agora pulse

JUNE 13, 2020

Once purely a hashtag analytics tool, Keyhole is now a multi-feature platform allowing you to analyze your Twitter account, monitor your brand and your competitors on Twitter, and even identify influencers. I’ve worked on several social media events in which we’re tracking how the event hashtag is doing during the day. Agorapulse.

Analytics 204

Analytics Tools Twitter Hashtag 204

Sprout Social

AUGUST 3, 2023

From content creation to community management, the responsibilities of social teams have expanded significantly. Social media used to be a way to communicate directly with your community and the algorithm barely had any influence over your feeds. Plus, everyone is competing for attention.

Social Media 90

Social Media Content Airlines Authentication 90

Sprout Social

FEBRUARY 15, 2024

Social media users’ feeds are flooded with content competing for their attention. In this example, Nike appeals to soccer fans by using a specific hashtag and tailoring the copy and image to soccer players. The hashtag should be short, unique and memorable. The hashtag is used in hundreds of thousands of posts.

Engagement 103

Engagement Tips Loyalty Metrics 103

Ignite Social Media

JUNE 16, 2016

Father’s Day can be a tough one for community managers. Using the hashtag #JokesFromDad , HH Gregg asked fans to share their favorite dad jokes, with the best submissions being acted out by cute kids in oversized suits and ties. Why It Works: Sometimes, the best content is that which comes from the community.

Communities 60

Communities Tips Content Authentication 60

Webbiquity SMM

JANUARY 23, 2024

First, identify the keywords and phrases associated with your brand, including your brand name, product, features unique to your product, brand slogans, hashtags, and common misspellings. Analyze the positive feedback your competing brands get to see what customers might want from your brand. This will help you filter trending topics.

Sentiment 142

Sentiment How To Analysis Trends 142

Pixlee

AUGUST 25, 2021

Be on the lookout for posts mentioning your brand or industry-related hashtags, identify your existing fans within your follower base, or use a UGC platform like Pixlee to automatically pull in high-quality content from your community. Use Hashtags to Encourage UGC and Feedback. Be Transparent about Your Brand’s Values.

Instagram 86

Instagram UGC Brands Hashtag 86

Waxing UnLyrical

APRIL 9, 2020

I manage a few different Facebook groups, one of which is a completely free + no catch Social PR community: The Social PR Posse. But right now, you are literally competing not just with other IRL event producers, but the Facebook algorithm, Google spiders, and your grandmother’s neighbor who has just discovered hashtags.

Eventful 334

Eventful How To Energy Training 334

Pixlee

AUGUST 25, 2021

Be on the lookout for posts mentioning your brand or industry-related hashtags, identify your existing fans within your follower base, or use a UGC platform like Pixlee to automatically pull in high-quality content from your community. Use Hashtags to Encourage UGC and Feedback. Be Transparent about Your Brand’s Values.

Instagram 68

Instagram UGC Brands Hashtag 68

Sprout Social

DECEMBER 2, 2020

However, growing an audience is also one of the most difficult tasks for brands: you’re competing against everything from the other brands your potential customers and fans follow to posts from family and friends in their feeds. Master the art of hashtags. However, not all hashtags are created equal.

Social Media 123

Social Media Hashtag Instagram Engagement 123

Sprout Social

OCTOBER 6, 2022

Competing content: Who are you competing with? Important hashtags/mentions to include: Important for trends and partnerships. Look for songs, trending hashtags , sounds and visuals that are on the up-and-up in your Reels feed, Twitter trending topics or TikTok For You page. Use hashtags. Horizontally?

Video 127

Video Social Media How To Trends 127

Keyhole.co

JANUARY 16, 2024

This doesn’t just refer to sales and revenue; businesses also compete within the social space, whether they are small or big brands. For instance, Keyhole’s QuickTrends feature allows you to enter two keywords, hashtags, and brand names and see which is more popular. Competition is fierce in today’s markets.

Analysis 52

Analysis Sentiment Reputation Hashtag 52

Convince & Convert

OCTOBER 30, 2017

A social following cannot thrive without a strong community as its foundation, and community is not built by shoving content down people’s throats—it’s built by engaging in conversations. A social media following can't thrive without a strong community as its foundation. Click To Tweet. Competitive. This one is too easy.

Brands 193

Brands Sentiment Influencer Survey 193

Sprout Social

OCTOBER 19, 2023

For example, Sprout analyzes social data using named entity recognition (NER) to identify and analyze competing brands and their content to provide you with actionable insights to improve your brand performance. AI can address this challenge by automating functions, simplifying workflows and increasing team transparency.

Strategy 126

Strategy Sentiment Marketing Analysis 126

Sprout Social

JANUARY 24, 2024

It also shows you have a growing community doing word-of-mouth marketing. Forty percent of marketers in the survey said they monitor brand mentions and hashtags on social platforms to measure the effectiveness of their influencer campaigns. It’s time to #DetoxYourFeed ?

Metrics 98

Metrics Influencer Marketing Survey 98

Pixlee

FEBRUARY 8, 2021

As someone who’s in charge of a brand or business social media account, you are responsible for making a positive change in your community. PS Seasoning shares delicious photos and recipe ideas to inspire its cooking community on Instagram. 2: Build a Strong, Inclusive Community With UGC.

Social Media 97

Social Media UGC Marketing Communities 97

Ignite Social Media

MAY 6, 2021

Many social media platforms are making changes since they’re becoming a critical channel for marketing efforts given the global pandemic, so it’s no surprise that LinkedIn marketing is already in the works with several changes to compete with other platforms. No problem – we’re going to talk about each of them! LinkedIn Stories.

LinkedIn 202

LinkedIn Marketing Eventful Compete 202

Keyhole.co

MARCH 2, 2023

Smarter Community Engagement The ultimate goal in social media marketing is to establish and leverage a strong community of people who are aware of your brand, and interested in what it has to say. Keyhole is world’s the top company for hashtag research. When competing in the social arena, knowing is half the battle.

Social Media 52

Social Media Tools HootSuite Marketing 52

Sprout Social

JUNE 27, 2022

If you look through the hashtag #corporate, you’ll find TikTok videos poking fun at everything from email signature norms to video chat blunders. Other corporate TikTok hashtags like #9to5, #WorkFromHome and #WorkLife have amassed over 20 billion views combined. In doing so, you’ll stay connected with potential buyers, too.

B2B 135

B2B Brands Marketing How To 135

Janet Fouts

FEBRUARY 25, 2013

Even if you miss the chat itself, you can learn a lot by clicking on the hashtag and reading past posts to get a feel for who is driving the conversation and people you’d like to engage. Want to know who is using the hashtag? You can go to Hashtweeps and find out who is using that Hashtag the most and learn more about them.

Twitter 141

Twitter Hashtag Influencer Compete 141

Keyhole.co

MARCH 14, 2023

Keyhole w ill also identify the influencers sharing Instagram posts with certain keywords or hashtags. Iconosquare This tool shows you your community growth on Instagram over specific time periods — how far you’ve grown from period A to period B. Price: Starts at $79 per month Try Keyhole for free 2. Price: Custom 11.

Metrics 52

Metrics Analytics Instagram Tools 52

Sprout Social

JUNE 7, 2023

In addition, you’ll need to know your target audience’s purchase motivations, buying behavior and opinions on competing brands. Sprout’s social listening tool analyzes hashtags and keywords, and captures trends from conversations across social networks like Twitter, Instagram and Reddit.

Brands 112

Brands Sentiment How To Analysis 112

Sprout Social

AUGUST 10, 2022

Track trending hashtags, topics, music, challenges and more to create viral content with the right influencers. You can use it across multiple online channels to keep an eye on specific keywords, phrases and hashtags. Build a private community of influencers. Stay on top of trends. Make data-driven decisions. Key features.

Influencer 111

Influencer Tools Marketing Software 111

Later

JANUARY 30, 2019

Instagram hashtags are still an effective way to get more eyes (and engagement!) A post with at least one Instagram hashtag averages 12.6% more engagement than posts without a hashtag. So it really is worth creating a hashtag strategy for your brand if you want to grow you account! . But how do Instagram hashtags work?

Hashtag 111

Hashtag Instagram Travel Communities 111

Buffer Social

MARCH 9, 2023

Standing out among the sea of people competing for the same jobs, clients, and customers is increasingly difficult – and social media platforms often contribute to that difficulty with their ever-changing algorithms. Think of your headline as a tagline.

LinkedIn 98

LinkedIn Brands Real Estate Small Business 98

Pixlee

DECEMBER 22, 2021

Let’s dive into five core elements you need to add to your marketing stack to compete in online retail in 2022. There are many easy ways to integrate social proof into your marketing, including: Incorporating Ratings & Reviews or Community Q&A on your product pages . Foster Community Through Your Marketing Efforts.

UGC 52

UGC Marketing Mobile Review 52

Keyhole.co

DECEMBER 26, 2023

Fans and followers share their extreme sports and adventure experiences with Red Bull by tagging the brand’s social handles and using branded hashtags. It also lets you benchmark competitors, suggest the right hashtags, and keep track of every relevant trend. The brand then curates and posts the best ones on its social channels.

Social Media 52

Social Media Strategy Sports Meme 52

Pixlee

NOVEMBER 25, 2019

One of the greatest benefits of utilizing influencers is the genuine connection they can build with a brand and its community. It takes careful planning and a lot of hard work to get your event on a level that impresses influencers in a way that competes with the current landscape. Don’t forget your event hashtag.

Hosting 53

Hosting Eventful Influencer Authentication 53

Direct Marketing Observations

APRIL 4, 2011

Sure we might get a recommendation or suggestion from someone, or we might be motivated by some type of incentive-but ultimately, you make the choice to choose… Two years ago my friend Jason Breed and I created Hashtag Socialmedia - a tweetchat that revolved around talking about the business of social media. The same but different.

Patterns 162

Patterns Hashtag Microsoft YouTube 162

Pixlee

OCTOBER 4, 2021

You aren’t just competing against other brands’ sponsored posts – you’re competing against viral content creators. UGC shows potential customers that you have built a trusting brand community and care about your loyal customers. Fighting for your audience’s attention share on social media is harder than ever before.

Influencer 52

Influencer UGC Marketing Authentication 52

Keyhole.co

AUGUST 28, 2023

Since its inception in 2005, YouTube videos have reshaped how people consume content, build communities, and even market their brands. Engaging with comments lets you connect with your audience and build a community. Social Insider With the increasing popularity of YouTube content, numerous brands compete for the same audience.

Metrics 52

Metrics Analytics YouTube Video 52

Later

DECEMBER 11, 2019

With an ultra-smart algorithm and tons of creative brands competing for people’s attention, growing your Instagram engagement can sometimes feel like an uphill battle. On the bright side, Instagram is still one of the best places to reach your target audience and build a community of engaged fans. You’re not alone! This is Joe.

Engagement 53

Engagement Instagram How To Hashtag 53

Social Media Marketing

JULY 18, 2013

However, a recent study from Sloan finds that social business is being delayed , largely due to factors such as lack of an overall strategy, too many competing priorities, lack of a business case or value proposition, and lack of management understanding. Be vigilant, community managers.

Social Media 167

Social Media Flipboard Hashtag Metrics 167

Sprout Social

NOVEMBER 4, 2016

With the sheer volume of social messages posted every second, it’s worth keeping an ear to the ground by using keyword search for phrases that your industry and community are engaging with on a regular basis. With Twitter search operators , social media managers must take advantage of complex search queries to engage with a larger community.

Geotagging 40

Geotagging Instagram Twitter Hashtag 40

Sprout Social

OCTOBER 9, 2018

Fantasy sports have played a huge role in shaping fans’ communities and conversations on social platforms. You compete based on the statistical performance of the players you’ve selected. Social media makes fantasy sports a global, connected community. They’ve used hashtags. What are fantasy sports?

Sports 82

Sports Social Media Engagement Compete 82

Buffer Social

OCTOBER 1, 2018

Facebook Live) or by building a niche community through a Facebook Group, you can likely get a higher organic reach. “I can’t compete with the big guys, so I have to do less articles but do them better,” said Bored Panda founder Tomas Banišauskas to WIRED. You can read more about these tactics here.). Instagram algorithm.

Organization 108

Organization Flipboard Social Media Company 108

Pixlee

DECEMBER 18, 2018

For brands and influencers looking to stand out on the popular platform, creating meaningful engagements with their Instagram community should be the main priority. To convert these engagements into sales, brands should leverage the content generated by their Instagram community on channels other than Instagram (UGC).

Instagram 44

Instagram UGC Authentication Influencer 44

Sprout Social

OCTOBER 8, 2018

The company frequently features stories from the community. Their organization helps children and young adults go from “surviving to thriving,” by hosting yoga classes, mindfulness experiences, job readiness programs, tutoring and community dialogue. These highlights serve a few different functions. Brand takeaways.

Social Media 92

Social Media Brands Instagram Training 92