article thumbnail

10 Reasons Market Research is Critical to Social Media

Adam Cohen

Social media tactics touch many other parts of the organization too, but having Market research up front in the design and decision process will help make initiatives more effective. blog comments powered by Disqus Connect About Adam Adam is a partner at the digital agency Rosetta, leading the Social Media practice. What did I miss?

Research 265
article thumbnail

Here's Your Chance to Shine: Government 2.0 Expo and Showcase.

Social Media Strategery

and TechWeb, co-producers of the annual Web 2.0 Summit and Web 2.0 Expo events, are holding the Gov 2.0 Expo Showcase , a one day event featuring government projects that leverage the Web as a platform. The Committee is looking for the architects, managers, leaders and catalysts of real-life Government 2.0

Gov 2.0 98
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Social Media isn'ta Prerequisite for Open Government

Social Media Strategery

Development Social Media Social Media isn’t a Prerequisite for Open Government Fri, Feb 19, 2010 Government 2.0 Open Government/Government 2.0 is about more than wikis, open data , Twitter , Web 2.0, Make collaboration part of the assessment process. I’m one of the leads for our social media/Government 2.0

Gov 2.0 125
article thumbnail

Justifying Social Media to the Big Wigs

Social Media Strategery

Use social bookmarking to overhaul your media clipping process. This simple change in process has made their media clipping process that much more efficient – no more manual scanning of hundreds of websites, no more copying and pasting, no more formatting, and no more manual uploading. ″ del.icio.us

Gov 2.0 56
article thumbnail

Why Social Media Is Like Getting Stoned

Techipedia: Tamar Weinberg

Also, part of this process is developing an acute self-awareness of your strengths and weaknesses as a marketer (and as a person). Digg Diigo Disqus Dopplr Facebook Fetch Flickr FriendFeed gdgt Google Reader Identi.ca Be genuine. In my experience, I’ve found that I’m quite successful at making people laugh via social media.

article thumbnail

Booz Allen Panel Discusses Enterprise 2.0

Social Media Strategery

Development Social Media Booz Allen Panel Discusses Enterprise 2.0 Mon, Nov 17, 2008 Enterprise 2.0 My employer, Booz Allen Hamilton , recently held an Enterprise 2.0 event where a panel of speakers, both internal and external, came together to discuss the implications of Enterprise 2.0 The Enterprise 2.0

Gov 2.0 50
article thumbnail

Is Social Media Worth it for You?

Techipedia: Tamar Weinberg

Whatever you can do to minimize the time you spend learning social media, and making your processes more efficient is worth it. Digg Diigo Disqus Dopplr Facebook Fetch Flickr FriendFeed gdgt Google Reader Identi.ca The good thing about social media is that the opportunity cost tends to mostly be time.