Hootsuite

MAY 1, 2023

Are you looking to create a more efficient social media workflow? Social media managers have a tough gig, often juggling multiple accounts , managing complex campaigns, and collaborating with stakeholders. Let’s take a look at the top 7 tips to create an effective social media workflow.

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agora pulse

NOVEMBER 10, 2020

We’ve culled the best social media analytics tools to save you the time and pain of sifting through everything out there. How do you measure your brand’s progress on social media and make sure you’re on track to reach your marketing goals? Social Media Analytics Defined. Here are our favorites.

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agora pulse

DECEMBER 11, 2020

Consider integrating email marketing and social media to make your campaigns stronger and richer. A strong social media strategy can help your clients or company reach an impressive list of goals. But you can amplify your efforts by linking social media with another powerful channel: email marketing.

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Campaign Social Media UGC Marketing 150

Sprout Social

MAY 8, 2023

Navigating social media copyright can be like sailing in uncharted waters. With every new wave of social trends come unanticipated legal consequences. Risks like trending sounds, user-generated content (UGC) and creator partnerships can rock even the most responsible, well-meaning brands.

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agora pulse

DECEMBER 13, 2018

For social media managers this time of year is less about decking the halls with boughs of holly and more about planning for 2019. The social media landscape is changing fast and with tougher KPIs, changing technologies and new techniques, it’s more important than ever to stay ahead of our game.

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Keyhole.co

JUNE 19, 2023

Social is a cost-effective and prompt channel for businesses to connect with their audience. Social media statistics show over 4.26 billion people are engaged in various social platforms. Social media content can go a long way in making customers happier. And the most prominent of all is UGC.

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Sprout Social

NOVEMBER 29, 2023

Automation is a close friend of any social media marketing strategy—Instagram included. Instagram automation can alleviate some of the repetitive tasks while allowing your social mean more time to develop creative campaigns. Automating likes and comments is a recipe for a potential social media crisis.

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Instagram Tools Strategy Hashtag 113

agora pulse

DECEMBER 6, 2018

Community-building and relationship-building should be an important part of your social media marketing efforts. And while relationship building should be your priority, having some extra oomph to boost your sales thanks to social doesn’t hurt either. Share UGC In Stories. Create Story Highlights Featuring UGC.

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Sprout Social

SEPTEMBER 14, 2023

Customer marketing examples from 7 brands getting it right Your social channels are a direct line to your customers. And that makes social the perfect outlet to grow your customer marketing strategy through three of the big social media “C’s”: content, conversation and creators.

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agora pulse

JULY 28, 2020

Discover how to glean the data you need from a social media report to produce remarkable content for your audience. When you create a social media report, you use charts and data to illustrate what you’ve accomplished. Your social media report can also help you look forward and plan ahead.

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Report Data Social Media Content 121

Pixlee

NOVEMBER 11, 2021

Setting up a business profile on social media isn’t difficult, but maintaining it consistently to receive the desired attention from target customers and build community takes significantly more effort. Even though it may feel tempting to delete all social media accounts and get a fresh start, it is not ideal.

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Pixlee

APRIL 17, 2019

In recent years, brands have increasingly put social media and social media managers at the center of their overall marketing strategies — and for good reason. Social media allows brands to build strong communities and drive sales, fine-tune campaigns and get insight into market trends.

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Sprout Social

JANUARY 19, 2022

We’ll help you lay the groundwork for a smooth product launch using the power of social media to inform every step. And the best way we know how to research an audience is through social listening. What is social listening? If your goal is brand awareness, social media can provide a goldmine of data.

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agora pulse

OCTOBER 1, 2020

As a social media manager, every post you publish contributes to a larger goal and fits into an overall strategy. But how do you identify the right goals and shape a strong social media strategy? With a SWOT analysis, you can get helpful insights into your social media performance and create a smart strategy.

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Pixlee

DECEMBER 2, 2020

Social media is a great tool for engaging with your customer base , as well as finding new potential clients. Social platforms were made for people to share their ideas and engage with others, so it works well as a go-to resource for customer feedback. . Social monitoring. Social Media Contests.

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Keyhole.co

DECEMBER 15, 2023

You still need to carve a memorable niche among audiences, particularly on social media platforms. They use software platforms like Mentionlytics, which helps brands capitalize on historical data analytics and social listening. Mentionlytics makes use of advanced AI for social listening and brand monitoring.

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agora pulse

NOVEMBER 23, 2020

Bonus Material: FREE Social Content Calendar. Selling on Facebook is different from selling on other social media channels. There’s no one-size-fits-all solution to social media selling, after all. Doing so can take a lot of stress out of executing your social media strategy.

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agora pulse

JUNE 29, 2020

That’s where social comes in! Check out these tips about social media for universities. Students are frequent users of multiple social media platforms, and many are often using a combination of social platforms daily that likely include Facebook, Instagram, YouTube, and TikTok at the least.

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Social Media Engagement How To Groups 104

agora pulse

JANUARY 22, 2021

Social media managers often overlook these important Instagram features. As a social media marketer, it’s been incredible to watch Instagram flourish over the past few years, evolving from a simple (if popular) photosharing app to become one of the most popular social media marketing sites on the market.

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Pixlee

MARCH 21, 2022

Resource Your Social Media Manager Appropriately. If your social media manager is expected to provide customer service, or even just point followers to another avenue to receive support, make sure that person is equipped to answer questions, direct users to the resources they need, manage conflicts, and track mentions.

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agora pulse

OCTOBER 8, 2020

Social proof. Yes, using Instagram to help your customers remember who you are as a social media agency and why they love you (and your clients) is a critical part of your Instagram marketing. Both of these services work by letting people buy directly from comments on Instagram (as well as Facebook.) Stay on brand.

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Instagram How To Hashtag Guidelines 179

Buffer Social

NOVEMBER 13, 2023

Try pinpointing your most engaged newsletter subscribers or social media followers, or most frequent customers and then reaching out with a more personalized message and discount code.  You can tie giveaways into this strategy — offer prizes to random winners who have used a certain hashtag or commented on a post. 

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Examples Campaign Discount Marketing 92

Pixlee

SEPTEMBER 8, 2020

With the rise of user-generated content (UGC), marketers no longer have to rely on the limited options offered by stock photo platforms. But, it can be hard to collect and analyze comments if your brand doesn’t have a program or process for generating feedback. Social media takeovers give brands a chance to show their personality.

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Campaign UGC Marketing Authentication 77

Keyhole.co

SEPTEMBER 13, 2023

billion users, TikTok is set to be the next big social media platform after Instagram. To save time and identify the best hashtag for TikTok, invest in a reliable social media management tool. This will redirect you to a new page with different social media options. With over 1.7

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Pixlee

DECEMBER 2, 2021

With the growth of ecommerce and short-form video in general, TikTok has become one of the most popular social media platforms for brand marketing and building an engaged audience. TikTok’s technology and tools may significantly improve brand recall and social media engagement. Feature User-Generated Content (UGC).

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Campaign UGC Hashtag Influencer 52

Keyhole.co

SEPTEMBER 12, 2023

Keep it consistent across your other social media accounts. Ask viewers to like, comment, share, or follow your account. Your TikTok caption is also an excellent opportunity to get more comments and start conversations with your audience. Remember to appreciate the positive comments.

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Tips How To Hashtag Authentication 52

agora pulse

APRIL 11, 2018

Remember when we social media marketers freaked out over the “ Facebook apocalypse ?” Let me explain what Facebook and Instagram API restrictions are now in play and their implications for marketers who use social media management tools like Agorapulse. Let us know in the comments!

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agora pulse

APRIL 11, 2018

Remember when we social media marketers freaked out over the “ Facebook apocalypse ?” Let me explain what Facebook and Instagram API restrictions are now in play and their implications for marketers who use social media management tools like Agorapulse. Let us know in the comments!

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API Instagram Facebook Hashtag 119

Sprout Social

APRIL 21, 2020

In the wake of COVID-19 , social media managers have had to reevaluate their strategies and content plans to account for changing consumer behavior. But even in a pandemic-free world, things change and businesses are thrown curveballs—and social teams are on the front lines of communicating and reacting to those changes.

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Hootsuite

JULY 4, 2022

You’re probably already managing several social media platforms for your brand. Does TikTok and the opportunities it provides align with my social media goals? Your goals are the heart of your social media strategy and your social network choices need to be in service of them. Definitely.

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Pixlee

DECEMBER 13, 2021

Incorporate Community Through User-Generated Content (UGC) . UGC is flexible, community-driven content that can be shared across your most impactful marketing channels (like social, emails, and on-site product pages). Practice Actionable Social Listening. Let your customers contribute to building your brand strategy.

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Strategy UGC Brands Apparel 52

agora pulse

FEBRUARY 11, 2020

Sharing photos, plus liking and commenting on friends’ photos, was just about all you could do on Instagram in the early days. TikTok is a rapidly-growing social media platform. For example, you could share user-generated content (UGC) , photos and videos, and even create polls to interact directly with your audience: .

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Keyhole.co

OCTOBER 20, 2023

Consider investing in a social media management tool that offers posting and scheduling. Respond to comments, acknowledge compliments, and participate in conversations related to your niche. Take negative comments on the chin and offer assistance. Take a cue from Glossier and repost UGC on your profile and stories.

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Instagram Badge Authentication How To 59

Buffer Social

JUNE 16, 2016

I have the amazing privilege of speaking with social media managers from a variety of brands and industries around the world on a daily basis. We surveyed and spoke with more than 150 of the world’s best social media managers and put together a selection of 75 answers here. Growing an audience.

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agora pulse

AUGUST 16, 2017

You can still use a social media dashboard like Agorapulse to manage your Instagram account but the process is a little bit more complicated than for Facebook or Twitter. Most legit social media management apps work around the challenge. Posting over 60 comments an hour. Stay away from the robots.

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Hootsuite

JULY 5, 2022

Engaging with your fans by responding to comments increases the odds that you will get even more comments. People are much more likely to engage with you if they can see that you’ve taken the time to respond to people who have commented before. And on Reels, you can even respond to comments with video replies.

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Instagram Strategy HootSuite Hashtag 110

Sprout Social

OCTOBER 19, 2016

Social media contests have been used by brands of all sizes to get more followers, increase engagement and generate buzz. With organic reach becoming increasingly difficult to earn, social media contests offer a great way to get more eyes on your social posts and boost engagement. Why Create Social Media Contests?

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