Waxing UnLyrical

JUNE 21, 2012

When it comes to staying on top of social media, one of the big challenges we have is to find the social media tools that will help us achieve a happy medium between curating, listening, engaging and producing content. HootSuite. I’ve been a HootSuite fan for a long time. Post Planner.

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Hootsuite

DECEMBER 12, 2023

Whether you’re B2B or B2C, your customers want to engage with humans on social media. Build a (human) personal brand Being on social media benefits your company and also has big perks for you. It means they want stuff that’s human-first, real, funny, engaging, heartfelt… Content that conveys emotions. Sharing = caring.

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Social Media Strategy HootSuite Sentiment 111

Visually SM

OCTOBER 29, 2020

Why does every company need a social media strategy? However, if it’s engagement , tracking the number of comments may be the better thing to do. Source: Hootsuite. Why does every company need a social media strategy? Engagement. Here, you will see: What is a social media strategy?

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Hootsuite

MAY 1, 2023

Scheduling posts: At the optimal time and date for maximum engagement. Monitoring: Tracking performance and engagement once posts are live. View this post on Instagram A post shared by Hootsuite (@hootsuite) Craft perfect posts in seconds OwlyWriter AI instantly generates captions and content ideas for every social media network.

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Template Templates Social Media Tips 134

Hootsuite

JANUARY 31, 2024

Will it impact engagement? We can assume that the impressions on the first post equate to the number of people who saw the thread in their feed, whether or not they chose to expand and engage with the rest of it. Source After about a week, I checked the performance of this post in Hootsuite Analytics. Let’s find out.

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Hootsuite

MAY 15, 2023

Bonus: Get a free, customizable social media guidelines template to quickly and easily create recommendations for your company and employees. Franchise social media marketing is promoting your brand and engaging customers at both the corporate and local levels, while ensuring messaging and values remain consistent across all social profiles.

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Social Media HootSuite Guidelines Marketing 92

Social Media Strategies Summit

JANUARY 28, 2021

Engagement is equally essential, if not more so. While having a high list of followers will get your content in front of more people, having better engagement gets those people to convert. Here are some practical tips for crafting powerful Instagram captions to boost your engagement. Clarify Your Brand Voice.

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Instagram Engagement Brands How To 130

Hootsuite

MAY 29, 2020

As our blog from 2019 reported, employees of a company tend to have 10 times more followers than the company itself. And while only about 2% of employees reshare their company’s social posts, they are responsible for 20% of overall engagement. Even more people trust a company technical expert (65%).

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LinkedIn HootSuite Skills News 140

Hootsuite

JUNE 16, 2021

The Hootsuite social media team’s current strategy is to just post to the main feed 2 to 3 times each week, and to Stories 2 to 3 times a week. In fact, some studies have even found a drop in engagement if you’re posting more than that… so don’t get too post-happy. So, for Hootsuite’s social goals, 1 to 2 posts per day is just right.

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Hootsuite

NOVEMBER 28, 2022

In short, an engaged community leads to better sales outcomes. In fact, reviews are the third-most important factor when shoppers are contemplating an online purchase: Source: Hootsuite Digital 2022 report. Make sure to engage with or respond to all reviews, good or bad. Who do they engage with on social media?

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Hootsuite

FEBRUARY 24, 2023

Hootsuite does everything Social Studio does and more for a fraction of the cost. Plus, Hootsuite has a free Salesforce integration and many customer relationship management (CRM) tools to make your migration painless. Hootsuite offers all the most popular Salesforce Social Studio features and more. 1 Social Media Tool Create.

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Hootsuite

MAY 18, 2023

Bonus: Claim your pack of free animated Instagram Reels templates created by Hootsuite’s professional designers. hootsuite working from home in style #wfh #smm #socialmediamanager #corporatemillennial ♬ original sound – Hootsuite Why is short-form video so popular? What is short-form video? daily views globally Whoa.

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Video HootSuite How To UGC 112

Hootsuite

FEBRUARY 13, 2023

And then learn how you can use Hootsuite to measure results. It boosts engagement. People love anything that feels like a peek behind the scenes or insider access, so #TBT posts often see strong engagement. And while TBT shouldn’t be the only thing you post, it’s an excellent way to offer regular, engaging content.

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Brands HootSuite Hashtag Instagram 145

Hootsuite

APRIL 12, 2023

LinkedIn hashtag analytics is the process of tracking and analyzing the performance of hashtags on your LinkedIn posts, articles, company page, and profile. Bonus: Download a free guide that shows the 11 tactics Hootsuite’s social media team used to grow their LinkedIn audience from 0 to 278,000 followers. Try Hootsuite today.

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Hootsuite

SEPTEMBER 23, 2022

Great content can help you start inspiring conversations, build engaged communities, create buzz around your brand, and even directly influence sales. When done right, social writing directly influences engagement and conversions, and contributes to strategic business goals. Looking at you, Twitter meanies.). Write to the reader.

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Social Media Tools Tips HootSuite 145

Hootsuite

JANUARY 13, 2022

In this article, we’ll provide you with easy-to-do social media optimization techniques to help improve your brand’s visibility on social media, get more engagement for your posts, and get your audience telling you what they want. Connect and engage with your audience on a deeper level. Benefits of social media optimization.

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Social Media HootSuite Hashtag UGC 145

Hootsuite

MAY 20, 2021

More than 60% of all customer service engagements will be delivered via digital and self-serve channels (like social messaging, chat apps, and live chat) by 2023, according to Gartner. More than two-thirds of companies now compete primarily based on customer experience—up from 36% in 2010—according to Gartner.

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Social Media Strategy HootSuite FAQ 145

Hootsuite

MAY 31, 2023

Are you a Hootsuite user? Try OwlyWriter AI to get social media-optimized captions for any network directly in your Hootsuite dashboard. Try using prompts like: Create a three-month social media strategy for an organic snack company. The company is active on Twitter, Facebook, TikTok, and Instagram. ChatGPT: [Output.]

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agora pulse

JANUARY 9, 2019

Yet that’s exactly what Siemens Gamesa , a renewable energy supplier, had to do when the wind power business Siemens merged with the wind energy company Gamesa in 2017. Siemens Gamesa has successfully engaged in all three areas of the wind power business: onshore, offshore and service. Searching for The One During a Merger.

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Energy Company Social Media Management Analysis 114

Hootsuite

JUNE 28, 2023

You share an amazing Hootsuite blog article to your work Slack (hint!). It really can’t get easier: Shorten links on-the-fly inside Hootsuite Composer with our included Ow.ly Try out Hootsuite Streams to monitor brand mentions, hashtags, and keywords across multiple social platforms. Welcome to dark social. URL shortener.

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HootSuite URL Analytics Forums 120

Koka Sexton

JANUARY 19, 2017

I worked at the front desk of a software company. LinkedIn was the most rewarding, challenging and career accelerating company I had ever been a part of. I’ve taken a new role at Hootsuite as an Industry Principal for Social Selling. Hootsuite launched in December 2008 and I started using the platform on Jan.

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HootSuite Social Networking LinkedIn Curation 40

Hootsuite

FEBRUARY 2, 2022

You need a third-party tool (like Hootsuite) to schedule LinkedIn posts. But once you’ve connected LinkedIn to your Hootsuite account , it’s easy to schedule posts on a LinkedIn company page or profile with just a few clicks. The even better news is you can schedule LinkedIn posts using any Hootsuite plan.

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LinkedIn HootSuite How To Publishing 100

Hootsuite

JANUARY 22, 2020

Without an active presence, your company may be forgotten, lose customers to competition—or worse, look neglectful. There are tools that make tracking a lot easier (*cough* Hootsuite). In Hootsuite, you can set up streams to monitor all your social channels from one dashboard. It also makes it easier for you to engage later on.

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Social Media HootSuite Template Templates 145

Hootsuite

JANUARY 13, 2022

In this article, you’ll learn what user-generated content is, plus a few other things: understand the benefits of using UGC in your campaigns, see how big and small brands execute UGC, Get actionable tips to help transform your user-generated content into more engagement and conversions for your brand. What is user-generated content?

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Hootsuite

SEPTEMBER 21, 2023

A vanity metric is a social media metric that looks impressive at a glance but doesn’t necessarily indicate a company’s overall success in reaching its goals. In the words of the all-mighty Hootsuite glossary : A vanity metric is an analytics item that can be measured but is not a signifier of real return on investment. Trust us. )

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Metrics Examples Marketing HootSuite 107

Hootsuite

SEPTEMBER 6, 2023

If you can throw in a concrete, numerical achievement (for example, “I increased this brand’s Instagram follower count by 5%,” or “I doubled engagement rate on TikTok for this brand in three months”), even better. Hootsuite offers certifications in social marketing , DEI in social media , social selling and more. Time to brag!

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Social Media Management Questions Social Media HootSuite 102

Hootsuite

DECEMBER 7, 2022

Finally, apps like Hootsuite Streams can add even more power to your Twitter search arsenal. Using Engagement , you can get even more precise. from:hootsuite Searches tweets from the Hootsuite account. to:hootsuite Searches all tweets written in reply to the Hootsuite account. Engage in risky replies.

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Twitter HootSuite Airlines Mobile 115

Hootsuite

MARCH 15, 2021

You will know who to engage with. As well as addressing concerns, tracking mentions also allows you to engage with customers who are sharing positive experiences with your brand. …interact with the happy customers to build a loyal and engaged following. How to monitor Twitter mentions using Hootsuite.

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Twitter HootSuite Notification Analytics 145

Keyhole.co

DECEMBER 13, 2023

The tool helps brands understand their most successful posts, what people are engaging with, and how the competition is faring. Profile analytics : Use this alternative to Mention to understand your growth and engagement better, monitor competitors, and modify social media strategies accordingly.

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Hootsuite

MAY 21, 2020

This could from engaging a happy customer to shifting your brand positioning strategy. Search streams in the Hootsuite dashboard let you monitor conversations relevant to your business, your industry, and your products. Hootsuite Insights Powered by Brandwatch. Hootsuite Insights Powered by Brandwatch. Talkwalker.

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Hootsuite

MARCH 2, 2022

Those people are engaging with retail brands on social. Nearly a quarter ( 23% ) of social media users follow a brand or company they already purchase from. follow companies and brands they’re thinking of purchasing from. Source: Hootsuite Global State of Digital 2022. Engage with your audience. That’s more than 4.6

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Hootsuite

OCTOBER 11, 2022

Create a positive environment, be respectful in all communications (even DMs), don’t post inappropriate content or promote violence, and—especially important for companies—ensure you own the copyright (or have permission) for everything you post. Don’t worry: Hootsuite is an official Instagram partner.). Don’t act like a bot.

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Hootsuite

MAY 2, 2023

As a real estate agent, you have a few options to choose from including: Real Estate Agent Real Estate Developer Real Estate Company Real Estate Appraiser Real Estate Service Commercial Real Estate Agency Select the option which best represents your Page and business, whether you’re a solo agent or part of a team.

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Real Estate Facebook HootSuite How To 102

Hootsuite

MAY 17, 2022

Adding the second half to your funnel is what builds a loyal and engaged customer base, who are more likely to buy again and refer your products or services to friends. Engagement. Includes: Engagement, Loyalty, Referrals, Advocacy. Offer meaningful engagement with regular interactions. Brand advocacy. Includes: Action.

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Hootsuite

NOVEMBER 23, 2020

This could be a valuable blog post from a company in your field, expert advice from a relevant thought leader, or anything else that you think your audience will appreciate and enjoy. Keep an eye on the engagement levels for your curated posts. — Hootsuite (@hootsuite) September 23, 2020. What is curated content?

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Hootsuite

JANUARY 4, 2023

— Hootsuite (@hootsuite) December 8, 2022. Connecting with followers to build a community online, then working to keep that community active and healthy by responding to messages and creating ongoing opportunities for engagement. Source: Hootsuite’s Global State of Digital 2022 Report (October Update).

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Hootsuite

JULY 6, 2022

Bonus: Download a free pack of 8 eye-catching Instagram ad templates created by Hootsuite’s professional graphic designers. People feel much more connected to a brand that actively engages their community. To do this well, you’ll want to plan posts out in advance, using a scheduling tool like Hootsuite.

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