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You Can’t Manage What You Can’t Measure! Social Media Analytics

Harp Interactive

Businesses understand the importance of social media and the advantages of brand exposure without the media buy but they want accountability; understandably they want numbers that will help them calculate Return On their Investment. Invite / Refer (a friend). Referring traffic to your website. Facebook Wall Interaction.

Analytics 350
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14 types of social media every marketer should know

Sprout Social

For brands, social media networking sites offer an opportunity to build awareness, create a community of customers and followers and drive traffic to websites. By creating informative and engaging content, brands can cultivate relationships with customers and followers that lead to conversions. Directly connect with others.

Types 145
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10 Questions You Should Ask Your Social Media “Expert”, “Guru” or “Wizard”

SocMed Sean

your customers, members, employees, etc…) 6) Can you provide me with a list of client references in my industry? If they don’t have references… be cautious. Be sure that the person you engage as your company/brand representative knows what sets them apart from their competition. Pretty self-explanatory.

Questions 280
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Facebook Advertising for Dummies (Wiley)

Buzz Marketing for Technology

Ads that include a social action are referred to as “Social Ads” or “Engagement Ads.” Although fundamentally different in nature – the targeting and efficiency of Facebook Ads will make it irresistible to marketers over the long term plus the increase in brand awareness and purchase intent doesn’t hurt either. Tweet This!

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LinkedIn Search Optimization (LSO) Critical for B2B Marketers

Buzz Marketing for Technology

People in their network are most likely interested in their new projects and professional achievements – why not keep them abreast of what’s happening so they can refer them to a friend. Personal branding expert Dan Schawbel suggests that your profiles should be rich in keywords that anyone would be searching for. Tweet This!

B2B 277
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Learn Email Copywrite from Groupon

Idaconcpts

Good, funny writing helps us capture the kind of brand evangelists who will email the deal to their friends. slogans, branding language from the featured business’s website. Avoid humor that relies on pop culture, topical, or celebrity references. Additional References. Write-up Objective #2. exclamation points.

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YouTube Tuesday: What The HELL Is Social Media?

Firebelly

A great video that in 2 minutes shares 10 key reasons why brands should be aware of social media. I particularly enjoy the "Social Media Playtime Is Now Officially Over" message at the end. Video URL: [link] ] Chad Richards is the Social Program Manager at Firebelly Marketing. Your comment has not yet been posted. View an alternate.

YouTube 170