Later

SEPTEMBER 1, 2019

Leveraging user-generated content (UGC) on Instagram can be the key to curating a beautiful Instagram feed. . The tricky part is sourcing, collecting and reposting the right UGC — so that you’re always sharing top-quality content that’s aligned with your overall aesthetic. . How to Use User-Generated Content on Instagram

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Later

AUGUST 28, 2020

Looking for some fresh virtual event ideas to bring your community together? In this blog post, we’ll share 5 virtual event ideas and how you can use them to connect with your community and increase engagement: . Table of Contents: Why You Should Host a Virtual Event. Why You Should Host a Virtual Event.

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Hosting Eventful Class Instagram 84

Oktopost

AUGUST 23, 2023

In this episode, host Olivia Messina welcomes Elizabeth Hilfrank , Content Marketing Manager at Drift , to the show. With human-focused social campaigns, she reveals how her strategy and content are more in line with B2C. She even gives examples of current and past campaigns that have driven results for Drift.

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B2B Content eBook Apple 62

Oktopost

AUGUST 23, 2023

In this episode, host Olivia Messina welcomes Elizabeth Hilfrank , Content Marketing Manager at Drift , to the show. With human-focused social campaigns, she reveals how her strategy and content are more in line with B2C. She even gives examples of current and past campaigns that have driven results for Drift.

B2B 62

B2B Content eBook Apple 62

Social Media Strategies Summit

AUGUST 15, 2023

We love how Carrie shares best practices on topics like content ideation and how to get the best out of marketing conferences: Her advice tends to be succinct and practical, which isn’t always the case on LinkedIn! Image source Of course, she also links to plenty of her content. He also co-hosts the Higher Ed Marketer Podcast.

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Marketing Education Forums LinkedIn 240

Oktopost

JUNE 20, 2023

In this episode of Behind the Post, host Olivia Messina sits down for a solo episode to discuss strategies you can implement if advocacy shares start to dip. Meet Olivia Olivia Messina is Oktopost’s Social Media and Community Manager. She also hosts Oktopost’s B2B social media podcast, Behind the Post.

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Strategy B2B Apple Hosting 118

Pam Moore

JANUARY 30, 2018

Unless you have been hiding under a rock or too busy to do the double click, you likely know by now that Facebook recently announced some big changes to their news feed algorithm. Yesterday I saw a Facebook ad from a large social media industry event host with an image and big words reading “Facebook Apocalypse.”

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Sprout Social

AUGUST 2, 2022

In the US, 62% of YouTube users access the platform daily where they spend an average of nearly half an hour consuming content. Unless you’ve been living under a rock for the last few years, you are probably aware that vertical short-form video is king in the content world. Creator-led content. So what’s hot on YouTube in 2022?

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YouTube Trends Strategy Content 139

Buffer Social

AUGUST 30, 2023

Both creators and marketers alike are tapping into the power of fostering communities — and with good reason. We asked both online community experts and community-building creators to share their expertise, so you can tap into this powerful approach. What is a community? So how do you do it? And is it worth it?

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Communities Social Media Community building Groups 78

Later

JULY 24, 2020

Instagram confirmed it will be rolled out in the US, UK, and Ireland in the coming months, alongside plans to make it easier to share fundraisers in your feed and Instagram Stories. . Community Projects and Groups. The post NEW: Host a Personal Fundraiser on Instagram! If you don’t have access yet, sit tight! Crisis Relief.

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Hosting Instagram Banking Posterous 64

Buffer Social

MAY 25, 2023

But he also hosts two podcasts, writes a newsletter, and tweets to more than 17,000 followers on Twitter. 💡 To keep up with Josh, check out his website , LinkedIn , Twitter , podcasts ( 1 & 2 ), and subscribe to his newsletter. “Entrepreneurship came before content creation.

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Later

MAY 13, 2021

Marissa shares the inspiration behind the brand, why consistency matters, and how her team has grown an Instagram community of over 30K followers. . A quick glance at STIL’s organizational product line, and you’ll see modern colors with pops of gold — mirroring the dreamy aesthetic on STIL’s social media feed.

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Communities Instagram Small Business Hosting 60

Later

JUNE 7, 2021

A solid LinkedIn content strategy can help you connect with potential job candidates, investors, and industry-thought-leaders. We’re sharing how to create an effective LinkedIn content strategy, along with seven tried-and-tested post formats that’ll help you reach your goals: How to Create a LinkedIn Content Strategy.

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LinkedIn Strategy Content How To 92

Buffer Social

DECEMBER 3, 2020

Their strength is in their community. They’ve identified a powerful marketing channel to help these women bring their visions to life: digital community. Read on for a behind-the-scenes look at how IFundWomen integrates their marketing and community building to foster inclusive digital spaces. It’s a great tactic!

Communities 81

Communities Engagement Community building Instagram 81

Ignite Social Media

APRIL 20, 2018

With Facebook consistently changing the News Feed algorithm to reduce organic reach , many page owners are, justifiably, concerned about the future of their page’s ability to generate impressions. How to See More of the Content You Really Want. In this blog post. One of the reasons I use Facebook is to keep up with bands that I like.

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Case Study Study Communities Organization 110

Pam Moore

JUNE 23, 2019

It's not about your suit, your shoes, the revenue you make from the speaking engagement or how many people tweet about your content. Research past events if the event organizer has hosted the same or similar events in the past. What social networks are they using to communicate with other attendees, sponsors and event hosts?

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Hosting Eventful Tips Training 90

Keyhole.co

JANUARY 20, 2024

Create a separate Facebook group and community page Your first task is to set up your Facebook business page. One Facebook marketing strategy is to create a group for your business, where fans, customers, and anyone with an interest in your brand can come together and form a community. But the business page isn’t the end of it.

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Small Business Engagement Strategy Facebook 100

Webbiquity SMM

JANUARY 24, 2023

This year, in an effort to put out more authentic and organic-looking content, companies are stepping up to collaborate with smaller content creators to help generate brand awareness and loyalty. The success of live video initiatives makes it clear that consumers want to see the faces behind their favorite companies.

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Advertising Social Media Strategy Authentication 238

Oktopost

JUNE 20, 2022

This week on Behind the Post, host Olivia Messina asks Caitlin Doyle , Social Media Manager at Demandbase all the right questions. If you’ve spent anytime scrolling a Demandbase feed, you’ve seen their fun, fresh, and engaging social presence. LinkedIn’s carousels might be your one-way ticket to higher engagement! Meet Caitlin.

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Engagement Social Media Management Apple Hosting 125

Sprout Social

OCTOBER 5, 2020

What the NBA gets right that so many other leagues fail to understand is they know how powerful player-generated content is in sustaining fan interest. When it comes to fueling awareness and keeping fans engaged, sometimes the best content strategy a brand can take is to let others create the content for you.

Content 114

Content UGC Sports YouTube 114

Hootsuite

NOVEMBER 28, 2022

In short, an engaged community leads to better sales outcomes. While influencers are paid to create sponsored content for your brand, brand advocates are motivated by their enthusiasm for your product or service. Savvy customers are great at spotting paid influencer content, but organic endorsements still carry serious weight.

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Social Media UGC How To HootSuite 122

Sprout Social

JULY 19, 2022

According to 72% of our LinkedIn community , hashtagging impacts the overall performance of social media content. Hashtags are words and numbers following the # symbol that categorize and track content on social media. Hashtags group together similar conversations to help people find content that matters to them.

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Hashtag How To Guidelines Telecommunications 122

Later

SEPTEMBER 12, 2019

User-generated content (UGC) is a killer asset for brands and businesses looking to grow online. . UGC is an affordable way to share high-quality content that generates sales for your brand — it’s the social media equivalent of a word-of-mouth recommendation! . Building a loyal fan base and community around your brand.

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UGC Content Instagram Hashtag 60

Ignite Social Media

APRIL 20, 2018

With Facebook consistently changing the News Feed algorithm to reduce organic reach , many page owners are, justifiably, concerned about the future of their page’s ability to generate impressions. How to See More of the Content You Really Want. In this blog post. One of the reasons I use Facebook is to keep up with bands that I like.

Case Study 79

Case Study Study Communities Organization 79

Ignite Social Media

APRIL 22, 2021

YouTube quickly became the most popular online video platform and revolutionized video hosting on the Web. Community Tab. This YouTube feature allows you to socially engage with your audience away from the videos and content that you upload. The company has created various avenues for creators to earn from their content.

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YouTube Social Media Notification Film 154

Later

OCTOBER 1, 2019

Wondering how to legally repost user-generated content on Instagram? If you want to start curating your Instagram feed with user-generated content (UGC), it’s important to understand the rules — so that you can protect your brand and treat your community of creators fairly. View this post on Instagram.

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UGC Instagram Content How To 90

Sprout Social

FEBRUARY 15, 2024

Social media users’ feeds are flooded with content competing for their attention. An engaged audience takes action, which can include clicking on a link or sharing content with a friend. If your audience doesn’t engage with your brand, it may be a sign that your content does not resonate with them.

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Engagement Tips Loyalty Metrics 105

Buffer Social

JANUARY 23, 2024

  The platform bears a striking resemblance to X, but fans are quick to point out the community-building focus. Introducing a clever tags system — a bit like a marriage between hashtags and subreddits — and a host of handy new Threads features has been a catalyst for growth in recent months, with more to come.

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Team How To Instagram Authentication 103

SocialFish

MARCH 3, 2011

This post is the second in a two-part series where guest blogger Garry Polmateer , former association executive currently working at NimbleUser helping organizations with Salesforce, looks at two online brands through the lens of the concepts in our book, Open Community. Open Community Means Collaborating with a Purpose.

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Communities Collaboration Statistics Lurker 221

Convince & Convert

FEBRUARY 21, 2024

Best Practice Training This is a great place to start if you have not already hosted company-wide training on ChatGPT best practices. Does your company have a process in place to check against bad info in all internal and external communications. Poor Content Don’t let ChatGPT do your homework for you.

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Training Policies Team Guidelines 152

Oktopost

JULY 18, 2022

In this episode, Olivia Messina, Social Media and Community Manager at Oktopost is opening up about her experience with social media burnout and sharing her top 6 tips to prevent it. Hot Topics: How to work smarter, repurpose content, and never run out of ideas. Olivia Messina is Oktopost’s Social Media and Community Manager.

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Social Media Management Social Media How To B2B 69

Later

JUNE 3, 2021

Create on-brand content. This will help guide your content and tailor your publishing strategy to focus on what’s most important for your business. Here’s a couple of suggestions to help you start setting goals for your stories: Build Brand Awareness: This could be related to growing your followers and expanding your community.

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Instagram Tips Template Templates 122

Social Media Strategies Summit

SEPTEMBER 14, 2021

A ton of work goes on behind the scenes before it’s even time to start planning and scheduling content. At least four of those factors – audience engagement, memorable content, distinct personality, and compelling storytelling – are partially or wholly related to brand voice and tone. Social media strategy is complex.

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Brands Meme Research Social Media 286

Convince & Convert

SEPTEMBER 10, 2013

Paradoxically, the more information sources available to the consumer, the more niche-focused content creators must become and the more successful they’ll be. Even in a world with 52 billion indexed web pages in Google’s database, unique content opportunities exist. Plenty of Commodity Content.

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Content How To Case Study Feed 142

Oktopost

APRIL 14, 2022

Host, Olivia Messina takes on a solo episode to discuss building your employer brand on social. It’s essential that your employer brand be rooted in a positive work culture, and you have the means of communicating those values and experiences to candidates. Olivia Messina is Oktopost’s Social Media and Community Manager.

Social Media 69

Social Media Social Media Management B2B Apple 69

Convince & Convert

MARCH 15, 2013

Jake Jacobson , Social Media Manager at Garmin , joins the Social Pros Podcast this week to reveal Garmin’s Youtility-esque goals when it comes to social media and customer service, plus how Garmin has been able to educate its wide and dedicated fan base through specialized content. The RSS feed is: [link]. Listen Now .

Communities 138

Communities GPS How To Social Media Management 138

Ignite Social Media

APRIL 21, 2020

On Facebook, brand pages have a couple options to choose from for broadcasting live content to fans – Live video or Premieres. As always, there are a few key best practices to adhere to, regardless of the type of live stream you will host. If your brand is considering social media live streaming, here’s what you need to know.

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Social Media Notification Instagram Hosting 149