Pam Moore

JULY 25, 2017

One of the keys to success in content marketing is creating evergreen content that has a life span longer than a day or a couple weeks. If you are like most marketers and business leaders you have likely spent a lot of time on creating content to date. You create content for a campaign, marketing program or Facebook ad test run.

Content 167

Content ROI Template Templates 167

Pam Moore

JULY 9, 2018

Content marketing is becoming more challenging even for the most experienced marketers. Gone are the days of simply needing to know how to write textual content for a white paper, marketing collateral or direct mail flyer. I think often times marketers over complicate what should be simple. Don't give up quite yet.

Content 163

Content Training Marketing Industry 163

Pam Moore

DECEMBER 14, 2017

If yes, I have some tips for you to help you get your content marketing in tip top shape before the new year! One of the keys to success in content marketing is creating evergreen content that has a life span longer than a day or a couple weeks. You create content for a campaign, marketing program or Facebook ad test run.

Organization 165

Organization Content ROI Marketing 165

Sprout Social

NOVEMBER 23, 2022

Tip 4: Curate content and create copy. Tip 6: Onboard and train employees. There’s a reason 68% of marketers say their company has an advocacy strategy. Employee posts are the digital equivalent to word-of-mouth marketing. Providing training and onboarding employees into the program. Tip 3: Sort your stakeholders.

LinkedIn 113

LinkedIn Tips Curation Training 113

Pam Moore

JULY 26, 2017

Running your business, as well the marketing and content strategies that support your goals also require a framework and architecture. I know what you are thinking… “Pam this is just mumbo jumbo marketing talk… I don't need a content architecture like you do, as you are a geek and you love these things.”

Content 162

Content How To Marketing Case Study 162

Pam Moore

AUGUST 11, 2018

In 2018 there is even more pressure on marketers and business leaders in businesses of every size to continuously create content to drive conversation, engagement and sales. I also hosted a live webinar training which you can get instant access to the replay. How to Subscribe to Social Zoom Factor Podcast . Soundcloud.

Industry 132

Industry Real Estate Content Insurance 132

Sprout Social

OCTOBER 11, 2022

Advocacy programs help social marketers extend their brand’s reach beyond their bandwidth—without additional paid spend. More than two-thirds (68%) of marketers report their organization already has an advocacy program. As one marketer said, “You need a lot of content to support a program. sproutsocial. TikTok for Business ??

Strategy 131

Strategy Content Curation Press Release 131

Bill Hartzer

OCTOBER 10, 2023

The goal is to empower all brands to curate the most fitting advertising environments for their target audiences. Our collaboration with Meta in developing this independent, AI-powered solution for Reels underscores our commitment in evolving the responsible marketing landscape.”

Instagram 165

Instagram Brands Collaboration Facebook 165

Pam Moore

MARCH 19, 2020

?. What are the biggest digital marketing and branding trends shaping the year ahead? How will marketers approach increasing brand awareness, attracting new customers and growing revenue in an always on digital world where the only guarantee is change? However, the good news is marketers are getting smarter!

Trends 78

Trends Video Marketing Influencer 78

Pam Moore

JANUARY 19, 2020

What are the biggest digital marketing and branding trends shaping the year ahead? How will marketers approach increasing brand awareness, attracting new customers and growing revenue in an always on digital world where the only guarantee is change? However, the good news is marketers are getting smarter!

Trends 78

Trends Brands Marketing Influencer 78

Oktopost

SEPTEMBER 15, 2020

The premise behind B2B Marketing Now , Oktopost ’s original podcast channel, could not be more simple: bring together the best of the best of the B2B marketing space, and episode-by-episode, share their experiences navigating the modern day marketing function. The 3 Most Amazing Podcast Episodes.

B2B 62

B2B Marketing Training Skills 62

Twenty4 Social

SEPTEMBER 3, 2020

Affiliate Marketing Success: 4 Tips for Affiliate Niche Marketing Affiliate marketing can be a great way to start making money online. However, if you want to be… Affiliate Marketing Success: 4 Tips for Affiliate Niche Marketing Affiliate marketing can be a great way to start making money online.

Affiliate marketing 75

Affiliate marketing Tips Marketing Startup 75

Pam Moore

MAY 18, 2020

Are you sick and tired of spinning your social wheels in the content marketing engine feeling as if you are creating, creating, creating loads and mounds of content yet getting nowhere? Maybe you are falling to some lazy content marketing tactics without even knowing it? 8 Bad habits that stop content marketing ROI in it's tracks.

ROI 78

ROI Content Template Templates 78

Pam Moore

SEPTEMBER 8, 2017

The sad thing is nobody in the conference room has the guts to state the obvious… that there is no budget, time, or resources to implement the new random act of marketing or social media with any level of success. “ 15 Reasons Random Acts of Marketing (RAMs) Do NOT Work!: RAMMIES: . Not integrated.

Social Media 166

Social Media Marketing ROI Metrics 166

Pam Moore

JULY 13, 2017

Twitter is one of the most powerful social networks to help business and marketing leaders increase brand awareness, establish thought leadership, ignite personal brands and nurture relationships that bring great benefit in both business and life. Social Profit Factor Training Academy and Marketing Nutz Can Help! . SoundCloud.

Strategy 165

Strategy Twitter How To Training 165

Sherrilynne Starkie

DECEMBER 31, 2014

According to the report’s authors Rebecca Lieb , Jessica Groopman and Susan Etlinger, having a content culture takes the concepts of a content marketing to a whole new level. It means extending publishing beyond the marketing department to include employees across the organization. Related posts: Writing tricks for content marketers.

Content 282

Content Committee How To Curation 282

SocMed Sean

AUGUST 12, 2018

With a background in online marketing, Jade has always had a love for the written word. As someone trained in technology and the law, but who works in digital marketing, I completely concur with her thoughts below. Whether we realize it or not, we spend time each day engaging in activities that could be defined as marketing.

Course 113

Course Skills Marketing Training 113

Likeable

JULY 1, 2020

Here are some innovative, trailblazing marketers who continue to inspire us with the work they’re doing for their companies and for the world. When it comes to the brand’s marketing, Smalls-Worthington says their approach is “multi-touch.” Prior to that, she led social marketing at both MGM Resorts and Yahoo! Cristina Jones.

Industry 134

Industry Marketing Insurance Yahoo 134

Convince & Convert

DECEMBER 6, 2023

This curated list of top tools by Attrock can help you choose the one that best suits your business requirements. 76% of Marketers Say Their Brands Provide Social Media Customer Service According to a 2023 Hubspot report, 76% of social media marketers revealed their companies offer social media customer support.

Social Media 142

Social Media Hubspot Statistics Survey 142

SocMed Sean

AUGUST 12, 2018

With a background in online marketing, Jade has always had a love for the written word. As someone trained in technology and the law, but who works in digital marketing, I completely concur with her thoughts below. Whether we realize it or not, we spend time each day engaging in activities that could be defined as marketing.

Course 100

Course Skills Marketing Training 100

Pam Moore

SEPTEMBER 6, 2017

Random acts of marketing? Random acts of Snaps, stories, quotes, tweets and visual marketing? . If you answer yes to this question and are ready to take your social media marketing to the next level of success, then join us on a free live training webinar September 7th at 2 pm ET. Random acts of Facebook? Time: 2pm et .

Social Media 162

Social Media Strategy How To Training 162

Social Media Strategies Summit

DECEMBER 7, 2023

As a higher education marketer, you’ve probably heard about the so-called “enrollment cliff” and its potential impact on the higher ed landscape. One of the best people to answer this is Dr. Carrie Phillips , the Chief Communications and Marketing Officer of the University of Arkansas at Little Rock. What Is the Enrollment Cliff?

Social Media Management 147

Social Media Management Social Media Education Collaboration 147

Oktopost

FEBRUARY 19, 2024

Last year, the return of office culture, recession fears, and AI’s rise transformed B2B marketing. Oktopost Pro-tip for Increased Engagement in Your Employee Advocacy Program Education and employee advocacy training can help bridge the knowledge gap and make your employees more eager to join your employee advocacy program.

Trends 69

Trends B2B LinkedIn Training 69

Pam Moore

JANUARY 23, 2019

If you are new to content marketing, digital marketing or social media you may have heard the term “evergreen marketing” by the experts and not been certain what it is or why you need it. So what is evergreen content marketing and how can it help you achieve your business and marketing goals?

Content 60

Content How To Marketing Analysis 60

Pam Moore

DECEMBER 2, 2018

If yes, I have some tips for you to help you get your content marketing in tip top shape before the new year! One of the keys to success in content marketing is creating evergreen content that has a life span longer than a day or a couple weeks. You create content for a campaign, marketing program or Facebook ad test run.

Content 60

Content Template Templates ROI 60

Pam Moore

AUGUST 11, 2018

In 2018 there is even more pressure on marketers and business leaders in businesses of every size to continuously create content to drive conversation, engagement and sales. I also hosted a live webinar training which you can get instant access to the replay. How to Subscribe to Social Zoom Factor Podcast . Soundcloud.

Industry 60

Industry Real Estate Content Insurance 60

Pam Moore

DECEMBER 2, 2018

If yes, I have some tips for you to help you get your content marketing in tip top shape before the new year! One of the keys to success in content marketing is creating evergreen content that has a life span longer than a day or a couple weeks. You create content for a campaign, marketing program or Facebook ad test run.

Content 60

Content Template Templates ROI 60

Pam Moore

JULY 12, 2019

Content marketing ROI. Every marketer is talking about it. Most marketers know how to throw content marketing up on an Instagram or Facebook virtual wall. ” Or “what was the ROI on your last content marketing campaign? ” Or “what was the ROI on your last content marketing campaign?”

ROI 60

ROI Content Marketing Template 60

Pam Moore

APRIL 11, 2018

In 2018 there is even more pressure on marketers and business leaders in businesses of every size to continuously create content to drive conversation, engagement and sales. I'm hosting a live webinar training that will help you have a never ending supply of content ideas even for the most unsexy and boring industries!

Industry 152

Industry Real Estate Insurance Content 152

Sprout Social

FEBRUARY 7, 2023

The employee advocacy statistics your boss needs to see According to The Sprout Social Index™ , more than two-thirds (68%) of marketers report their organization already has an advocacy program. And your internal team can curate the articles directly in Sprout. From Sprout’s platform, you can draft and send custom internal newsletters.

Buy 93

Buy Curation Statistics Survey 93

Sprout Social

MAY 23, 2023

Rather than replace social media pros, the adoption of AI in marketing has the potential to make human creativity and strategic thinking more important. And social media marketers have always had to evolve how they work. You need to make sure what’s happening on your social channels is human-fed and human-curated.

Team 134

Team Social Media Management Skills Trends 134

Hootsuite

MAY 3, 2022

Whether you’re a one-person shop or you have a full marketing team, keeping up with your brand’s content creation needs is always a challenge. From social content to emails to blog posts to sales pages, digital marketing just requires So. Train your AI. Edit and polish (and train some more). Social media marketers.

Social Media Management 96

Social Media Management Tools Social Media Content 96

Myrland Marketing

SEPTEMBER 30, 2020

I know this because I’ve worked with lawyers since 1997, first in-house as a director of marketing and then out on my own since 2002. Sometimes that means that you’re also a curator of content. Would More Focused, Sequential Training In A Private Monthly Online VIP Community He Helpful To You or Your Lawyers?

Training 69

Training Curation Hosting LinkedIn 69

Social Media Strategies Summit

NOVEMBER 2, 2023

Do you have the time to train someone else to perform the job? In a way, this is good news because marketers can automate some social media management-related tasks or at least leverage automation to get tasks done quicker. Whatever the case, those attitudes contribute to burnout.

Social Media Management 162

Social Media Management Social Media HootSuite Skills 162

Sprout Social

JANUARY 9, 2024

What is social media personalization and why are marketers prioritizing it? The right infrastructure Personalized marketing is only as successful as the processes and tech that support it. But customer data platforms are only effective if your team has the training to use them, and if they “talk” to the other tools in your tech stack.

Social Media 124

Social Media Sentiment Data Team 124

Rebekah Radice

JULY 14, 2017

I’ve officially launched my new online course, “ The Smart Guide to Marketing Your Business on Social Media.” Throughout this course, you’re introduced to the building blocks of a solid foundation in social media marketing. The Smart Guide to Marketing Your Business on Social Media. Want to learn more?

Social Media 99

Social Media Marketing Course Social Networking 99

Proactive Report

NOVEMBER 3, 2022

The growth of the internet and social media led to a growing need to nurture and curate one’s digital reputation, with search results as a core part of that reputation. The difference between PR and Marketing. As you can see, Marketing and Sales go hand in hand, while PR is a different kettle of fish. PR comes first.

Reputation 98

Reputation Campaign Energy Curation 98