in social listening and monitoring tools to stay on top of any negative customer feedback and comments.

Influencer 116

Influencer Social Media ROI Social Media Management 116

Razor Social

MARCH 30, 2016

Every monitoring tool will provide you some capability of monitoring specific keywords (in isolation, as part of a URL, as a hashtag etc.). People mention what they are doing on social media channels and they also look for advice. Sentiment Analysis. Social Analytics. Keyword/Topic Monitoring. Real-time Insights.

Attensity 77

Attensity Crimson Hexagon Social Media Sentiment 77

Keyhole.co

OCTOBER 7, 2020

That’s what sentiment analysis tools are for. In this blog, we’ll cover the basics of sentiment analysis tools, and why every company should use them. Then, we’ll give you a list of the top sentiment analysis tools on the market in 2020, including the pros and cons of each tool. Jump Links What is a sentiment analysis tool?

Sentiment 59

Sentiment Analysis Tools Price 59

Sprout Social

MARCH 17, 2020

A common consideration for social media managers during times of uncertainty is whether to continue publishing regularly scheduled content. Collaborative inbox tools like Message Completion , Tasks and Collision Detection. Sprout’s mobile apps (available on iOS and Android ). Use Pause All to stop scheduled content.

Features 100

Features Brands Library Team 100

Keyhole.co

DECEMBER 1, 2020

Top Hashtag Analytics Tools for 2021 – Updated in December 2020. In a world with an overflow of information, setting up a social media marketing can be just the beginning of a complex process. Without the use of hashtags, monitoring and evaluating your efforts is worse than finding a needle in a haystack.

Hashtag 106

Hashtag Analytics Tools Price 106

Sprout Social

JUNE 7, 2016

The motivation behind clicking “like” is subjective, but it’s usually positive in sentiment. Your dashboard is separated into three main areas: Tweets, Audiences and Events. If relevant, click on the “More” button for access to Twitter Cards, videos, app manager and conversion tracking. Events on Twitter Tab.

Metrics 40

Metrics Twitter Comparison Report 40

Sprout Social

FEBRUARY 22, 2024

Influencer marketing trend analysis Social media users expect brands to read the room. Industry conversations, social media trends , current events and even brand sentiment can impact the success of your campaign. You learn to do what they did, but better.

ROI 104

ROI Analytics Influencer Campaign 104

Hootsuite

JUNE 29, 2023

You don’t necessarily have to sit back and accept public sentiment. Whether you’re beloved by the world or loathed, social media is a vital tool for both shaping and managing your reputation. Streams allows you to create custom feeds with social posts relevant to your business. The good news? Try Hootsuite free 7.

Reputation 106

Reputation Strategy Brands HootSuite 106

Keyhole.co

OCTOBER 21, 2023

This is where social media monitoring’s art and science come into play. You’re in for a treat, whether you’re an experienced marketing manager, social media manager, dedicated brand manager, or just someone eager to increase their expertise in this field.

Social Media 52

Social Media Sentiment Reputation Analysis 52

Sprout Social

AUGUST 27, 2020

Over the last several years, call-out culture has become a pervasive part of social media. Honestly, it’s hard to think the last time there wasn’t a trending hashtag to boycott a brand or public figure. Conversely, we’ve seen brands get called out for not being vocal enough in the fight for social justice.

Brands 134

Brands Sentiment Social Media Management Issues 134

Keyhole.co

JANUARY 5, 2023

The first tool on our list is Keyhole , a social media management platform capable of tracking every move of your rival brands on Instagram and other social media platforms. I like how easy it is to generate my analytics report for my social media channels. Social Status.

Analysis 52

Analysis Instagram Tools Sentiment 52

Sprout Social

DECEMBER 20, 2023

Social listening Sprout’s social listening solution and AI-driven technology offers custom topics, or pre-built topic templates that enable you to perform competitor analysis, analyze brand health, uncover industry insights, analyze campaigns and monitor events in a snap. That’s where social media listening comes in.

HootSuite 110

HootSuite Brands Price Collaboration 110

Keyhole.co

NOVEMBER 4, 2020

Did you miss our previous article on the best Sentiment Analysis Tools? You guessed it: 2020 accelerated the role that social media has in purchasing decisions. The latest studies show that social media is the first touchpoint customers have with your brand. Do you have global social media teams?

Analytics 105

Analytics Social Media Tools Price 105

Keyhole.co

APRIL 26, 2023

Then, you can match up your content plans or campaigns from those time periods to determine what strategies worked best for your account—whether it was an influencer campaign, a hashtag campaign, Now that you’re convinced tracking your Twitter analytics is worth it, let’s start by showing you how. Was it a hashtag? A question?

Analytics 52

Analytics Twitter Data How To 52

Keyhole.co

JANUARY 26, 2023

Then, you can match up your content plans or campaigns from those time periods to determine what strategies worked best for your account—whether it was an influencer campaign, a hashtag campaign , Now that you’re convinced tracking your Twitter analytics are worth it, let’s start by showing you how. Was it a hashtag? A question?

Analytics 52

Analytics Twitter Metrics HootSuite 52

Keyhole.co

NOVEMBER 10, 2020

Then, you can match up your content plans or campaigns from those time periods to determine what strategies worked best for your account—whether it was an influencer campaign, a hashtag campaign , . Finally, the Conversion Tracking dashboard allows you to track website and mobile app events based on a tag you’d install on your website or app.

Analytics 105

Analytics Twitter HootSuite Metrics 105

Webbiquity SMM

JANUARY 24, 2017

Here are nearly three dozen tools that can help grow your following, increase engagement, monitor brand and keyword mentions, benchmark competitors, research accounts, analyze sentiment, schedule tweets, and more. And the top tweets by influencers (that include that specific hashtag).” 1) TwitterCounter. ” — Comms Axis.

Tools 100

Tools Twitter Sample Samples 100

Hootsuite

MARCH 26, 2020

Parks across the country will host a variety of special programs and events. Once you have a few phrases you think are strong, you can make social media posts containing each of the slogans as a phrase or hashtag. The first thing you should focus on as a social media manager is listening to your audience.

Social Media 143

Social Media HootSuite Education Social Media Management 143

Sprout Social

FEBRUARY 28, 2022

These periods of high engagement are typically brought on by a real-time event or the onset of a new trend. An inciting event can take even the most common topic and push it into the limelight. However, these inciting events aren’t always positive. In the past, a single event could captivate audiences for weeks.

Brands 114

Brands Meme How To Advertising 114

Keyhole.co

FEBRUARY 13, 2022

Using Keyhole, you can find, identify, track, and reach out to your influencers: You can also conduct a detailed and in-depth sentiment analysis of social media posts over time: With Keyhole, you get to see the number of impressions, reach, posts, and engagements that certain accounts or hashtags are getting.

Analytics 52

Analytics Social Media Tools Price 52

agora pulse

APRIL 23, 2019

Did You Know … If you hashtag an emoji on Insta, it will become a live link to see all other Instagram posts that have hashtagged that emoji. There’s a good reason why social media marketers use emojis. This makes the use of emojis highly valuable in gaging brand or product sentiment. Emojis engage fans.

Social Media 119

Social Media Campaign Wikipedia Study 119

agora pulse

JANUARY 25, 2021

“ A n online community manager builds, grows, and manages online communities, performing community management, often around a brand or cause,” according to Wikipedia. A community manager is not necessarily the same person as a social media manager. For larger brands, it certainly isn’t.

Communities 112

Communities Forums Disqus Social Media Management 112

Oktopost

MARCH 28, 2022

Social media management platforms are now an essential part of any business’ digital marketing toolkit. Without these tools, marketers would have to scramble trying to maintain all their social media profiles individually. Social Listening : Can you engage in brand monitoring? paid socials)?

HootSuite 98

HootSuite Tweetdeck Social Media Management Comparison 98