Keyhole.co

MAY 2, 2024

You’ll be missing out on valuable data that could be helpful in building your business without social media listening. However, social listening is not all about mentioning your brand; it takes tracking of competing brands and trending content in your industry. Why is social listening important?

LinkedIn 52

LinkedIn Tools Sentiment Analysis 52

Sprout Social

MAY 15, 2024

Focus on these key tasks to create impactful social media reports: Benchmarking performance against competitors and industry standards to identify opportunities for improvement and differentiation. Segmenting data by channel, content type, campaign and audience demographics to uncover granular insights. It doesn’t stop there.

Social Media 112

Social Media Social Media Management Sentiment Collaboration 112

Sprout Social

JUNE 7, 2023

In this guide, you’ll learn how to build an exceptional brand experience with a step-by-step brand strategy framework that adapts to your customers’ needs, plus social listening examples that show how sentiment mining drives ongoing customer growth and retention. What is brand experience? Why does brand experience matter?

Brands 106

Brands Sentiment How To Analysis 106

The Realtime Report

NOVEMBER 3, 2023

Here are 6 of them: Personalized Customer Experience Business leaders can utilize machine learning algorithms to instantly analyze customer data and behavior. This ultimately leads to a much more impactful, data-driven approach to personalizing buyer experiences and marketing campaigns that amplify customer satisfaction and brand loyalty.

Startup 103

Startup Patterns Sentiment Analysis 103

Sprout Social

SEPTEMBER 11, 2023

NLP powers AI tools through topic clustering and sentiment analysis , enabling marketers to extract brand insights from social listening, reviews, surveys and other customer data for strategic decision-making. Plus, see examples of how brands use NLP to optimize their social data to improve audience engagement and customer experience.

Process 103

Process Sentiment Analysis Applications 103

Sprout Social

AUGUST 16, 2023

Add viral “meme stocks”—stocks that can become overvalued due to positive online sentiment—to the mix, and it became clear social media has real world implications and the potential to derail financial companies. Stop a crisis in its tracks with social listening Customer sentiment can change overnight.

Social Media 73

Social Media Banking Brands Sentiment 73

Sprout Social

JUNE 26, 2023

AI customer experience is the use of AI technologies like natural language processing (NLP), text analysis and sentiment analysis to delight customers wherever and however they interact with your brand. Predictive analysis can also be used to stem customer churn by identifying contributing factors based on voice of customer data.

Sentiment 98

Sentiment Analysis Patterns Price 98

Sprout Social

FEBRUARY 29, 2024

Machine learning (ML) Machine learning algorithms analyze data, identify patterns and make predictions based on their results. They power AI tools that enable businesses to gain valuable insights from disparate data to help decision-making. And semantic search helps provide a contextual understanding of a query input by a user.

Patterns 112

Patterns Sentiment Analysis Proposal 112

Keyhole.co

JUNE 30, 2021

Data is the new oil. Hardly anything defined Facebook success more than access to its users’ data and the capability to turn it into advertising dollars. Let’s explore how proper data use can help you boost sales through social media in this article. Five ways social media data can take your strategy to the next level.

Data 108

Data Social Media Strategy CPC 108

Hootsuite

APRIL 25, 2024

From Hootsuite’s Swiss army knife versatility to Talkwalker’s data-driven insights and Pocket’s simplicity, discover which content curation tool best aligns with your social strategy. Set up a Stream monitoring keywords related to you or your industry. Foster consumer engagement to drive loyalty and increase sales.

Curation 88

Curation Social Media Management Tools Social Media 88

Keyhole.co

FEBRUARY 20, 2024

Imagine gaining deep insights into your audience’s desires, tracking sentiments towards your brand, and outshining your competitors in the aesthetic world of Instagram. Discover loyal brand advocates Instagram is a hub for influencers, and social listening enables you to discover relevant influencers in your industry.

Instagram 52

Instagram Sentiment Reputation Hashtag 52

Sprout Social

JANUARY 10, 2024

Turning a negative situation into a positive outcome will help win their loyalty and maybe even earn your brand public praise on social media. Some industries attract more complaints than others. From lost baggage to canceled trips, travel industry companies often deal with a lot of customer complaints.

Reputation 98

Reputation System Brands Knowledge Base 98

Sprout Social

AUGUST 15, 2023

Fortunately, AI marketing techniques like sentiment analysis and machine learning (ML) enable marketers to overcome shrinking bandwidths and harness social listening for business intelligence. But how do these tools identify relevant information from the barrage of conflicting data online? Enter: named entity recognition (NER).

Brands 83

Brands Sentiment Analysis Marketing 83

Pixlee

SEPTEMBER 22, 2021

Social media data, if used the right way, can help your business succeed. In this article, you’ll learn the importance of social media data and how to use it to your advantage. So, you can get social data metrics like response rate, response time, click-through rate, reach, impressions, and engagement. Why did it happen?

Data 52

Data Social Media UGC Sentiment 52

Pixlee

SEPTEMBER 22, 2021

Social media data, if used the right way, can help your business succeed. In this article, you’ll learn the importance of social media data and how to use it to your advantage. So, you can get social data metrics like response rate, response time, click-through rate, reach, impressions, and engagement. Why did it happen?

Data 52

Data Social Media UGC Sentiment 52

Sprout Social

AUGUST 22, 2023

In doing so, they have leveled the playing field for brands of all sizes and industries. Continue reading to see how conversational analytics impacts your business by leaning into social data for rich insights and empowering business leaders to make strategic decisions. What is conversational analytics?

Analytics 83

Analytics Conversation Brands Sentiment 83

Keyhole.co

MARCH 1, 2023

Data is the new oil. Hardly anything defined Facebook’s success more than its access to user data and its capability to turn it into advertising dollars. With that in mind, let’s explore how proper data use can help you boost sales through social media. Relevancy: the data reviewed should be relevant to the issue at hand.

Data 52

Data Social Media Strategy CPC 52

Sprout Social

FEBRUARY 26, 2024

So this month we scoured the internet looking for brands across industries—from pet products to business software to car insurance—who shine when responding on social. Each of these brands deliver A+ customer care , which translates to increased awareness, brand loyalty, positive sentiment and revenue.

Report 62

Report Atlassian Brands Sentiment 62

Hootsuite

APRIL 26, 2023

Having accurate, insightful information gives you the chance to deliver the best products, write the best messages, and build engagement and customer loyalty. That’s why marketers regularly conduct market research, investigating industry trends, gathering feedback, and surveying focus groups to try and glean whatever information they can.

Research 123

Research Social Media HootSuite Marketing 123

Sprout Social

JANUARY 11, 2024

Recent Sprout Social Index ™ data highlights the high stakes of social customer service alone. Improve the customer experience to encourage long-term loyalty Making a positive impression on your customers is and will always be a top priority. This aligns with a customer experience strategy that results in long-term loyalty.

Software 80

Software Tools Knowledge Base Hubspot 80

Hootsuite

DECEMBER 12, 2023

Boost your sentiment Your brand sentiment is basically a “temperature check” of what people are saying about you online and what they think of you — or your company. By putting yourself out there and creating human-centered content around your expertise, you’ll provide a massive boost to that sentiment.

Social Media 111

Social Media Strategy HootSuite Sentiment 111

Keyhole.co

FEBRUARY 23, 2024

As a social media manager, it’s easy to lose sleep over knowing what data is truly important. We’ll provide you with the latest strategies and insights so you can make data-driven decisions that will lead to successful social media campaigns. Brand awareness: Track mentions, sentiment analysis , and reach. Let’s dive in.

Social Media Management 52

Social Media Management Social Media Strategy Metrics 52

Keyhole.co

FEBRUARY 8, 2024

Aim for above the industry average (typically 5–10%). This data will enable you to optimize your marketing budget and invest in partnerships with a strong return on investment. This is crucial for engendering long-term brand loyalty and support. This can reveal deeper insights beyond simple sentiment polarity.

Metrics 52

Metrics Influencer Sentiment ROI 52

Hootsuite

JULY 20, 2023

Bonus: Download a FREE bundle of social media tools designed specifically for the healthcare industry — including post ideas, a calendar template, a social policy template, and a social media strategy template. What is social media analytics in healthcare? Seems like some pretty good reasons to start looking at some numbers, no? @who

Analytics 83

Analytics Social Media HootSuite Metrics 83

Sprout Social

JUNE 27, 2023

Review analysis is the process of analyzing customer feedback from various sources such as social listening data, review forums, customer service data and surveys to get targeted brand insights. Competitor analysis tools , like Sprout, aggregate this data into ready-to-use reports for fast insights into your industry position.

Review 122

Review Brands How To Analysis 122

Keyhole.co

FEBRUARY 29, 2024

As a social media manager, it’s easy to lose sleep over knowing what data is truly important. We’ll provide you with the latest strategies and insights so you can make data-driven decisions that will lead to successful social media campaigns. Brand awareness: Track mentions, sentiment analysis , and reach. Let’s dive in.

Social Media Management 52

Social Media Management Social Media Strategy Metrics 52

Hootsuite

SEPTEMBER 14, 2023

The goal, overall, is to build both the engagement rate and your customer loyalty. (No Community manager job description Obviously, a community manager’s job description can vary wildly, depending on the industry and company size. No pressure.) Are you paid enough?

Communities 95

Communities Social Media Management HootSuite Skills 95

Keyhole.co

OCTOBER 21, 2023

Using social media monitoring tools, you can record the mentions, conversations, reviews, and sentiments that might affect the success of your brand. Industry trends Markets change quickly as a result of new trends. It is a flexible toolset that can empower people and organizations in a variety of positions and industries: 1.

Social Media 52

Social Media Sentiment Reputation Analysis 52

Keyhole.co

NOVEMBER 17, 2023

SoFi- Turning negative sentiment into positive advocacy SoFi is a fintech company that provides a range of personal finance services including student loan refinancing. Even though this sentiment wasn’t targeted at the company directly, SoFi saw the chance to create a new narrative and demystify these seemingly complex topics.

Examples 59

Examples Brands Sentiment Reputation 59

Sprout Social

JANUARY 3, 2023

It’s a tool for customer service and nurturing loyalty. To stretch social media’s impact in your organization, set up a continuous feedback loop to collect and analyze data from your customers and stakeholders. Your social media data is also a tool for customer support teams to learn how customers think.

Collaboration 116

Collaboration Social Media Team Sentiment 116

Hootsuite

AUGUST 24, 2021

Instead of assuming that you’re doing everything right, turn to the data — that means knowing your CSAT score. So a CSAT score is a customer service metric that reflects customer sentiment, experience and contentment with your brand. A good CSAT score varies by industry. That way, you’ll have data driving new business decisions.

SMS 110

SMS Survey HootSuite Sentiment 110

Hootsuite

JUNE 29, 2023

You don’t necessarily have to sit back and accept public sentiment. Streams display posts along with public comments and reactions, helping you effortlessly keep up with important conversations happening in your industry. Track your social sentiment Okay, so you know people are talking about you. The good news?

Reputation 106

Reputation Strategy Brands HootSuite 106

Sprout Social

NOVEMBER 2, 2023

Every business and industry has its unique customer journey maps, but the fundamentals remain the same. Recently, our social team talked about using social media for the customer journey in the auto industry. Use prospecting tools, content management systems (CMS) and behavior analytics tools to gather data.

Examples 97

Examples Template Templates How To 97

Sprout Social

DECEMBER 29, 2022

Maintaining customer loyalty. Social media is a great way to build and maintain loyalty. The key to online brand reputation management is to be proactive on social by building your brand and monitoring sentiment. Social listening taps into online conservations centered around your brand or industry. Social listening.

Reputation 88

Reputation Sentiment Loyalty Nielsen 88

Hootsuite

DECEMBER 9, 2020

Download the full Social Trends report to get an in-depth analysis of the data you need to inform your social strategy in 2021. And transactions alone don’t create memorable brands , boost loyalty, or drive long-term growth. Are you integrating social data into the rest of your business? Get the full report now!

Questions 142

Questions Social Media Strategy Survey 142

Hootsuite

SEPTEMBER 21, 2023

Clear data. Vanity metrics in advertising The online advertising industry is built on the back of impressions. Vanity metrics in brand management While they can be really important and helpful, metrics like social media reach and sentiment scores can also be misleading out of context. Actionable insights to help you grow faster.

Metrics 107

Metrics Examples Marketing HootSuite 107

agora pulse

NOVEMBER 10, 2020

With the right social media analytics tools, you can collect and evaluate meaningful data and help your company or clients make smarter decisions. Social media analytics relies on data to: Identify patterns. Although all social media platforms provide native data, their analytical and reporting capabilities tend to be limited.

Analytics 179

Analytics Social Media Tools Price 179