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Content Marketing and Social Media: 25 Insights and Stats from Three Research Reports

Webbiquity SMM

Nearly three-quarters of companies plan to maintain or grow their content marketing teams over the next year. And lead gen campaigns on Facebook and Instagram are 10X more expensive than brand awareness advertising. Here are 25 key findings, facts, and stats from these insight-packed content and social media marketing reports.

Research 257
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9 tips for designing TikTok marketing campaigns (and examples to show them in action)

Sprout Social

Sprout users now have the ability to schedule and publish TikTok videos, manage and reply to comments and measure how their TikTok videos are performing compared to other social networks. Why TikTok marketing campaigns are so valuable. How to plan, build and launch memorable TikTok marketing campaigns.

Examples 142
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How to Integrate Email Marketing and Social Media for Stronger Campaigns

agora pulse

Is your email marketing on an island by itself? Consider integrating email marketing and social media to make your campaigns stronger and richer. But you can amplify your efforts by linking social media with another powerful channel: email marketing. What Can You Do With Email Marketing? 3X higher conversion rates.

Campaign 150
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8 marketing campaign ideas that customers will engage with

Sprout Social

Trouble coming up with marketing campaign ideas? This is especially true if your recent marketing push fell flat or your engagement rate is low. Too many businesses are caught in a trap of ad-hoc marketing. Too many businesses are caught in a trap of ad-hoc marketing. What is a marketing campaign, exactly?

Campaign 138
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What Is a UGC Creator? Follow These 5 Steps To Become One

Hootsuite

Well, a new wave of people is doing just that: UGC creators. If you’ve spent time on TikTok or Instagram in the last 6-12 months, chances are you’ve come across UGC creators. By the end of this guide, you’ll know the exact steps needed to become a UGC content creator. What is a UGC creator? Why is UGC so valuable?

UGC 92
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Dos and Don’ts of UGC Curation 2021 

Pixlee

In today’s digital landscape, user-generated content (UGC) has become more important than ever as 64% of customers will not only value online reviews but will actively seek them out before making a purchasing decision. But like any other form of marketing, it has to be executed strategically. The best thing about it? Ask Permission.

UGC 88
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Nine Benefits of Using Social Proof in Marketing

Webbiquity SMM

Social proof is a powerful tool for marketers who know how to use it effectively. With social proof, prospective customers get an in-depth look at a product or service without wading through direct marketing or sales-focused copy. What Is Social Proof In Marketing? Nine Benefits of Social Proof in Marketing.

comScore 299