Hootsuite

SEPTEMBER 14, 2023

Social media intelligence is the practice of gathering data from social media conversations to inform your future marketing actions. For example, marketers looking to leverage social data intelligence might track Instagram, Facebook, and Twitter conversations to measure sentiment around their brand or products. Try for free 2.

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Social Media Sentiment HootSuite Analysis 102

Social Media Strategies Summit

MARCH 25, 2021

Well, between 2021 and 2028, the global market is expected to grow by 28% a year to almost $3.4 To put that in context, by 2028, the B2C e-commerce market is projected to hit $7.6 Many of its Instagram posts incorporate the hashtag #TapToShop, signaling that featured products can be bought directly within the app.

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Examples Retail Instagram Buy 221

Hootsuite

APRIL 3, 2023

Are you tired of seeing all the happy, smiling brands around you, animatedly chatting about their latest successful campaign while you’re on the sidelines wondering when it’ll be your turn to get engagement, too? Improve your marketing and social media content strategies (beyond Facebook) based on what you learn.

Engagement 110

Engagement UGC Facebook HootSuite 110

Sprout Social

MARCH 26, 2019

These conversations are a significant source of intelligence for your marketing efforts if you know how to incorporate them into your strategy. This article is meant to be a practical, how-to guide to social listening for social media marketing professionals. Create your next marketing campaign around hydration.

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Social Media Sentiment Marketing Analysis 103

Hootsuite

AUGUST 16, 2023

In the vast foggy sea of digital marketing, your social media planning tools can light the way forward. Hashtag research? Allowing your teammates to jump in to edit dates, add campaigns, or share their thoughts is vital. Without the right tools, you’re bound to get lost at sea. Is it caption writing? Content ideas?

Social Media 88

Social Media Tools HootSuite Tweetdeck 88

Hootsuite

OCTOBER 11, 2022

you ask, frantically coming up with hashtags to find The One that will put you back on the map. Well… maybe it’s not about the hashtags you’re choosing. Don’t use banned hashtags. A banned hashtag means Instagram has deemed it problematic and decided to hide or limit content that uses it from search and other areas.

Instagram 117

Instagram Guidelines Hashtag HootSuite 117

Sprout Social

NOVEMBER 28, 2022

Show early brand content, like throwbacks to your original products or old campaigns and post styles. Share audience FAQs. When you craft Stories around audience FAQs, you immediately have a foot in the door and provide value by solving their problems and providing answers. Better yet—save these FAQ Stories in a highlight.

Instagram 126

Instagram Engagement Brands Avatar 126

Buffer Social

NOVEMBER 24, 2020

This new feature will help them understand what's working so that they can get better results on LinkedIn," said Ting Ba, the Group Product Marketing Manager of LinkedIn Pages. Ting Ba, Group Product Marketing Manager, LinkedIn Pages 1. Top brands plan campaigns that span multiple social networks.

Analytics 98

Analytics LinkedIn Data Metrics 98

Likeable

MARCH 31, 2021

If you work in digital marketing (or even if you’re just someone who uses social media), you know that there’s a lot of noise on social platforms these days. Social listening should be an integral part of any marketing strategy. Campaign Analysis. You can: Gather general sentiment around specific campaigns in real time.

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Strategy Brands Influencer Analysis 106

Later

DECEMBER 10, 2019

Is using the hashtag #ad enough? As influencer marketing shows no sign of slowing down on Instagram, it’s more important than ever to know the FTC’s rules. FAQ #1: Do You Have to Disclose Gifts or Free Products? FAQ #2: Does Tagging a Brand in Your Photo Count as An Endorsement? What about sponsored Instagram Stories?

Instagram 80

Instagram FAQ How To Influencer 80

Hootsuite

MAY 31, 2023

Here’s how you can get started with ChatGPT for social media marketing. Start free 30-day trial How to use ChatGPT for social media marketing ChatGPT and social media go together like peanut butter and jam. Create five templated responses that answer the following frequently asked questions: [INSERT FAQ]. ChatGPT can help.

Social Media 140

Social Media HootSuite How To URL 140

Hootsuite

FEBRUARY 24, 2023

Salesforce Marketing Cloud Social Studio is a tool for managing, scheduling, and tracking social media posts across multiple social platforms. Like Hootsuite, Social Studio lets you plan and measure the performance of both paid and organic social marketing campaigns. Free 30-Day Trial What is Salesforce Social Studio?

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HootSuite Social Media Management Tumblr Hashtag 83

Hootsuite

JUNE 28, 2023

Source: Morning Consult Great news for social media marketers, but what if your target audience isn’t Gen Z? Or, learn new questions buyers have about products and use that to revise their product descriptions or FAQ pages. Try out Hootsuite Streams to monitor brand mentions, hashtags, and keywords across multiple social platforms.

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HootSuite URL Analytics Forums 120

Sprout Social

MAY 23, 2023

Rather than replace social media pros, the adoption of AI in marketing has the potential to make human creativity and strategic thinking more important. And social media marketers have always had to evolve how they work. In the 2010s, that meant creating an Instagram strategy. Let’s get into why. You’re in charge.

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Team Social Media Management Skills Trends 134

Hootsuite

FEBRUARY 16, 2021

Rather than cross-posting the exact same content on every social platform , you can edit handles, hashtags, language and links to make each post appropriate for its intended audience. Or, if you’re running a big campaign. This button is also a great trick if you need to target different time zones, languages, regions or audiences.

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HootSuite Features URL Template 140

Later

JUNE 27, 2019

When it comes to growing your business on Instagram, influencer marketing has proven to be a huge growth asset. And it’s not just for the mega brands — influencer marketing for small businesses can seriously level-up a campaign, build brand awareness and reach new audiences, without blowing the budget. .

Small Business 56

Small Business Influencer Template Templates 56

agora pulse

NOVEMBER 3, 2020

As these events unfold, many marketers may be struggling to figure out whether they should pause social media channels for their company or clients. So why should your marketing calendar remain unchanged? If you’re in the midst of a major social media campaign , you may have to rethink your calendar.

Social Media 127

Social Media Social Media Management Health Care Issues 127

Buffer Social

DECEMBER 10, 2019

So when it comes to picking some of the best Stories campaigns of 2019, we really have a lot of options. Cookware brand Potluck had a great campaign based on one of the neatest — albeit underutilized — features of Instagram Stories: custom AR filters. . Pattern’s Instagram Stories campaign is quite simple in concept.

Instagram 98

Instagram Patterns Template Templates 98

Hootsuite

MARCH 23, 2023

Try these 8 AI copywriting tools to save time and supercharge your marketing efforts (without making you redundant). Marketers and social media managers AI copywriters can’t create your marketing strategy from scratch, but they can: Suggest KPIs to track, hashtag ideas, and more. Coming soon Big news! Who is ChatGPT for?

Tools 135

Tools HootSuite Price Template 135

BeingOptimist

AUGUST 14, 2023

You can’t deny that the most important part of influencer marketing is the creation of an effective contract system. The number of posts, the content of the post are the platform on which they should be posted should be mentioned along with the hashtag or link placements.

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Influencer Tips Collaboration Guidelines 40

Sprout Social

AUGUST 22, 2022

And new YouTube features are making it even more beneficial to marketers and creators—YouTube Shorts topped 1.5 From underused YouTube search features to analytics on Premium YouTube features, here are some tools that can help you get the most out of your YouTube marketing plan. Hashtag searches. The answer is probably “YouTube.”

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YouTube Features Engagement Hashtag 72

Hootsuite

OCTOBER 19, 2022

In fact, the addictive video platform has carved out a whole new niche in the social selling market. Embrace hashtags and keywords. Hashtags and keywords tell the algorithm what your post is about and help users find it. Hashtags and keywords tell the algorithm what your post is about and help users find it.

HootSuite 92

HootSuite Trends Feed Feedly 92

Sprout Social

DECEMBER 5, 2022

Book lovers go to this hashtag to find new book recommendations, relatable content for bookworms and connect with other readers. Before Sprout, I managed a viral social media campaign at Shedd Aquarium that was so widespread, it reached all seven continents—yes, including Antarctica. ?? A full FAQ is linked for you below.

Social Media 140

Social Media Crowdsourcing Privacy Comparison 140

Hootsuite

MAY 4, 2020

Your phone’s blowing up with likes and follows, and you’re leaning back into your chaise longue, your hands behind your head, smiling the smug smile of the person whose social marketing efforts are scaling effortlessly. For instance, InstaRocket’s FAQ: How do I know if you guys are legit? You sip your cucumber water.

Instagram 140

Instagram HootSuite Software Comments 140

Later

DECEMBER 18, 2020

Tip #3: Tag Related Accounts & Share Your Brand’s Hashtag in Your Instagram Bio. Thanks to an Instagram update in 2018, profile usernames or hashtags included in your Instagram bio become clickable links. Why does this matter? Ready to level-up your Instagram bio with Linkin.bio by Later ?

Instagram 52

Instagram How To URL Hashtag 52

Later

DECEMBER 18, 2020

Tip #3: Tag Related Accounts & Share Your Brand’s Hashtag in Your Instagram Bio. Thanks to an Instagram update in 2018, profile usernames or hashtags included in your Instagram bio become clickable links. Why does this matter? Ready to level-up your Instagram bio with Linkin.bio by Later ?

Instagram 52

Instagram How To URL Hashtag 52

Hootsuite

JULY 25, 2023

Have you been using ChatGPT prompts for marketing? ChatGPT helps marketers brainstorm ideas faster, make decisions quicker, and increase productivity within their day-to-day workflow. That’s why we’ve compiled a list of the best ChatGPT prompts for marketers. Explain the marketing segments for [INSERT INDUSTRY].

Marketing 90

Marketing Upcoming HootSuite Campaign 90

Hootsuite

SEPTEMBER 16, 2022

To succeed in a social media, you need the right skills, the right knowledge, the right training — and the right social media marketing tools. So without third-party social media marketing tools, you’ll waste an incredible amount of time just switching tabs, logging in and out of different social accounts. Social media analytics tools.

Social Media 134

Social Media Tools Marketing Analytics 134

Hootsuite

NOVEMBER 3, 2022

Read on to find out how to effectively market to this unique demographic with ever growing buying power. Marketing to Gen Z vs. Millennials. In the past, Gen Z and Millennials have often been grouped together as “digital natives” when it comes to marketing. How to market to Gen Z: 7 best practices. Put values first.

Airlines 109

Airlines Marketing How To Influencer 109

agora pulse

NOVEMBER 26, 2019

Are your content and social media marketing teams having problems working together? Content and social media marketing are two departments whose roles very often overlap … yet most businesses and agencies find setting up an effective collaboration between the teams difficult. Set Up a Collaboration Routine.

Collaboration 138

Collaboration Marketing Team Social Media Management 138

Hootsuite

MAY 9, 2023

Still, when it comes to marketing real estate on social media , there are certain strategies and tactics that can maximize the reach of your message. Bonus: Get a free social media strategy template designed specifically for real estate agents, brokers, and marketers. 1 Social Media Tool for Real Estate Grow.

Real Estate 88

Real Estate Social Media Marketing HootSuite 88

Hootsuite

MARCH 16, 2023

Using the Ad Library, you can get inspiration from successful ads, learn more about popular songs, hashtags and keywords, and compare your content to the best of the best. Calculate it on a post-by-post basis or for an entire campaign — for any social network. Read quietly, this is a library after all.

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Library Hashtag Trends Analytics 94

Hootsuite

APRIL 11, 2023

Launching a big campaign Before you launch a new campaign, it’s important to look back at what has worked well – and not so well – in the past. This applies to both your own campaigns and those of your competitors. Compare your most recent results with results from previous social media campaigns or time periods.

Analysis 105

Analysis Social Media HootSuite Tips 105

Sprout Social

JANUARY 5, 2023

Which types of marketing messages really resonate. The end result is a more meaningful and effective social media marketing strategy. . Insights from these conversations are used to make informed marketing decisions. Being confident about the questions above is invaluable for marketers. The problem?

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Social Media Sentiment Hashtag Analysis 82

Hootsuite

JUNE 7, 2023

If you’re just calculating your engagement rate for a specific marketing campaign, use only the information from the posts that are included in that campaign. That’s why Instagram influencers with high engagement are better for influencer marketing partnerships than influencers with more followers but lower engagement.

Engagement 114

Engagement Instagram HootSuite FAQ 114

Keyhole.co

AUGUST 23, 2023

Some tools can analyze accounts and hashtags to uncover accounts relevant to your target audience. You do not have to download the creative from Google Drive manually, copy-paste the caption from your Excel sheet, pick up hashtags from another tool, and publish the post on your Instagram mobile app every single time!

Instagram 52

Instagram Tools API Price 52

Keyhole.co

APRIL 24, 2023

From driving website traffic to increasing social media following, contests and giveaways are among the most successful social media marketing strategies for companies to meet their objectives. Offering an exciting prize your followers can’t say no to is a decisive element for them to participate in your campaign.

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Social Media How To Campaign ROI 52