Kikolani

MAY 28, 2013

In this post, I’m going to share my research into popup opt-in forms: who’s using them, case studies, WordPress plugins, and the alternatives for building your mailing list. Social Media Examiner. Social Triggers by Derek Halpern. Content Marketing Institute. Pushing Social. Chris Brogan.

Case Study 168

Case Study WordPress Study FeedBurner 168

SocialFish

MARCH 30, 2011

This post is part of our regular series of Open Community case studies, in which intrepid association blogger and freelance writer Deirdre Reid will be digging into associations (and other kinds of organizations when relevant) who are living and breathing their open communities in the ways we describe in the book. ALA Twitter feeds.

Case Study 213

Case Study Library Communities Study 213

Ignite Social Media

DECEMBER 19, 2018

Wondering how to engage your social media audience and make them stop in their feed to view your content? As you focus on your brand’s social media strategy development for the new year, ensure that video is part of your content mix. So, how to do you create engaging video content?

Video 145

Video Social Media Strategy Case Study 145

Sprout Social

OCTOBER 11, 2022

In the face of limited resources, changing algorithms and congested feeds, an employee advocacy program is a social team’s greatest asset. Advocacy programs help social marketers extend their brand’s reach beyond their bandwidth—without additional paid spend. The pillars of a content strategy for employee advocacy platform.

Strategy 131

Strategy Content Curation Press Release 131

Sprout Social

SEPTEMBER 14, 2023

Customer marketing is one of the most powerful ways you can forge and feed connections with your current audience base. This can be done through re-sharing customer content, responding to reviews and going above and beyond with your social responses. This is where customer marketing comes in.

Strategy 122

Strategy Brands Content UGC 122

Laurel Papworth

MARCH 3, 2021

In this lecture on social media we look at content strategies, some Higher Education case-studies of the right content to the right audience at the right time, setting up the different types of content calendars and social media tools for creating the content and scheduling on social media.

Social Media 52

Social Media Content Case Study Education 52

Social Media Strategies Summit

FEBRUARY 27, 2020

We don’t have to tell you that social media is an industry that changes almost daily. At any given moment, there are new tools, platform updates, improved tracking, and several 2020 social media trends are emerging now that point to our industry being one of constant movement. 1 Ephemeral content disrupts social video.

Trends 182

Trends Social Media Instagram Platform 182

SocialFish

MARCH 30, 2011

This post is part of our regular series of Open Community case studies, in which intrepid association blogger and freelance writer Deirdre Reid will be digging into associations (and other kinds of organizations when relevant) who are living and breathing their open communities in the ways we describe in the book. ALA Twitter feeds.

Case Study 168

Case Study Communities Study Committee 168

Convince & Convert

DECEMBER 13, 2013

From Cision , a free ebook called Power Your Story: Content Marketing Essentials. And from Expion , a free report on the top 50 retail brands’ social media use in 2013. The RSS feed is: [link]. The conventional wisdom is “don’t feed the trolls,” but Gary goes the other way with it.

Social Media 148

Social Media Content Case Study Retail 148

Sprout Social

NOVEMBER 21, 2022

In this article, we’ll walk through case studies from top certified TikTok marketing agencies to show how they use TikTok to grow their clients’ brands, building a business case for more agencies to expand their services. 5 top TikTok marketing agencies (with case studies). Case study: ASO.

Case Study 112

Case Study Marketing Directory Retail 112

Ignite Social Media

JUNE 21, 2016

For those of us in the content marketing scene, July 4 th is a great time to celebrate America and all the traditions that go along with the holiday. If you’re stuck in neutral for holiday or event campaigns, check out our Go Red For Women case study or contact us here. Focus on Fun. Happy 4th of July! Vine #loop https://t.co/1UllbqpjVk

Social Media 101

Social Media Content Case Study How To 101

Later

JANUARY 27, 2021

With Linkin.bio by Later , you can turn your feed into a clickable, shoppable landing page — making it easier to sell on Instagram. In this blog post, we’re sharing 6 brands with shoppable Instagram feeds and what you can learn from them: Why Your Business Needs a Shoppable Instagram Feed . The best part? 2: Well+Good.

Feed 56

Feed Feedly Instagram How To 56

Sprout Social

APRIL 4, 2017

Depending on where you stand, social media algorithms are either the best thing since sliced bread or the bane of your existence. For the social media marketer who’s reaching half the amount of their audience as they did five years ago, they aren’t so great. What are Social Media Algorithms?

Social Media 110

Social Media How To Notification Case Study 110

Buzz Marketing for Technology

JANUARY 11, 2011

They spend all of the effort to get the page perfect and have it be in compliance with their corporate guidelines but they have no real plans for how they are going to grow their base of Fans with rich engaging content. It occurs to me my definition of content often differs from their definition of content.

Feed 264

Feed Feedly News SEO 264

Razor Social

OCTOBER 24, 2016

You generate sales from social media but not on social media. I met Mike Kawula at a conference a couple of years ago and I was very impressed with his vision for Social Quant. In case you don’t know the tool it’s for building your following on Twitter. So let’s step through it.

Case Study 40

Case Study Process Study Conversation 40

Unmetric

AUGUST 28, 2019

Social media listening goes beyond just looking at your emails and notifications for @mentions of your brand. To avoid such mishaps what you need is a social media listening tool. Is there a difference between social media monitoring and social media listening?

Social Media 101

Social Media Tools Sysomos Sentiment 101

Kikolani

SEPTEMBER 12, 2011

One of the more interesting, maybe even downright controversial aspects of social media is actually measuring results. It’s bloody difficult to track every bit of traffic from social media in Google Analytics! Regularly feeding great content to your Twitter followers. The Conclusion. Related Posts.

Case Study 163

Case Study Analytics Google Study 163

Proactive Report

OCTOBER 31, 2019

Now that pretty much every business has embraced the idea that they have to post content on social media, the next hurdle is what to post and when to post. Social media can build relationships and attract qualified customers, clients, and patients. November is Gluten-Free Diet Awareness Month. Get the idea?

Social Media 40

Social Media Content Syndication Education 40

Rebekah Radice

JULY 15, 2019

Did you know that video content gets 20% more attention and reaches 3 times the amount of people than a standard blog post? The Most Engaging Types of Video Content You Need to Create. 82% prefer live video from a brand as opposed to social posts. You can also find your most popular content and repurpose it into a video.

Types 119

Types Video Content Case Study 119

Buffer Social

DECEMBER 14, 2023

LinkedIn carousels are a great content format for many reasons. First, the LinkedIn algorithm prioritizes this content format, probably thanks to the visual appeal and subsequent engagement. This makes it easy for the audience to stay informed about the latest trends and changes in the social media landscape.

Examples 101

Examples LinkedIn Collaboration Case Study 101

Small Business Mavericks

APRIL 29, 2011

Unloads Delicious Kudos To HubPages » Revamping Old Content About once a year or so you should go through your old content and update it. This includes your static content, blog content, and maybe even your social media content. And still other content will need a major overhaul.

Content 156

Content Hubpages Case Study Press Release 156

Social Media Strategies Summit

MARCH 25, 2021

After all, social media – a key driver of social commerce – is used by more than half the world’s population , rising to three-quarters or more in markets like Northern and Western Europe, and North America. Simply put, all of this means social commerce is already too big to ignore – and it’s only going to get bigger!

Examples 221

Examples Retail Instagram Buy 221

Sprout Social

MARCH 30, 2020

As we’re scrolling through our Twitter or Facebook feeds, we’re passing by dozens of headlines in a matter of seconds. When we take to Google or social media, we already have questions in our head (think “How do I do __?” ”) and such headlines feed into our curiosity. Think about it.

Content 139

Content Case Study Sample Samples 139

Convince & Convert

SEPTEMBER 10, 2013

Paradoxically, the more information sources available to the consumer, the more niche-focused content creators must become and the more successful they’ll be. Even in a world with 52 billion indexed web pages in Google’s database, unique content opportunities exist. Plenty of Commodity Content. Filling a content hole does.

Content 142

Content How To Case Study Feed 142

Convince & Convert

JUNE 7, 2013

Charlie Kautz , Content Marketer at TaylorMade Golf , joins the Social Pros Podcast this week to discuss delivering fresh story-telling content across several platforms every week, following the PGA Tour around the country, and what it’s like having the best job in social media. The RSS feed is: [link].

Social Media 121

Social Media Tumblr Yahoo Case Study 121

agora pulse

JUNE 9, 2020

Savvy social media managers also know how to tap into Pinterest for business for their clients. In the meantime, we want to provide tips to set up social media managers for Pinterest success.). Pinterest for Content Marketing. As a content marketer, I’m excited by Pinterest right now. Maybe even a bit more.

Engagement 138

Engagement Retail Case Study How To 138

Pam Moore

SEPTEMBER 18, 2017

Another day of amazing content creation. You create yet another epic piece of content. You publish yet another epic piece of content. Your epic piece of content is shared all over the social and digital web, once again. However, as usual your content is not converting. Does your content convert at 50-83%?

Content 162

Content Training How To ROI 162

Buffer Social

DECEMBER 4, 2019

What’s coming to social media in 2020? It can be hard to predict the future, especially for something as fast-changing as social media. Social commerce is one of the hottest trends in social media today, and it looks to have an even bigger impact in 2020. How does social commerce work?

Social Media 98

Social Media Instagram Apparel Groups 98

Convince & Convert

MAY 19, 2016

Either way, I’ve got you covered—no charge—because either way, it’s all about your content. Compelling content propels people down your sales funnel faster, increasing your velocity—which should be a KPI for all CMOs. The secret to increasing your velocity is to craft compelling content for each step of your sales funnel.

Drupal 94

Drupal Content Case Study Statistics 94

Convince & Convert

MAY 17, 2013

This week: From ExactTarget , a free white paper called “ 3 Truths Every CMO Needs to Know About Social Media and the Customer Experience “ From Expion , a case study about how H&R Block mobilized 90,000 tax professionals in social media using Expion to guide their activity. Listen Now .

Social Media 161

Social Media Study Statistics Aggregator 161

Buffer Social

JUNE 18, 2018

It’s at the heart of their social media strategy too. We spoke to co-founder Nicholas Pidek and marketing associate, Justin Ozanich, about how social media has helped them grow their community and business. Part of our strategy with growing was just producing really good content.

Communities 95

Communities Company Social Media Case Study 95

Sprout Social

SEPTEMBER 20, 2018

Racking your brain trying to choose between an organic or paid social media strategy? ” Sure, the main appeal of social media is that it offers a totally free avenue for brands to grow and connect with customers. Social media is becoming more and more of a pay-to-play channel. The reality, though?

Organization 97

Organization Social Media Strategy How To 97

Small Business Mavericks

MAY 7, 2011

» Types Of HTML 5 Content Since 1998, the widely accepted generation of HTML in use has been HTML 4. One of the more interesting developments is in the categories of content that HTML 5 editors are offering. I see the most potential for HTML 5 being in the embedded and interactive content categories. With Web 2.0

Small Business 150

Small Business Types Content Embedding 150

agora pulse

MAY 8, 2019

Further, only posts from pages that get a significant amount of engagement , would be pushed higher up in people’s News Feed. There’s simply no substitute for good, meaningful content if you wish to increase your reach and engagement. This applies to your website content as well as your social media posts.

Organization 128

Organization How To Hubspot Feed 128

Ignite Social Media

MAY 22, 2019

Since launching its native video tools in 2017, video has grown to become the most engaging content type on LinkedIn, so we expect to see live video succeed at engaging members as well. LinkedIn stated that it regularly received feedback that users wanted more expressive ways than a “Like” to respond to the different posts in their feed.

LinkedIn 143

LinkedIn Engagement Case Study Sentiment 143

Justin Levy

MAY 11, 2010

Justin Levy Marketing and Social Media Home About Archives Contact Disclosures Newsletter Speaking Still Think Social Media Is A Fad? Written on May 11, 2010 by Justin Levy in social media , stats , video 19 Comments - Leave a comment! A recurring topic seems to be whether or not social media is a fad.

Social Media 199

Social Media RSS Feed Reader Creative Commons 199

Socialmedia.biz

OCTOBER 24, 2020

Factors such as your design, content, page speed and mobile-friendliness all contribute to the impression a visitor receives of your brand. . To know more about SEO trends, social media for online reputation and more, you must visit their site. Make content sharable. Brand identity and content marketing go hand in hand.

Brands 107

Brands Case Study Statistics Reputation 107