Buffer Social

NOVEMBER 2, 2022

It seemed that posts with links got less engagement and fewer views. Do posts containing a link perform worse? All my third-party analysis is based on some great research conducted by others (which I’ve linked to below). So, do posts containing a link perform worse? Each social network has a different algorithm.

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Analysis Sample Samples Social Networking 85

Hootsuite

JULY 4, 2022

There’s one question we get asked ALL the time: Should my business be on TikTok? This blog post wouldn’t be very helpful if we left it at that though, would it? Questions to ask yourself before joining TikTok. New ones crop up all the time, so what’s so special about TikTok? Can I provide value to my audience on TikTok?

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Questions Banking Insurance HootSuite 104

Sprout Social

FEBRUARY 2, 2023

In 2022, Figo Pet Insurance went all-in on their organic TikTok strategy. Practice makes perfect Bridgett Colling, Director of Marketing and Communications at Figo, saw the opportunity to expand her brand’s TikTok presence. So, that’s the approach we took to TikTok.” They get the reps in and make content all the time.

Social Media 110

Social Media Insurance ROI Meme 110

Buffer Social

JULY 10, 2023

In this blog, we're comparing Buffer and Tailwind, two popular platforms, to help you make an informed decision based on their key differences. In contrast, Buffer supports 10 channels, including LinkedIn, Mastodon, Twitter, TikTok, Shopify, and Google Business Profiles, with YouTube coming soon. No problem. That’s fine.

Comparison 71

Comparison Social Media Marketing YouTube 71

Sprout Social

NOVEMBER 1, 2023

Social media is an ideal channel for BTS content because it can include videos, photos, blogs and other content formats that highlight the employees, procedures and creative processes that bring the business to life. Behind-the-scenes content humanizes brands, strengthens their online presence and nurtures customer relationships.

Campaign 91

Campaign Content Upcoming Authentication 91

Buffer Social

JUNE 21, 2022

We have a brand-new integration that enables you to publish content directly from Buffer to TikTok. You might have noticed that we’ve started talking about TikTok more on our blog, in our emails, and on social media. We’ve also been thinking deeply about TikTok from a Buffer customer’s perspective.

Video 90

Video Publishing Review Mobile 90

Later

SEPTEMBER 18, 2020

Did you know you can get Instagram followers from TikTok? With the ability to link to your Instagram profile and easily direct users out of the app, TikTok is a great platform to increase Instagram traffic. Connect Instagram to TikTok. Utilize your TikTok Bio. How to Grow Instagram with TikTok.

Instagram 76

Instagram Real Estate Collaboration Platform 76

Hootsuite

MAY 18, 2023

Common examples of short-form videos include TikTok videos, Instagram Stories and Reels, YouTube shorts , and Snapchat Spotlight and stories. Today, TikTok is the most downloaded app in the world , and ranks number one for consumer spending according to a report by data.ai. What is short-form video? daily views globally Whoa.

Video 112

Video HootSuite How To UGC 112

Visually SM

JULY 31, 2020

Let’s suppose you have a successful Digital Marketing strategy, and everything is well and good. But how is your video marketing performance? If you haven’t already made substantial investments in video content for social media platforms, then it’s about time to get started. What are the best videos for each platform?

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Social Media Video Company Content 246

Later

JULY 24, 2020

Looking to drive traffic from TikTok? With over 800M monthly active users and counting, TikTok could be the new “route to purchase” opportunity you’ve been looking for. TikTok may be best-known for teen dance routines and lip-sync videos. Millennials now make up a greater share of TikTok’s user base than ever before.

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How To Authentication Brands Instagram 67

Later

SEPTEMBER 28, 2020

Instagram , Pinterest , Facebook , Twitter , and even LinkedIn have progressively pivoted towards video as the format of choice, while the rapid rise of TikTok has shown just how persuasive (and addictive!) Or just go straight to our link in bio to grab them. ?? a video-first offering can be. Available on all paid plans.

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Video Social Media Brands Instagram 100

Hootsuite

OCTOBER 14, 2021

Even if you’ve only seen a few posts on Instagram or TikTok, you will have likely come across the phrase ‘link in bio’. But what does ‘link in bio’ actually mean? What does “link in bio” mean? Anyone can add a link to their bio on Instagram and any Business account holder can add one to their TikTok.

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Instagram HootSuite URL How To 141

Keyhole.co

SEPTEMBER 12, 2023

In the past few years, TikTok has transformed from a fun and quick video-sharing app to a potent marketing platform. From trending challenges to the immense potential of campaigns going viral, TikTok is the perfect platform to scale your social marketing efforts. However, TikTok has many business pages across industries.

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Tips How To Hashtag Authentication 52

Later

FEBRUARY 15, 2021

If you’re not using TikTok yet, you could be missing out on a huge platform for growth. And as that number grows, now’s the perfect time to learn how to use TikTok. How to Use TikTok. What is TikTok? How to Set up a TikTok Account. How to Create Content for TikTok. How to Use TikTok for Your Brand.

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Film Trends Hashtag Curation 100

Hootsuite

APRIL 11, 2022

Do you have a trusted box of TikTok tools? As of 2021, TikTok had 78.7 The answer is likely a solid TikTok creator tool kit. So, we’ve compiled a list of Hootsuite expert-approved TikTok tools. Bonus: Get a free TikTok Growth Checklist from famous TikTok creator Tiffy Chen that shows you how to gain 1.6

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Tools HootSuite Marketing Analytics 110

Hootsuite

SEPTEMBER 23, 2022

It can include writing short captions for TikTok or Instagram Reels, long-form LinkedIn articles, and everything in between. . Writing for social media is different from writing for blogs and websites — it requires expert knowledge of social platforms and their audiences, trends, and inside jokes. . Save time and write copy that sells!

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Social Media Tools Tips HootSuite 145

Hootsuite

JUNE 28, 2023

You share an amazing Hootsuite blog article to your work Slack (hint!). Facebook Messenger, Instagram, etc) Web traffic sources , if someone clicks a link to your website from an unsecured page. His experiment found that, in 2023, dark social accounts for: 100% of TikTok profile clicks. Welcome to dark social.

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HootSuite URL Analytics Forums 120

Later

JANUARY 1, 2020

But will it be enough to compete with marketers’ attention towards TikTok? Link in bio for the story! ????????? You can thank TikTok for this shift – but more on that later). It’s a new decade, and Instagram is no longer just a social platform, but also an economic engine for small and big brands alike.

Trends 87

Trends Instagram Marketing Influencer 87

Hootsuite

JANUARY 18, 2024

link] pic.twitter.com/wEBkj1l5VS — lululemon (@lululemon) September 7, 2023 Need a little guidance? A magazine targeting senior citizens, on the other hand, would be wasting its time posting on youth-oriented TikTok … while cool-girl makeup brand Glossier is right at home on the platform. Level up your training—and your fun.

Social Media 121

Social Media Tips HootSuite Marketing 121

The Realtime Report

JULY 15, 2022

The most popular social media platforms are Instagram, Facebook, Twitter, TikTok and Pinterest and knowing the right tools and strategies to use can make the difference between targeting the right audience, or simply wasting money on your ads. How to Optimize Your Social Media. Strategy for Ultimate Business Growth. Optimizing Your Strategy.

Social Media 91

Social Media Strategy How To Comparison 91

Sprout Social

NOVEMBER 28, 2022

Stories have become as synonymous with Instagram as the term “link in bio.” In a recent LinkedIn poll , 52% of respondents said they used Stories to share other content, links and engage with their audience. Pairing that with a link that will take followers directly to your products is even better.

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Instagram Engagement Brands Avatar 127

Later

SEPTEMBER 28, 2020

Pack a print order with me the confetti is my favorite part lol • Link in bio to order • • • • #packanorderwithme#packing#packagingdesign#packaging#packagingideas#print#prints#printmaking#printdesign#printing#printshop#behindthescenes. In need of some Instagram Reels ideas? You’re in the right place. Tips and Tricks. Give a Sneak Peek.

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Instagram FAQ UGC YouTube 102

Sprout Social

OCTOBER 25, 2022

Followers want to see more than promos and links: they want personal, human-centric content. Maybe that’s why the “man on the street” style interviews are exploding on TikTok. What does it take to build brand awareness? In the old days, a steady drumbeat of messaging across a few audience-preferred channels might have done the trick.

Strategy 131

Strategy Brands Hubspot Survey 131

Pixlee

SEPTEMBER 14, 2020

TikTok influencer marketing has gained significant traction since it’s founding but has truly skyrocketed in 2020. As a marketer, the thought of adding another social media platform to your radar may seem overwhelming, but it’s worth strongly considering creating a strategy to be on TikTok. Influencers Are Huge On TikTok.

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Influencer Marketing Hashtag Campaign 96

Hootsuite

AUGUST 10, 2021

But keep an eye on TikTok. marketers planned to use TikTok for influencer campaigns in 2019, 68% will do so this year. That puts TikTok on par with Facebook as an influencer marketing platform in 2021. For example, with over 192,000 followers, creator Viviane Audi works with brands like Walmart and DSW on TikTok: @vivianeaudi.

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Influencer Social Media Marketing How To 145

Later

AUGUST 10, 2020

Discover our top 8 Instagram features for small businesses in this blog post. Link in Bio. Instagram Features for Small Businesses #2: Link in Bio . Instagram’s link in bio is an amazing feature for brands looking to drive traffic from the app, and one that is often underutilized. Instagram Live.

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Small Business Features Instagram Badge 103

Sprout Social

JANUARY 31, 2024

For brands big and small, growing a channel and dedicated audience is no small feat. Especially when performance is tied to the ever-changing YouTube algorithm. The good news is that there are ways to increase your reach and move your video metrics in the right direction. What is YouTube engagement? What factors impact your YouTube engagement rate?

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YouTube Engagement Metrics Analytics 100

Hootsuite

MAY 31, 2023

Caption writing Every day, millions of hand-written social media captions are sent out across platforms like Instagram, Facebook, TikTok, and Twitter. The company is active on Twitter, Facebook, TikTok, and Instagram. For example: Write a short Instagram post that gives a synopsis of this blog [INSERT BLOG].

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Social Media HootSuite How To URL 140

Later

NOVEMBER 23, 2020

As the platform continues to roll-out new shopping features, including a brand new partnership with Shopify , e-commerce brands are beginning to see TikTok’s potential too. But is shopping on TikTok the future of social commerce? But what makes TikTok special? Why is it getting so much recognition as a social commerce platform?

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Apparel Authentication Collaboration Hashtag 73

Later

FEBRUARY 16, 2021

In this blog post, we’re sharing the most important steps to get your side hustle off the ground — along with several noteworthy tips from successful side hustle entrepreneurs. Join Later today to plan, schedule, and analyze your posts on Instagram, Facebook, Pinterest, Twitter, and TikTok! . Ready to optimize your Instagram bio?

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Instagram How To Metrics Analytics 112

Buffer Social

JANUARY 10, 2024

  I launched my travel blog in February 2020 with big plans, but we all know how that turned out.   It’s because of them I am able to charge upwards of $900 for a 15 to 60-second TikTok video with a following of 11,500. I faced this problem when I became a travel blogger and content creator. 

Travel 78

Travel Blogger Marketing Authentication 78

Hootsuite

SEPTEMBER 6, 2023

This blog post covers frequently asked questions and what kinds of answers employers are looking for. If you can throw in a concrete, numerical achievement (for example, “I increased this brand’s Instagram follower count by 5%,” or “I doubled engagement rate on TikTok for this brand in three months”), even better.

Social Media Management 102

Social Media Management Questions Social Media HootSuite 102

Later

MARCH 30, 2020

Learn how to set up shoppable posts for your business in this blog post ! . #7: Later analyzed over 12 million Instagram posts to figure out the best time to post. After pulling the numbers from our huge database, we found that posting between 9am and 11am EST will get you more engagement! #2: Instagram Statistics: Shopping Trends .

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Statistics Social Media Marketing Instagram 67

Sprout Social

SEPTEMBER 30, 2022

When you react to your prospect’s posts with your own observations, suggestions and useful links, you’re growing a connection. It has created a 1:1 experience where salespeople are able to leverage their relationships beyond the internet. A well-managed online connection can lead to in-person interactions and eventually closed deals.

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Tips Authentication LinkedIn Groups 133

Later

MAY 6, 2020

With the popularity of the viral video app skyrocketing, now’s the time to get more followers on TikTok! From leveling up your posting schedule to taking part in challenges, and optimizing your hashtags, the creative ways to gain followers and build a TikTok community are endless. Content really is king on TikTok.

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How To UGC Hashtag Trends 86

Buffer Social

MAY 16, 2023

The Buffer blog is a resource for creators, small business owners, and marketers that covers everything you need to know about creating content and growing an audience on social media. 🗒️ Disclaimer : This program is our effort to highlight more voices on our blog from people within the industry, however it is not a paid opportunity.

Small Business 24

Small Business Guidelines How To Embedding 24

Later

DECEMBER 11, 2020

2: TikTok – Our Early Access Scheduler is Here! TikTok’s popularity grew in 2020 — and it isn’t just for teens. TikTok offers a serious opportunity for businesses wanting to reach new audiences and increase brand awareness. . And that’s exactly why we launched TikTok Scheduling in Early Access mode this year. .

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Features Review Instagram Mobile 70