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The pros and cons of social media

Sprout Social

Ah social media. As social media platforms have changed over the years (RIP, Vine), so too have the pros and cons of social media. Not so long ago, brands and executives were still wondering whether they should be on social media at all. Why social media is good. It’s corn. ??

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How to build brand loyalty that lasts

Sprout Social

Brand loyalty will build ambassadors and help you retain customers long term. This might seem like a tall order, but you can break this down into attainable tactics and goals that can become part of your social media marketing strategy. What is brand loyalty and why is it important? Provide stellar customer service.

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The Ultimate List of Social Media Definitions You Need to Know

Hootsuite

Social media is a constantly evolving field. It can be difficult to keep up with all the new social media definitions that seem to emerge almost every month. That’s why we’ve created this comprehensive glossary of social media terms. Bookmark this page! AMA (Ask Me Anything). Artificial Intelligence (AI).

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10 Ideas for Holiday Campaigns on Social Media

Likeable

People love to tell their stories and share their opinions on social media. On social, share the cause, utilize crowdsourced, in-network fundraising features , show how you’re supporting, and offer ways for your fans to get involved as well. Encourage Sharing and Engagement. Launch a Holiday-Themed Video or Video Series.

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How to Land and Keep Clients in the Social Media Business

Socialmedia.biz

With 27% of the total internet time being spent on social networking platforms, it comes as no surprise that small, medium and large businesses are investing time in improving their online presence for brand positioning, data crowdsourcing, lead generation and customer relationship building opportunities.

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How To Use Facebook For Marketing

Mindjumpers

Use for instance Facebook to crowdsource your next product idea. Build loyalty and deepen relationships – When people like your Page, you have the opportunity to create personalized experiences and to drive engagement and loyalty over time.

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Pinterest Breaks Through to the Top 50 Websites!

The Social Media Incubator

million visitors while breaking through to join the top 49 in ranks this past September, continuing on in this online social media marketing frenzy. According to Maxymiser.com , Pinterest has a higher referral traffic than Twitter, although number one in the ranks is the very well known social media company , Facebook.

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