Buzz Marketing for Technology

JANUARY 11, 2011

They spend all of the effort to get the page perfect and have it be in compliance with their corporate guidelines but they have no real plans for how they are going to grow their base of Fans with rich engaging content. It occurs to me my definition of content often differs from their definition of content.

Feed 264

Feed Feedly News SEO 264

Hootsuite

MAY 1, 2023

Bonus: Get a free, customizable social media policy template to quickly and easily create guidelines for your company and employees. Protect your brand reputation A clear set of social media policies and guidelines for employees defines your brand voice. What is social media governance? This protects your brand in a couple of ways.

Social Media 104

Social Media Guidelines HootSuite Policies 104

Convince & Convert

FEBRUARY 21, 2024

If you have not already given them guidelines or training, now is the time. Your innovation, marketing, sales, and legal teams should be represented, as well as someone from leadership. Do you have company guidelines for AI use? Poor Content Don’t let ChatGPT do your homework for you.

Training 152

Training Policies Team Guidelines 152

Later

JULY 8, 2020

Stock assets can help elevate your content strategy while saving you time and money. Table of Contents. Stock media is more useful to brands than ever before — and we’re not just talking about posting a generic landscape shot to your feeds. Are you looking to learn how to use stock on social media?

Feed 103

Feed Feedly How To Instagram 103

Hootsuite

APRIL 17, 2024

The Threads app algorithm is a proprietary formula that determines what posts get prioritized in each user’s “For You” feed. On Threads, content is presented to users via two different tabs: the For You tab and the Following tab. The For You tab, though, offers a mix of content from your friends as well as recommended users.

HootSuite 82

HootSuite Feed Feedly Instagram 82

Mindjumpers

APRIL 11, 2014

Creating relevant and valuable content acts as a doorway that will initiate conversation and keep your target group interested. We have listed 5 of our top tools that can help you organize, plan and manage your content production to the last detail: 1. Build a content bank. Not even content creators. Measure to readjust.

Products 229

Products Tips Banking Content 229

Ignite Social Media

OCTOBER 24, 2018

While a lot of brands are already beginning to consider dos and don’ts for their holiday content , it’s important to make sure you don’t get caught up in future content so much that you forget to respond to audience needs now. Oreo’s Instagram feed is one I’ve admired over the years. DAISY BRAND.

Content 126

Content Guidelines Feed Feedly 126

Hootsuite

MAY 13, 2020

important; } blockquote.tiktok-embed:before { content: none !important; important; } blockquote.tiktok-embed:after { content: none !important; Considering influencer marketing ? Even if you aren’t, it would be a mistake to ignore influencer marketing trends. There’s a reason the influencer marketing industry is booming.

Influencer 145

Influencer Trends Marketing Guidelines 145

Sprout Social

OCTOBER 5, 2020

What the NBA gets right that so many other leagues fail to understand is they know how powerful player-generated content is in sustaining fan interest. When it comes to fueling awareness and keeping fans engaged, sometimes the best content strategy a brand can take is to let others create the content for you.

Content 115

Content UGC Sports YouTube 115

Ignite Social Media

FEBRUARY 16, 2017

In a perfect world, we’d create beautiful, engaging, social-first content for all our brands’ social channels. Here are a few tips to make digital marketing assets shine on social media. This is social, so you only have a few seconds to capture your audience’s attention before they keep scrolling through their feed. Just say hi!

Social Media 158

Social Media Tips Marketing Guidelines 158

Buffer Social

AUGUST 21, 2023

Instagram creators can monetize their content with Subscriptions. We’ve covered how to monetize your YouTube content before, but Shorts has a different model for creators. This model also means that music usage doesn’t affect creators' ability to monetize their content.

YouTube 74

YouTube Module Adsense Guidelines 74

Hootsuite

MAY 6, 2020

With more than 145 million active daily users , Twitter should be a part of your marketing strategy. We’ve got everything you need to create and implement a highly effective Twitter marketing strategy that gets results. How to create a Twitter marketing strategy. Create guidelines. Make a content calendar.

Twitter 145

Twitter HootSuite Marketing Hashtag 145

Mindjumpers

NOVEMBER 17, 2014

Last week Facebook stated that they once again intend to reduce organic reach by making changes to the news feed algorithm. This development, together with the recent statement from Facebook, underlines the importance for content amplification and increases the demand as marketers seek to compensate for the drop in organic reach.

Advertising 230

Advertising Facebook How To Guidelines 230

Hootsuite

AUGUST 10, 2021

Influencer marketing—also known as branded content or working with creators—is a surefire way to expand the reach of your brand on social media. Bonus: Get the influencer marketing strategy template to easily plan your next campaign and choose the best social media influencer to work with. What is influencer marketing?

Influencer 145

Influencer Social Media Marketing How To 145

Hootsuite

SEPTEMBER 22, 2021

Your posts, comments or activities may suddenly be hidden or obscured; you may stop showing up in searches, or see a drop in engagement because no one (including your followers) can see your content in their feeds. Beyond its Community Guidelines, the violation of which can get you banned, the platform also has Content Recommendations.

Social Media 144

Social Media Guidelines Hashtag Policies 144

Hootsuite

OCTOBER 11, 2022

An Instagram shadowban is an unofficial ban that restricts an account’s visibility (in users’ feeds, Stories, Explore pages etc.), It can happen when an account posts sensitive content or enters a gray area of the platform’s Community Guidelines. Don’t violate the community guidelines. negatively affecting reach.

Instagram 117

Instagram Guidelines Hashtag HootSuite 117

Oktopost

SEPTEMBER 30, 2020

Law practice and social media marketing are an odd marriage, and it’s not always an easy fit on either side. For marketers, the thought of dealing with the regulatory hurdles and mandatory legalese sounds like a nightmare. That means that many markets are potentially wide open for practices to stand out and get noticed.

Social Media 125

Social Media Guidelines Advertising Consultant 125

Hootsuite

JANUARY 23, 2020

A social media content calendar is like the Marie Kondo of your entire social media strategy. Whether it’s a simple grid with a few links, or a bespoke dashboard that can plan out dozens of feeds, your calendar can be as simple or complex as your brand needs it to be. We’ll also list our favorite social media content calendar apps.

Template 145

Template Templates Social Media Content 145

Keyhole.co

SEPTEMBER 8, 2020

And now with social media playing such a huge role in our everyday lives, you can now see these icons virtually anywhere – from marketing material to business cards. This post gives you an in-depth look at how social media icons can help with your branding and marketing efforts, how you can legally use them, and more.

Social Media 59

Social Media Guidelines Marketing Instagram 59

agora pulse

OCTOBER 30, 2020

Is your Pinterest marketing strategy struggling hard to get anywhere? While Pinterest is a social networking site, the way it functions on a marketing level is very similar to Google. Read on to find out how Pinterest and Google are connected, and how you can use SEO strategies to boost your Pinterest marketing.

Marketing 119

Marketing Hashtag SEO CPC 119

Keyhole.co

NOVEMBER 22, 2023

Today, social media has become an integral part of our lives, and Facebook stays dominant in the marketing landscape. This article will equip marketers with the knowledge and skills necessary to leverage this powerful platform for successful marketing campaigns. Why Facebook Marketing?

Brands 52

Brands Facebook Marketing Advertising 52

Keyhole.co

MARCH 27, 2024

Despite the ephemeral nature of its content (or maybe because of it), Stories is one of the most popular features on the platform. Statistics show that over 500 million Instagram users watch Stories daily, which explains why 96% of marketers plan to include Stories in their marketing strategy. What Is Instagram story?

Instagram 52

Instagram How To Curation Remix 52

Hootsuite

DECEMBER 4, 2019

It can be challenging to find fresh social media content ideas when you have to post something every day on multiple platforms. But fresh, quality content that attracts users’ attention and keeps them informed is important. With this cheatsheet of solid content ideas for each of the major social platforms, you’ll be ahead of the curve.

Examples 145

Examples Social Media Brands Content 145

Keyhole.co

JANUARY 22, 2024

They keep everyone in your marketing team on the same page and every activity on social networks on the brand. Whenever your posts pop up in feeds, your fans can recognize you instantly without even looking at your username. Efficient planning Laying down social media style guidelines helps your team plan content ahead of time.

Social Media 52

Social Media Guidelines How To Hashtag 52

Mindjumpers

MARCH 25, 2013

This blog post provides you with some quick guidelines on what to remember when having a Facebook page. Crystal clear content. Relevant content is a key factor to make your brand interesting. Your content should revolve about topics in the same field. Create a content calendar. 3 Ways To Great Social Content.

Guidelines 206

Guidelines How To Facebook Banking 206

Hootsuite

JULY 6, 2022

Their content will also no longer appear in the hashtags section of the app, either. The closest thing we’ll get to a statement on shadowbans comes from TikTok’s own site : “We will temporarily or permanently ban accounts and/or users that are involved in severe or repeated on-platform violations [of our Community Guidelines].”.

Guidelines 129

Guidelines HootSuite Communities Analytics 129

Keyhole.co

SEPTEMBER 8, 2020

And now with social media playing such a huge role in our everyday lives, you can now see these icons virtually anywhere – from marketing material to business cards. This post gives you an in-depth look at how social media icons can help with your branding and marketing efforts, how you can legally use them, and more.

Social Media 52

Social Media Guidelines Marketing Instagram 52

Sprout Social

JULY 19, 2022

That’s the question frustrating social media marketers today. Hashtags are an essential asset in your digital marketing toolbox. According to 72% of our LinkedIn community , hashtagging impacts the overall performance of social media content. To hashtag or not to hashtag? The short answer: Yes, definitely use hashtags.

Hashtag 122

Hashtag How To Guidelines Telecommunications 122

agora pulse

FEBRUARY 2, 2021

Instagram Stats Marketers Need to Know in 2021. Want to know why Instagram is so significant for marketers? So, if your target market is in the 50-64 category, you might choose to utilize Facebook, which is more popular with this age group. Further research shows the type of posts Instagram users like to see in their feed.

Instagram 144

Instagram Strategy Guidelines How To 144

Social Media Strategies Summit

NOVEMBER 12, 2020

Here are some effective strategies to use social media for small business marketing to stand out in the local market. It’s better to choose the platform your customers use rather than spreading your marketing resources too thin. Develop a Simple Content Calendar. Choose the Right Platforms. Source: Disney Parks.

Small Business 231

Small Business Social Media Strategy Flipboard 231

Sprout Social

NOVEMBER 29, 2023

Automation is a close friend of any social media marketing strategy—Instagram included. Let’s talk about legalities—or at least, what abides by Instagram’s Community Guidelines —so your account doesn’t get penalized. Access features that help you publish content, engage with your audience, view analytics and more.

Instagram 115

Instagram Tools Strategy Hashtag 115

Hootsuite

NOVEMBER 16, 2022

Crafting the perfect cover for your Reel is essential to drawing in viewers and keeping them engaged with your content. Let’s explore how to change your Instagram Reel covers, some templates to get you started, and how to make sure your covers look great on your feed. Tap on Done twice and review the Reel on your Instagram feed.

Template 111

Template Templates Instagram How To 111

Later

SEPTEMBER 18, 2020

If you’re struggling to come up with new and fresh social media content ideas, don’t panic — there are a number of ways you can refresh your posts. In this blog post, we’re sharing 25 social media content ideas to help level up your strategy. 25 Social Media Content Ideas to Level Up Your Strategy. Let’s get started!

Social Media 97

Social Media Strategy Content UGC 97

Kikolani

SEPTEMBER 27, 2016

In 1996, Bill Gates declared that “ content is king ,” and, twenty years later, his words apply to marketing in ways he never anticipated. The success of content marketing makes sense. 55% of B2B marketers and 59% of B2C marketers plan on increasing their content marketing spending in 2016.

Tools 60

Tools Content Marketing ROI 60

Kikolani

SEPTEMBER 27, 2016

In 1996, Bill Gates declared that “ content is king ,” and, twenty years later, his words apply to marketing in ways he never anticipated. The success of content marketing makes sense. 55% of B2B marketers and 59% of B2C marketers plan on increasing their content marketing spending in 2016.

Tools 60

Tools Content Marketing ROI 60

Ignite Social Media

FEBRUARY 11, 2020

If you’re not sure where to start, spend some time examining existing color palettes and photo edits to see which colors are naturally reoccurring in your feed. Once you have your visual identity established, people will naturally start to gravitate towards your feed. Step Two: Choose Your Filters (Or Go au Naturale).

Instagram 194

Instagram Brands How To Remix 194

Hootsuite

FEBRUARY 24, 2021

What are the most common social media questions marketers get asked? We put the question to our LinkedIn community and based on the responses one thing is clear: There’s a lot of people out there who don’t know what social media marketers do. Questions marketers get asked often include: So do you just scroll around Facebook all day?

Questions 141

Questions Social Media HootSuite Marketing 141