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5 YouTube features to use to boost engagement

Sprout Social

And new YouTube features are making it even more beneficial to marketers and creators—YouTube Shorts topped 1.5 Whether you’re new to YouTube or conducting a YouTube audit , using some of these features can help you stay ahead, grow your audience and give your channels a boost. 5 free YouTube features you need to use more often.

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9 tips for designing TikTok marketing campaigns (and examples to show them in action)

Sprout Social

Between its rapidly growing global user base and its investments in brand features, there are a number of reasons to use TikTok for marketing in 2022. Being featured on the For You Page is a badge of honor among TikTokers. Here, you’ll find a sampling of TikTok’s latest trends and example videos you can use for inspiration.

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Will Digital Reach Improve the PR Measurement Drumbeat?

Waxing UnLyrical

Disclosure: Heidi Sullivan , who is featured in this post, works for Cision , which is an SBC client. But we can’t always get exact numbers, e.g. for third-party sites, so in those cases UVPM has been determined by using a small sample. AVEs rear their ugly head. and join us next week: August 6, 12-1 pm ET.

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Salesforce Social Studio Sunset: Everything You Need to Know

Hootsuite

It allows you to monitor mentions, keywords and hashtags, and track conversations across social media platforms. Source: Salesforce Hootsuite vs. Social Studio: feature comparison and pricing Looking to quickly and easily replace Social Studio with an all-around better social media management dashboard?

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Dos and Don’ts of UGC Curation 2021 

Pixlee

The process of browsing content produced by real people has reimagined traditional word-of-mouth marketing and even in-store sampling with the help of photos and videos by actual customers. Alo Yoga showcases Instagram posts from its customer community on-site, with shoppable tags for easy product navigation. Use Unique Hashtags .

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Social Media Engagement: 5 Revamped Tricks for Brands

Pixlee

Social media engagement is a critical indicator of health for community-driven brands. Source Authentic, Community-driven Posts. Morphe Brushes showcases community posts from their top influencers and everyday customers on their social posts to create authentic connections with their audience. And it’s working.

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The Brand’s Guide to Getting Verified on Social Media in 2021

Pixlee

Similarly, TikTok does have a verification feature, which is usually only bestowed on celebrity or public figure accounts. Ultimately, becoming a verified account can serve as an important milestone in building brand credibility and growing your community. TikTok users cannot seek or initiate verification. User-Generated Content.