Ignite Social Media
APRIL 13, 2022
Once social media marketing came around, we began hearing phrases like “community-first” social media marketing. This is a similar approach to consumer-first, but community-first is important to consider when building out a social media strategy that’s meant to fuel brand growth and build long-term relationships with customers.
Social Media Strategies Summit
NOVEMBER 30, 2020
That’s how many people use Instagram daily. Typically, people on Instagram are engrossed in documenting and peacocking every aspect of their lives — and watching others do the same. There are already 25 million business profiles on Instagram. Instagram Shopping (also known as Insta Shopping) is helping to do just that.
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Sprout Social
MARCH 20, 2023
About a year after BentoBox invested in organic social media by hiring a social media manager, we shifted from a product-driven strategy to a community-driven one. Community is a vague word though. Now, let’s talk about what community means. What does it all mean? And is it really worth it? Scientists? Makeup aficionados?
Social Media Strategies Summit
APRIL 15, 2021
Build a strong brand and you will get yourself a strong community of loyal customers and brand advocates. Some might argue that a strong community is what makes a brand stronger and loyal customers are the best way to promote a brand. But what is a brand community and why do you need one? What is a Brand Community?
Social Media Strategies Summit
JANUARY 5, 2022
Instagram provides a huge opportunity for small businesses to reach new audiences and establish their brand online. An effective, well-planned Instagram strategy is needed to drive real results. This article will break down how to use Instagram for your small business in 2022 and beyond. Image via Instagram.
Convince & Convert
JULY 14, 2021
Instagram remains a mystery to most business owners I know. Those two are common questions business owners are asking when considering Instagram marketing. While the answer to the first question is complicated (and I’ll elaborate on it below), the answer to the second question is “Instagram marketing is almost always a good idea”.
Sprout Social
MARCH 25, 2024
If you’ve opened Instagram recently, you know Reels are big on the platform. The good news is you can add Instagram hashtags to Reels the same way you add hashtags to posts to boost visibility, reach and engagement. The short-form video format has quickly become a favorite of both brands and consumers. Let’s dig in.
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