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Social Media Strategy from A to Z ยป Techipedia | Tamar Weinberg

Techipedia: Tamar Weinberg

Blogging helps you build community (especially via comments), establish thought leadership, bring links to your website (both internally, perhaps to products or to other articles on your blog, and externally, when people like what you say and opt to link to you), and get you some nice traffic. Give to your community. Customer Service.

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Content Aggregators are Killing Content Creators

Techipedia: Tamar Weinberg

Some of those tactics may seem more vile than others, but a dangerous reality exists that no one is talking about — with social networks comes theft, and very little pay off for content creators. Just like it’s not uncommon for someone to click the “Digg&# button on Digg without ever visiting the site.

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Best Internet Marketing Posts of 2010

Techipedia: Tamar Weinberg

As many of you know, I have an annual tradition of giving back to the community on my birthday, which is why this year is no different. Here’s how I do it : I read and review hundreds — thousands — of articles yearly, on all Internet Marketing topics from SEO to social media to general entrepreneurship (new for 2010!),

Marketing 279
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No, You Can't Automate Social Media!

Techipedia: Tamar Weinberg

Their social media efforts were spearheaded by a guy who looks like a nice dude, but after studying his personal Twitter feed, it was almost the same kind of thing: the process was almost wholly automated. The success of a social media marketing campaign strongly revolves around engagement. Who was he, I wondered, and was he credible?

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How friendfeed Can Teach You About Your Friends

Techipedia: Tamar Weinberg

Founded by four ex-Googlers, FriendFeed allows you to subscribe to your friends’ updates across 35 social networks and to stay up to date with the content they’re discovering and sharing across the web. Their commitment to social media : Are they dabblers in social media or serious aficionados?

Plaxo 103
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StumbleUpon Etiquette Guide and Best Practices

Techipedia: Tamar Weinberg

But with all other social networks, there are rules of engagement that are determined by the community. More information and tips for usage can be read in The New Community Rules: Marketing on the Social Web. Until then, there will be users who take but can’t give back to the community. Still stuck?

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SXSW: Mark Zuckerberg Keynote (the edited liveblogged version)

Techipedia: Tamar Weinberg

We’re not the only ones [enabling such communication] but a lot of people are using our tools, especially in places like Colombia. We’re not trying to build new communities; we’re allowing people to communicate with people they already know. If your friends communicate it, you trust it.

Web 2.0 104