Pam Moore

JANUARY 30, 2018

Unless you have been hiding under a rock or too busy to do the double click, you likely know by now that Facebook recently announced some big changes to their news feed algorithm. Could be they want you to feel sorry for them, attend their event or spend your life crying and complaining like they do. Episode Highlights.

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Later

JANUARY 27, 2021

With Linkin.bio by Later , you can turn your feed into a clickable, shoppable landing page — making it easier to sell on Instagram. In this blog post, we’re sharing 6 brands with shoppable Instagram feeds and what you can learn from them: Why Your Business Needs a Shoppable Instagram Feed . The best part?

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Buffer Social

AUGUST 9, 2018

And each week, two out of three people on Facebook visit a local business Page or an Event Page. However, as Page reach and engagement continues to dip for brands , Facebook has made some updates to help deliver value to businesses through Pages beyond just News Feed distribution. Events ticket sales. Events ticket sales.

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Oktopost

APRIL 30, 2020

Stating that now is a tough time to be planning events would be a wild understatement. In a survey of more than a thousand mid-level and senior marketers taken last year, 41% listed live events as “ the most critical marketing channel ” for their business objectives. How can LinkedIn Events help you connect with them?

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Jon Loomer

OCTOBER 30, 2023

The only placements that will apply to Reminders are Instagram feed, Instagram profile feed, and Instagram Stories. ” Enter your Event Name and select both an event date and time. Reminders are for online or offline events. Reminders is an Instagram feature. This could be good for Black Friday sales.

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Visually SM

JANUARY 26, 2015

Here are five of the top B2B Instagram feeds and some tips on how big brands use the image-sharing service as part of their business to business marketing strategy. The post Top B2B Instagram Feeds You Should Follow Today appeared first on Visually Blog. Caption this: Here's IBMer @katrinpopo's #ViewFromMyDesk from #Russia.

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Visually SM

JANUARY 26, 2015

Here are five of the top B2B Instagram feeds and some tips on how big brands use the image-sharing service as part of their business to business marketing strategy. The post Top B2B Instagram Feeds You Should Follow Today appeared first on Visually Blog. Caption this: Here's IBMer @katrinpopo's #ViewFromMyDesk from #Russia.

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Jon Loomer

NOVEMBER 13, 2023

If you have a big event coming up, Reminders Ads are a great way to make sure that your raving fans don’t forget about it. It doesn’t matter what the event is — whether it’s online or offline. It could be a sale, going live on Instagram, or a physical event. How Might You Use Reminders Ads?

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Jon Loomer

FEBRUARY 3, 2017

For some marketers, Facebook’s constant tweaking of the News Feed algorithm — which determines what users see and don’t see in their feed — is a source of frustration. Whether it’s click bait or fake news, Facebook wants to limit how much of this content gets visibility in the news feed.

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Jon Loomer

FEBRUARY 22, 2024

You can create custom events based on button clicks when they click a button to your podcast, but then you again lose tracking. You can create an event for time spent , but that’s not exactly what you want. Now that YouTube allows you to connect your show’s RSS feed, you can embed a YouTube version of your podcast on your website.

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Jon Loomer

DECEMBER 7, 2023

Proper attribution is more important than you think… Your ability to properly feed attribution impacts your results and your ability to interpret results. You need to set up standard events and custom events to help define important actions. Did you set up events improperly? Is event matching poor?

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Sprout Social

OCTOBER 11, 2022

With fast-paced social feeds cycling from one event to the next, the internet can feel like the Wild West. Large-scale global events tend to generate a lot of social media comments and content that are ripe for questionable hot takes. Social and world events impact your presence and community.

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Forbes Social Media

MARCH 11, 2020

When the events happen, I show up with cameras to document (harvest) and when I send the content out in social media, I'm taking our content crops to market.

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Kikolani

SEPTEMBER 24, 2011

So, as a change of pace, here are some gems that have come about from the latest updates that are actually pretty cool from the news feed to the new Facebook Timeline Profile. The Best Facebook News Feed Setting. By far, of all things they have done to the news feed, I love this! Hide Updates by Third Party Applications.

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Webbiquity SMM

MARCH 7, 2019

The growing propensity of people to share life’s moments, particularly when doing something outside the ordinary routine, is why social media remains a great fit with live events. Here are three creative ways to harness the power of social media marketing to maximize the impact of your next event. Build Hype for your Event.

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Jon Loomer

MARCH 8, 2023

For the first test, I created a campaign that compared the results generated by three different ad sets, each optimized differently: Link Clicks Landing Page Views Quality Visitor Custom Event ( I wrote about how I created this event here ) The targeting for each was completely broad, using only countries (US, UK, Canada, and Australia).

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Webbiquity SMM

SEPTEMBER 13, 2010

promoting an event that is already past) or dead links, buttons that don’t work, or features that don’t function appears scruffy and uncared for. By following these tips for the proper care and feeding of your blog you’ll increase your odds of blogging success. Maintain your blog. A blog with obsolete (e.g.

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Ignite Social Media

JANUARY 27, 2021

It can be difficult to decide whether the event or situation warrants your brand going dark, but this is when having a plan in place can help. At Ignite, we have a team, from different disciplines, who proactively seek out dates or events that we should prepare for when it comes to going dark. Day or September 11th ). .

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Buffer Social

JUNE 30, 2016

The goal of Facebook’s News Feed is to show people the stories that are most relevant to them. Now, Facebook has announced one of their most significant News Feed shuffles. These changes are likely to mean that content posted by brands and publishers will show up less prominently in News Feeds.

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Hootsuite

JUNE 26, 2019

When it comes to social media event promotion, it’s important to make a plan. Often, organizers can spend a lot of money and energy on marketing before an event without much thought about what comes next. Often, organizers can spend a lot of money and energy on marketing before an event without much thought about what comes next.

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Hootsuite

APRIL 25, 2024

Streams Hootsuite Streams are (essentially) feeds that show content from connected accounts. Key features: Custom feeds. You can create personalized feeds tailored to your business needs. Event tracking. You can stay informed about upcoming events relevant to your industry. Hootsuite makes that easy. Price: Free!

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Bill Hartzer

FEBRUARY 27, 2024

This pivotal event served as the launching pad for its journey toward becoming a powerhouse in the realm of social media. Furthermore, Bluesky boasts an extensive library of over 40,000 custom feeds catering to an eclectic range of interests – from fan art aficionados to culinary enthusiasts – ensuring there’s something for everyone.

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Jon Loomer

MARCH 14, 2022

As mentioned above, there are times when Facebook optimizes for quality events. They’ll choose only the news feed placement, for example, assuming it is the most valuable placement. They’ll choose only the news feed placement, for example, assuming it is the most valuable placement. Every Placement is Different.

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Social Media Strategies Summit

MARCH 1, 2024

more engaging than longer videos, while 66% agree that short-form video is the most engaging of all in-feed social media content formats. Today, our social feeds are packed full of videos, which means they no longer have the same built-in “wow” factor. Consumers say they find this type of video content to be 2.5X

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Buffer Social

MARCH 30, 2017

In this post, I’d love to go through some of the less-known ways of customizing your Facebook News Feed to help you cut through the clutter, save time, and be more efficient. 4 Key Areas of Your Facebook News Feed to Customize (and How to Customize Them). Let’s jump right in. Left sidebar. Right column. Right sidebar.

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Jon Loomer

OCTOBER 10, 2022

Finally, you have to check at least Facebook Feed. Both Facebook and Instagram Feeds use a 4:5 aspect ratio. I’d keep everything else in feeds unchecked. If you’re curious, my “most engaged audience” is defined by people who performed a series of custom events on my website during the past seven days.

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Buffer Social

SEPTEMBER 11, 2023

These workflows start with a trigger, which is an event in an app that kicks off the workflow, and end with an action, which is an event that's completed automatically in a second app. " Design a workflow connecting two or more apps — for instance, you can set up a Zap where you connect your RSS Feed with Buffer.

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Jon Loomer

OCTOBER 13, 2021

Per Facebook: Choose the event you want to optimize for in your ad set. The pool of people changes depending on your optimization event. Videos may hang up in a person’s news feed more than others. Do you get people who complain about seeing your ads in their news feed? Create Facebook Pixel Events for Scroll Depth.

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Hootsuite

MARCH 27, 2024

Except, it will have a “sponsored” or”promoted” label in the viewer’s social media feed. With Meta boosted posts specifically, you can only choose placements in Instagram, Facebook mobile feed, and Facebook desktop feed. All you have to do is choose a few simple targeting options and add a budget. When should you use social ads?

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Webbiquity SMM

FEBRUARY 16, 2021

Moreover, 65% of people are visual learners, which means having a cohesive Instagram feed is a potentially powerful way to grab the attention of your target audience and spark interest in your business. Second, you can make short-lived Instagram Stories that create a sense of urgency without clogging the main feed up with content.

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Sprout Social

MARCH 16, 2017

One of the easiest ways to connect your friends, family or fans is through an event. And on Facebook, it’s simple to create an event , send invites and keep the conversation going. With all the noise on social, you need to make sure your Facebook event cover photo stands out and is memorable to invitees.

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Jon Loomer

JANUARY 22, 2024

It’s a weakness if you expect people who perform your optimization event to also perform other actions. Your performance goal is Conversions (number or value) and the conversion event is Purchases. But, which event should be the optimization event? But the algorithm doesn’t care about those other actions.

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Likeable

JANUARY 10, 2022

This news comes just a few months after the short-form video app launched TikTok TV in North America, a service that brings its algorithmically driven For You Page and Following Feeds to internet-connected TV platforms like Amazon Fire TV. Keep reading to find out a few ways to give your brand’s social content new life. On Television.

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Pam Moore

JUNE 23, 2019

Amazing events don't just happen, they are planned. These things all impact the success or failure of the event. ” The best events and presentations happen when there is a magical synergy between the speaker, the audience and the event organizers and purpose. How many times have they attended the event?

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Jon Loomer

JANUARY 19, 2022

That doesn’t mean you should abandon the pixel or targeting built off of pixel events. First, they are engaging for the user since they auto-play and can be watched directly from the news feed. In the news feed, an ad that links to an Instant Experience may look mostly like a typical link ad. People who have engaged.

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SocialFish

MARCH 14, 2011

Hybrid events, face-to-face experiences with a live streaming component for remote attendees, should be the norm. 12 Question To Consider About Hosting A Hybrid Event. Do we have a budget to broadcast the event to our members and potential members? Then you can brand the page with event information.

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Social Media Strategies Summit

SEPTEMBER 14, 2023

For example, they tether their content to specific events — a basketball game or Monday Night Football. Brainstorming is so important for calendar events and holidays,” she points out. The event leads meet with Mitchell to decide on their favorite ideas and whether they can create them in-house.

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